Categories
Online Marketing

Facebook Ads: Dynamic Creative Ads Tutorial

What’s going on guys and welcome back to a new article. So, like I said in the introduction today were going to be looking at dynamic, creative ads. So for those of you that do not know what I’m a creative ads are.

Basically, what it allows you to do is split test different variations of a specific ad campaign. So, for example, we can split test five different images: five different headlines: five different variations of the copy all within the one campaign, so gone are the days that we’ve got like 50 different variations within the ads are like ten different ad sets, etc, because you can Now do it all with dynamic creative ads for those of you that have been setting off facebook ads for a while, you guys might still remember who tweet software called other special which basically allowed you it’s like a third party software that allows you to.

You know. Basically make all those variations quite quickly. Obviously, Facebook frowns upon third party software did not really like here, so what they did was they created their own variation of it and integrated it within the business manager. So you can now do everything without using third-party software. Everything within the facebook business campaign, so without further ado, I’m going to set up a mock up campaign and show you guys how it works, so this entire campaign will be for educational purposes only.

We won’t want to actually set up an ad today. Okay, so obviously it’s great for Shopify, it’s great, for if you got ecommerce, an e-commerce store, dropship and store or if you’re, just actually setting up ads for your clients. You can obviously use this to. You know split test, a lot of variations, so let’s say, for example, we have a gym as a client or actually no, let’s say: we’ve got a personal trainer.

Okay, we’ve got a personal trainer, who’s our clients and he wants leads or show you actually know we. Let’s, let’s, let’s do it different? Let’s say we are a agency that wants to find personal trainers, okay, so we’re setting up ads for ourselves. So we are targeting personal trainers and we want to help them set up lead generation ads. Something that’ll be a good good. Little challenge for today, so obviously for that we will need to set up the ad in the business manager if you haven’t, got a business manager just yet just go to business da facebook.

Com. If you haven’t got the business manager, a blue screen will pop up and you can create it. All you need to do is fill out your details as other counts to it then you know add they pay your methods either a credit cards or PayPal, and then from there your basic at the same screen as what I have got now, then you can click On the green creep on here or if you haven’t set up any ads at all, you can also click on create an ad here.

This is a demo live account. Hence why there’s no ads available so, as you can see, we need to start with our objective. More often not I start off with traffic to get basically list you it’s what it says it does. You know it’s. It gets traffic onto the website and you do this, obviously, that the base weather invasion ads are better than traffic ads. Like I said, it’s still up for debates, I use just go for traffic starts over traffic and then optimize it for landing page views.

So let’s say we are focused on the UK: personal trainers, yeah, that’s it actually UK PT and then we can. We can say something like maybe Li Li Chen okay, we can do campaign budget, optimization where you, basically let Facebook the size which ad set gets the most budget. So, let’s say, for example, we are focused on personal trainers. You know female personal trainers, male personal trainers, young personal trainers or personal trainer.

We have all different variation of ad sets. We can then say non campaign budget, optimization, also known as CBO, and then Facebook will basically allocates 80 % of the budget to that winning audience. So if we switch this on, as you can see, we’ll have to set up a daily budget of hundred and then, if we do that, and we have five ad sets, then 80 % of that budget will go to one ad set. Okay, for today, we will switch this off and then settle the other counts, because it’s a new ad account, and so this, if you this, is something that you need to do once and then from there.

You don’t have to do it again at set name. Uk 18 plus PT, then I’m a creative, see this where we switch it on. Okay, so, as you can see, provides individual assets such as images and headlines and automatically generates optimized creative combinations for your audience. So we’ll switch that on how to create ads using that I’m creative you can upload individual assets such as images and headlines and automatically generates combinations from settings such as sends messenger are not yet available for ads.

Using that I’m a creative those settings will be disabled. Okay, so it only the simple variation of the ads. You know that the normal ads with the one headline, the one image and the one no copy. Basically, we can now create variations of those so continue, and then here’s where we create our audience. So we don’t have a question of audience yet we’ll click on remove the Netherlands and add the United Kingdom.

There we go okay and then in between the age of eighteen. Sixty five, that’s fine! Maybe personal trainers are not 65, maybe a bit younger. Maybe do. Let’s do 50 all genders, that’s fine as well. We’ve also got you know both male and female pairs on trainers and then edit. So what we can now do is try and find some personal trainers, so personal trainer and they’re not interest. We actually want the like.

The actual job, if it exists, browse demographics where job title trainer she will come. Look: okay, my entire business. Just refresh! There’s no idea! Why, let’s go back see, we can still get it back. No okay! Then we’re going to have to start to get my apology that guy’s no idea what happened says about accounts, yes Alex. I got my apologies for that at some reason it refreshed UK, 18 plus PT, then from a location, United Kingdom, and then we are back to where we we’re 18 to 50 all genders and then detailed target them and see.

What can we do personal trainer? Okay? So there’s no actual personal trainer like job title, one of you just a fitness, coach, health and fitness coach, Joe that few of them thousand people okay. So what else can we do? Suggestions, wellness, coach, personal coach says the fire personal trainer? Let’s see what else personal trainer and a fitness guess there’s not the staff. All these Fitness specialist Fitness Instructor, fitness consultants finished.

I wrecked their come on way to like the bake audiences life coach. Now I know Finnish professional strength-training speaker coach, men’s fitness. She wanted. What I want to do is prevent that we get like people that are just very, very passionate about Fitness, say if I personal trainer three point: six mil life skills, coach C, we could potentially do personal trainer, but we’ll probably get people that are looking for a Personal trainer, or rather than actual personal trainers, and then actually you expect this to be this difficult.

I just thought I’ll just do something different than the regular. You know like the fitness type campaigns. Okay, we’ll add this one and then we’ll call it a day. Three point: six million, like I said I don’t usually recommend stacking this many interests in one go, but for now it’s okay, let’s see which actually got us the biggest audience: okay, life coach on personal, coach, okay, so mine, your placements always do mine.

Your placement guide. Don’t let facebook taking money, I always start off at mobile mobile traffic is often cheaper. Let’s see if that. Okay, that’s severely limits the audience. Six switch off messenger three point: six: is it Instagram that yeah okay? So we need to keep on Instagram, unfortunately, switch all this off and switch up stories still three-point-six just leave the news feeds there. We go okay, optimization fold, a delivery for landing page views.

Daily budgets wins here as fine any more options. No, that’s! Okay! So continue like I said, we’ve switched on the dynamic creative and now we can start screen ads so identity. Obviously, we all need like an actual page for this, so I think you should choose the prompt and a page for this. There we go and then the Instagram account is connected as well, and then we need to start finding images. Let me just get off a couple of images for you guys and what we’ll do is we’ll edit them in canva, real, quick shouldn’t, say too long, because obviously this whole article is for educational purposes.

Let’s see what happens if we type in personal trainer images Pressley one with a client or a happy local personal trainer, I should save some of these images. Okay, there we go that should be enough: okay, open canva and then click on Instagram post upload. Those images now upload, upload, desktop baby, go select, Oh boom boom and I’ll show you guys a little secret in terms of the creatives as well, which is called a pattern, interrupt or scroll stop there if you will and basically what this does is it improves the Click-Through rate on the ads and in same will also lower your CPC because of the amounts of clicks that you again so basically want to do.

Is you want to basically prevent people from basically from scrolling on without Sachi, taking any notice to our ads? So you want people to stop scrolling, stop in their tracks, start what to do and stop Lee just like you know, going through Facebook and actually pay attention to the ads that we are creating and the three ways to do that. The first way is by adding a circle in a place where you won’t usually look so just go to shapes there.

We go, give it a hideous, yellow, color, the higher the contrast with the rest of the image, the better. So the first thing you see when you look at this image is obviously the guy’s face for those who are interested fitness or maybe look at a spacer look at his pen and paper button that we don’t really do much. Okay. So if we add a circle to, for example, this here, which is a random part of the image, people, will stop scroll and try and figure out why this circle is here and the order in which you look at the ads is create a fist copy seconds Headline fit so you’ll stop stop scrolling figure, trying to figure out what trying to see here you can’t see, so they look at that basically of the copy to see you know if that gives a indication of what it’s all about, and you realize that it’s not About that circle, does you know it’s actually got a call to action to find out more about? You know, you know in a morning with personal trainer, okay, so that is one way of going about it.

Another way, if you do not want to have a host family circle, is, you can add, a border which again is high, in contrast with the rest of the image, so this image, as has a lot of blue, so what we can do is we can have Firemen red or we can have that yellow border again. Okay. Now, if you don’t think this looks nice, you can make option, make it a little bit smaller but, like I said guys, this will really really increase the click-through rate on your ads.

Okay, so I’ll just add onto this one as well, and this one I said, circle the border or thirdly, what you can also do, which is very popular in the affiliate marketing industry, is an arrow and again green, red or yellow does really matter. Don’t use all three scroll Stoppers in one image, so it’s either the border either the circle or the arrow and not all three at once and then what we can do is, let’s say: okay, so the fisherman localized this females face.

Why? Because she’s looking directly at the camera, so that’s the first thing you are drawn to. Secondly, you’ll probably check out this fellow’s face and them like that is basically you know then, from there there’s not really much interested in the image. Apart from the fact that she’s, basically, you know waking house, so what we can do is because point this arrow at the rope at the back here, just to get, try and figure out what get people to try and figure out.

What’s going on or what we can do is add it to this guy’s hand, just to get people to try and figure out what is going on. Okay, so I’ll remove that for now, because we’ve already got the ball there, but that has basically just my few little quick tips on increasing that click 4/8 on your facebook ad campaigns. So I was quickly safeties and then we can move on or move back to actual campaign ad media and image uploads actually might need to unzip these files.

First companies out here now: okay, we’ll need to show on fire there. There you go we’re back upload downloads on title design, open waiting for them to load. So now we’ve got four variations of the image. As you can see, we can select all four at once so continue. So we’ve now got our four images, so we’ve got four variations. Okay, so now we can add our text. Okay, so what we cannot do is add different hooks to get people in with a hook.

I mean a different angle to which you’re trying to target this audience. So the first one is obviously what should we say. We can say something like. Are you always questions always good? So, are you a personal trainer trying to figure out how to get how to get was a personal training clients how you say it? I was actually let’s just how to get more clients and then what we do is we add a pleasure which is this get more clients and then we’ll add a pain as well.

So without without what can we say what are like pains for personal trainers? I think spending time behind the computer is one. I think a lot of personal trainers like to just be a house, and you know like actively you know in the gym and stuff. So that is one angle we can do so get more clients without spending. All your time, behind a laptop that is one and then we can say, click click below to schedule.

A free consultation call so like that. Okay and then why is our dynamic creative not switched on? Let me quickly go back eyes: dynamic, creative was not switched on continued. Apologies for that back here, so single image and there you go so we can add more images. Then you select all these again continue and then I should see we can add another option now with our primary text. So what we can do is we can copy.

This add another option, paste the text, and then we get a mention that we can’t use unique primary text for each field. Does that make sense to be fair? Why would you split test the same variation so now, we’ve got one Hawk, which is the laptop and then what we can do with this one is without spending all your hard and cash on non-performing guts. Okay, so, like the perspective of like they try to settle the ads themselves and it’s not working okay non-performing ads and in the last option, are you a personal trainer or we can say, are you a coach? Maybe are you a actually? No, let let’s stick to personal trainers.

Are you a personal trainer trying to figure out how to get more clients without without paying your gym, hi referral commissions? Maybe I’m not sure that’s the right way to say it. Well, basically, uh you know em what a lot of personal trainers do. Is they advertise in the gym where they, you know, basically give out the personal training sessions and then the the gym itself will get commissioned for every member that they refer on to that personal trainer? So I think that might be a good angle as well.

So I’ve got three different types of hooks right: we’ve got the money hook, we’ve got to fill, you’ve got to money, hooks, we’ve got that and got a time or crews got the ads so that the the pressure and the the irritation or trying set of campaigns Yourself, after knowledge does more than knowledge hook, maybe, and then we’ve got the money hook for the commissions and we’ve also got the time hook, because you don’t wan na spend time behind a laptop okay.

So now we’ve got three headlines and four different images, which means that we’ve already got twelve variations, that Facebook can now choose from okay, and one thing that you have notice is that we’ve got all these placements set up. So that is something that we do need to consistently chair, because Facebook, it’s like very, very, like crafty, with stuff like this. As soon as you refresh something they’ll just automatically adds all the placements back, which is something that we do want to prevent there.

You go boom boom and then back to text and links. Okay, so now I’ve only just got the mobile newsfeed on a desktop newsfeed, Facebook and Instagram. Okay, I obviously Instagram it’s only mobile newsfeed anyway. Okay, few more variations, please select a link for your ad okay. We just pick the first link personal trainer stuff, an ill. That’s fine, so copy link address, save the website URL a few more variations, see what it look like.

So we’ve got image and text and they’re besties. You can now see what they look like icon. For example, the mobile newsfeed okay, so there we go so that is image free with text variation number one, like I said guys now, we’ve got twelve variations and Facebook will now decide which combination on which variation is the best performance and then from there in the Business manager, you can switch off the lesser performing ads and continue with the best performer one.

So we can now split test a lot of different things. Without you know, setting or by fifty different ad sets and fifty different ads, because Facebook will now do everything all in the one campaign. Okay, so I hope you got some outlets, hope you enjoyed this article. I hope you enjoyed like my little tips and tricks in terms of the pattern, interrupt, etc and the hooks for the primary text – and one thing I do want to mention in terms of all these variations, this only works or basically Facebook say that it works best.

If each variation gets at least 500 impressions, so just take that into consideration when you’re setting up the ads. But you do need adequate budgets if you’re going to do a test like a hundred different variations. Okay, so hope you enjoyed this hope you got some out of it if you want to know how to basically know use Facebook ads to store your own social media business, where you settle these ads for your own clients, I have a coaching program where I teach You everything that you need to know on how to start and scale your own social media business.

It will be linked in the description box down below thanks again for reading I’ll, see you guys in the next article


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Categories
Online Marketing

Creating A Facebook Ads A – Z

So this simple step, instead of going through your Facebook or you just need to do, come in and open a new tab, then type in feet-first, good business manager, like click on enter, represent automatically takes you to then. I click on create business manager like him. Now now the next thing I’m going to be doing is to you the different marketing objectives.

Now, the first we have awareness, we have concentration, we have conversion now under awareness. I have brand awareness. What’s brought awareness, it increases awareness of your brand by reaching people who are more likely to be interested in it. Now we have reached, show you add to maximum number of people. We have undue concentration, we have traffic traffic. What does it do say? It sends more people to each destination on or off Facebook, such as a website, your application, your messenger conversation out here we have engagement and you don’t have to do it, get some more post, engagements page, likes events, response and so on and so forth.

Now we have app installs on the episode. We have gets more people to install your app. If you developer, you actually want more people to install. You have use this concentration, this objective concentration. Now we have article views here. You want people to see your articles, use this lead concentration, sorry, lead generation, it helps you drive more traffic or rather more still leads, such as email addresses from people interested in your brand’s.

We have messages, gets more people to send messages to your business in messenger or, what’s up now we have conversions under conversion. We have conversions. Now we have drive valuable actions on your website in your application or your messenger. All right. Your sales creates ad automatically shoes items from your catalog, based on your target audience. Now we have store traffic. Stop traffic drives already Drive visits to your physical stores by showing ads to people who are nearby all right for this article, i’m going to be using engagement in a bit.

I’m going to explain to you the reason why I choose to use ng engagement for my for this ads. Alright, the first thing I’m going to be doing is to explain what engagement it’s and get my objectives. It’s all about you, getting more people to see and engage with your posts or pages engagement can include comments. She has likes event response and order claims. What I’m going to be doing now is choosing a company mom who use the name Facebook ads, because that’s what we’re doing Facebook Ads alright Facebook ads.

So we’re going to be looking at our budget. Optimization now check that to see what nest about my budget, we have campaign budget. What is campaign body content budget has to do it their amount or how you want the money you put on Facebook for your ad to be spent. Now we have the first one, which is daily budget and we have the second one which is lifetime budget. I’m going to be explaining the boots quickly now deli, but it has to do it.

You want Facebook to use and put your ad to your audience all right. Now. You want the amount you want to be spending daily on a particular ad sets. Now why lifetime budget has to do with the total amount? You want to spend running the ads, whether for one week, whether for one month without for two days without for one year and that’s what lifetime budget is all right for this article, i’m going to be using daily budgets now my daily budget, I would set a Particular amount I want to explain on my ads daily, not taking into consideration the number of days I want to do.

I want this ad to run so probably mmmm want to run. I want it on red now, 800 naira. I won’t spend 800 now, for my ads did now the next time we’re going to be lookin out here means creating our audience. It’s very important to create audience reason, because these are the people that Facebook is going to put our ads to and when you’re, creating your audience be very conscious of the kind of people or the categories of people.

You want to see your ads now. If you is cool, you should be looking at parents. You should be looking at guidance. You should be looking at now. Another thing you should be looking at: if you a school, is the kind of people or the category of where your school is situated and the type of school you run. If you run a high school should look at any kind of people that you need to come to your high school as well, all right, I’m going to be creating new audience now.

The first I’m going to clicked in is great news as Creighton you. Now we have two types of audience. We have the custom audience actually helps you reach people who have already interacted with your business. Now we have the other option which says look-alike audience reach new people on Facebook who are similar to your most valuable audience. So I’m going to be clicking on look come straight down here.

You choose the location where you want your audience to come from already. I have by default Nigeria, probably cuz, I’m an engineer now this doesn’t mean I want people from the United States, also United States of America, to see my ads I’ll click on United State and that’s an I should consider is drier. Wants everybody in United States to see my hands? Do I want only I do I want to exclude those cities? Do I want to include just cities now? It still boils down to the kind of ads you’re creating the kind of business you run.

If you run a business that that has to do with your locality, only you try as much as possible to choose Nigeria alone or the country you come from. I come from Nigeria. I choose Nigeria alone, probably maybe I’m selling shoes to just people in my in my country. I don’t want sell shoes to people outside the country per I’ll, choose just Nigeria and I will narrow my search to if I want those in cities – big cities in Nigeria.

https://m.youtube.com/watch?v=KaOFaNlxqh0

Only so we’ll do that again: United States, United States, sorry for that United States. All right does United State mean I want to add country like Ghana are country like Ghana. I click on that. I wan na add country like South Africa, South Africa as that South Africa alright audience. Potentially we have 25 million people. Who does not mean that you had to actually get in five. It’s potential assumed audience.

Alright, we have age, the each category of people. You want your ads to get for the kind of ads I am trying to set up. I wanted to get to because I know people 18 years ago. Alright, the next thing we’re going to be looking at is the gender. Do. I want every school in gender and a feminine gender to see my ad. If, yes, I’m going to leave it at all, if no prime, maybe I need just meant, maybe I sell boxes and I want to advertise my boxes on Facebook.

I want just me to see my ads. I will click on men in learn now what happens? Only men are entitled to see my ads only men – I don’t see my heart, but if I want everybody, I’m going to click on. Oh now, the next I’m going to do is I need to be sure of the languages. Now, if you look at the countries were actually selected. You selected Nigeria and I’m sure Nigel speaks English. The general language, United States, general language, English, Ghana, general language, English, number, South Africa, South Africa ha a language which is called African.

So for that, for the sake of South Africans, I’m going to choose Africans I’m going to choose English all as well. Right now, the next thing we’re going to be looking at is one of detail are targeting. I want detail, are targeting all right. I want to do it, editing, I’m going to click on browse now, when you click on browse, you have two options. You have demographics, you have interest, you have behaviors.

Now these three options. You have the first I’m going to click on demographics, demographics. I have under them. I have education of financial. I have life events, our parents have relationship now budgeting. So on the demography I have education, financial life events, parents relationship now clicking on education. I have education level, I could conditionally. I have life high school. Invest in some of the first now depends on what you are doing.

Remember you targets you ads based on that kind of business you want. So if I want to tell my ads based on financials, I click on that their income. I look at that way from my interest in that I’ll close, that up close that up to lose that job also interest business and industries I’ll check that I need everybody here. This is an industries. I need everyone to be able to create and ads. Let’s honor Democrats, I just need, I need interests, entertainment.

I need everybody under entertainment to be able to create a very good ads shopping and fashion, and everybody entrepreneur, interaction these food and drink when other Fitness everybody on this would be a bit critic very good ad. All right still under let’s look at interest briefly: demographics, briefly, sorry, behaviors briefly Reverend virtually customer classification. This doesn’t mean I need everybody in this country to see my ads and so on also based on categories and journals for every incoming events.

Api THC and sonar supports all right now depends on the kind of heo Christian. Both of these ads are not going to be going through everything, I’m just going to show you how you can actually narrow d-22 targets and when you click on browse click on demographics. You pick any of the interest right and so on and so forth. All right, the next we’re going to be looking at connection type, it says, add a connection type.

When I click on that I have Facebook page. The option says people will like your page. The second option says friends of people who, like your page, the third option says it’s cool people will like your page. Now I’m going to be explaining that in it beats on the apps, we have people who have used you up. Friends of people who have used the app exclude people use your app now. On that event, we have people who have responded to your event, exclude people who have already responded to your event.

So that’s what we have advanced combinations have advanced combinations. Friends of people who have who are connected to people who have who are connected to I’m going to add the page name, digitally on that’s the best option. So friends of people who are connected to one digit Allium. I click on that and then I don’t exclude anybody, so I’m going to leave it on people who are connected to the italian-french of people who are connected to the tunnel.

That’s the best you should use alright. The next thing I’m going to do is save my audience. It’s very important. You save your audience, so you can actually make use of it probably be so. Why setting up your next ad, so I’ll click on save now the audience is saved. I scroll down. Alright, that’s what we have. You can actually edit your audience whenever you want to now. Presently I have a purchaser with fewer than 1000, I’m not interested in the number people that want to see my ads, I’m interested in the people.

That would see my ad and react now. We look at automatic placement, you might click my decide to make your potential reach millions, but all the times I tell people it’s not about the number of potential reach. It’s about the number of people. That’s all the category of people that sees these ads and then put a cultural or nkg all right automatic placements. Please use automatic placement too much magic buddy to help show your ads so, which is the best just leave it.

That way. All right one schedule and draw a budget schedule adds another body. Now the first option says optimization for ads delivery. Now we have post optimizations. We have impressions, we have daily unique reach now, looking at them one after the other. We will deliver your ads to people as many times as possible. That’s our impressions now post and give me a look at that. We deliver your ads to the right people in quotes the right people to help you get the most likes, shares or comments on your post ID response.

Now look at when you get likes. That means you get people to radio check out your post, you catch it. They are interested in you, put the lovely post and the your ads rather, and they feel somebody might be interested in whatever your marketing they would shake, and they will put in nice comment. Remember my so people might be funny put in comments that, but just be very careful the way I think just some things like that all right, dele, unique rich, would deliver us to people want Cydia, no interest in that I’m good with post engagement.

All right scheduling! Listen, you can set up a schedule for your ads. When do I want my ad to start up? When do I want my ad to ad? Alright, let’s just mean I want my ad to start up on the 24th of April, and I want my ad to end on the tight end of April, so I have to be four of a protected April. You can as well change the time that doesn’t mean. I want to start by up nine zero-zero, that’s 9 a.M.

And I want to end by 6 by 8 a.M. All right. Then click on show advanced you scroll down. Now, I think, I’m all set if you choose to add a spending limit while just advise you to leave it. But if you decide to choose choose especially me, we have the multi Mon Spain and we have the minimum spend now the minimum Spain, since we were actually walking on daily budget. We actually said we want to spend 800 night 1000.

I ride really on our assets. Now we can decide that Facebook out of the 900, all the 1000 area – I told you to spend minimum of 800 and then probably a minimum of maybe is other than 15 air out of the 900. But that’s not feasible. So I’m going to leave that to 900, we’ll leave that to 900 right. Okay, but remember it’s not assitant. It says we can’t guarantee that this amount will be spent. We won’t spend more than this amount all right.

The next i’m going to click is continue. Now we’re going to create a new adds, remember gotten our objectives created our audience done our placements they’re, not budgeting our schedules here, one identified as our post engagement. Remember, that’s all using engagements and now was walking on the format that has to do it here at creating a new ad or using an existing post, but one of creat a new ads.

So I’m going to click on create ad. Now we have identified. Does it choose how you want your business to be represented on your ad? You don’t make the mistake of using a different page for what you are doing, and so I’m going to click on that click on that, but I’m having ground digital’s, that’s know the page. I’m creating this in here I have digit a lien right, so I’m going to click on d’italia.

This is the page craziness ad, for also you can actually connect the ads you create on Facebook, with your Instagram page, very important. So don’t make that mistake, though this is the page, my Instagram page, also digital iam. Now the last thing we’re going to be looking at is the format of our ads, the format of our ads, our scroll down the beats part of my network. I scroll down a bit rafael, upd, ditalion, Instagram pages, also ditalion, so yeah yeah, I’m going to be creating single image or article ad depends on what you want to do now I’ll scroll down here I want to use I’m going to be using an image.

Let’s say you have a article, let me explain something to you guys now. Remember we have article ads. We have image ads now. I would advise you, the other convert small. Our article attribute to create article ads that are short, miss specific transmitters, will to get the attention of your of the people who actually want to see the status on your audience and then because the more article ad secrets, the more audience you get, the more people You get to your post, the more comments you get and remember, don’t create ads article ads that are too long shot short articles and you’re good to go.

We taught you get on images and not as much as the ones you get on articles, so I would advise you do more article ads than image ads. Alright. So back to this article, I have images. I decide to choose image because of what we’re doing so, but if you want to use article, you click on article like I said India, so you can just click to upload the article, so I’m going to clicking on our image I’ll click on that.

We just add an image. It takes you to text me to my computer, so just go down to my. Maybe my desktop. You see calm down this way. First, simple aces mean I want to promote my cover. Page click on open already have that as my cover page, if you want to change that, you click on this now, you can actually use a different image on Instagram. Let’s remember, I said I want to use image for this article, I’m using an image for this article, but remember, like I said earlier, try as much as to use more of articles for your ads than images.

Now I’m going to be using this for my Facebook and I want a different image for my Instagram. All I just needed to click on use a different image for your Instagram. Then I do what I choose the image I want for my Instagram. That doesn’t mean I want to upload a new image. Let’s try that! Yes, I want to use this from my Instagram. This is what I want to promote on my Instagram, why this is what I want to promote on my facebook, meaning that you can use two different images for your Instagram and your Facebook come on very nice interface because very nice, so love it.

So that’s it’s trying to upload after that. I’ll click on continue. Try the selected image. Now, if you look at it, I have a different image for my Facebook and I have a different image icon that there’s a month of service library, if I’m good there. If I wan na crop, I think I think I’m good with this image now. The next thing I’m going to use do is scroll down to see what I’ve done thus far scroll down now.

This is how what I’m going to stuff to add the botton. I could use this st. What’s up messages, I create the send messages, so I would prefer to use send messages. Let’s see we’re all going to get. Let’s all get why that is trying to load up I’ll click on show advanced option. Now I click on show advanced option. What we have look at that trying to load you can go up which I just did we have Facebook page digitally on Instagram page is Italian, then we’ll choose the option to use images.

Instead of articles. Remember said we using images instead of articles, but I advise you always use articles for your ads to get the best of it now scroll down, select, add an image for my facebook. Now, let’s look at the outset. This is what I’m going to get from my ad set to this one, I’m going to get from a said. One note: you can actually use two different images for your Facebook here now my ad set one.

I have this image from an asset, so I have this image if I want to use a different image from an asset. So let’s try that I click on that it takes me to here. Let’s just mean I want to use this for my accent on my facebook. I click on continue. That’s going to load all right, so I have this for my ad set 1. I have this for my asset, so wonderful right now for my instagram, my instagram, also as I was going to use a different image for my ad set to laceless.

Let’s pick up, let’s lift a different image, my adsense on instagram. I said this is what I’m going to use my assets on Instagram all right, so I have these on Facebook right. My ad set one on Facebook. I have this ad set one on Instagram. I have this now. Let’s look at asset, true asset on Facebook. I have this our assets on Instagram. I have this wonderful meaning. You can use two different images right, good, all right, our trans, not just trans, to make the text as simple as possible.

I think that’s simple enough. I think that’s good enough! So nice now scroll down, then click on home Fame. So I’m going to wait for Facebook to confirm the edge here. I have my Debbie my card number, my security code and so on and so forth. Now look at it! If you don’t have money in your account with your Facebook account, this is going to up here, but if you already have money in your Facebook account you’re not going to see this.

So that’s far, I think this is where this training for today is going to end. So in the next training, I’m going to teach you how to fund your Facebook accounts before start enochian an ad. So thank you very much see you in the next class. Bye. Bye


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