Categories
Online Marketing

How I Was Getting 1000 Instagram Followers Per Day On Using FaceBook Ads

Not necessarily you know, ecommerce with business related, but for the people that are trying to you know, grow the personal brand grow their. I guess that you know their business brand whatever it is and not you know, use what all these other people are saying assume like. Oh use the algorithm get organic followers stuff like that, and you know you can do that.

But this article is going to be some. You know paid ads and trying to use that to gain followers and kind of my results with that and showing you guys the back end of that. So you guys can kind of replicate and do the same thing now. Basically, what I was doing, okay, just to give you guys an overview before we hop into the laptop screen here, is I wanted to figure out a way to gain organic Instagram followers right and pay as little as possible, but not go the typical route of like Buying a shout-out from an influencer or trying to use the algorithm, or you know doing anything like that because you know it, for instance, if you’re new to this blog right, I own e-commerce businesses, I own software’s, I own sass companies, you know social media marketing companies.

It’s like I do marketing for a living. That’s what I do, and so I wanted to basically apply that to my personal brand on Instagram and see what we could kind of get done there. Okay, but that sort of makes sense now to kind of go over. That now right, it’s basically what I decided to do was. I was going to run Instagram story ads. Okay, so you know the ads you see when you’re on someone like reading like swiping through people’s stories.

Okay, I was running it in scream story ad to try and gain followers now, because my personal brand is very, you know, angled towards sort of like content and business. I get a lot of people in the business space that want to like get started with dropshipping, like I start with e-commerce. Those are the people that are really interested in my brand in me and those are the people that follow me. I want to target those people now by doing so.

Okay, you can’t again just telling someone to follow. You isn’t going like like to me like the good. This is my train of thought right. Telling someone to follow me right off. The bat is going to be a lot harder than using some psychology to actually get them to follow me instead and what it, what a minute. So, basically, when I was running the the instagrams type of bad guys, but basically I was telling people to do is.

I was saying hey if you want to get started in e-commerce or dropshipping, because that’s what my brands about right so again add them. In that event, that might not be the case with your brand, but that’s where you kind of like spin it and put it push it on something like whatever your brand is doing right, but my brand is around e-commerce. You know drop shipping and content. So my ads were just a article of me right next to my car.

Now, I’m just saying: hey if you guys want to get started with e-commerce or drop shipping just swipe up okay, because the swipe is just going to lead them to my profile. My Instagram profile all right, I said swipe up and then shoot me, a message shoot me a DM and I’ll get you set up. Okay, that was literally all I was saying and I’ll play the ad here and then it will hop into business. I so I can kind of like break it down and show that to you guys, but again, that’s the psychology I was using is I wasn’t.

I’m people to follow me? Okay, because that’s going to be a lot more expensive and harder for people just like. Oh okay, I’m just going to listen to them in and follow up. That’s not it! You need to a you need to offer value. It has to be some sort of value exchange in that. So I always like people hey. I will help you get started with e-commerce or drop shipping. Alright, just shoot me a DM now on Instagram right, at least as of this date, when I’m recording it and when the ads were running all right.

When someone swiped up, they saw my account. There’s two ways that could either shoot me a message right, cuz, that’s. What I was telling to do is shoot me, a message that they could get started because they want to get certain e-commerce right. That was the value proposition. Now they had two ways to message me: either one was going to be going my profile and then they have to click follow and then they can click message, because it’s the same button.

Okay, they can do that or most people don’t know about this. But like you go up to the little three dots or whatever and then click send a message which takes longer and most people don’t know about that right. So it was like all’s. You think I was doing as I was saying: hey shoot me a message so when people did that they swiped up in profile, they would just follow me and then they’d shoot me a message and shoot me a DM okay and that’s how I was doing that’s What I was doing to literally gain a thousand followers a day, spending thirty dollars a day on ads.

Okay. So that’s what I was doing now we’re going to hop into the screen here and get the screen recording software set up real, quick and I’ll. Show you guys a little breakdown to that. So you guys can kind of replicate that for your own personal grants, um again just to try and give you guys some value and just quick plug by the way subscribe. If you haven’t already now, we set this up alright guys.

So we are currently in one of my ad accounts right now and, as you guys see, we have four four different, basically four different assets that I was playing around with for this campaign. So again I was spending $ 30 a now, as you see I’ll name. I named it one of something up so dropshipping famous entrepreneurs SMS, like social media marketing and then job should being copied, which was a copy of this one.

Now, as you guys ever see so they’re all inactive right now, because I was playing out with some of Facebook stuff and Facebook, like I got in facebook, was like being weird about it, but I had this going for around five or four days. I don’t really know, but I hit here the stats right so again, basically with what I was doing. Okay, so my cost per is what I was going for: link clicks and again I’ll hop into each actual ad in a quick second.

But I just want you guys to see the numbers right, so we’re spending $ 10 every single day, all right and in total right during a lifetime of this, which really wasn’t too long. Usually like four or five days, we got 6040 link links for this. One 6700 around that one around 7,000. For this one, an adjacency we were only paying one or two cents per link: click. Okay! Now here’s the thing too! Is you know with that? Obviously we see this one here for 16 likes to do with that.

One wasn’t running: that’s why I wasn’t spending $ 40 a day, because I was testing it. It’s all about testing guys. You got a test on Facebook. It goes with. You know, with your e-commerce businesses, with your brands, whatever it is. Whenever you on Facebook, any social media ad platform paid out a platform if it comes out to testing. But as you can see here, we were getting one link, click or one cent, link, click to send, link loose here and then total reach.

We had over a million people that we reached in over a million 100,000 people impression wise now, if we hop into one of these. So let’s hop into this one, which was the cheapest one, just kind of drop shipping. Okay, so happened the ad for this one. Now, as you see, we had the main article going up and then a blooper one, just because my brand isn’t like super serious. I’m really only serious in like some of these YouTube articles, I’m trying to give you guys value, but this one was the main article again I’ll.

Have that one playing, but it’s like the same one from earlier, but basically that’s the one that we were doing and, as you can see, 7,000 link clicks here. We reached 400 65,000 people, impressions 500,000 and then again we spent $ 75 and had one link click. Okay, now this started again october 3rd was the last big edit on it. So it’s around that time frame, which is what you’ll playable. I hop into social blade in a quick second, okay, now we’re actually going to go in here and click Edit.

Just so, I can kind of break down um, the actual targeting or whatnot, for you guys go back to the campaign or show you the asset and then we’ll hop into the drop in one click, edit, okay, so we’re in here now. This is the actual targeting. I was using for this particular ad set, so as you can see locations, I said United States, New Zealand, Canada, United Kingdom well sure so I was trying to go for more like eyes like higher quality traffic, not necessarily like, like just other places.

Other words that made not necessary, like speak English, always kind of stuff, more people that be relevant or, in my brand, all right, age-wise. I said 1435, gender, all and then languages, English, now the actual interests in targeting right so interest, Aliexpress, BigCommerce, DHgate, dropshipping econ econ. So again, this one I was, I was really just hitting a bunch is I was interest, stacking, okay, that’s like a term civilian.

So, basically, that’s what I was doing with this kind of breaking all this kind of stuff down. I wasn’t really excluding anyone out of it and again I was only running on stories, so only doing story ads, because that’s what my actual ad was primed and set up for saying swipe up, shoot me a DM, and then I think actually this was edited, though Site, I really only started with Instagram and I really only did Instagram stories um.

I think at the last moment before I stopped running this, I changed it to Facebook now Romilly yep strolling out here to optimization and delivery guy. So again, we’re charging for link clicks, that that was our objective for the actual ad set and again that’s the expected of a 30 or 190, but basically guys that’s just the type. I just really wanted to show you guys what was working for me and how I was you know getting a thousand plus photos a day, all right.

Well, I want to hop in social. You guys and kind of show you guys. The actual like day-by-day, follow her growth. You know this is when I first started YouTube for started actual branding myself in content or not, but as you can see, it cuts off here On February 3rd, but we were running this ad set and October guys. But this is what I was using to gain a thousand followers a day for $ 30 ad spent every single day just testing these different ad sets right.

So again, this was called the dropship on. As you see, the interests were targeted. You know it with Intuit the interest being around drop shipping or e-commerce right. So if we go to this one, the famous entrepreneur one and we’ll click this one and then you guys can see so these are just like popular entrepreneurs that I was targeting as well. Right so Gary Vaynerchuk anchor donut russell brunson, all these guys, Tim Ferriss when I grow like all of these guys, okay and then I didn’t also think where I was doing like books just to get people really really really invested like babe.

They they knew who these entrepreneurs were, and they were reading some of the stuff that they published, sighs or just like in conjunction with that. So again, these are just some of the like Think and Grow Rich 4-hour workweek. All this kind of stuff get not excluding it, but just they have to also matter so narrowing it. Basically, okay, that was basically this ads again, I was running basically, I was running the same article for all these okay guys there was just different interests and they were getting all spending $ 10 a day again, location-wise all the same age of the same gender.

The same language, the same there’s just the actual interest: okay and then for this one social, media marketing or when you guys do that, one real, quick, again everything you say the same up here: okay and then down here. We get social media, so digital marketing, online advertising, social media marketing it just those three that I was testing. As you see, that was a little bit more expensive. I think it was two cents versus one cents with drop shipping.

So that’s the one that I really really really should be focusing on scaling. But again I had some problems with Facebook, so I stopped running that after five six days, but this is just a quick article. I just wanted to break this down, to show you guys that you know to gain followers on Instagram or to grow your personal brand. You know on Facebook in store whatever you’re deciding to do. It’s not, you know, always have to go like the pure organic route because it does take longer so I was just kind of experienced.

I was like okay. What, if I do marketing for myself for my personal grant? Actually, I gained fall over, it’s like what can I do down that sort of Avenue, and this is kind of what I got and I’m trying to show you guys. You know what I started doing in the future with this bug, and this is just a very quick article that I want to do, because I literally have a flight to Bali that I have to go out and leave soon for, but that is the article guys.

I really hope you guys enjoyed. I hope you guys learned something. I hope you guys use this to apply it to your own personal brand, to your own stores, whatever you’re trying to grow. Because again, I think this is a really really really cheap and efficient way to just get a lot of exposure at all of attention to yourself to your brands, whatever you’re doing whatever you’re promoting okay guys. So I hope you guys enjoyed the article make sure to leave a like make sure.

There’s drop a comment, respond to everybody’s comments and don’t forget to subscribe guys. You know we’re out here doing articles ecommerce, Instagram branding whatever the deal may be. I hope you guys enjoy and I will see you guys in the next article – take care peace,


 

Categories
Online Marketing

How I Was Getting 1000 Instagram Followers Per Day On Using FaceBook Ads

Not necessarily you know, ecommerce with business related, but for the people that are trying to you know, grow the personal brand grow their. I guess that you know their business brand whatever it is and not you know, use what all these other people are saying assume like. Oh use the algorithm get organic followers stuff like that, and you know you can do that.

But this article is going to be some. You know paid ads and trying to use that to gain followers and kind of my results with that and showing you guys the back end of that. So you guys can kind of replicate and do the same thing now. Basically, what I was doing, okay, just to give you guys an overview before we hop into the laptop screen here, is I wanted to figure out a way to gain organic Instagram followers right and pay as little as possible, but not go the typical route of like Buying a shout-out from an influencer or trying to use the algorithm, or you know doing anything like that because you know it, for instance, if you’re new to this blog right, I own e-commerce businesses, I own software’s, I own sass companies, you know social media marketing companies.

It’s like I do marketing for a living. That’s what I do, and so I wanted to basically apply that to my personal brand on Instagram and see what we could kind of get done there. Okay, but that sort of makes sense now to kind of go over. That now right, it’s basically what I decided to do was. I was going to run Instagram story ads. Okay, so you know the ads you see when you’re on someone like reading like swiping through people’s stories.

Okay, I was running it in scream story ad to try and gain followers now, because my personal brand is very, you know, angled towards sort of like content and business. I get a lot of people in the business space that want to like get started with dropshipping, like I start with e-commerce. Those are the people that are really interested in my brand in me and those are the people that follow me. I want to target those people now by doing so.

Okay, you can’t again just telling someone to follow. You isn’t going like like to me like the good. This is my train of thought right. Telling someone to follow me right off. The bat is going to be a lot harder than using some psychology to actually get them to follow me instead and what it, what a minute. So, basically, when I was running the the instagrams type of bad guys, but basically I was telling people to do is.

I was saying hey if you want to get started in e-commerce or dropshipping, because that’s what my brands about right so again add them. In that event, that might not be the case with your brand, but that’s where you kind of like spin it and put it push it on something like whatever your brand is doing right, but my brand is around e-commerce. You know drop shipping and content. So my ads were just a article of me right next to my car.

Now, I’m just saying: hey if you guys want to get started with e-commerce or drop shipping just swipe up okay, because the swipe is just going to lead them to my profile. My Instagram profile all right, I said swipe up and then shoot me, a message shoot me a DM and I’ll get you set up. Okay, that was literally all I was saying and I’ll play the ad here and then it will hop into business. I so I can kind of like break it down and show that to you guys, but again, that’s the psychology I was using is I wasn’t.

I’m people to follow me? Okay, because that’s going to be a lot more expensive and harder for people just like. Oh okay, I’m just going to listen to them in and follow up. That’s not it! You need to a you need to offer value. It has to be some sort of value exchange in that. So I always like people hey. I will help you get started with e-commerce or drop shipping. Alright, just shoot me a DM now on Instagram right, at least as of this date, when I’m recording it and when the ads were running all right.

When someone swiped up, they saw my account. There’s two ways that could either shoot me a message right, cuz, that’s. What I was telling to do is shoot me, a message that they could get started because they want to get certain e-commerce right. That was the value proposition. Now they had two ways to message me: either one was going to be going my profile and then they have to click follow and then they can click message, because it’s the same button.

Okay, they can do that or most people don’t know about this. But like you go up to the little three dots or whatever and then click send a message which takes longer and most people don’t know about that right. So it was like all’s. You think I was doing as I was saying: hey shoot me a message so when people did that they swiped up in profile, they would just follow me and then they’d shoot me a message and shoot me a DM okay and that’s how I was doing that’s What I was doing to literally gain a thousand followers a day, spending thirty dollars a day on ads.

Okay. So that’s what I was doing now we’re going to hop into the screen here and get the screen recording software set up real, quick and I’ll. Show you guys a little breakdown to that. So you guys can kind of replicate that for your own personal grants, um again just to try and give you guys some value and just quick plug by the way subscribe. If you haven’t already now, we set this up alright guys.

So we are currently in one of my ad accounts right now and, as you guys see, we have four four different, basically four different assets that I was playing around with for this campaign. So again I was spending $ 30 a now, as you see I’ll name. I named it one of something up so dropshipping famous entrepreneurs SMS, like social media marketing and then job should being copied, which was a copy of this one.

Now, as you guys ever see so they’re all inactive right now, because I was playing out with some of Facebook stuff and Facebook, like I got in facebook, was like being weird about it, but I had this going for around five or four days. I don’t really know, but I hit here the stats right so again, basically with what I was doing. Okay, so my cost per is what I was going for: link clicks and again I’ll hop into each actual ad in a quick second.

But I just want you guys to see the numbers right, so we’re spending $ 10 every single day, all right and in total right during a lifetime of this, which really wasn’t too long. Usually like four or five days, we got 6040 link links for this. One 6700 around that one around 7,000. For this one, an adjacency we were only paying one or two cents per link: click. Okay! Now here’s the thing too! Is you know with that? Obviously we see this one here for 16 likes to do with that.

One wasn’t running: that’s why I wasn’t spending $ 40 a day, because I was testing it. It’s all about testing guys. You got a test on Facebook. It goes with. You know, with your e-commerce businesses, with your brands, whatever it is. Whenever you on Facebook, any social media ad platform paid out a platform if it comes out to testing. But as you can see here, we were getting one link, click or one cent, link, click to send, link loose here and then total reach.

We had over a million people that we reached in over a million 100,000 people impression wise now, if we hop into one of these. So let’s hop into this one, which was the cheapest one, just kind of drop shipping. Okay, so happened the ad for this one. Now, as you see, we had the main article going up and then a blooper one, just because my brand isn’t like super serious. I’m really only serious in like some of these YouTube articles, I’m trying to give you guys value, but this one was the main article again I’ll.

Have that one playing, but it’s like the same one from earlier, but basically that’s the one that we were doing and, as you can see, 7,000 link clicks here. We reached 400 65,000 people, impressions 500,000 and then again we spent $ 75 and had one link click. Okay, now this started again october 3rd was the last big edit on it. So it’s around that time frame, which is what you’ll playable. I hop into social blade in a quick second, okay, now we’re actually going to go in here and click Edit.

Just so, I can kind of break down um, the actual targeting or whatnot, for you guys go back to the campaign or show you the asset and then we’ll hop into the drop in one click, edit, okay, so we’re in here now. This is the actual targeting. I was using for this particular ad set, so as you can see locations, I said United States, New Zealand, Canada, United Kingdom well sure so I was trying to go for more like eyes like higher quality traffic, not necessarily like, like just other places.

Other words that made not necessary, like speak English, always kind of stuff, more people that be relevant or, in my brand, all right, age-wise. I said 1435, gender, all and then languages, English, now the actual interests in targeting right so interest, Aliexpress, BigCommerce, DHgate, dropshipping econ econ. So again, this one I was, I was really just hitting a bunch is I was interest, stacking, okay, that’s like a term civilian.

So, basically, that’s what I was doing with this kind of breaking all this kind of stuff down. I wasn’t really excluding anyone out of it and again I was only running on stories, so only doing story ads, because that’s what my actual ad was primed and set up for saying swipe up, shoot me a DM, and then I think actually this was edited, though Site, I really only started with Instagram and I really only did Instagram stories um.

I think at the last moment before I stopped running this, I changed it to Facebook now Romilly yep strolling out here to optimization and delivery guy. So again, we’re charging for link clicks, that that was our objective for the actual ad set and again that’s the expected of a 30 or 190, but basically guys that’s just the type. I just really wanted to show you guys what was working for me and how I was you know getting a thousand plus photos a day, all right.

Well, I want to hop in social. You guys and kind of show you guys. The actual like day-by-day, follow her growth. You know this is when I first started YouTube for started actual branding myself in content or not, but as you can see, it cuts off here On February 3rd, but we were running this ad set and October guys. But this is what I was using to gain a thousand followers a day for $ 30 ad spent every single day just testing these different ad sets right.

So again, this was called the dropship on. As you see, the interests were targeted. You know it with Intuit the interest being around drop shipping or e-commerce right. So if we go to this one, the famous entrepreneur one and we’ll click this one and then you guys can see so these are just like popular entrepreneurs that I was targeting as well. Right so Gary Vaynerchuk anchor donut russell brunson, all these guys, Tim Ferriss when I grow like all of these guys, okay and then I didn’t also think where I was doing like books just to get people really really really invested like babe.

They they knew who these entrepreneurs were, and they were reading some of the stuff that they published, sighs or just like in conjunction with that. So again, these are just some of the like Think and Grow Rich 4-hour workweek. All this kind of stuff get not excluding it, but just they have to also matter so narrowing it. Basically, okay, that was basically this ads again, I was running basically, I was running the same article for all these okay guys there was just different interests and they were getting all spending $ 10 a day again, location-wise all the same age of the same gender.

The same language, the same there’s just the actual interest: okay and then for this one social, media marketing or when you guys do that, one real, quick, again everything you say the same up here: okay and then down here. We get social media, so digital marketing, online advertising, social media marketing it just those three that I was testing. As you see, that was a little bit more expensive. I think it was two cents versus one cents with drop shipping.

So that’s the one that I really really really should be focusing on scaling. But again I had some problems with Facebook, so I stopped running that after five six days, but this is just a quick article. I just wanted to break this down, to show you guys that you know to gain followers on Instagram or to grow your personal brand. You know on Facebook in store whatever you’re deciding to do. It’s not, you know, always have to go like the pure organic route because it does take longer so I was just kind of experienced.

I was like okay. What, if I do marketing for myself for my personal grant? Actually, I gained fall over, it’s like what can I do down that sort of Avenue, and this is kind of what I got and I’m trying to show you guys. You know what I started doing in the future with this bug, and this is just a very quick article that I want to do, because I literally have a flight to Bali that I have to go out and leave soon for, but that is the article guys.

I really hope you guys enjoyed. I hope you guys learned something. I hope you guys use this to apply it to your own personal brand, to your own stores, whatever you’re trying to grow. Because again, I think this is a really really really cheap and efficient way to just get a lot of exposure at all of attention to yourself to your brands, whatever you’re doing whatever you’re promoting okay guys. So I hope you guys enjoyed the article make sure to leave a like make sure.

There’s drop a comment, respond to everybody’s comments and don’t forget to subscribe guys. You know we’re out here doing articles ecommerce, Instagram branding whatever the deal may be. I hope you guys enjoy and I will see you guys in the next article – take care peace,


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Categories
Online Marketing

4 Strategies to Get More Instagram Followers

”, Alright, so you’re on Instagram. You probably got a great Cadence going already with how often you’re posting but you’re, definitely thinking “. How do I get more followers,” right, I know I was asked that Actually, just recently when I was doing a seminar in Orlando And it’s a good thing to think about because the more Followers, the more likes Right, The more likes spread more word of mouth Yeah, the more Conversions to your website, the more you grow.

All these fun things right Yeah, but, as I always get asked “ Well, what are best practices to get more followers on Instagram?”, So we’re going to break it down into four ways to gain more followers, starting with Don’t skip over that bio. Make an awesome! Bio about your business, I know I have a favorite one. There was — What is that? There was this pub in L.A. When I lived there – and they did this really bold move – They decided to go 100 % vegan Interesting for a pub Yeah and in their bio it says: “, Oh kale, yeah ( laughs ) We’re plant based.

”, So to get right to it. [ Nealey ] Love a good pun, [ Emma ], (, laughs ), Oh Kale yeah. We should get shirts. That say: That’s all you Would you wear it? No Just me Just you, Just me All right anyway, so like It’S their announcement that “ hey we’re plant based now.”, It’s also funny, which is their voice, their sense of humor And then from there. They like Have added links, for example, if they wan na direct you to their website or anything that they’re Promoting that month, So when it comes to your bio, that was just one example: “, Oh Kale yeah we’re plant based”, but I also recommend, if You’Ve been in business for a long time whenever you opened up.

Add that that’s always a big one for me, especially when I’m checking Out, like a auto repair shop, I wan na know they’re not just Like the new shop in town, It makes me feel like I can trust them more if they’ve been around a while, So I’d also incorporate Anything that really demonstrates your Personality or your vibe, so if you’re, a restaurant and you’re known for fine dining like Let people know that so you get the right audience versus if you’re super, like divey Hipster vegan crunchy place Exactly right.

I’Ll be there Yep she’ll, be there (, laughs ). I might try it, But with your bio, you Really wan na be strategic about what put out there basically put how you Actually help your followers and what they’re going to get out of it. The more that you describe What’S in it for them, they’re going to read that And go oh cool. That’S me, like I wan na talk about or see vegan pubs or I wan na have help with real estate or I wan na have help with whatever Put “ helping.

You do. Blah”, whatever that is add that in there And what a cool little trick is so in Instagram bio, you can’t Really do those line breaks, it will make it just one giant paragraph, but instead open up Notes like on your phone, add your bios. There add your line. Breaks your emojis, whatever you wan na, do and then copy pasta that over and then it’s like all nice and organized it’s little sentences.

Versus one giant, paragraph Yeah, absolutely and one Thing, I would also include you, mentioned real estate. And then I started thinking about home services and Then I started thinking bout where your service area Might be or areas So, if you only service certain cities, you know spell that out. For your customers as well So at a glance I know, hey It’S worth picking up the phone and calling you to do business with you as a potential customer or not All right now with including the bio is the link that Instagram gives us.

It’S the only place where we Can link to another source? What are some things? That we should basically link to there Yeah. So there’s a lot of options. I know I actually did this Recently for The Journey, I added the YouTube link: For all of our articles, Yeah, I saw that you basically Posted about it and said “, Hey check out the link in the bio”, Yeah yeah And then went right to the article. Did you click on it? I might have ( laughs ) Seven times So, if you wanted to direct People to a YouTube blog that you’re doing or other Social media platforms that you’re on or maybe you’re offering A really exciting discount or a special giveaway and Then you direct them to there And you can do this in Your Instagram stories, “, Hey link in bio” or on your Instagram post “, oh check out the link in our bio”.

So that’s a great. I see that a lot, especially for giveaways or 10 % off really cool shirt Yeah. I dig it And then I think last thing with the bio is the basically display name. What a lot of businesses will do. They’Ll just put their business name there, but if it’s not super apparent About what your business is, maybe that won’t resonate With your audience, but you can add your business name and then that line and Then basically put the services that you offer Whether it’s real estate Investing or vegan pubs, or whatever that looks like So when someone’s going through searching the feed they Can see your business name then cool that industry might entice them to wan na jump in explore.

Your page a bit more All right so that Takes us to number two Infuse, your Instagram with personality, ♪ Ahhhh ♪. What does that actually mean ( laughs, ) Other than your award? Winning personality ♪, Yes ♪, So that means think about What content you’re doing, what you’re putting out there? Don’T try too hard it’s going to come off that You’Re, trying too hard Be authentic, be real and plan ahead’cause.

That’S one thing I notice too, is that when content is just being rushed, personality’s left out completely. So just take the time. Think “, what is really me “? What is my voice “? What is my business about “? Do I have a good sense of humor,?” Yeah and for the most part, people follow your Instagram page, not only just for the services you offer, but they follow it for you right. So, the more that you share you and just share your day to day your struggles, your Wins your opportunities and going on there post about you, the more that you’ll really relate to them and connect with that audience.

The more willing that they’re going to be to just follow you and your presence Yeah as soon as you Come off just sounding like a business or predictable or a robot you’re going to get less engagement, And why would I follow you I’ll, probably unfollow you If you become too salesy or sound too much like a business – And I know that can seem confusing right,?’Cause you’re, like “, I am a business” Right “.

I wan na sell my services.” I’M ( laughs, ) “ I wan na make money like I’m On there to get more business”, So yes, I hear you but consumers, especially millennials. We wan na see a personality, So authenticity for the win And speaking of millennials, I read an interesting stat. The other day it said “ millennials prefer User generated content” so be sure to incorporate That on your Instagram, It’s like the mecca for User generated content, Which, if you don’t know what that is, it’s essentially content that other people have created.

For you about you, like your customers, taking Pictures of their pizza and then mentioning you, You can repurpose that into your own post And there was also another stat that said: 85 % of people when they See user generated content they actually visual User generated content, they actually trust it more than business. What they’re Saying about themselves or brands or colleagues or your family So strangers are pretty powerful, Yeah And there’s many ways to really create that user generated content.

We’Ve got a article for you, To check out up there, But what quick things you can do run a contest create just A personalized hashtag with your business and Tell everyone to hashtag it and then you can go search those hashtags and then all that user. Generated content is there Reach out to them, say “, hey You mind if I post this?” get their permission just in case And then add that Content to your own feed create that user generated content get people to really like you.

And buy into your business and you win and you grow your following. Another awesome way: To infuse personality in your Instagram, it’s actually really quite simple. Ask questions Like what So I saw That was a question That was oh, that was good, (, laughs, ), It’s working It’S working (, both laughing ), So I saw this hotel and they did a post on Instagram and it said “ I feel” I don’t. It was Like “, I feel most at home when I have blank”, So the hotel asking that question was just a really cool way to not only Get their audience engaged,’cause people love to Talk about themselves Right, But they also then Shared what makes them feel most at home.

It was like “ curled up with a book. Cozy with some hot tea” Yeah and another added Benefit with that is now they’re getting basically survey data of their audience. What Makes them feel at home, they collect the — Oh, my gosh Kind of the best examples make sure they include That in their hotel too, I didn’t even think that’s so true, Yeah -‘Cause. What if someones like, really enjoys cucumber water Yeah? They can — Put that in your lobby Makes them feel at home.

So another really Simple and effective way to infuse personality on your Instagram. Besides asking questions, And user generated content showcase your team, I mean what a great way To like be authentic and show who’s behind the scenes, you know Do some BTS. How is that Recipe coming together, who’s underneath the hood of the car. When I get my oil changed Like who makes this business Plus, when you see a familiar face at some of your favorite local Businesses as a customer, sometimes that’s all I need – is just like a little incentive.

To go back and visit, you Yeah absolutely and I Know that we do this a lot at GoDaddy. Our guides are the face of our brand and you can basically do it. The same with your employees like they’re the face of your brand they’re representing Your business everyday So show them off, show tell their story, let the people connect with them, And it should help them just Resonate with your audience and build that loyalty All right, so the third Way that we wan na talk about actually getting more Followers on Instagram we’ve kinda touched on it, but hashtags Other popular hashtags Like just industry wise think about it, and you can google this, You know what industry you’re in let’s say: you’re in retail “ popular hashtags to use If you’re in retail”, You google it right now And one that I love to see, Especially for some inspo, some fashion, inspo hashtag OOTD, You know what that stands for Outfit of the day.

That’S right. Nealey pays Attention to what he wears, I’m hip with the lingo He’S hip And hip with the clothes, So retail you’ll see that a lot OOTD And a lot of people love to use it to just get like. I said, inspiration, For their fashion And it’s going to help you to Get in front of new customers, more followers, which is What this article is all about, But don’t stop there, don’t Stop with just industry, specific hashtags or branded, You can also do neighborhood or local hashtags.

Okay, Yeah So like for in Seattle, Like hashtag, Seattle, coffee, for example, to Yes, Really bring around Seattle, coffee Yeah. That would be A great spot, you know, Branch out outside of Starbucks find a local business to go to where we could get a cup of coffee before we come in and shoot “ The Journey”, And with these hashtags too, it’s not necessarily just For you to post about really join in on the conversation of other people that you see, Talking about these hashtags, What I’d recommend Yes, Spend like ten or 15 minutes a night search, a couple: hashtags And just start adding conversation to other peoples, posts and adding value.

Don’T just put generic comments’cause. Nobody is going to care about that. People are just going to think you’re spam, but if you actually go in and add value continue on the conversation Maybe ask questions: it’s really going to help you Connect with a larger audience and show that you’re an actual person, not just a faceless business, All right Emma did you know That 70 % of people on Instagram read Instagram stories on a daily basis.

No, but I’m not surprised, I definitely spend way more Time on Instagram stories than just like scrolling, Through my Insta news, feed _, I feel the same way. I know I just go into the stories. I love it It’s authentic and it shows personality, Yes, Which tees up our fourth Way to get more followers Incorporate, fan content, Like user generated Okay Into your Instagram stories, So instead of like reposting, it reposting it basically Posting on to your story, Yeah, so, for example, I was, I recently got a new surfboard, it’s my baby.

I love it. Can’T Wait to go home and surf. I recently got this new surfboard and I was curious about the brand and the brand is modern, surfboards and I checked out their Instagram and what really sold me was Their Instagram stories And they are doing an awesome job of repurposing, their fans content, And so this was a really cool way to see people like me, potential customer well, for them it was already a customer and their out there like getting pitted and showing off their Board So I got inspo for like What board I wanted to get? I also just like increased my Hype to go catch some waves, but it’s really cool to see their fans and where they’re surfing and what boards their intrigued by And it got me really excited.

And the good news is Like we mentioned earlier, Instagram is the mecca of fan content, But it is your responsibility. To be paying attention to when people are mentioning, you, like, you were talking about earlier, Yeah you’ll, get a notification And you can go one step further, not only reposting their posts. You can repost their stories Now. The only way to do This is if they mention you in their story, So encourage your fans, your followers, to mention you in their story.

When they talk about you that way, you can repost It on your own blog.’Cause, they don’t do it. You won’t be able to do it And it makes it really easy too, Like Nealey is great about this, when we’re doing “ The Journey” shoot and he’ll mention me. And then it just pops up in my inbox on Instagram And then I’m like “, oh Nealey, mentioned me. Well, do I –” Get a little “. Add this to your story”.

What did what did he capture? What did I do? First, let me check it. Oh this is cool and then I can just click. “, add this to my story” Super quick, add a little Gif, add some conversation say: “, hey thanks for the shout out” or whatever you wan na, do Make it personal. Don’T just Click the mention in my story add your little 2 cents to it. It’Ll really, basically like Resonate with that person, And now they think they’re A little Insta-famous too All right, that’s a wrap.

You just learned four ways to getting more Instagram followers Be sure to like comment and subscribe Ring that bell. If you wan na Get these episodes first, This is “. The Journey” see you next time.

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