Online Marketing


You guys shout out to you who you who go you who go commented. Um commented on one of my older articles, but I thought it was a good one. I thought it was something I could share with you guys. I dropped a article in fact that article specifically goes over um. You know how i, how I request access, but i’ll just show you again. You know mid 2020 still doing the same thing focused on one niche since 2016, helping them with their social media, marketing, helping them with their facebook advertising one niche um since day one, and so this article that I dropped um.

In fact, let’s see if I can show you when this was made, this was made um, let’s just click on it. This was a article that I dropped um in back in 2019, so december 2019, not that not that long ago, but I wanted to kind of just give you an update um on how I how I request access so shout out to shout out to you yuhu. Shout out to you who, for commenting you guys any questions whatsoever, social media, marketing, um, building an agency.

You know affiliate marketing. Those are things that I focus on on this blog um. Helping people take their business online right, helping them capture leads, um, create landing pages, create sales, funnels, create email, automation, mainly mainly for real estate agents. That’s who i’ve been helping since 2016, but these same strategies apply for every small business owner. That’s why I focus on kind of keeping a general here on my youtube blog, so most businesses can can can benefit from the same.

You know value because I truly believe it’s all the same. It’s it’s paid traffic to a to a landing page to a lead capture page giving out some type of free offer that free offer can be a seven day pass to a gym. It could be a seven day pass to your yoga studio. It could be thirty. Five percent off your next burger. When you come in with your family and re redeem, this coupon, it could be a free seller guide if you’re a real estate agent, a free buyer guide.

You know if you’re a real estate agent, it could be. It could be a free consultation. It could be so many things man add to a landing page to offer that offer in order to capture that lead. That’s what this is all about, and so um again i’ve been focused on one industry. It’s all the same um. This is a question right here, a comment from from you who go hi david, I i am already an admin of the page on facebook.

However, when I go to facebook business, I do not see my page being reflected there. Um added the page, but the message I got: let’s see what it says, but the message I got was your request was access. Your request for access is pending yep. I know exactly what you’re talking about okay cool, so i’ll help you with this you who all right didn’t get any requests on page roles. How can I do with this? Okay perfect? So i’m going to i’m going to simply just walk you through and again that article was pretty much showing you how I do it, but i’m going to do it again, give you an updated version of 2020 um how I do it now um! So here’s what I do my whole initial pitch my whole initial um offer to to to you know my my clients to to the business owners that i’m helping with their you know marketing with their digital marketing.

My whole first approach and first product is the lower ticket. It’s a lower ticket. It’s it’s! It’s designed to break the bread. It’s designed to build a relationship. It’s designed to build rapport. It’s designed to get my foot in the door right. It’s offering a low ticket to to us to to a real estate agent, for example, um, but again the same you know, strategies apply for any business, but i’ll help them knock out a few optimizations on their social media platforms.

I’ll help them run a few basic, simple facebook ads just to give it a facelift and so in the very very beginning, as i’m onboarding a client i’ll request access to their business page so rather than asking for passwords, because I don’t want to do that right. I don’t want to ask them for their facebook password or anything like that. What I do is I tell them, especially in the beginning. It’s only in the beginning, when i’m, when i’m requesting access to their business, account to run a couple ads.

It’s only in the beginning, because what I do is I run those ads from my end. That’s that’s what this is all about. So what i’m going to show you over here yuhu, let’s go back to his question um. What i’m going to show you right here is how I request access so again, the first few ads that i’m running for them. It’s just to it’s just to get my foot in the door. It’s just to give their pages a facelift, i’ll run a like ad for them i’ll run.

Maybe a facebook article ad for them and and get thousands of people in their local area to see it right. A handful of first basic ads, low ticket um that gets that client on board and then and then I have a value ladder. You know from that point on, but um i’ll show you right here how I do it without asking for passwords, and so this is what I do all i’ll be on screen share. First of all, so if you’re not using this platform, which I just got done telling my son about it – um he’s a gamer.

You know shout out to christian he’s, building a youtube blog, um gaming and and just crushing it right, but I just got done telling them about this platform. This is a platform i’ve been using since 2016 since 2016.. Actually, since yeah yeah, let’s just call it 2016.. Since 2016, i’ve been i’ve been using this and and um rather than talking on the phone, rather than trying to explain my marketing services to a prospect over the phone over the telephone right over the old school phone, rather than doing that, i’ve always used zoom.

I’ve literally closed hundreds of clients, hundreds i’ve, i’ve done business with hundreds of social media clients again all in the same niche since 2016, and 100 of them came from zoom so, rather than on a phone call trying to verbally pitch what i’m offering. I always use. Zoom, so I can visually screen share and I can show them what i’m offering right. That has been a game changer um since day one so as I as i’m on line as i’m on zoom with them and kind of going over their facebook page going over.

You know what I can do and how i’m going to be able to help them and all this stuff right, i’m doing it all through zoom, i’m doing it all through through screen screen share and at the very end, when i, when i’m getting ready to onboard That client, when i’m getting ready to process that credit card right, I already onboarded them now, it’s game time now, i’m about to just run a few, a few basic ads for them again, i’m doing it on my end, um from their page, but from my ad Account and so here’s how you do it, you guys you just go to go to the client’s business page right and I tell them to go to their page as well, and I always want to double click home right here.

Just so I can get the full link. I don’t want all those characters at the end 972-129 right. I don’t want all those random characters. I only want this url right here. Facebook.Com forward, slash taft group, okay, so that’s what i’m looking for. So i’m i’m on screen share i’m showing them this. I’r also telling them to go ahead and hit escape, because I need them to open up a browser and go to their business page as well.

So i’m walking them through this as i’m online with them, and all I do is I grab this url and then I come back here and then I this is my ads manager. I click on the dots right here. I go to business settings and then what i’m going to do is i’m going to click on pages to the left. So writing your business settings – and this is one page you want to bookmark. What I would do is, I would create a facebook ads, which is my folder right here.

I would create an an ads manager folder, if I were you guys park it right here at the top book. You know create an actual folder and then start bookmarking a bunch of different pages inside the ads manager. This is one page. You definitely want to bookmark. This is your your business settings. Okay, so in here you click on pages and all i’m going to do is i’m going to click on the blue one add i’m going to request access to a page, i’m going to paste in that link and always make sure you see the drop down always Make sure you see the drop down? Okay, you’re, going to click on that and then you’re going to click you’re going to come down here to manage page.

You want admin access, okay, you don’t want just create ads. Just you know, freaking um, editor or whatever. You know you want everything just just request everything manage page admin, access, get the full shebang. Okay. Now here’s what’s going to happen right when I click on request access, in fact, let me just do it for the heck of it. I don’t know this person shout out to the taft group, but um, i’m using yours as an example, and then I can always remove remove it real, quick right right away as well.

Let me just show you guys for the example so bam right there. I just requested them now. What I do is, I tell them and this what so. This is what i’m thinking you’re saying: uh yoohu. This is what i’m thinking you’re saying because over here in your question or in your comment, however, when I go to facebook business, facebook business, I do not see my page being reflected there out of the page, but the message I got was your request for access Is pending so look? This is what I see right here.

Your request for access is pending so boom. That’s what i’m going to see on my end right now on their screen, i’m telling them i’m saying: hey, okay, cool share screen! If you want and i’ll walk you through this, so when they’re looking at their page, in fact, let me go to my business page because, when you’re looking at your own business, page you’re, looking at it from the editing editing, you know perspective whereas right there.

I I didn’t have access to the taft group right, so I i don’t see what I see now right here, which is business manager, because i’m not an admin, but when you’re looking at it from your page from your from your perspective from your site, you’re looking At your business page this, what you see you see everything here at the top page ad center inbox. So this is what they’re seeing right, i’m telling them! I’r saying: hey! Go to your business page and here’s what you’re going to do! You’re going to click on settings right there in the top right, okay, you’re going to click on settings and then what you’re going to do is over here, on the left hand, side you’re, going to click on page roles and right here in the page roles.

This is what i’m telling them. I’r saying: click on page roles and as you scroll down towards the middle of the page, you’re going to see right here, respond to request you’re going to see inspired digital, which is me right. You in your case. It might be your business page or it might be your name, but whatever it is, you tell them. You say: hey man, you see my name right there and and you’re at that point.

It’s not going to say remove. Yours is going to say, respond to request. So this is all i’m telling i’m saying: okay, cool! Look at look for my page right there under agencies. Look for my page and all you’re going to do is you’re going to respond to request. They click on that it takes them through a process where facebook asks for their password. They enter their password on their end and they accept your request and then here’s what you have to do.

This is what’s super important. Then you have to refresh this page right here: okay, follow my lead, you have to refresh this page and then it will say access given or access granted. It will say that right here at the top now this one’s going to say it’s still going to say pending, because these people don’t even know me right – the taft group so they’re not going to request they’re not going to accept me at all.

I’r just doing this for the example but you’re going to see right here. It won’t say once they do that on their end right once they respond to requests put in their password, and then you come over here and refresh the page this right here. It will no longer say your request for access is pending. It will now say you now have uh granted you now. Your access has now been granted or it’ll say something like that.

You’ll you’ll you’ll know it looks different than this right here: okay and then what you have to do, which is mandatory required or you’re not going to be able to to to attach yourself what you’re going to do is you’re going to scroll down and you’re going To simply add read, let me let me look at this client so right here, i’m going to add people, that’s what you’re going to see. This is exactly what you’re going to see right here: you’re going to see you’re going to see owned by individual and then you’re going to see permissions given.

This is what it is. So you end up seeing this right here and then you add people. You won’t see your name right there just yet until you add people, you click on, add people. You find your name over here to the left. You check that circle and then you assign that is it? Okay, that’s how I do it. That’s how i, and and the reason why I do it this way again, is because i’m only running a handful of ads for them in the beginning, and i’m doing it for my ads manager from their business page, which this allows me to do it from their Page once I add people and add my name and then I add people then boom there’s my name right there.

I have access to the page, i’m good. Now I can run it from my ads manager, but from their page. Okay – and this is this – is when I run a like ad – this is how I run a like ad i’ll. Take them from 300 likes to 3 000 likes i’ll run like ads like this, and then i’ll run a handful of article ads for them. Just in the very beginning, and then once I get them as a monthly retaining client, then i’ll teach them how to do it from their end.

Okay, um! So that’s how I do it there and then once you come over here to the ads manager. Once you add your name, okay, you have to add your actual name right there, where it says, add people once you do that and then you come over here and run an actual ad. Let’s come back over here and let’s just go through the setup, just um. This is a brand new account. Let me just try this one. So as I go through the setup hit, the green button create, let’s say we’re going with um.

Let’s just say: let’s, let’s say engagement, let’s say we’re doing a page like ad um. So there goes engagement, we’ll scroll down. There goes page likes, we’ll click, the blue button and then over here it’s going to ask us which page um do you want to run it from and then you’re going to just simply hit the drop down so right here? It is um okay, so let’s get on this part we’ll hit next and it’s right here.

So it’s going to say, facebook page and all i’m going to do is hit the drop down and i’m going to find that page. So all of my pages are right here. All of the pages that I manage are right here in my inspired digital. Now again you might have a business name right there. You might have your name right there, just look for the multiple pages and you’ll see it there, so I click right there and then I find that one page taft group or whatever and then boom.

I choose that and now and then I keep going and then I run that ad again, a like add a article ad i’ll. Do it like this just to kind of get my foot foot in the door just to just to start that that business relationship and let these people know exactly how how much value I can bring? And then again, if I end up taking them up my value ladder, that’s when i’ll get them as a monthly, retaining client and teach them how to do all this from their end.

Okay, so hopefully that made sense. You guys again, i’m dropping bombs like this. Every single day social media marketing, um, affiliate marketing, making money online um and and just keep it simple, whatever type of business you’re building, if if it comes down to, if you’re, looking if you’re building the type of business where it comes down to capturing leads, because You have some type of offer.

Maybe you own a local yoga studio. Maybe you own a local ice cream joint. Maybe you own a local restaurant. Maybe you own a local gym, maybe you’re a local real estate agent and you sell houses. Maybe you do solar, whatever it may be, you’re in business to sell a product or service to do it online. We need basic tools and that’s what i’m dropping on this blog is is what does it take? What type of web page do we need? What type of email automation do we need? What type of landing pages do we need? How do we run these basic facebook ads that are going to drive traffic to our website, so we can capture leads and make money? How do we do all that online? That’s what i’m dropping on this blog, you guys so if you haven’t, subscribed hit the bell for notifications drop me a comment below shout out to you who thank you for for for commenting.

Thank you for asking this question and I hope right there that made a lot of sense, but if you’re into anything online, you guys drop me a comment below. Let me know what type of business you got going on: um, online and um. Let me know how I can bring value to what you got going on alright guys i’ll see in the next article over now,


Online Marketing

Facebook Ads 2020 : Configuration De Facebook Business Manager Partie 1

Pour créer votre compte donc bien sûr on ne, va pas aller en détail dans ce court cassette un cours d’introduction mais, je vais vous montrer les bases et comment: créer votre, première campagne pour générer votre coupure pub et peut-être généré votre première vente donc pour cela il Faut aller sur business point facebook.

Com, je vous mets le lien en ressources bien sûr une fois que vous êtes là vous cliquez en haut à droite sur créez un compte alors il faut savoir que vous avez aussi besoin d’avoir une page facebook, donc j’ai, créé, un compte, Facebook donc pour ce cours dont vous voyez, tout simplement vous connecter et donc là j’ai mon petit, mon petit, facebook, business manager, qui est bien mis, vous voyez j’ai déjà connectés la page en réalité sur ce compte mais, si c’est pas fait vous avez, un anglais jusqu’en Et kt et la page, c’est tout simple vous avez juste à sélectionner la page qui est lié à votre compte et ça, va se lier automatiquement avec le facebook, business manager pas de souci alors qu’est ce que vous propose facebook, business manager et bien.

Ça vous propose de créer des campagnes qui sont adaptés, à l’audience que vous souhaitez ciblées il faut savoir que facebook est un outil très puissant donc facebook à plus d’un milliard 500 millions il me semble maintenant d’utilisateurs ce qui, vous fait une audience, qui immense faut savoir Que rien qu’en france, vous avez plus de 30, millions de personnes qui utilisent facebook, chaque jour dont, plus de 30, millions de personnes qui utilisent facebook, chaque jour et bien.

Je peux vous garantir que peu importe le produit que vous voulez vendre il y aura toujours une personne pour l’acheter si vous la trouvez alors ce qui, va être en fait difficile sur facebook had est bien. C’Est de trouver la bonne personne à qui vendre la publicité, après de faire, la bonne publicité et ensuite d’affaires une bonne landing paige donc, c’est à dire un bon un bon site pour que quand la personne clique, sur le lien elle soit, l, ai envie de rester; Sur votre site derrière, donc ça, va être tout ça la difficulté de facebook, pad ça, va être surtout de se, concentrer donc, sur quelle audience ciblée et en fait ce qui est.

Magique: c’est du coup, ils facebook had facebook est très puissant donc chela mais, je les dis + 3 millions d’utilisateurs, rien, qu’en france par exemple mais en fait ce qui est. Incroyable: c’est que facebook, récolte énormément donné par rapport à ses utilisateurs jamais savoir ce que monsieur x, précisément, c’est mais, vous, savez par exemple que dans les joueurs du golfe et bien en france.

Il va y avoir par exemple 500 mille joueurs de golf et donc vous allez pouvoir cibler, ses cinq cent, mille joueurs de golf grands travaux on rentrera un peu, plus en détails bien sûr derrière mais là, c’est juste pour vous dire, qu’en gros la puissance de facebook; C’Est vraiment magique car vous allez pouvoir sélectionnés sur des critères que vous vous ne pouvez pas avoir avec d’autres outils, c’est à dire que si vous allez dans la rue eh bien vous aurez du mal à cibler que les cas là alors que vous pouvez le faire Sur facebook si vous allez sur qu’est-ce qu’on pourrait prendre d’autres comme exemple, si vous avez sur twitter et bien twitter, ne rigole pas autant de données dont vous aurez du mal à cibler autant les cadres par exemple.

Si vous allez sur edit ça, va être la même, chose si vous allez sur quora ça, va être la même chose si vous allez sur plein d’autres sortes de réseaux sociaux ou autres supports pour faire du marketing et bien ce sera en général beaucoup moins puissant que Facebook même google est moins puissant maintenant que facebook on voit un meilleur retour sur investissement pour 95 % des business en utilisant.

Facebook had quand il utilise bien et ce qui est, génial avec facebook, adse que facebook, un algorithme qui marche très bien et: c’est à dire qu’ il va réussir à adapter votre audience et donc si vous sélectionnez une audience et que vous faites des tests et bien. Facebook va aussi vous aider à aller dans le bon sens et: c’est à dire que vous allez faire des tests par vous mêmes tests à b, c’est à dire que, vous allez sélectionnés de une audience, qui est similaire et diviser cette audience en deux pour tester un Produit 1 est un produit 2 par exemple les voir quels produits marchent le mieux est ce qui est.

Génial: c’est que facebook va vous proposer des audiences, qui, sont par exemple, similaire aux profils types de la personne, qui achète, votre, vos, produits et donc; ce qui est, génial, c’est du coup, si vous, avez par exemple, dix clients, qui achètent de votre, produit est bien avec Des clients ça est un petit peu léger mais, admettons 200 clients, qui, achètent, votre, produit est bien facebook, va faire la moyenne de ces, 200 personnes et vous allez, pouvoir créer une audience, similaire qui va vous permettre de générer, beaucoup plus de vente et donc.

Qui va faire les audiences similaires vas faire là-bas la moyenne, mais va créer un profil type d’utilisateur qui qui est capable d’acheter donc votre produit et va chercher tous les gens qui ressemble à ces personnes sur facebook et vous allez, retirer, donc, un, certain pourcentage de 2 Par exemple la population de la france, est récupéré une audience, allant de dix mille personnes à 10 millions de personnes si vous le souhaitez en général on va essayer de tabler, sur de tabler sur une audience.

Entre 30000 et cent mille personnes mais, vous, verrez par la suite, que l’on peut sélectionner, tout ça est paramétré tout ça donc, c’est la magie de facebook et on va donc apprendre grâce à facebook manager comment. Créer votre première publicité et je l’espère pour vous aussi vos premières ventes, je vais maintenant vous montrer comment: paramétrer facebook, business manager, alors pour cela il faut, aller sur peu, page facebook, business manager, puis ici à gauche dans l’onglet puis vous avez, peut-être quelque chose pour voir Plus et vous allez sur paramètres on attend le chargement et vous voyez ici vous, avez les paramètres en fait de votre compte publicitaire donc si vous voulez changer le nom de votre entreprise l’adresse professionnelle le pays de l’entreprise le numéro de tva l’ agence publicitaire si vous En êtes une ou non et bien vous pouvez modifier, tout ça ensuite ce qui, peut être intéressant, c’est d’ajouter surtout des personnes pour gérer votre compte publicitaire, c’est à dire que si vous êtes plus dur, à gérer votre compte publicitaire à gérer votre business par exemple, shopi Faille et bien ça peut, être intéressant d’ajouter les personnes pour qu’elles puissent pour qu’il puisse, modifier les campagnes, etc.

Ensuite vous pouvez gérer vos pages ici ensuite, vous pouvez, gérer vos paramètres de paiement donc les paramètres de paiement, c’est quelque chose de très important car facebook, bat donc, va vous facturer pour vos publicités et donc vous devez mettre votre carte de paiement alors à savoir que Vous êtes à chaque fois facturés à la fin du mois et non pas aux gens les jours ensuite vous avez les notifications, donc est ce que, vous voulez toutes les notifications par email et facebook moi, je mets pas toutes les notifications, du conte publicitaires en général, je Désactive mais si vous voulez les activer après vous pouvez choisir ce que, vous voulez par exemple newsletter, est mise à jour produit moi j’enlève ça, c’est rare est le résumé des publicités pourquoi pas rappelle pour création de publicité non décision d, examen des pubs, non alerte de Publicités dynamiques non mises à jour concernant les tests non après, vous pouvez mettre par exemple décision des examens de publicité cela veut dire que quand vous allez publier une publicité bien facebook va l’examiner, pour vérifier qu’elle correspond bien aux critères de facebook, c’est à dire que facebook Allait critères légaux c’est-à-dire que vous pouvez pas mettre par exemple de pornographie est donc une fois que que l’examen est fait et bien vous allez recevoir, un email, pourquoi pas avec ça ensuite ici vous, avez notification, publicitaire de facebook, si votre piste est donc été approuvé doit Prouver compte solder, sommes ajoutées aux seuls du solde du compte à zéro et; c’est donc, tout ce qui concerne les paiements moi, je les laisse en général les mises à jour concernant les tests, je laisse aussi vous enregistrer les modifications et vous avez déjà paramétrées une mode Party ensuite vous avez paramètres de l’entreprise paramètres de l’entreprise, c’est ce qui va vous permettre de gérer notamment les personnes qui contrôlent votre votre compte de publicité, donc, c’est à dire que là vous avez un compte publicitaire qui en l’occurrence repas elle si test et vous allez Donc avoir différentes personnes qui sont ici donc, si vous ajoutez différentes personnes vous pouvez leur âge ou leur, donner différents rôles, dont, vous voyez de base, vous êtes administrateur de la page et cela veut, dire que, vous pouvez absolument, tout faire sur la page néanmoins, vous, pouvez, Donc donné différentes comme rédacteur de la page modérateur de la page annonceurs de la page, ou simplement anaïs de la page, chaque rôle est un petit peu différent, je vous laisse lire un petit peu en détail par exemple, rédacteur de la page, c’est juste en gros des Gens qui peuvent donc éditer les choses mais ils ne peuvent pas modifier les fondamentaux comme par exemple les paramètres ici vous avez les paras les partenaires partenaires, c’est vos relations, professionnelles, c’est quelque chose qu’on, utilise très très très très très peu, je connais personne qui utilise ça Mais voilà, c’est ici que ça se trouve si vous en avez besoin ensuite, c’est ici vous, pouvez gérer, vos pages donc, vous, pouvez, gérer, pareil, administrateurs de la page, etc.

Ici comptes publicitaires ensuite compte instagram alors, il faut savoir que rasta g par facebook, a racheté instagram donc vous pouvez ajouter votre compte instagram sur facebook pour directement faire de la pub sur instagram alors petite recommandation ne fait jamais les mêmes pub pour facebook est pour l’instant G ne serait ce que parce que le format de vidéo pas de vidéo mais sur toute photo n’est pas le même sur facebook et sur instagram sur instagram les photos, sont carrés alors que les publicités sur facebook ne sont pas car aimer rectangulaire donc rennes pour ça Il faut faire attention: ensuite vous pouvez, gérer vos projets, si vous voulez créer un projet pour mieux vous, organiser ici vous, avez les sources de données donc, c’est pas quelque chose de très utile sauf le pixel qu’on verra un petit peu, plus tard vous pouvez gérer vos Pixels ici, c’est l’objet de la prochaine, vidéo ensuite vous avez sécurité de la marque, donc la cvo, domaine liste de blocage et, c’est pas très intéressant et ici vous, retrouvé vos, paiements, vous, retrouver centre de sécurité; c’est ici que vous pouvez, ajouter par exemple l’authentification à deux Facteurs pour votre facebook, business manager chose que je recommande car si un pirate récupère votre compte facebook et bien, il peut faire la publicité gratuitement pour son entreprise donc ça serait un petit peu embêtant que ça arrive, ensuite ajouté, un autre administrateur et bien vous pouvez le Faire ensuite vous allez demande donc, c’est à dire que si quelqu’un est et sur facebook et veut rejoindre votre entreprise, c’est à dire que vous voulez l’ajouter à votre compte et vous pouvez aussi il peut aussi vous envoyer de demande et vous pouvez donc l’accepter ou non Mais vous pouvez aussi envoyer des demandes et vous réceptionnez les invitations ensuite vous avez les notifications, donc là comme vous le voyez vous avez plein d’authie fication, qui, concerne par exemple les permissions professionnels les rôles professionnels et donc si vous avez des envies de recevoir ces notifications Et bien vous mettez oui moi, ce qui, concerne par exemple, pixels, je vais mettre toutes les notifications, après catalogue et bien vous pouvez, mettre, aussi toutes les notifications, alors à savoir que ce qui, peut être intéressant, c’est de mettre par exemple si vous avez un problème avec Les perditions professionnelle et bien de maître par e-mail uniquement pour si vous traitez mieux vos emails que les notifications, directement ici pour mieux les voir car en général il faut savoir que vous aurez énormément de notification, sur le facebook, business balladur via ici par exemple la silhouette, But et, c’est à chaque fois ça s’affiche pour rien et donc.

Il va falloir faire attention à ça pour que les informations pertinentes ne se perdent pas là dedans et bien la solution, est d’envoyer les informations par email, ensuite vous, allez, informations, d’entreprise ici vous, pouvez définitivement supprimée en entreprise si vous le souhaitez vous pouvez modifier, donc, l’adresse Email le nom et les spas, les notifications etc et si vous avez de litres de configuration si vous avez un problème car effectivement, je n’ai pas dit dans dans toute cette vidéo car, je souhaite aller relativement vite pour secours introductif et aller à l’essentiel mais si vous Avez un problème vous pouvez simplement aller ici et vous avez donc des des choses qui vous permette d’aller, un peu plus vite voilà pour les paramètres de l’entreprise est ici vous pouvez retrouver vos facturation, c’est à dire que si vous avez dépensé de l’argent et bien.

Si vous avez fait donc de la pub et bien vous pouvez voir vos factures chez de mois en mois ça peut être intéressant pour regarder pour faire vos courses en fait tout simplement derrière par rapport à ce que, vous avez, dépensé par rapport à ce que vous Avez gagné sur, votre, visage, donc voila tout pour les paramètres de facebook business manager.

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I just wanted to go over these, these differences between business manager and ads manager. Those are the two main portals, the two main pages that you’ll have to get familiar with, as you go into more Facebook advertising and if you’re running ads for other clients or other businesses, then for sure you guys already know that the differences, but a lot of You guys that are beginners, this is beginner stuff, and this is important stuff, and this is really all there is to it.

It’s pretty simple once you really dive into it. But when you come to Facebook, everyone, everyone kind of knows how to run an ad right. They come to Facebook and then they’ll, either click on create’ and they’ll click on add or you can come over here to your drop down and you can click on manage ads and you can get to the ads manager that takes you over here where you can Actually run the ad. What I would do, if I are you is, I would bookmark this page.

This is your ads manager. This is where the green button is at wherever you see this green button make sure you bookmark this page and Facebook’s always changing the format and the layout of, but also you should still be able to see this. This green button, though this is where the magic happens. You want to bookmark this page. For sure this is your ads manager. This is where you’ll be running your ads from, but the business manager is, if you want, is, if you have multiple businesses, let’s say, for example, you have multiple projects that you actually run yourself, your business.

Your actual you know, income like I have like these are all incomes, that these are all businesses that I just setup right now like these are all new accounts. I needed one for my clients. I needed one for my inspire to digital, which is a completely different product, FB ads for beginners, a completely different product digital agency blueprint, the social real estate agent. These are all different products within my business right within my company under inspired digital, so I needed business manager, so I can set up multiple ad accounts, where I can run ads out of these different accounts and be billed for those projects for those ads right like For example, a digital agency blueprint, that’s a that’s a complete different product.

I don’t want to be running ads out of this account from that. I don’t want to be running ads from TS. Rea clients in the digital agency blueprint account right like so. You wouldn’t do that like ads that you that you’re running from inspired digital, you don’t want to be running those types of ads in this ad account because it just it it would get confusing. And when you separate everything it just, it allows you to be more accountable.

It allows you to be able to look at the numbers and know exactly what’s being spent per product or per project or on different on different on different yeah, different things that you got going on. So this right here, these different at accounts. You can only have before you used to have unlimited Facebook would give you like damn near as many as you wanted, but I think now it’s only five. You can only have five ad accounts under your actual name.

Okay, so some of the one ad account I’ll use to run simple ads for clients, but now, as I go into the new year, I’m going to be doing way more Facebook advertising for clients. So I won’t even be running it out of my ad account I’ll, be running it out of their ad account, but I still have this one set up, and then I just set up these other four, because these are going to be for projects that I roll Out in 2020, and so again inspired digital, a completely different product, and I don’t want to be running ads out of that account in the digital agency blueprint account because they’re completely different products.

So this is one huge reason why you would you would want to set up your business manager, so you can have multiple accounts if you have multiple products, if you just have one product and you’re just doing your your one business and that’s it, then then you Wouldn’t necessarily need business manager, you’ll just need the ads manager and again the way you get to the ads manager is come over here and click on create and click on, add and that’s going to bring you to the ads manager.

100 % of you guys have this part setup by default, it’s already there. This is one account right. You guys have one ad account and you’re running everything out of that one ad account – and here is the ad account up here, so you have that one out account now the business manager, it’s only for those that have multiple businesses, multiple products and you need multiple Accounts: okay, that’s number one and then number two reason why you would need business manager is, if you’re actually running ads for clients.

So if you’re running ads for clients, then you’ll need to access their business page and that’s done through the business manager through the business manager you go into the settings. I have articles on how to request access to business pages. In fact, I cut a article. A few days ago, so go back and look at that. One um actually know what I’ll tie it to the end of this one so so stay to the end of this one, and I’m going to tie it to the end of this.

One you’ll see that pop up at the bottom here at the end of this article. That’s how you request access to someone’s business page. So, if you’re that individual, if you’re, that freelancer, if you’re, that that that marketing agency and you’re going to be running ads for other businesses, you’ll need business manager to request access to their business. Page. Ok, so stay to the end of this article and you’ll see a pop up.

You can read that one if you do not know how to request access to other people’s business page. So that’s the second reason why you need business manager. The third reason why you would need business manager is, if, let’s say, for example, these are all your products right. Let’s say you just start blowing up and you’re, crushing it and you start making a ton of money, and you start hiring people to delegate this stuff to.

You can start assigning roles and start attaching their name to these accounts, so they can maybe log in update it run an ad manage your facebook business page. This is, as you start to grow and, as you start to get bigger, you start to bring people onto your team. Those are people that you can give access to to these different ad accounts or give access to the entire system or give access to your facebook business page.

Then you’ll need business manager, so you can start assigning roles to different people, so business manager is super. Super important and again a lot of you guys that are solo, solo, solo, printers and you’re just individual, and it’s just you right, you’re, your own! It’s just you you most likely have different projects that you want to roll out right. You probably have different ideas of different things that you want to start rolling out, set up.

Your business manager set up your business manager. That way, you can have different ad accounts and you can start testing out of different accounts, those different products. Okay, so this is the business manager you guys the ads manager is simply to run ads out of. This is where, once the business manager is all set up and in it’s all said and done, I’m going to still have to come over here to run my ads, so the ads manager bookmark this page, the business manager bookmark this page and what I do on The business manager is, I actually bookmark the business settings so once I set up the business manager, then I’ll go over to the business settings, and this is this is a page that I actually bookmark.

So it’s this one, it’s this one up here so I’ll bookmark. This page for sure and then and then and then I could manage all these different accounts, all these different pages. I can request access to all these different pages. I can. I can set up all the settings all right here. This is all business manager, business settings. So you for sure want to do that and when you, google, to setup your business manager come over to Google and just Google it Facebook business manager and then as you’re over here, you can read about what it what it is.

The business page overview like about Facebook, business manager. So let’s read about what what it says here on the Facebook page of about Facebook, business manager, business manager helps advertisers, integrate Facebook, marketing efforts across their business and with external partners. So that’s what I was talking about. You can use this free platform to run and track your ads manage assets such as your pages and add accounts.

Add an agency or marketing partner to help manage your business. Keep your work and personal life separate. Your business manager is a central space to manage your business separate from your personal Facebook profile. You don’t have to worry about mixing your business and your personal content. Anyone can use business manager so create business manager. If your business has a marketing team, you manage assets, which is you manage multiple Facebook or Instagram assets.

Assets such as a Facebook such as facebook pages, add accounts or apps. So, if you’re an agency, if you’re a freelancer and you’re accessing other people’s business pages, that’s what this is referring to. You use it as a vendor. You work with vendors to help create, run or manage your pages or ads, but want your business to maintain ownership of all your assets. You need control over your over access and permissions.

You want complete jurisdiction over your assets without giving ownership to people who assist your business operations. You want your business to grow. You want to keep your business. Secure. Business manager is gradually introducing new safeguard tools through the new Security Center to help you maintain control reassess. So that is the most the more technical you know definition of Facebook business manager, but hopefully you guys understand it by now and a lot of you guys are just starting out.

You know. Abs manager is kind of where you’ll spend your time and all you’ll need. But as you grow as you take on clients, if that’s your thing, then your business manager is what you’ll want to set up as well, so Google, Facebook business manager and it will take you to how to set it up. You guys super super simple. In fact, you know what let’s just mines already set up, so it’s not taking me through it, but here’s a set up, create business manager right here.

So tell you right here how to set it up. Bam right here, go to business. Facebook.Com create account enter your name enter a name for your business, your name and work, email address and click next enter your business details and click Submit. That’s it, and so my business is inspired digital and that’s why everything is separate from from my personal name. It’s oh, it’s its own asset, it’s its own entity and it sits right there on Facebook all right.

So, if you guys are new to this stuff man, I provided a bunch of free content, a bunch of free training. The the link is in the description. It’s all it’s also the first one pinned at the top FB ads for beginners com. I email you a bunch of strategies, a bunch of tips, a bunch of my secrets on how I’m building my business on how I’m running my ads. How I’m running ads for myself, how I’m running ads for clients make sure you’re on that VIP list right, so FB ads for beginners, dot-com and I’ll see you guys on the next article over now,

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