What are the Benefits of Twitter for Business?

If you learn how to use all the social media platforms out there, then your business can improve dramatically. Allshouse Designs has just started to really use the Twitter platform. With that said, today’s blog post is going to put a giant of the social media world under the spotlight; Twitter. Mainly, we’ll be looking to answer the question; what are the benefits of Twitter for business?

Improved Customer Service

Twitter is a brilliant platform as it provides companies with a new means of customer service. A business can use Twitter to respond to customer complaints and open up a dialogue with people from around the world. If you tweet about a product from your business profile, customers may respond with questions. You can then reply to them instantly, solving any queries in not time at all. Also, the beauty of Twitter is that you can search for keywords relating to your business – such as your company name – and find other people’s tweets. So, you could search for these keywords, find people tweeting about you, and interact with them. This is a great way of finding people with issues and solving them instantly.

Boosts Web Traffic and Sales

This social media platform is great for directing people towards your website and giving your sales a boost. You can use Twitter to reveal new products to all your followers, with a link to the product on your website. If you don’t sell things online, you can use a link to a page on your site that shows your business location. This will tell people where they can find you to purchase your products. Plus, Twitter uses hashtags which allow you to tag posts with keywords that others can search for. As a result, people that don’t follow you can still see your posts and click on the links to your website. Web traffic increases, which has a positive effect on sales.

Helps You Keep Up with Trends

Twitter is the place to be if you want to stay up to date with all the current trends in your industry. When certain things are spoken about a lot, they start to trend on Twitter. What’s more, you can decide what you see as trending by changing the settings, so only relevant things appear. This means you’ll never miss a beat in your industry, and can keep up with all the current trends. As a consequence, you can use the trends to give your business a big boost and ensure you never fall behind the competition.

Strengthens Your Brand Image

We’ve already mentioned how Twitter is a great way to communicate with customers and provide a better service. Well, in doing so, it also helps you strengthen your brand image. Twitter is all about sharing information, and the info you share reflects your image and values. Clever business owners use Twitter to push forth their values and help connect with new customers that identify with their brand.

Twitter is a fantastic platform for sharing content and connecting with your target audience. A business profile for Twitter is certainly a must-have component for any entrepreneur. Create your Twitter business profile today!

If you would like to know how Allshouse Designs can help your Twitter business profile and your website. They provide a great service that combines social media management and website management. When you concentrate recourses to your business website and a social media profile. Great things start to happen.

As always your opinion matters to us. Feel free to post a comment below or connect up with us on Twitter.

 

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