Online Marketing

Vlogging: For beginners Part 29: SEO for YouTube – making YouTube s for beginners

Take a few seconds to load, but these things will actually help you with getting more viewers to your blog, but also help get them to view other articles on your blog. What would have to do is just wait for this to load up, but the first thing you want to see is like the matter beat 2016 in Spain.

So that’s my title, but is it a good title as a question? So if I copy that we go over to Google Adwords Keyword, planner you’ll have to set up an account. I think I only need a gmail account, but what you do is you’ll insert that phrase in here. The matter be 2016, spain and landing page will be that page with the article on it. So we want to go. Why are you okay? So, ideally I want to click on that.

I’ve just copied the link of this article within YouTube, you’ll see in the second one. I’ve changed page here, that’s where it is on YouTube. You just copy it out the browser’s just slightly out off the window at the top and this traveling tourism. So we go down a traveling tourism, just click it on that. You can actually go a bit further, but I’m just trying to do this quickly, so we tell it to go and get some ideas and what it’s doing is it’s searching for keywords that are relevant to those words and it will come back with some suggestions.

So here we are, you’ve got two ways to do this. The first one is the Apple II average month searches and then the other one is on price. So, as you can see here, this may only make and I’m sorry this one here and it makes one dollar 78 @ 1 pound 78, but it gets over 15,000 views so cost a blank is quite important. So the matter, costa blanca, would be a better phrase of word for a bigger monthly search.

But, as you can see here, more money does not mean more hits cuz. I didn’t see, there’s only two thousand there, but it’s two pounds 33. Using trip to this trip to Spain, now how you write it, you can pick out these keywords and you could do a search slight. If I clicked on suggested bid here, it should organize them into price fingers crossed roughly okay, no in here, okay, fair enough, but you get the idea you’re getting your monthly searches here.

Let’s click on there you go beach holiday gets 22 and a thousand. But obviously, that’s quite a broad search and you can play around with this to make it more precise. You can see that at the moment, Scott broadly related ideas, you could actually turn say well, hang on a minute only close to what I’m looking for save that I should actually update now with things are closer to what we’re actually searching for.

Okay, that was a bit too specific. He didn’t like it so we’ll change that it’s probably because it’s only got the 2016. It’s very specific, I suppose, if I took the 2016 out the search of poly work anyway, you get the idea there’s a lot of stuff within google adwords anyway, which you need to learn separately. We’re not going that in depth with it today. But what we’re going to do is concentrate on the keywords.

For example, costa blanca has another ten words hidden away here, so let’s just open up. If I click that it should open it out, so we can see the other 10 there you go, so you can see the other words in there. 14,800 of them are Kosta Blanco. Will aid costa blanca la motto is much lower. So the fact is what I would probably do is cost a blanket but still get picked up with we’re. Sorry, I put cost of lankan the matter, but it’ll still pick up Kosta Blanco anyway, because although it’s got the matter, what happens? Is it just sees that bit in the Google search anyway? So I’m not really fussed on that, but if we go back to our YouTube article, we’re now add Kosta, blanker lemaitre Beach 2016 Spade now you can see about all the key words here you see.

I picked up toya Becca already 2016, because I know these are things people looking for. They don’t want articles from five years ago, they’re looking for the latest ones, and here’s a few about Spanish life because obviously got the kids and wife with me. But if we go into the keyword planner, this is where you still find these words, because they’re still here cost uh Blanca beaches there’s another nice one doesn’t get a lot of searches, though so maybe I’ve got better something better put Kosta Blanco.

Actually, I didn’t put costa blanca in the keywords that I am on my tags, so I put that down here, see now I’ve added that that’s another good one. So that’s how you find your keywords and you slop them in not only on their in there, but also in the conversation. So what you want to try and do is put them in here naturally, so I’m could have rewrite this. But it’s difficult for me to talk and rewrite at the same time, but what you want to try and do is say: insert cost the Blanco into this conversation.

Lamotta beat sobs already in there could put. This is our first trip to the beach for 2016. Those sort of things would make this stand out a bit more and the number of words. Ideally you want in there it’s about 150 upwards. What about all those links people are put in back to their website their Twitter in them? I do that as well, but that’s predominantly because I’m trying to mix people when I first start the blog with my other websites and things because there’s more information, the stuff I’ve already talked about before which on those sites.

Ideally, if you slice huge, do that, because you’ve already got the traffic getting generated through the sheer volume of your subscribers. But if you’re just starting off you’re better off without any of extra stuff in there and concentrating on a good article. Almost because the these things get read by Google separately – and I know some people actually use their transcription from the text actually said in the article and then convert that into an article.

That’s fine as well, because it’s actually relevant it’s correct, but me walk along the beach. Obviously, it’s not going to be a lot of texts. There is there, because I’m just talking about the stuff that I see, but it it doesn’t translate into a good article. What does is talking about the beach in the sense that we’re going to the beach for the day, blah blah blah and ideally in life, says you want to focus on things that make your title stand out and I’m most relevant, make sure you’ve got at least 150 words, and it’s an article almost and the next thing is all your keywords.

Ideally, you do not want to sorry your tags, you don’t want any more than 10, so what I always do once I’ve actually prepared it. I quickly count 3. 4. 5. 6. 7. 8. 9. 10. 11. So I look at that and go okay. That will have to go. Google seem to like 10. I don’t know why it just does, and this is part of the SEO once you’ve done this bit. Just click on the save – you may even put your name in here because I know a lot of people search for my name so once that saved I’ll, just we’ll talk about something else, you’ve got these annotations cards.

Subtitles, let’s go here. We go to the subtitle. One first, with subtitles can closed captions. What you can do is translate it well, firstly, transcribe it into English or whatever language you are doing this article in and then you can get translated into other languages. It’s not going to be perfect, but at the same time the more is translated, the more chance you’ve got of meeting other subscribers, for example.

Here I am in spain. Obviously, I’ve got the entire Latin world that may be interested in Spain and some form. So from that point of view, it is worth translating this from english into spanish into russian, because we have a lot of russian tourists. Norwegian, Dutch, French, because we’re in a tourist area it is worth transcribing. Those google will have a tool for doing that now and I think they actually charge people for doing the translations.

But the main thing is to add new subtitles. You just put it on the side here. So let’s just click your english, united kingdom. I just wait for that to load. So then it will ask you: are you going to upload it? There is software out there can cover that end of the article actually to scram, transcribe and auto-sync, or create a new subtitles or closed caption. So, let’s click on this one transcribe and auto-sync.

This is where I’ll do it automatically? I think this one is the 1i. Normally is great new subtitle or closed caption, so what you have is the article is now going to load and you type the text as you hear it up here on the on the right. So as I speak, let’s find the word with me. Actually speaking so there’s the first bit we are down to the beach today and then all you do is click the plus and just check it in the right space.

So go back a little bit. You should let slide this back and it’s as simple as that. Once you’ve done all the article, you then save it, click, publish and away. You go. That’s something a lot of people don’t do, but it is quite useful for people that are hard of hearing or completely deaf, as well as people wanted to learn. I don’t know the language find it easier with subtitles, so there’s multiple reasons that this is quite a useful tool to use.

So we’ll leave that where it is at the moment and what we want to do is go over to cards because obviously I’m not going to sit and transcribe this entire article. While you SAT reading me so here’s cards, what is a card? So we know this article is about costa blanca LaMotta beach, and what you can do is add cards to it and now a card you can promote a article or playlist another blog. You could add a poll.

A link to an approved website so, like here, says spanish life and tourism. If I click on it, oh look, it’s my alicante, spain blog. It’s already been added to it. That’s a card and all you do. Is you just go ad card article? I playlist. I blog and then all you do, is you go up here? This is where my other blog is, when you load the blog for the main blog page, take the link out of the youtube window at the top, and then what you want to do is just drop it straight in here, then, you just put a custom message And that’s pretty much it and once once it’s in there you can see alicante spain blog and then it comes up with all the information relating to that blog, so that people aware they can go and have a look at it and get more information.

This is another useful way for getting people to hop onto other articles. Are the blogs, etc, etc, but it doesn’t just stop there we’re now going to go over to annotations so with this they’re actually inserted in the timeline, so I’m going to add an annotation. Let’s have a speech bubble type or no. Let’s have a note so we’ll leave that up there put it the shape you want and we’re going to link it to another article.

This article here is the pink lakes in Tribeca, so we can take that pink salt, lake’s silliness. Take that and then we’ll put that as the text. So people can actually click on that and it will take them to that article, which is obviously relevant to what the reading, because they’re, both in the matter toy, bear high area and we want to open in another article because I’m actually want them. To close this article down, but as you can see on the timeline, it’s only at the beginning here, so it’s a certain point.

It will actually switch off. So there is no like to try and let’s turn the audio, try and put it a near the beginning, but be let it go aways. They could click on that and i’ll open up in another window. They don’t actually have to close this one down, but they could all continue through the article and hopefully they’ve already opened it, but you could pull it the end. It could be other stuff relevant as you go along, for example, maybe i’ll well, it did.

I talked about the camper vans here you could put a link willing to camping in Spain or whatever, whatever you’ve got relevant. This is how you interweave your articles with each other, so that they’re all relevant with what you’re doing and make it more experience for the person subscribing and reading your articles, making it more interesting. So we’re just going to apply those changes. So now that is actually saves near the beginning, and if we go to enhancements or something it’s something we need to do on this, that’s pretty much it so we’ll go over to you can do some auto fixes and stuff it youtube can do some weird stuff To your article is now and again, though, as you can see, I’ve now changed to cross the blanket.

I did a cosplayer there, which is the main thing and obviously i’ve got these little bits added into the article. So we save that it’s already been done and we actually want to go and have a look at the article itself. So the article is now playing as you can see, I’ve turned the audio off for obvious reasons. There’s the bit we added earlier and up here on the right: we click on this one. It takes you to the other, candy blog they’re, not obtrusive.

This is the main thing these ads are at you too, but that’s part of getting you revenue, it’s nothing and do about that. But the the main thing is here: people can actually go. Oh I’ll, have a quick look at that and then pull it away out. The way it’s not in their face and the other one is not up there for ages, so you’re giving them more of an experience without actually having to do too much that is going to irritate.

Then you have all these bits and pieces. If I did the caption and translations, then obviously you should be able to see where I closed captions here, you can actually want to set up it’ll, actually give you the option to actually read it with the closed captions on all these things are very useful for Your YouTube blog – and I says you interweave it also you want to link in through your websites and stuff and which I’ll cover in another topic.

This is mainly just within YouTube. Thanks for reading