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Online Marketing

SoLoMoBOX – Complete Digital Solution

Directories, social media – not to mention a mobile presence, but getting started can be overwhelming. That’s where we come in.

We have the complete digital solution to help any business owner find out where you’re listed online and make sure those listings are accurate, see what customers are saying about you and respond easily receive actionable reports and notifications of changes to your listings, as well as new reviews. Keep an eye on the competition and monitor what others in your industry are doing stay on top of social media by posting, relevant content, scheduling campaigns and responding to potential customers.

We offer all this and much more with our platform search engines can find you, which means customers can to generate new business and build customer loyalty. While boosting your SEO see what’s being said about you online and become part of that conversation, we are dedicated to making things easier. So you have time to run your business and live your life. Take control of your virtual doorway. Give us a call today.


Who is helping with your digital business footprint?

 

Categories
Online Marketing

SoLoMoBOX Agents

The internet can help grow his business, but Jerry can’t find his company’s reviews, his company’s missing from search engines and as hard as he tried. Jerry doesn’t get social media. Jerry needs a digital solution and you can offer him one with our local reputation management platform. It’ll check a business’s online listings on numerous top search engines and review sites for reviews from top sources into one spot, making it easier to monitor their business.

Collect businesses online mentions from Twitter Facebook and more collect vocal on social reports analytics and notifications of competitors. So now business owners like Jerry are happy. Why? Because search engines can find him customer engagement is up. A new business is flooding in its brand management, done right.


 

Categories
Online Marketing

What is BRAND MANAGEMENT? What does BRAND MANAGEMENT mean? BRAND MANAGEMENT meaning

Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself, look price, the packaging, etc. The intangible elements are the experience that the consumer has had with the brand and also the relationship that they have with that brand.

A brand manager would oversee all of these things in 2001, hislop define branding as the process of creating a relationship or a connection between a company’s product and emotional perception of the customer for the purpose of generating segregation among competition and building loyalty among customers in 2004 And 2008 capper and Keller, respectively defined it as a fulfillment in customer expectations and consistent customer satisfaction.

Brand management is a function of marketing that uses special techniques in order to increase the perceived value of a product, see brand equity based on the aims of the established marketing strategy. Brand management enables the price of products to grow and builds loyal customers through positive associations and images, or a strong awareness of the brand brand management is the process of identifying the core value of a particular brand and reflecting the core value among the targeted customers in Modern terms brand could be corporate product service or person.

Brand management build brand credibility and credible brands only can build brand loyalty bounce back from circumstantial crisis and can benefit from price sensitive customers. Brand orientation refers to the degree to which the organization values, brands and it’s practices are oriented towards building brand capabilities. It is a deliberate approach to working with brands, both internally and externally.

The most important driving force behind this increased interest in strong brands is the accelerating pace of globalization. This has resulted in an ever tougher competitive situation on many markets. A product superiority is in itself no longer sufficient to guarantee its success. The fast pace of technological development and the increased speed with which imitations turn up on the market have dramatically shortened product life cycles.

The consequence is that a product related competitive advantage is soon risk being transformed into competitive prerequisites. For this reason, increasing numbers of companies are looking for other more enduring competitive tools such as brands. Brand management aims to create an emotional connection between products, companies and their customers, and constituents. Brand managers may try to control the brand image brand managers create strategies to convert a suspect to prospect prospect to buyer buyer to customer and customer to brand advocates.

Even though social media has changed the tactics of marketing brands, its primary goals remains the same to attract and retain customers. However, companies have now experienced a new challenge with the introduction of social media. This change is finding the right balance between empowering customers to spread. The word about the brand through viral platforms, while still controlling the company’s own core strategic marketing goals.

Word-Of-Mouth marketing via social media falls under the category of viral marketing, which broadly describes any strategies as encourages individuals to propagate the message, thus creating the potential for exponential growth. In the messages, exposure and influence basic forms of Ness are seen when a customer makes a statement about a product or company or endorses a brand. This marketing technique allows users to spread the word on the brand, which creates exposure for the company because of this brands have become interested in exploring or using social media for commercial benefit.

Hire a professional to manage your website! Find out how much it costs in the video below.

 

Categories
Online Marketing

SoLoMoBOX – Automated Local Directory Listing Distribution

That means less revenue for your business plus a bad reputation. You don’t want that. Do you business listings get information from many sources. The most important place, however, are the four major data providers, newstar local ease, axiom, factual and info group.

If your business has an incorrect listing with one of the four major data providers that wrong information will be disseminated all over the web, business owners can try to manually change each and every listing, but many of them are uneditable change back over time and new ones Are added every day this is a huge waste of time and money that doesn’t provide a scalable solution frustrated. Yet we can help enter the business information one time just once.

This information will then be pushed to all four major data providers and will show you when the listing has been accepted by the providers, so you’re not left in the dark once the listing has been accepted. All you have to do is wait and read: is hundreds of listing sites get your accurate listing information over time? If you want your customers to be able to find you – and I don’t know why you wouldn’t make sure your listings are accurate – the perfect solution to build a stellar presence,


 

Categories
Online Marketing

Manage Listings with Listing Distribution with Reputation Manager

This helps your customers find your business online by ensuring you’re listed on the websites they expect you to be on and that the information on those listings are accurate. The last thing you want is for a potential customer to visit your listing and call the wrong phone number.

You could lose a customer. Accurate and consistent listings. Also, give you better search engine optimization or SEO, meaning more potential customers will be able to find you in local searches. Before beginning work on your listings ensure that the correct contact information is under the listing information click the pencil in the top right to review your business’s information and make any necessary changes, click edit listing sources to take a look at the sources.

You’re monitoring. Do these all apply to your business? The sources are pre-selected based on the business category entered and the country remove any unwanted sources and select those that are relevant to your business. Now, let’s take a look at updating your listings. Beside each listing, you’ll find one of three icons. A green checkmark means that your site is listed on the source and is accurate.

A yellow triangle with an explanation mark indicates that your business is listed but contains inaccurate information. Meanwhile, a red X means your business is not listed on that source to update a missing or inaccurate listing click show details from here. There are a few actions you can take. If you would like to gain some more knowledge around the listing, you can select view to see the listing on the actual source.

If the listing has errors – and you would like to make changes – click Edit to make the necessary changes directly on the website, each site uses a unique means of updating listings, follow their instructions closely. You may need to provide an email address or set up an account claiming your listings may also be an option. This is where a phone text or mail verification method is used to link your listing with your account.

This way, you will have full admin access to that listing. If the listing is not yours simply select, not mine, and that listing will be removed from the list if a listing is marked as found with errors, but you are comfortable with how the listing appears select, ignore errors by selecting ignore errors. You are telling the software that you are ok with the variation in the contact information, keep in mind that the information can still be changed on the source to become consistent with the data you have entered in the software.

However, if the listing information is changed on the source after you select ignore errors, the system will not pull in the changes on that source. Therefore use this button with caution. The ultimate goal is to perfect the consistency of your online listings. You can track your business’s progress using the listing score, which analyzes your business’s listing presents and accuracy for all relevant listings once you’ve reached 100 %.

The goal should be to maintain it keep checking back in the listings tab to ensure your business’s listing stay up-to-date. The listing tab also ties into other sections of the software. For example, once review sites have been found either accurate or with possible errors. Reviews on those sites will appear in the reviews. Tab also, one social sites have been found again either accurate or with errors.

Those social sites will be utilized within the social and competition tabs. Therefore, it is very important to ensure these listings are relevant prior to accessing the rest of the software. Once you have perfected your listings, head over to the other citation sub tab. Citations are all of the websites that display your business’s phone number. In addition to listings, citations also help you to ensure consistent branding and accurate contact information, so customers can find and connect with your business.

They are key in search marketing, optimization as well. Google considers these factors number of citations, accuracy and consistency of data in citations authority of websites where citations appear amount of user-generated content on citations, velocity of user-generated content generation. Therefore, it is important to monitor how your business is being mentioned. Online click through the citations to see how your information is being used.

You can then go to the statistics sub tab to see the historical progress of your businesses. Citation found over time influence this graph by creating your own citations on a multitude of websites similar to listings you’ll want to continuously work on refining the presence and accuracy of your information found online