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Online Marketing

11 social media marketing tips for musicians

For what you should be doing and what you should be focusing on when trying to Get fans to your shows, pound-for-pound email is still the best online marketing Platform for promoting bands, and their shows, a good mailing list – is crucial for Building a fanbase who will buy your concert? Tickets, your merchandise, Patronize venues and buy beer when age-appropriate.

Well, this the fans Cultivated for your band newsletter is more dependable than fans on social Network follows and likes on platforms like Facebook, Tumblr, Instagram or Twitter, one method for getting people to sign up for your email list could be a Sweepstakes, you can give away tickets to future, shows merchandise or downloads of Music and articles, while you’re building out your email list do the same with Your SMS text list and use it don’t be as aggressive as with your email.

Marketing, though, perhaps send out a text before your next event, maybe a week Before and then maybe a day before and be sure you segment your SMS text list, By area codes and use that appropriately so you’re, not spamming fans in Kansas, About your next show in Kentucky in some large metro areas, there shows all over The city on any given day or night, don’t price yourself out of that market during The last South by Southwest Conference in Austin live nation labs reveal that They have commissioned studies which concluded that the ticket price and the Associated fees and taxes is the number one reason why fans decide on attending Live shows or not you’re, building an audience here and many folks in Attendance are taking a risk on a band that they’ve never heard of before make It worth their while you might have to take a hit early on.

While you build your Brand, but if they like you, they might buy your seat. Or other merchandise after the show plenty of your fans will say: they’re Coming to your show, but those who have pre purchased a ticket definitely will And even if they don’t you’ve already earned the revenue from the unused Ticket look for ways to encourage fans to buy tickets sooner if you’re needing To drive sales in a more predictable manner, one technique may be to offer the First, 50 ticket buyers a chance to go to the venue early on the day of the show.

And meet the band for autographs during sound check, don’t reveal who the first 50 are until you sold the first 150 250 or 500 tickets, or not a particular date. And time another technique would be to bundle the tickets with free downloads, Of your latest release, but only award the free downloads to the first 500 Ticket buyers, I think you get the point here. Just get creative and check with a Lawyer within the contest that you run because you can get yourself into Trouble fast with the FTC and not even know it assume the people you’re Promoting to have never heard of your band before when you’re writing your Description about your gig be accurate and current and better yet send a link.

To a article photos, reviews or EPK with tracks that they can sample, don’t be Afraid to find your audience from Twitter YouTube, Instagram and Facebook Accounts of similar bands talk directly to the fans of the music that is similar To yours and be responsible for being the one who starts a relationship, you Can also connect with fans in the comments sections of online music blogs. And magazines, don’t be afraid to reach out.

You already have your love of music In common and fans, absolutely love connecting with artists post your events and invite people no More than two weeks before the show date on Facebook too early, then people Completely forget repost new info about the event a week out three days out and On the morning of your event, find fans on Instagram and Twitter and ask them to Repost and retweet your posts using a hashtag with the name of your band Trending Twitter hashtags can make the front page of Google so mastering Twitter and contemporarily boost your organic SEO, which can in turn have a Permanent positive impact on your search rankings, while most of your Facebook Work should be done well in advance.

Twitter and Instagram are best use. Just A couple of days before the show and definitely the night before in the day, Of the show also make sure the venues you’re playing are promoting the show on Their Instagram or Twitter or Facebook YouTube tik-tok, snapchat blog tumblr, AOL Compuserve Friendster myspace geo cities and probably their dog store pages as Well, let’s be honest: Facebook has at best flatlined and at worst and most Likely it’s on its way out, but it’s still too big to ignore.

There are Several companies who can create a customized Facebook page for your band, I’ve used page modo and wildfire with great success in the past. If you like to Get your hands dirty and code yourself. You can build your own solution, though. Just start at the Facebook developer site: let’s get old-school now for a second, a Few weeks before your local show notify magazines and music pop culture.

Sites about your concert, these should be editorial sites like the Dallas Observer Nashville scene, the Free Press in LA and the Houston press, as well as websites Devoted to local event listings like guide, live bands in town and eventful Send them a very brief, well-written description of the show, a list of Notable shows that you’ve played in the past links to positive reviews. Impressive web traffic numbers that the band has had on their own website in on Social media accounts and a web ready search engine optimized image of the Band only submit the websites that list shows that are similar to the genre of Music, that you’re being plays, there’s no point in wasting your time.

If you know You’re not going to get listed on the site now. None of this is hard, but there Are no quick solutions either you ever heard of elbow grease, get it out because You’re going to need it everything that I’ve mentioned in this List is based upon organic online marketing techniques. It’s all online Marketing one on one to anyone who is savvy to SEO social media or other kinds. Of internet marketing with that said, it only works when you stick to it.

Build Your audience and cultivate your relationships with your fans. If you Don’t believe me look at the fans who have followed East Texas, indie rockers Eisley around the world on and offline, you can also ask decades-old members of The KISS Army, gene and Paul realized how important steady organic growth of their Fan base was to building a career in music long before the internet was Around approached local radio and TV stations about doing spots on the air The day of your shows approached local newspapers and offer interviews of the Band to be printed the day before the show they’re going to be told.

No thank You 999 times out of a thousand, but there’s nothing equal to getting local Coverage in a market that not only opens you up to thousands of potential fans, But it gives your bands brand instant credibility, assuming that the interview Goes well now, I want to know what you think, so I can create the kind of Content that you want to see leave a comment for me or let me know what Questions you have, I check them every day and I’ll be quick to get you a Response, I honestly appreciate you reading and I’ll see you in the next article


 

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Online Marketing

3 Ways Rappers Can Build Their Fanbase Fast | Music Marketing Strategies & Tips

What’s up, my name is hip play of hit, play, beats calm and my goal is to help provide rappers with the knowledge they’re going to need in order to turn their dreams into their careers. So if you’re, a serious rapper make sure you go ahead and you hit that subscribe button down below and you click the notification bell to get notified every time.

I release a new article also, if you like any of the beats here in the background this article I’ll have the direct links listed in the description below alright, so the first way that you can start building your fanbase is by actually collaborating with other artists, either Around you or that you can meet through social media, so collaboration is great because it allows you to get in front of an audience that you wouldn’t have the opportunity to get in front of otherwise.

So as an example, if you have a thousand fans – and somebody else has a thousand fans – that’s potentially 2,000 people that can see your new song – you just did with that artist. So now, potentially, you can gain an extra thousand followers just because you were in front of somebody else’s audience and that’s across all other social medias as well. So, if they’re, promoting through Twitter or they’re, promoting through Instagram or they’re, promoting through SoundCloud or whatever it is you’ll, actually be able to grow on all those different platforms as a whole and that’s just from doing a collaboration with one artist.

If you find multiple other artists, so if you find say ten artists, you can collaborate with that’s not potentially ten other opportunities that you have to be seen in front of other audiences. Another great thing about collaboration is the fact that most rappers aren’t going to take down the song that you did with them. So if they blow up and they get say they get exposed to 10,000 more people or they grow a fanbase to like ten thousand.

A hundred thousand people have percentage of them are going to see your name as well, and the percentage of they’re going to go search you out as well, and if you grow your fanbase big enough, you’ll actually be able to charge for collapse and start making some Money from this as well, alright, so the second way you can start building a fanbase is actually by creating viral articles. So basically, the type of articles that I’m talking about are the ones that people want to share, because it’s either interesting or it relates to a certain audience on social media.

So a great example of this would be how futuristic was able to dress like a nerd and start rapping for people, and all they did was record that from across the street. And so basically, because that was such an unexpected thing and it was able to be shared across social media, but through either Twitter or through Instagram or through Facebook. It was able to go viral and he gained so much exposure from that.

Now he’s not going to gain his mate, so if he gets a million views, it’s not going to give you a million followers, but there’s going to be a percentage of people that are going to be like. I want to see what he’s going to do in the future and those are the people that are going to be able to become part of your fan base. So you can also use those to your advantage to direct people to your original music as well.

So, basically, by leaving a link to Spotify or by leaving a link to your original music somewhere else, you can direct people to your original content. You can gain fans from that as well. Just as a side note, I don’t want anybody thinking that okay, I can just go and do the same thing and get the same result. That’s not really true, and that’s not really the case. People are going to know that you’re trying to rip off and do the same thing, so you just need to be creative and figure out.

Something else that you can do on your own. So the third way that we’re going to talk about how you can build your fanbase is through targeted marketing on Facebook, YouTube and Instagram. So yes, this does require that you have somewhat of a budget, and you also do need to know what you’re doing somewhat, but once you understand some of the things about how these ad platforms work and how to actually promote your music on these platforms.

You’ll actually be surprised about how effective these can actually be. So basically, if we take the previous way so using a viral article to basically gain exposure, if you take – and you promote that through YouTube or Facebook to people who have a similar interest in that style of music, you’ll actually be able to gain fans from that. So as an example of how you can actually go about doing, this is basically going through and on facebook on the ads manager.

You can pick the fan pages of people like future young thug, yo gotti, whoever that’s in your kind of in your genre. In your lane, you want to pick about seven to fourteen of those people, and then you can actually market to their fans. They’ve already built these fan bases up. So basically, all you have to do is pay to get in front of them, and a percentage of them are going to like your music, because you’re in that same style in that same plane.

So if you take that viral article idea from that second way that we just talked about, you can actually promote that article to people who are going to have an interest in it already. This is great because a lot of those artists already have millions of followers. Already built up for you, all you’re doing is tapping into their following and finding other people that have a similar interest in that style of music and, like I said before, this will work on all the social medias that allow you to create ads and promote people On their sites all right, so I hope this article was helpful and if it was make sure you definitely like the article down below and if you have any questions comments or concerns go ahead and leave that in the comment section below and if you mean beats, Don’t forget to stop by hit play, beats com and until next time, I’ll see you guys later peace.


My favorite musician as of right now.

 

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Online Marketing

Why Are So Many Indie Artists Against Marketing Themselves?

Typically a like a very common piece of advice from email.

Marketers is in your emails, like automation, sequence. When someone joins your email lists like the set of emails, they get automatically right there after the first thing you should do is first of all get them to white list, your emails, so they come through the second of all. Let them know the title of your next email or open a loop that you know that they know in their mind: okay, the next email I want to be looking out for because it has this ticket right, so they’re in stance, sheeting a behavior pattern and then Maybe before that email closes, they’re really good, get you to click the link over to a social media, just just to get you in the habit of a clicking, a link in an email from them.

So right, there they’ve said open my emails when they come in because something good is inside and clicked links in my emails. You’re already doing it and they probably give me something cool when you put that first link just to make it like a positive experience. Dopamine floods, whatever neurons, were used in that action and reinforces the pattern in your brain right there, like that’s, a common thing, is initiating behavior patterns but really to make it sound far less nefarious and complicated people do what you tell them to or ask them to Write you ask someone to do it there more likely to do it than if you never asked so ask and ask so many studies on that.

It’s like, but it’s a it’s common sense. It’s like most people are, most people want their their audience to do something that they’re unwilling to ask them to do, and it’s something like yo you’re. If you’re unwilling to ask them, why would they be willing to do it? You know why do you think that is? Why do you think so many people are afraid to ask people are too cool for fucking, school and school.

They think that, like it’s uncool to ask, they think it’s T. I mean a lot of people, think it’s uncool to market them. So a lot of people think that a lot of people have been weird preconceptions about what their brand is and they fail to look at the people they admire and ask themselves if their standard that they’re holding themselves to is exemplified in the behavior of that person. That they admire their combo because it probably isn’t it probably, is that that person they might either come up there doing a collab with you know, they’re doing a collab with converse tomorrow and they’re, going to drop it on their Instagram story and they’re going to ask You to buy they’re going to be far more forthcoming with their desires for their fan base and their promotional messages.

Then the average artist we need to ensure they don’t have this weird hang-up about, like being cool. You know yeah. I hate to use this word because it gets what you so much today, but I definitely feel like it’s toxic and to artists to have these these desires right, but then you essentially philosophically, are against doing the things that it takes to get to that. At that point, right, which is marketing and not, and it’s in fan bases as well.

I these, like, I said too, cool for school type, spaces of specific, like some parts of music or culture aren’t as against. They are, but there’s some of them that are totally against it, like I just an ad where well, that was actually one of my artists. So the article, the guy we had he he ran the ad. A lot of people were like yeah. I found this do an ad, but there was one dude that found it through the ad and talked about he loved the song, but he hated the fact that he was running ads.

What kind of you would even know about this? If I wasn’t running an ad, but you hated the fact the artist was running because he was, it was a very uh. Let’s just like anti-establishment type artists brain you know. I just think that like because there’s so many people who we look up to who have no problem like selling themselves, you know, and but when we become when we begin to think about ourselves as a brand – and I know that’s because like when I was a Kid who it was like this, I know the feeling of being like ya know when I picture might come up in my wildest imagination and night.

It doesn’t involve me having to do anything. It’s like I’m the fucking funds bro. You ever read Happy Days slide in there. I hit the jukebox and I don’t have to put a quarter in it because it just starts playing my song automatically and a leather jacket. Everything just comes to me in waves. I don’t even even ask, but it’s a brother, that’s not real life like Gary Vee is one of the more successful people that way a broad majority of people have no problem looking up to they don’t say it’s corny and he’s out there doing all these things.

That these artists think are uncool and he’s way cooler than them like most of these people who think this shit is not cool, they haven’t done anything cool with their career, yet do some cool shit and then act too cool yeah, and I can definitely say I Underst, I understand it just because of some of my younger years, as you say, I know exactly what you like and if the sad part is a lot of, it is really kind of justifying some of your own discomforts and securities to a point, as opposed to You know just doing the work, but if you think logically enough, you just realized, you know this doesn’t make sense.

Anybody that you actually like feel they’re, cool and you’ll. See that this doesn’t this rule doesn’t hold yeah go, get their social. You ever seen it you ever seen my egg apps first big special, he says yeah, I don’t know I was waiting to see which it would. You were cool you’re going to. He was like the worst champ in the world. He was like well make some money. First and then we can do all we can do all that cool, especially using Gary being an example, because nobody sells throw look at.

Will Smith look at the rock look at like all these men. Look at Kevin Hart bro, oh my god, Kevin Hart has no problem. Asking you to go check this out on Instagram or go buy this or go see his new movie. None of these people have a problem with it and they’re, not cool. Well. How do you like to be fair on the other side, all right, how do you can? How do you get yourself seen? Well, how do you communicate and really give them a text to your brand without feeling like you’re, you’re begging me? I don’t know, maybe that’s what some people are trying to avoid.

I think that try to worry and devise you know bad bad sales. People feel like they’re, begging, good sales. People know that they’re selling, so, like you know, if you’re bad sales person, like you know, there’s training for that, like can become better catchy, like I don’t know like it’s just crazy. That is crazy. This is crazy that, like these, there are like there’s parts of the culture that respect it.

There’s parts of the culture that respect salesmanship hustle. You know what I mean and know how to do all that, but but yeah I mean I just feel like. I miss feeling a lot of people feel like maybe like insecure about asking people for like asking people to take the action that they actually wanted them to take. You know I get it man, I think like to me when it comes to cells. One thing I always resort back to it.

I can’t remember the first person I heard say, but it’s common in salesmanship, where they just basically leave back to the fact that, like if you believe in the product, why would you not tell somebody about it? Yes, that’s what I actually just posted online


My favorite musician as of right now.