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Online Marketing

11 social media marketing tips for musicians

For what you should be doing and what you should be focusing on when trying to Get fans to your shows, pound-for-pound email is still the best online marketing Platform for promoting bands, and their shows, a good mailing list – is crucial for Building a fanbase who will buy your concert? Tickets, your merchandise, Patronize venues and buy beer when age-appropriate.

Well, this the fans Cultivated for your band newsletter is more dependable than fans on social Network follows and likes on platforms like Facebook, Tumblr, Instagram or Twitter, one method for getting people to sign up for your email list could be a Sweepstakes, you can give away tickets to future, shows merchandise or downloads of Music and articles, while you’re building out your email list do the same with Your SMS text list and use it don’t be as aggressive as with your email.

Marketing, though, perhaps send out a text before your next event, maybe a week Before and then maybe a day before and be sure you segment your SMS text list, By area codes and use that appropriately so you’re, not spamming fans in Kansas, About your next show in Kentucky in some large metro areas, there shows all over The city on any given day or night, don’t price yourself out of that market during The last South by Southwest Conference in Austin live nation labs reveal that They have commissioned studies which concluded that the ticket price and the Associated fees and taxes is the number one reason why fans decide on attending Live shows or not you’re, building an audience here and many folks in Attendance are taking a risk on a band that they’ve never heard of before make It worth their while you might have to take a hit early on.

While you build your Brand, but if they like you, they might buy your seat. Or other merchandise after the show plenty of your fans will say: they’re Coming to your show, but those who have pre purchased a ticket definitely will And even if they don’t you’ve already earned the revenue from the unused Ticket look for ways to encourage fans to buy tickets sooner if you’re needing To drive sales in a more predictable manner, one technique may be to offer the First, 50 ticket buyers a chance to go to the venue early on the day of the show.

And meet the band for autographs during sound check, don’t reveal who the first 50 are until you sold the first 150 250 or 500 tickets, or not a particular date. And time another technique would be to bundle the tickets with free downloads, Of your latest release, but only award the free downloads to the first 500 Ticket buyers, I think you get the point here. Just get creative and check with a Lawyer within the contest that you run because you can get yourself into Trouble fast with the FTC and not even know it assume the people you’re Promoting to have never heard of your band before when you’re writing your Description about your gig be accurate and current and better yet send a link.

To a article photos, reviews or EPK with tracks that they can sample, don’t be Afraid to find your audience from Twitter YouTube, Instagram and Facebook Accounts of similar bands talk directly to the fans of the music that is similar To yours and be responsible for being the one who starts a relationship, you Can also connect with fans in the comments sections of online music blogs. And magazines, don’t be afraid to reach out.

You already have your love of music In common and fans, absolutely love connecting with artists post your events and invite people no More than two weeks before the show date on Facebook too early, then people Completely forget repost new info about the event a week out three days out and On the morning of your event, find fans on Instagram and Twitter and ask them to Repost and retweet your posts using a hashtag with the name of your band Trending Twitter hashtags can make the front page of Google so mastering Twitter and contemporarily boost your organic SEO, which can in turn have a Permanent positive impact on your search rankings, while most of your Facebook Work should be done well in advance.

Twitter and Instagram are best use. Just A couple of days before the show and definitely the night before in the day, Of the show also make sure the venues you’re playing are promoting the show on Their Instagram or Twitter or Facebook YouTube tik-tok, snapchat blog tumblr, AOL Compuserve Friendster myspace geo cities and probably their dog store pages as Well, let’s be honest: Facebook has at best flatlined and at worst and most Likely it’s on its way out, but it’s still too big to ignore.

There are Several companies who can create a customized Facebook page for your band, I’ve used page modo and wildfire with great success in the past. If you like to Get your hands dirty and code yourself. You can build your own solution, though. Just start at the Facebook developer site: let’s get old-school now for a second, a Few weeks before your local show notify magazines and music pop culture.

Sites about your concert, these should be editorial sites like the Dallas Observer Nashville scene, the Free Press in LA and the Houston press, as well as websites Devoted to local event listings like guide, live bands in town and eventful Send them a very brief, well-written description of the show, a list of Notable shows that you’ve played in the past links to positive reviews. Impressive web traffic numbers that the band has had on their own website in on Social media accounts and a web ready search engine optimized image of the Band only submit the websites that list shows that are similar to the genre of Music, that you’re being plays, there’s no point in wasting your time.

If you know You’re not going to get listed on the site now. None of this is hard, but there Are no quick solutions either you ever heard of elbow grease, get it out because You’re going to need it everything that I’ve mentioned in this List is based upon organic online marketing techniques. It’s all online Marketing one on one to anyone who is savvy to SEO social media or other kinds. Of internet marketing with that said, it only works when you stick to it.

Build Your audience and cultivate your relationships with your fans. If you Don’t believe me look at the fans who have followed East Texas, indie rockers Eisley around the world on and offline, you can also ask decades-old members of The KISS Army, gene and Paul realized how important steady organic growth of their Fan base was to building a career in music long before the internet was Around approached local radio and TV stations about doing spots on the air The day of your shows approached local newspapers and offer interviews of the Band to be printed the day before the show they’re going to be told.

No thank You 999 times out of a thousand, but there’s nothing equal to getting local Coverage in a market that not only opens you up to thousands of potential fans, But it gives your bands brand instant credibility, assuming that the interview Goes well now, I want to know what you think, so I can create the kind of Content that you want to see leave a comment for me or let me know what Questions you have, I check them every day and I’ll be quick to get you a Response, I honestly appreciate you reading and I’ll see you in the next article


 

Categories
Online Marketing

Alex Becker Helped Me To Promote My Music | Marketing Tips 2020

So if you’re, a serious rapper make sure you go ahead, you hit that subscribe button down below and you click the notification bell to get notified every time.

I release a new article. Also, if you like, aiming the beats you hear in the background. I’ll have direct links to each of those beats in the description below so over the years. I’ve learned and grown a lot, and one of the first things that I learned when I first started. Making music was the importance of marketing and promoting your music and building an audience. Of course, I didn’t always know how to do that and what to do and what would actually get results.

So I started looking for stuff online and one of the first people that I found was alex becker. So for those of you that don’t know who alex becker is he’s actually a really successful CEO of several software companies and he has a YouTube blog. That he’s dedicated to basically helping other people learn to sell stuff online, and, what’s really great about him, is the fact that he has a really big YouTube blog where he’ll go live every now and again and in those live streams you can actually ask him questions And he’ll give you answers that will help you along and get you some results.

So I remember being in one of his live streams, and he was talking about the importance of email, marketing and growing YouTube blog and the ways that you could do both those live streams helped me out so much and it really helped me get to where I Am today, and that’s just some of the stuff that he shared now, of course, a lot of the stuff that he shared didn’t really directly relate to music. So I had to figure out and take his ideas and flip them to where I can use them to promote my music, but using the his ideas and what he gave other people.

I was able to successfully promote my music and build an audience. There was actually one specific live stream where he basically gave away the blueprint of how he built his YouTube blog up to 300,000 subscribers and the type of articles and the type of content that he had to do in order to basically get to that point. So the first point that I want to kind of drive home is the fact that you don’t have to learn from somebody who’s.

Just specifically telling you how to your music, you can learn how to promote or market or do anything from anybody, who’s, teaching you how to run advertisements or how to promote and do anything online. And the second point that I want to drive home is the fact that I learned how to do this for free. I didn’t have to buy a course. I didn’t have to invest a lot of time and energy into you, know, courses or anything else like that to learn how to effectively promote my music.

I just kind of readed him figured it out on my own and put it into action. So three of the things that I was able to learn and absorb just from reading him and reading his blog was how to do email, marketing, how to promote and create ads for YouTube and then how to create content. That gets people engaged and actually wants to come back to see what you’re going to do next time. So I’m just going to briefly breakdown each of those things, real, quick and just kind of give you an example of how I’ve used it to grow.

My audience and grow my business, so the first one is email marketing, and this is huge for an artist, because this is literally your fans at your fingertips at this point because they’ve, given you their email address, so that you can contact them whenever you release a New song or new merch, or anything like that, imagine being able to send a message to a thousand or 2,000 people and say hey. My new mixtape is dropping in 30 minutes an hour whatever or it’s out right now or you have a new music article that you just released, and you want to get some some views and some eyes on it immediately.

You can literally send this an email to 2,000 people, and a percentage of them are going to go check it out because they’re a fan of you, that’s basically traffic on command that you don’t have to pay for so the next one I want to talk about Is his content marketing strategy? So basically he talks about this in a lot of his articles, but it’s basically how he was able to game the YouTube algorithm or basically understands like what content or what articles to make so that he can basically have a article.

Go viral or semi viral all the time and he’s got several articles on breaking down like how to do that, and that’s absolutely huge, because imagine being able to make a article and know that it’s going to get 10,000 20,000 30,000 views within a few days and Having a message in that article, basically saying like hey by the way I got a new mixtape or a new project or a new song coming out in X amount of days or you know, click the link in the description you can check out my original music.

That’s absolutely powerful. That’s a lot of eyes. You can get your music that way and that’s something that I started implementing in every single article that I did because I knew how powerful it was and then the third thing is YouTube ads and those are really powerful. Because if you understand that you can target basically any artists blog with YouTube ads and show your music to somebody that has a similar taste in music, you can gain a ton of fans really fast and really cheap and one of the more advanced things that I Learned from him, when it comes to YouTube ads is like retargeting ads, so basically, YouTube gives you 28 or 30 days to basically retarget anybody, who’s readed, a article of yours.

So, basically, if you’re putting out a song a month, you can retarget anybody who readed your previous song and show them your next song for dirt cheap. For, like a penny of you, this way, if you basically promote to 10,000 people in one in the first month, then the next month you have an audience of people that maybe they didn’t follow you the first time, but you can then reap re reach out and Reshow yourself to them again and you have a higher percent chance of getting them to become a fan so long story.

Short. I’ve learned a lot from him. I’ve implemented a lot from him and I’m starting to see real results based on the information that I’ve learned. So I hope you like this article, if you did make sure you go ahead and you hit that like button down below. If you have any questions, comments or concerns, go ahead and drop that down in the comment section down below this article as well and don’t forget to stop by hit play beats com if you need any new beats and until next time guys here are some more Articles


My favorite musician as of right now.