Categories
Business Tips

A little Small Business summary

Small business is a term that is used daily. Due to the fact that in the previous years the rise of little company has been bigger than in any other decade prior, that is. This is mostly due to the increasing variety of services that are available to small company owners, to enable them to keep their business running.

What is defines a small business?

There truly aren’t any standards for when the term small company is used, however it is just specified as an organization that has a small number of employees. How a couple of workers is arguable, and the definition of when a company changes from a small business to a larger corporation differs both by nation and market. This number is normally less than 100 staff members.

Typical in might countries, small services, are most often associated to: web developer accountants, dining establishments, visitor homes, professional photographers, small shops, hair stylists, tradesmen, solicitors, lawyers, small manufacturing, etc. Small companies in often cases are located in private homes, for two main factors.

Running a small company is an amazing venture, and a terrific method to introduce yourself to the business world, and to acquire service sense. If you have an interest in beginning your own small business, I would suggest having a talk with a regional attorney or accountant, who will have the ability to answer questions that specify your area. Best of luck with your brand-new venture!

Small business is the backbone of America! See what a really small business did to enter into the Nascar Mini Stock Racing with only 8 thousand dollars.

Small business in America
Categories
Online Marketing

The First Rule of Marketing Online

So I usually wear a seersucker shirt, but I wanted to record this real quick for my daily vlog, because here’s the deal whatever idea you ever have in life number one obstacle will be marketing it, because humans have a natural aversion to anything new.

That’s why brands? Like coca-cola keep winning, because if you come up with a soda, nobody naturally trusts it until it’s been proven over and over. So marketing becomes the key to anything, no matter how great your idea, if you’re an artist musician, social media person, entrepreneur online entrepreneur, you’ve got pizza, restaurant, you know whatever it is, you have to acquire clients and keep them happy, and so here’s the number one rule That everyone forgets don’t market narcissistically.

What I mean by that is don’t market, something that only you’re interested in, and I know that sounds so obvious people are like. I already know that time, but not really people don’t really understand the extent to which I’m talking about. Ah, I’m walking here’s a little cooler that are light. People understand the extent to which our brain will naturally build our marketing on narcissistically selfishly.

So, let’s just take an example, I saw the other day this mattress commercial, you seen those ever late at night. Look how nice it is out today they call this the magic hour because the lights real nice, but this mattress commercial, has the owner and he’s not very good he’s, not very good on camera and he’s there talking about why you should buy a mattress from him And I was thinking dude, nobody really wants to see.

You like you know, you’re, not good, at doing your commercial. Why don’t you stay behind the scenes? And I know why? Because he thought it would be cool for him to market himself in that way, but much better to make a persuasive marketing piece. You know commercial, you don’t see the shirt, you don’t see the CEO of coca-cola in all the commercials. Now there is a time if you’re good on camera, you can use your own.

You know you can use your own images, your own articles, but that was just an example that came to mind. I was thinking who’s, this guy building the marketing for himself and at the end of the day, if you build your market for yourself, you’re going to be broke period. So how do you get into the minds of people? That’s what it really comes down to and I’ll tell you. The simplest way to get into the minds of potential customers is to do rapid experimenting, Rapide Rapide Rapide.

You know I did some of you have seen some of my youtube articles that woman viral and they’ve had. I just looked check my stats in the last year year and a half did 540 million minutes readed. It’s a lot YouTube told me. They won’t tell me if it’s the most, but it’s a lot half a billion minutes, not just views minutes and part of that paid advertising and part of that virality. There’s a formula I’ll talk about that another article.

But when I first made my very first article, I even won with the Lamborghini. It didn’t not that many people liked it. It was me and Jeremy just driving around and it wasn’t that persuasive of marketing. So you know maybe got a hundred thousand views versus the other. One got over 100 million and I was in Paris. I shot that one first, one that did not go viral and I went to Paris for New Year’s and then I came back and I was like.

Let me just keep experimenting, get inside the mind of people, but instead of me presupposing. I knew what was inside the line. I built some rapid test. I record about 20 30 more tests, and one of them was the here in my garage article, which was kind of the beginning of a lot of the social media articles that I did and that one’s gotten no one knows exactly how many people viewed it. Maybe 100 million people globally lot 50 to 100, probably more but I’ll be conservative with that and that came from rapid experimentation.

I experimented that whole process was in two months. I did enough experimenting, so if you can experiment, then you won’t build this selfish narcissistic marketing. That just doesn’t work much time. You read TV you’ll, see it all day long and then you’ll see those few commercials that really catch your attention, so whatever you’re trying to market get inside through rapid experimentation. I was talking to.

I got a guy, a friend of mine, kind of a were loosely affiliated and his name is Adrian Morrison and he built out a system what he does. He goes on Facebook and he just like rapidly experiments products that people want to buy. He does Facebook advertising a different internet advertising and he discovers through a process of trial and error, but rapid trial and error what people want to buy and he can build businesses extremely quickly.

You know ecommerce businesses, someone will make whatever thousand bucks a month. Ten thousand and fifty thousand I don’t know the numbers are fairly big. I mean he’s out making 100 million bucks a year, but it’s making seven figures. Maybe eight, I’m not sure I’ll have to ask him. His exact numbers doesn’t matter, makes a good living just selling. All kinds of stuff that you wouldn’t think that necessarily it would be able to make that much money, but he does and he actually wrote a book, I’m going to put a link to his book.

He I got him to give a free download of it. It’s like how to build a profitable ecommerce business and it’s this whole system of testing. A lot of you asked me for how to stuff and the daily vlog is more just general advice. I don’t have time to always lay it all out, especially because I got to leave in a second but I’ll. Put a link now he’s going to take this link down. I got him to put it up for much for how many more days, but a few more days.

I got him to give it away. You can get the e-book free, so he can read all the stuff and he also has a link for a workshop. You can read, I told him, I’d, be an affiliate for it because he’s done some stuff for me on Facebook marketing, because I do a lot more on other blogs, but he really helped me with getting my Facebook marketing up. We work with them every week, just giving tips and advice so he’s helping me.

I can tell you that, and so maybe it’ll help you out there’ll, be a link somewhere here, annotation or below click that link get his free ebook, it’s completely free and then you can sign up for the free workshop. He has a paid version of it, but you don’t have to do that. If you don’t want, you could just get the free stuff and then for those of you really interested. I think he has a link to some paid more advanced program but start with the free stuff check get out and just remember whatever you’re trying to do.

You must be a marketing guru, a marketing master. You must understand persuasion. You must understand the mindset of your target market and very few people can do this, but those who can get a huge reward so wish you luck on what you’re trying to do trust me. I’ve been in the marketing game, my first mentor, Joel Salatin, was a direct marketer. I was 19 years old, I’ve been learning and learning. You know from mentors all different type of mentors that first mentor and I was a 19 Joel Salatin and on and on and on and go everybody I meet.

Who knows a thing or two about marketing, I’m picking their brain. Tell me I’m showing up at their conferences I’m looking at their online. You know I read you know. I read a book a day, I’m reading books, I’m investigating I’m reading TV commercials, I’m reading and clicking on internet banners trying to re reverse-engineer what the heck it is. These guys are doing and – and I look at celebrities – look at how Oprah mark yourself now Ellen Ellen DeGeneres Show you know dj khaled now killing it on snapchat I read movie stuff on office.

I was in a movie yesterday pop star that big movie – Andy Samberg, came out funny as hell. If you read my snapchat, I posted it, but I readed how they marketed that thing. Judd Apatow is a genius. He did trainwreck so make yourself a follower and a seeker of every marketing technique and tip, as you could ever come up with marketing. It’s not cheesy, marking his way of persuading people if you’re selling something good to do what’s in their best interest.

I’r so happy thankful that there’s good marketing out there, especially for good stuff. You know like this Rolls Royce. I just got it’s Branson custom. Look at 11 miles. Just came off the boat, the go series it’s on my snapchat and stuff um. I wasn’t going to get a Rolls Royce. You know I was going to get him a glaring and then I was at the dealership and they were telling about this Rolls Royce and they were so persuasive on how well it drives and all that – and I was like.

Maybe I need to look into this that’s marketing and I’m glad they did because it’s a badass cars better than a McLaren in terms of quality, ride and stuff, like that little different, apps, Turin jizz, but everything I’m glad you know Joel Salatin marketed to me to Go and work on his farm, I’m glad he was persuasive. I’r glad differ mentors at different times persuading me to take a different path than then I would have gone on naturally.

So click the link download his ebook learn how to use the Internet is powerful. Look. I’r here on the internet, connecting with you, I looked at 103 countries, I’m connected to people, I’m following my stuff and that’s all ecommerce, that’s the power of e-commerce. So learn how to do it for yourself. Even if you don’t want to be a huge entrepreneur. You know you could use it for art use for reading book.

I mean you can use it for art. You can use it for your music, you could use it like, I said stores you can use it even as an employee if somewhere else, the better to market yourself, the more promotions you can get so download it check out his but make sure you go into His free workshop, I told her I’m being affiliate because I like his stuff and then he’s got a paid program that I partnered up with them.

So you know, if you decide, and he shows you even if you don’t know what to do in business, he shows you how to figure it out how to source and decide what products will sell easily, that aren’t that hard to market, and so it’s kind of A you know, step by step approach, click the link. Let me know what you think leave a comment below after you check out his ebook and workshop, what you thought of it.

Okay, talk to you soon,


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Categories
Online Marketing

The First Rule of Marketing Online

So I usually wear a seersucker shirt, but I wanted to record this real quick for my daily vlog, because here’s the deal whatever idea you ever have in life number one obstacle will be marketing it, because humans have a natural aversion to anything new.

That’s why brands? Like coca-cola keep winning, because if you come up with a soda, nobody naturally trusts it until it’s been proven over and over. So marketing becomes the key to anything, no matter how great your idea, if you’re an artist musician, social media person, entrepreneur online entrepreneur, you’ve got pizza, restaurant, you know whatever it is, you have to acquire clients and keep them happy, and so here’s the number one rule That everyone forgets don’t market narcissistically.

What I mean by that is don’t market, something that only you’re interested in, and I know that sounds so obvious people are like. I already know that time, but not really people don’t really understand the extent to which I’m talking about. Ah, I’m walking here’s a little cooler that are light. People understand the extent to which our brain will naturally build our marketing on narcissistically selfishly.

So, let’s just take an example, I saw the other day this mattress commercial, you seen those ever late at night. Look how nice it is out today they call this the magic hour because the lights real nice, but this mattress commercial, has the owner and he’s not very good he’s, not very good on camera and he’s there talking about why you should buy a mattress from him And I was thinking dude, nobody really wants to see.

You like you know, you’re, not good, at doing your commercial. Why don’t you stay behind the scenes? And I know why? Because he thought it would be cool for him to market himself in that way, but much better to make a persuasive marketing piece. You know commercial, you don’t see the shirt, you don’t see the CEO of coca-cola in all the commercials. Now there is a time if you’re good on camera, you can use your own.

You know you can use your own images, your own articles, but that was just an example that came to mind. I was thinking who’s, this guy building the marketing for himself and at the end of the day, if you build your market for yourself, you’re going to be broke period. So how do you get into the minds of people? That’s what it really comes down to and I’ll tell you. The simplest way to get into the minds of potential customers is to do rapid experimenting, Rapide Rapide Rapide.

You know I did some of you have seen some of my youtube articles that woman viral and they’ve had. I just looked check my stats in the last year year and a half did 540 million minutes readed. It’s a lot YouTube told me. They won’t tell me if it’s the most, but it’s a lot half a billion minutes, not just views minutes and part of that paid advertising and part of that virality. There’s a formula I’ll talk about that another article.

But when I first made my very first article, I even won with the Lamborghini. It didn’t not that many people liked it. It was me and Jeremy just driving around and it wasn’t that persuasive of marketing. So you know maybe got a hundred thousand views versus the other. One got over 100 million and I was in Paris. I shot that one first, one that did not go viral and I went to Paris for New Year’s and then I came back and I was like.

Let me just keep experimenting, get inside the mind of people, but instead of me presupposing. I knew what was inside the line. I built some rapid test. I record about 20 30 more tests, and one of them was the here in my garage article, which was kind of the beginning of a lot of the social media articles that I did and that one’s gotten no one knows exactly how many people viewed it. Maybe 100 million people globally lot 50 to 100, probably more but I’ll be conservative with that and that came from rapid experimentation.

I experimented that whole process was in two months. I did enough experimenting, so if you can experiment, then you won’t build this selfish narcissistic marketing. That just doesn’t work much time. You read TV you’ll, see it all day long and then you’ll see those few commercials that really catch your attention, so whatever you’re trying to market get inside through rapid experimentation. I was talking to.

I got a guy, a friend of mine, kind of a were loosely affiliated and his name is Adrian Morrison and he built out a system what he does. He goes on Facebook and he just like rapidly experiments products that people want to buy. He does Facebook advertising a different internet advertising and he discovers through a process of trial and error, but rapid trial and error what people want to buy and he can build businesses extremely quickly.

You know ecommerce businesses, someone will make whatever thousand bucks a month. Ten thousand and fifty thousand I don’t know the numbers are fairly big. I mean he’s out making 100 million bucks a year, but it’s making seven figures. Maybe eight, I’m not sure I’ll have to ask him. His exact numbers doesn’t matter, makes a good living just selling. All kinds of stuff that you wouldn’t think that necessarily it would be able to make that much money, but he does and he actually wrote a book, I’m going to put a link to his book.

He I got him to give a free download of it. It’s like how to build a profitable ecommerce business and it’s this whole system of testing. A lot of you asked me for how to stuff and the daily vlog is more just general advice. I don’t have time to always lay it all out, especially because I got to leave in a second but I’ll. Put a link now he’s going to take this link down. I got him to put it up for much for how many more days, but a few more days.

I got him to give it away. You can get the e-book free, so he can read all the stuff and he also has a link for a workshop. You can read, I told him, I’d, be an affiliate for it because he’s done some stuff for me on Facebook marketing, because I do a lot more on other blogs, but he really helped me with getting my Facebook marketing up. We work with them every week, just giving tips and advice so he’s helping me.

I can tell you that, and so maybe it’ll help you out there’ll, be a link somewhere here, annotation or below click that link get his free ebook, it’s completely free and then you can sign up for the free workshop. He has a paid version of it, but you don’t have to do that. If you don’t want, you could just get the free stuff and then for those of you really interested. I think he has a link to some paid more advanced program but start with the free stuff check get out and just remember whatever you’re trying to do.

You must be a marketing guru, a marketing master. You must understand persuasion. You must understand the mindset of your target market and very few people can do this, but those who can get a huge reward so wish you luck on what you’re trying to do trust me. I’ve been in the marketing game, my first mentor, Joel Salatin, was a direct marketer. I was 19 years old, I’ve been learning and learning. You know from mentors all different type of mentors that first mentor and I was a 19 Joel Salatin and on and on and on and go everybody I meet.

Who knows a thing or two about marketing, I’m picking their brain. Tell me I’m showing up at their conferences I’m looking at their online. You know I read you know. I read a book a day, I’m reading books, I’m investigating I’m reading TV commercials, I’m reading and clicking on internet banners trying to re reverse-engineer what the heck it is. These guys are doing and – and I look at celebrities – look at how Oprah mark yourself now Ellen Ellen DeGeneres Show you know dj khaled now killing it on snapchat I read movie stuff on office.

I was in a movie yesterday pop star that big movie – Andy Samberg, came out funny as hell. If you read my snapchat, I posted it, but I readed how they marketed that thing. Judd Apatow is a genius. He did trainwreck so make yourself a follower and a seeker of every marketing technique and tip, as you could ever come up with marketing. It’s not cheesy, marking his way of persuading people if you’re selling something good to do what’s in their best interest.

I’r so happy thankful that there’s good marketing out there, especially for good stuff. You know like this Rolls Royce. I just got it’s Branson custom. Look at 11 miles. Just came off the boat, the go series it’s on my snapchat and stuff um. I wasn’t going to get a Rolls Royce. You know I was going to get him a glaring and then I was at the dealership and they were telling about this Rolls Royce and they were so persuasive on how well it drives and all that – and I was like.

Maybe I need to look into this that’s marketing and I’m glad they did because it’s a badass cars better than a McLaren in terms of quality, ride and stuff, like that little different, apps, Turin jizz, but everything I’m glad you know Joel Salatin marketed to me to Go and work on his farm, I’m glad he was persuasive. I’r glad differ mentors at different times persuading me to take a different path than then I would have gone on naturally.

So click the link download his ebook learn how to use the Internet is powerful. Look. I’r here on the internet, connecting with you, I looked at 103 countries, I’m connected to people, I’m following my stuff and that’s all ecommerce, that’s the power of e-commerce. So learn how to do it for yourself. Even if you don’t want to be a huge entrepreneur. You know you could use it for art use for reading book.

I mean you can use it for art. You can use it for your music, you could use it like, I said stores you can use it even as an employee if somewhere else, the better to market yourself, the more promotions you can get so download it check out his but make sure you go into His free workshop, I told her I’m being affiliate because I like his stuff and then he’s got a paid program that I partnered up with them.

So you know, if you decide, and he shows you even if you don’t know what to do in business, he shows you how to figure it out how to source and decide what products will sell easily, that aren’t that hard to market, and so it’s kind of A you know, step by step approach, click the link. Let me know what you think leave a comment below after you check out his ebook and workshop, what you thought of it.

Okay, talk to you soon,


 

Categories
Online Marketing

Online Marketing Advice – How To Market A Small Business With A Limited Budget

In this article I’m going to be sharing with you how much money I made from YouTube how much money I made from my blog I’m going to be sharing with you. How much I made exactly I’m going to be telling you how I made that money and yeah. So, let’s get into the article before we start. Please give this article a thumbs up.

It really helps me out, and it encourages me to keep making these articles for you guys. Okay, let’s dive straight into the numbers, have you given this article a thumbs up yet and if you’re not subscribed, I hope you’ve subscribed. Let’s get into it, I’m going to be looking down, because I have my phone with me, I’m looking at my numbers as I’m talking to you. So in the month of July 2017, I am earned a total of one thousand five hundred and sixty nine dollars.

This is the most money I have made from a combination of my blog on YouTube since I started working on this by the way the business I’m referring to is ko bokja fitness.Com, it’s just my yeah, it’s my online business. I recently started and I’m seeing a lot of really good growth on that. So let me tell you how I made this money. I made this money primarily in three ways. Number one was advertising.

I have ads running on my site and I also have ads running on my youtube blog. I also made money by selling products. I have three product categories that I offer. I have leggings I have and I have two digital products. I should probably make a different article about my products and how I decided to create them and how I made them and why I made them, because you guys might be surprised to find out about the whole product creation process and the thought process behind it.

If you want to see a article about creating products, leave a comment below, let me know, and I will be happy to share what I know those are the three categories I made money from advertising on my website, advertising on YouTube and from my products. So three sources of revenue – normally, I know I’m not able to show you the chart for my income and how everything breaks down, but this month I can actually show that to you, because I’m getting so much more organized with my accounting and making sure that I’m Tracking everything really well, so I can show you more information because of that.

So let me show you how the money breaks down into these three categories. You can see from this chart over here that the number one income category for me is advertising on my website. Over 70 % of my income comes from advertising on my website. The second highest source of revenue, for me, is advertising. On my YouTube blog and the least, the least profitable blog for me is actually my products, which would be surprising for anyone.

That’s really into online marketing and digital marketing, because all the Guru’s will tell you make product make product and I’m learning a lot about this as I go along so like I said, if you want a article about that, leave me a comment. Let me know what questions you have and I will share whatever I can that I think will help you out, but that is how the percentage is break down. So those are my that’s my income, so my traffic for the month of July was actually down from June in June.

You guys might remember that I crossed in June I crossed. Let’s see, let me show you my traffic for June June. I crossed three hundred and fifty thousand page views in that one month, whereas in July the page views dropped down to one hundred and ninety six thousand page views. So it’s still a lot one hundred. Ninety six thousand is a lot of page views for one month, but it is down from last month.

So I was a little bit disappointed about that, but even though my page views were down, I still made almost a thousand dollars just from advertising on my website. I think I made nine hundred and eighty dollars specifically from advertising on my website. Let me also show you my youtube number, since that’s where that’s my second largest income source, as of today, I’m recording this article on August 4th, so I’m a four days into the month of August, but not too far, not too far away from July.

Let me show you my subscriber count. I have alright, so let’s go in here. You can see that, as of today, I have twenty four thousand subscribers on my second YouTube blog, my cocoa fitness, you blog. So that is that’s a crazy amount of growth, because I think last month I had maybe 10,000 subscribers. So within a month I basically doubled my subscriber count, and I am excited about that anyway. So those aren’t my numbers, that’s my traffic.

That’s my YouTube! I’m not going to bother with Instagram right now, because I’m not really doing too much with Instagram. It’s not really a priority for me right now, but that is those are my numbers, so the one, the only other thing this article is getting kind of long. The only other thing I wanted to mention in this article is a very huge lesson that I learned in July. So as used as I said, my traffic in July really dropped from June and I wasn’t anticipating that drop.

So I had a different goal for what I thought my traffic would reach and when I didn’t reach that traffic number I was crestfallen, I was crestfallen you guys. I couldn’t believe that I worked so hard and the traffic didn’t reach the goal that I wanted it to reach. So when I was setting my goals for August, I was really apprehensive about how to set the right goals. I didn’t want to set another unrealistic goal.

Work really hard not reach my goal and then feel discouraged. I just didn’t want to have that experience again and what I learned is that there are two types of goals you can set in your business. You can set big hairy audacious goals for people that have read good to great by Jim Collins. You know what a big hairy audacious goal is. There also called stretch goals in the book, one thing, and then they are there’s another type of goal called an incremental goal, and what I did last month was, I said, big hairy, audacious goals, because that’s what I thought I was supposed to do and what I’ve Learned is that for me and my business because of my size because of my intentions because of my preferences, big hairy, audacious goals are not for me right now.

It doesn’t mean I don’t have ambitious goals. It just means that I’m not going for those crazy goals. I’m not going for like at 24,000 how many 21,000 20-something thousand subscribers right now, I’m not aiming for 50k this month. That would be a very stretch goal for me. I’m not aiming for that. I’m aiming for something a little bit more manageable, a little bit more realistic, a little bit more incremental and for me and the stage of business that I am in right now.

That is the right decision. Even though almost everything you read will tell you go for gold, no, I’m not going for gold, I’m going for the incremental wins. The small wins! That’s what I’m going for this month. So I just wanted to share that if you are building an online business, its digital print business and you feel like you’re failing because you’re not like you’re, not at 1 million or you’re, not at 100k.

Maybe you need to really think about your business and where you are and what you prefer and how you want to grow and really listen to your intuition. If you feel like you’re somebody, that’s strong on intuition. So that’s all I wanted to say in this article. I have so many more amazing articles. Coming so make sure you subscribe make sure you give this article a thumbs up and if you want any articles about product creation or anything like that or you have any questions, leave them down below, and I look forward to my next income report next month.

Bye guys, you


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