Tag: low content book publishing

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Online Marketing

Uber Suggest – Keyword Research Tools for Low Content Books

Today we’re going to talk about ubersuggest, which is a really great tool. Now I’m a search engine, optimization specialist, an SEO specialist and have been for many years for over 15 years, and so when I’m approaching my research for Amazon, I approach it just like I do for ranking a website on Google’s front page for business for a client Or anyone like that and so uber suggests, has been a tool.

That’s been around for a long long time, and the cool part is is that Neil Patel who’s one of the leading search engine, optimization specialists online purchased ubersuggest a few years ago, and when Google AdWords changed their keyword tool Neil jumped in and made his tool better. So all I can say is uber suggests, is a great tool and you’ll see why in just a moment you type in uber suggest and the first results should be Neil Patel’s, uber it’ll, say Neil Patel, calm, boobers suggest and when you click on that it’ll take You to this page and you can read about what it does, and it actually does quite a lot of things.

So it’s well worth it if you do understand, search engine optimization and also, if you want to expand your brand and the books that you’re making maybe you’re going to brand your books, and you want to build out the brand’s domain. You want to buy the URL. You want to build a website for that brand and you really want to build that brand up so that you’re, not just a you, know, shot in the dark kind of book creator, but you actually are building a long-term business asset, then understanding how to rank your Books and rank your website, that’s related to your brand, is going to be a value so understanding a little bit about this.

While it’s advanced topics creating low content books is all fun and games. But if you want to make it a long-term business, then you do need to think long term strategies as people like to say, if you treat low content business like a hobby, it’s going to pay you like a hobby. If you treat your low content book business like a business, then it can begin to pay. You like a business within the you know two or three years down the road.

If you built it the right way. So, let’s take a look at what uber suggests gives to us just really quickly as an overview, so you can come back and play with this tool. I typed in the words for women, which I’ve been pretty much just typing in as our search phrase for most of these tools, and the first thing that you see here is some very important information. Our search volume is a little bit low.

The search difficulty is medium, meaning that there’s room for me to really build in this marketplace. For this word, the paint difficulty is hard. So if I was going to try and buy Google ad ads, then it would be challenging for me to dominate in this. So that also might indicate that this is a very challenging word to rank for in Amazon as well. So this paid difficulty kind of also indicates that it’s a challenging word in Amazon to this cost-per-click really doesn’t have much to do with us, because in Amazon our keywords cost a lot different using Amazon tools.

So if you’re going to be running, Google Ads, that’s a whole different story, but that’s beyond the scope of this particular training. The nice thing that I see here is a tool that I’m going to also talk about, which is Google Trends, and this is giving me the trending results. So there’s overall, 2,400 searches per month. But really what it’s showing me is that the most times that this Crest’s is obviously around the Christmas rush, so quarter four is where this starts taking and that’s the whole reason why, when you’re building your low content books, if you don’t have sales, you know consistently All throughout the year just know that you’re building your business for that big present that you’re going to get in q4.

So you really want to be building an arsenal of your journals so that in q4 you’re going to have enough that you really can make some decent sales and actually that’s when the bulk of your money will be made. So you might sell you know to journals. A day or three journals of a journal a day during the rest of the year and obviously, if you have a thousand journals and you’re selling to journals a day, that’s 2,000 journals at $ 2, a piece you can do the math on that.

Normally, a person’s going to sell between 10 to 20 % of their overall inventory of journals. So you do need to have enough journals to really be able to make this a profitable business, but also know that if you’re selling to journals in May, that same journal may be selling 10, 20, 30, 40 or 50 a day during the Christmas rush. So you really want to position yourself for maximum maximum results for q4, so journals for women.

If we’re going to be creating our journals for women, then we do want to make them with a focus of selling them around the Christmas holidays. As gifts journals for women, it also gives me my search results journals on women’s health. Now that’s an interesting thing, because there’s zero search volume here and when we’re talking about zero search volume, it is something to think about if I really wanted to make a journal.

For you know, women who have diabetes or some other sort of health related thing that we might really want to consider what we’re going to be writing about now. This is a wonder full thing here: it’s giving me the keyword, competitive research for all of these different places where journals for women are ranking. So now I can click on the Etsy marketplace and it’s going to open and tell me all of these wonderful keywords that I have so if you are doing any sort of printables in the Etsy marketplace, this Intel is hugely valuable for you.

It gives me social shares, which don’t have many that’s interesting, but this estimated visits for journals for women is very valuable. Christian books. Comics shows me all these great places that I can go and research where people are selling journals for women, that I can get ideas for cover art for interiors and for lots of other things. So I think you can begin to see, as you click around and click down into these different search results.

Obviously there’s just too much to really go into. But if you’re typing, in your own personal phrase, just feel free to click around and play and look at all these different categories, it’s giving me the Amazon bestseller results. It’s also giving me some of the top sellers on Amazon, but it’s also giving me access to all of these other websites where I can do research, and that is worth its price and gold as far as I’m concerned for the value of this website.

So again, this is uber suggest it’s neil Patel’s keyword tool and it’s far beyond just an SEO tool. It gives me competitive research. Excuse me, it gives me all kinds of information that I can use as I’m researching to really make sure that my books are not just going to appeal to people, but also gives me lots of ideas of book. Interiors book covers and other competent that I can look at to get ideas from so hopefully, you’ve learned a little bit about ubersuggest and the value of using this tool for your low content.

Book journey have fun, have fun, searching and hopefully I’ll see. You in my free group have a great day bye, bye,

 

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Online Marketing

Google Suggest- Keyword Research Tools for Low Content Books

Looking at some of the key word tools that I use in my arsenal, especially when I’m needing to come up with ideas for books to make once you start making a few thousand books, you certainly can struggle to come up with ideas. If you really, you know, don’t know how to use Google effectively, so this is for people that are just starting out, and this is also for people that are a little bit stuck for ideas in their journal journey.

This particular tool is called a Google Suggest tool. Now, there’s tons and tons of key word types of tools that have the name Google Suggest in them. The reason why I use this tool is because it gives me some good data information. I don’t use the paid version and it is quite expensive, so you just type in Google Suggest tool, keyword, Google Suggest and it will bring you to a tool that looks like this.

Actually, let’s just go to the pants, you see what it looks like initially, it will actually help you search a wide variety of different places. Now this tool does have a paid version. The paid version is quite expensive. If you ask me for the information that you get, but if you are doing this professionally, then it is certainly something that you want to take a look at seriously. You maybe invest some money in when you look at this page.

You can click on Amazon and then you can read a little bit more about how the tool is used for it and how it extracts information from Amazon, and then you can type in your search. So here I’m looking for journals for women. So for me, I personally only use this tool to give me ideas. As you can see, this is all grayed out, and so therefore, unless I paid twenty dollars a month or whatever, I would not be able to access this information, but it gives me great ideas about different topics: anxiety journal for women, african-american women journals for women prayer Journal for women daily journal for women daily devotional journal for women, so each one of these is an amazing amazing topic to jump into and start researching just this alone on Amazon and use.

My other tools that I have to bring back the information that I’m looking for, so that’s the only reason I use this tool is because it gives me some really good information right here, just for seed keyword, information, so it’s worth having in my arsenal. It doesn’t cost me anything if I just want to you know type something in here, just to get a quick idea of something to search and then I’ll just go back and start looking in Amazon and start researching from there.

Hopefully, this was helpful again. This tool is called, Google Suggest, keyword tool and when you you’ll know that you’re in the right place, because it takes you right here, if you do want the pro version, it does cost quite a bit of money, but you can use it for the free version. Just to get some seed ideas to make books for your topic,

 

Categories
Online Marketing

Google Trends – Keyword Research Tools for Low Content Books

Google Trends has been around for a really long time and the beautiful thing about Google Trends is that it has trending information for gosh. I guess the last at least 10 years of Google searches, so you really can get a long term in his start overview of things that have been going on things that are still trending up things that are trending down, and you can also do comparative trends when You’re starting to do some research in it on a topic, so all you have to do.

Is you go to google and you type in Google Trends, and it will take you to the website now. Mine is obviously I’m in the United States and yours will automatically convert to whatever country you’re in, but you can easily go to this drop-down menu and then change the country that you want to explore now. Right now, World Cup is being talked about. Taylor, Swift Kim Kim Kardashian football and American football, and it’s important to understand that some things obviously are trademark to Kim Kardashian on Taylor Swift, but you can also make it more generic and talk about.

You know rock stars and celebrities celebrity planner, a celebrity diet diary where a person can write about their their favorite crush right without using any brand names. So a teenage girl’s, favorite band, crush note book and then you can have prompts in it, for why do you love this band? What’s their favorite music, I mean, I think you can get lots of different ideas. What are the favorite shoes of your favorite stars? Have you seen those shoes? How much do they cost all kinds of stuff be fun? What are your favorite teams for the World Cup? Why do you love these teams? Why do you love soccer? Do you play soccer all kinds of different prompt stuff and you can just scroll down see Game of Thrones is coming to an end, so that’s trending right now, there’s all kinds of different stuff.

So here’s a new diet, that’s coming out that might be well worth exploring now. Santa Clarita probably is trademarked Santa Clarita diet, but there’s probably ways that you can get around creating a diet Journal just for these people by putting the words in your back and by looking at some other aspects of this diet. So, like ketogenic diet isn’t trademark, because ketogenic is a scientific term. Paleo diet is not trademarked, but the Paleo diet is so it’s very important when you’re doing these sort of fad diets that you do look up the trade mark terminology of what’s protected and what you can actually use on your books, but having a diet book or A recipe book for people that are in the diet niche are hugely popular.

Obviously, and here you can go all the way and have years search for different years going back to 2014. I think you can actually go back to 2010, maybe 2009 or 7, and some other interesting facts on this page when you type in a topic it’ll pop open oops. Let’s see just, I know what I wanted to do here. If you look at this little hamburger menu right here, then you can explore trending searches and the year in search, and so that’s what I have open in these other windows here is the year in search.

So this was the year of 2018, and so these were all the top searches for what happened last year, overall: searches. What was in the news, the people that were searched, actors, athletes, beauty, questions now, here’s a wonderful thing to look deeper into that might possibly give you some ideas, you know cosmetic journals or planners or organizers, log books in all kinds of different. You know people who collect cosmetics – perhaps I don’t know different.

All these different diets is a treasure trove for you to do blank recipe, books on and research more about what these diets are about. Again many of these diets are trademark, so you do have to be careful, but you can talk about them in more broad terms, fashion, brands. Again, these are all trademark, but again you could probably create planners fashion, conscious planners and target these people to some extent: fashion, searches, grunge, 1990s, Meagan Markel, obviously, British fashion, food, yummy, keto pancakes, hugely popular all kinds of gifs how-to musicians – and I mean there’s just a Plethora of information, again people who say they don’t have any ideas.

You need to come to. Google, because Google really can give you all the information and the ideas that you could possibly even imagine. So these are all the searches from last year and these are the trends that are happening right now. You can go to real-time search trends, so that’s happening as we speak in the past 24 hours and you know there’s a lot of people who do a thing called trend jacking.

So sometimes, if you can see a trend, that’s happened and you know how to leverage that for a cover and it’s not a trademark term. So like spaceforce, for instance, when mr. Trump talked about the term space force. That’s a government agency, and so therefore a government agency can’t be trademarked, and so you could make all kinds of funny covers about space force which doesn’t exist. It was just a phrase, but it was something that you know took off and was very funny.

Also, a lot of the political things that are going on the political gas that are going on certainly can become a trending topic like khofifah, for instance. What on earth is that, but hashtag cofee Fey certainly was put on lots of people’s journals and shirts. So that’s called trend. Jacking. You obviously want to be a little bit cautious about what your trend jacking. Obviously again, sports teams and those sorts of things are.

You definitely don’t want to go in a trademark violation against Disney or any of these things doing Disney movies or Marvel movies. Do not do that because they will take your books down close down your account and you possibly could also face legal problems by trying to utilize some of these names. But events that happen you know hit by a hurricane. Is that funny not so much, but obviously it’s also a drink.

That’s in New Orleans and so hit by a hurricane is actually a term. That’s used for people who are drunk in New Orleans because they drank too many hurricanes. So you do want to be a little bit cautious about some of the things that you might look, that that you can trend jack and then here’s the daily trend, searches and again you can decide what country you want to look at. You know if, in a country where perhaps the World Cup is happening, you might want to look at the trends that are happening in that country.

That would be fun. Let’s see the santa clarita diet. Most of these are obviously going to be focused on national teams and sports leaders, sports teams and celebrities, but again there’s some things that you can possibly glean from what’s going on in these trends and do do some thoughtful planners again, as I mentioned earlier in the Article, you know a girl can have a crush on her favorite celebrities or boy bands or girl bands or rock-and-roll bands or grunge bands, and you can create journals that have covers that appeal to that mark it and also have things inside of the book.

That would be focused on that topic. So if you wrote down something for music and you had a music interior, then your covers, you could have 20 different covers that touch on 20 different types of music, while your interior can be the same interior having to do with your favorite music. For this band, your favorite songs by this band, your favorite, you know concerts by this band. If you had tickets and went to the concert you can put those tickets into that memory book, so you can make the inside very generic and then have the cover.

Be you know a teenage girls guide to favorite grunge bands or a teenage girls guide to favorite boy bands, so you can see how you can make that very generic, but very targeted and niche down as well. I haven’t researched this topic. I’m just throwing stuff out off the top of my head of things to explore. The other nice thing about. Google Trends is that you can search and compare. So if we have journals for women – and we look at journals for men, just for instance, we can also compare – you know journals for girls oops, and so it gives you different colors and you can see side-by-side these comparisons.

This is really where it’s awesome for us to take a look. Now, it’s not a hugely search term, and this is the last 12 months. So what I want to do is I want to go. I can go back 30 days 90 days, the past five years and all the way back to 2004. That’s when they started gathering this data might take a little while for them, but we can see journals for woman has reached its trending point way back here.

It was hugely popular in February March 2006 and it sort of had a upward cycle – obviously probably it Peaks every year at Christmastime, and we can also see that there was a much bigger trend back here and it’s kind of been trending down. Trending down trending down journals for men. Interestingly enough peaked right here in December 2011. So that’s very interesting that men’s journals were very popular then, and then here every year we have.

You know a spike at Christmas, but it has not reached its peak of back here. So it’s still a popular topic and all three of these types of journals obviously reach their peak in December. So that’s well worth taking a look at. We can now go back and we can look the past five years, which will give us a little easier viewpoint, but we can see that actually journals for this very specific type of group has been trending.

You know sort of down just a little bit. We can see, but as long as we’re making them with Christmas in mind, we should do find creating topics for these people. They don’t have quite enough data for this particular search, so you’re not going to get any sort of results down here. If, if we did have any results, it would put it down here now. We can also look at categories, which is a value I haven’t found that it’s super relevant and in this case it’s kind of flatlining when you’re looking in books in literature.

So we can see here once again we’re always going to be getting our spikes at the Christmas time Peaks now it looks like actually journals for girls really gets a quite a nice spike right here over the course of time. So perhaps looking at girls journals is really the way to go, because that is something that definitely has been growing over time, even more so than the women and the men’s journals.

And it would be interesting to look at journals for boys and see if we get any sort of spike now again I’ve drilled down into books and literature and if I sew journals for boys actually, as is just as popular as journals for girls. So something to look at well worth keeping an eye on. Let’s take a look here if we can go back to our all categories in the past five years and again we have color code, blue, red, yellow and green.

We can see while boys is not as popular as everybody else. It’s still pretty popular at Christmas time to have some sort of journal journals for boys in your inventory, so just something to think about and keep a track of. So that’s why I like to use Google Trends, especially for broad research, to tell me if the trend is going up or the trend is going down or if the trend has remained, as in this case, sort of remained the same, and my Peaks are always going To be at Christmas time, so this has been a valuable research article for you to see the value of using all this Intel.

That Google has gathered since 2004 to really see if it’s a value to go into the niche that you are interested in thanks and have a great day look forward to seeing you hopefully we’ll see you in my free Facebook group and maybe I’ll even see you In my paid mastermind course and group look forward to chatting with you further have a great day, bye, bye,