Because I create this email every single week. I did a training on this I’ll put a link below. I did a live training. I screen share my computer and showed you exactly how I do it. Why I do it and answered a bunch of questions? So if you haven’t checked that out I’ll link it below, you can also start a free trial with constant contacts below. I think they give you three months off. I think they even have like a 30 % discount right now, so you get several months for free, plus a 30 % discount and all kinds of stuff so check that out as well, because that’s the very best system that I’ve found to do the weekly email.
It’s it’s very user friendly, but when I’m calling my past clients right now, these are people who I haven’t talked to in a long time. Some of these people haven’t talked to in in several years up to 5, 6, 7 or 8 10 years. I haven’t talked to some of these these clients, these past clients, acquaintances, people that might have shown property to never bought anything stuff like that. I’r just calling everyone from my past right now, I’m taking full advantage of this situation and just trying to make the best out of it and see what I could do to help people.
That’s the name of the game. So I’m loving this moment. I am to be honest with you really excited to get back to work. I’r excited to get back into the office, I’m excited for the market to come back full force. It’s not dead, I’m still selling a few things, but I can’t wait for it to be full force. But the point is: is that as I’m calling these past clients and acquaintances they, it sounds like there’s this feeling there’s this there’s this moment in the call where we feel like we just really really know each other, and it’s because they’ve been getting this weekly email And they know what I’ve been up to.
They know how consistent I am. They know how hardworking I am all these past clients are talking to me like I’m, their long-lost child or their best friend from high school and and that Effie that I always talked about that friend or family effect that you want to give people the weekly email Is doing it for me on a large level, I’m able to scale that I’m able to scale my business like this, because I create the email I hits in and it goes out to thousands of people and I can send it out to millions of people.
If I wanted to – and it doesn’t take any more effort – so this is a scalable effort, a scalable activity, that’s so powerful and when you do it the way, I do it and you actually create it every week. Instead of trying to do a drip campaign that has generic information on it, you know what really wins – and I’ve talked about this before what really wins on social media and emails, and any kind of content that you put out is originality and your two cents.
Your opinions stories inside information, that’s what people want, not the generic market information or you know the, how to’s and all this stuff they want real, authentic original content that comes out of your brain and your mind, and – and it comes to them in the form of Digital, it shows them who you really are and who are you and you’re? Somebody who really cares about them wants the best for them.
You want to help them through whatever it is that you’re they’re going through anyway. I just wanted to share with you how much power goes behind this weekly email and that benefits you in so many different ways. It takes your past clients and keeps them connected. It takes you, know, new people and shows them how hard-working and honest you are and dependable and consistent. It does so much for you and if you, if you lose connection with someone for a decade, but they still been getting the weekly emails, they still when you talk to them.
Ten years later, it still feels like you know, you never missed a beat you. It feels like you almost talked to him last month and what I love about the email part as opposed to social media, which I feel like you need to do both. But what I really love is the fact that the organic Reach is so high with social media you’re. Looking at you know, 10 % even 1 % on some some platforms – 1 % organic reach up to 25 %, probably as high as it gets, is about 25 % organic reach.
When you look at email, you’re, probably looking at 90 % organic reach, you know you got 10 % that might go to spam folder or something like that. But you have a huge huge advantage in the organic reach Department with email. That’s why I feel like email should be the foundation of your business and then build all the social medias and all the other different things on top of your email strategy. Anyway, I’m going to get back to work.
I’r just wanted to share this with you for just a second I’m out here enjoying the it’s really nice today. It’s like 65 degrees, it’s really a beautiful day, and I’m just trying to take advantage of every little second of this opportunity and there’s always always always an opportunity. You just have to look at it the right way, so I hope you guys are taking advantage of it, and I hope that my articles and my content is really helping.
You understand what you need to be doing right now, what you should be thinking about and how to continue to thrive through this time and get ready for the rush. That’s going to happen on the other side anyway, we’ll see you guys on the next article. Let me know if there’s anything in the world, I can do for you and we’ll talk to you. Then let’s go
In the morning, you grab your computer, your laptop your iPad Pro your surface pearl. Whatever you use to do your daily work on you type out a quick 200 to 500 word email. You send that out to your list and within minutes you start to see sales rolling in for your products and your services right, and that is the beauty of having an email list, is it’s kind of like being able to write yourself a check every single day Or whenever you want, whenever you hit the send button? Okay, so an email list, it’s one of your most powerful acids and I don’t care how many people say: it’s dead or email is dying.
It’s not dying, it is like the it’s like your identity on the internet. Everybody has an email that they check pretty much on the daily. So I want to show you in this article one of the most important aspects about having an email list and that is being able to build and grow that list. So, as you see on the screen here, this is active campaign. This is the email service provider that we use. We have.
We just started growing this list at the end of February of this year, February, 2020. So near the end of the month. We started growing this list and we have three thousand four hundred and twenty subscribers. After just a few months, it’s it’s July, ok, so Ron, you know four and a half months, or so we were able to grow it to three thousand four hundred and twenty subscribers. Now this is a pretty small list right.
This is relatively. If you ask anyone like an internet marketing or digital marketing bill, they’ll say this is a small list and it is but it’s a it doesn’t need to be huge for you to rake in big-time profits. If you have like an engaged list – and you have good products and services, so I’m going to show you here. This is our stripe account. In the month of June, we generated twenty two thousand five hundred and nine dollars and sixty cents – and we just launched this this business in at the end of February as well, when we launched this this email list, and this isn’t including PayPal.
So we have another. Seven thousand dollars, or so in PayPal from the month of June, so this is closer. The amount that we’ve generated in June was closer to thirty thousand dollars, just under thirty thousand dollars from a three thousand four hundred and twenty person list. Okay, so that’s around almost ten ten dollars per subscriber on our list right. This is an insanely, powerful tool that you have more acid that you have now.
What I’m going to show you that’s different in this article is the way that I personally am growing my list and works especially well. If you are a content creator or info publisher or you create any kind of content and you’re you’re you’re, putting a price tag on and you’re selling info products or courses or ebooks or whatever it is, this is going to work, especially well for you, okay. So what I have here is a strategy for, if you don’t have any email list, yet we’re going to help you change that and show you how to go from zero to a thousand subscribers on your email list.
If you already have a thousand subscribers, I’m going to tell you how to go from a thousand to ten thousand. If you want right using the strategy that I’m using right now day in and day out to grow my list. Okay and it’s very simple: there’s it starts with a traffic source. I personally love YouTube, because once you create a article, it can be viewed for years and you don’t really have to touch it just get to put into the algorithm the search engines on YouTube and people can view it every single day for years and years and Years to come, okay, so you create it once and it’s kind of like this acid that continues to live over time and generate you more views and traffic and leads over time.
So my traffic source, my favorite one, is YouTube. You can use whatever you want we’re going to drive them to a niche specific Facebook group. I want to show you what that looks like and I’m going to show you why that’s so powerful and then from the Facebook group going to drive them to our email list. Okay, now the reason I do it this way is it’s helping me grow three different assets all at once, right, it’s kind of like killing three birds with one stone, I’m growing my youtube blog, I’m growing my facebook group and then I’m growing my email list, all At the same time, or that, so I love this strategy here that I’m using so I’m going to show you what this looks like.
This is a YouTube article July 8th. This is I’m actually filming this in July 8th. I just posted this article today and, as you can see in the description, there’s a link to join my free Facebook group on starting a six-figure online service business. Okay, now that’s! This is a completely different conversation: how to start a Facebook group. But if you want to start a Facebook group, a quick tip is make sure that you have a very specific outcome or a reason to join the group right.
So if someone wants to start a six-figure online service, business they’re going to join this group right and that’s what this group is for, I also have here in the comments I pinned comment on every article that says like this article. I do live trainings like this into my free face for a group join here, and they just click on this and what happens is they’re going to see a page that says join this group, we’re going to click join and it’s going to show them here.
Different questions that they need to fill out to join the group. Ok, so these are the three questions that I asked upon joining the first one is a segmentation, a qualification question, so it asked what’s up what type of a business do you run and who do you serve, and this helps me get a feel of the person In their background, if they have any business experience, they’ll say here: why are you running a successful agency or I run a successful consultancy whatever they run and they’ll talk about the niche that they work with? Ok, so this is kind of a segmentation qualification question to help me know who exactly is joining the group.
The second thing is, is my lead magnet, so is that it says, enter your email only if you want or five-step winning formula that took us from 0 to 7 clients in 30 days, it’s a cheat sheet, so they put in their email address and I’m going To show you why this is awesome, just a second and the last question is: how did you find this so it could be. I have different sources of traffic LinkedIn. I have Facebook search.
I have my youtube blog. I have my email list from four previous subscribers right, so I want to know where they’re coming from most people. Eighty percent of people will come from my youtube articles. So that’s how I’m focusing extra hard on creating those YouTube articles. So we have the qualification question here. We have the question that gets them. It gives them the lead, magnet if they’re interested and grabs their email address, and then it asks them where they came from.
How did they find this? So I know the referral source? Okay, so why is this so awesome? Well, first, off I’m making one article per week, one or two articles per week that that grows my YouTube blog right. I have nine thousand nine point, five, four subscribers right now and it drives them to my it grows. My blog, of course, but it drives them to my Facebook group right they join my facebook group.
I think we have how many people do. We have two thousand eight hundred eleven members right now and it also grabs their email address right. You just saw it ask them for their email address in exchange for a lead magnet, so I grabbed their email address from there. They get put into this sequence here. This is an automated campaign where they often you can see here s FD s, Facebook group lead magnet optin, they get tagged for this, lead, magnet opt-in and they get put into an email nurturing sequence, a welcome sequence right.
So first they get their cheat sheet and then they get a series of different emails. That’s designed to sell my products, I have a front end offer that’s an e-book called six-figure drop servicing and I sell that e-book through these emails right. So I have seven different emails that go out that pitches them or offers them my ebook. I think it’s, oh, it’s eight different emails that goes out, okay or actually nine here so see, as you can see quite a few emails that go out and nurtures them and and introduces them to myself and my brand and who I am and what I do And of course, it’s trying to get the sale for my e-book getting them to become a go from being a prospect to a customer okay.
So what is going on here? Why is this so powerful, especially if you’re an info publisher, you’re selling, any kind of ebooks or courses or you’re selling services as well? This could work very well for services, I’m actually rolling this out for for my agency, email marketing services. So what’s happening again, we have the YouTube blog source of traffic right. I just post a article every week and it has links to join my facebook group in the description and the comments they join.
My facebook group they give me their email address. They tell me who they are. I get to see exactly who’s joining my group and be unable to segment them based on their experience level from there they get put into my email list. Here they get put into a sequence. That’s automatically designed to turn them from a prospect into a paying customer on my front end offer and from there my email list grows.
I have around 20 people that join my email list every single day from this automated campaign, okay, so gross every single day. Around 20 people join my email list from this little sequence here: right: YouTube: article niche Facebook group email us at growth bar around 17 to 20 people every single day. Now the other powerful thing, the reason I’m able to generate so many sales is, as you can see here every day I am posting, I’m posting, let’s see if we can jump in here, I’m posting an email right, so seven, seven eight, which is today, I posted One I missed yesterday because L is on the road, but basically every single day, I’m posting an email right.
I’r writing up a very short. You know these are not very long. Emails I’ll show you this one real, quick, okay, this is less. I think this one was around 150 words or self K, so you can see very short, not long emails. They don’t need to be very long. I like to keep it within 200 to 500 words, and I send this out, try to send it out every single day. Bren! That’s! This is what generates you sales so, as you saw earlier 3400.
Oh, I just got a subscriber just now: 3421 subscribers on my email list was generating 30,000 dollars per month around nine to ten dollars per email subscriber okay. So if you can actually implement this right, have a traffic source again, I like YouTube. I recommend YouTube if you’re comfortable with growing your blog, and it helps in so many different ways other than just growing your email. Let’s try to build your brand, your authority.
It of course, helps you to get sales if you’re, offering good products and services, but you’re also able to use it to siphon traffic into your Facebook group and your email list as well and grow all these three platforms and these three assets all at once. Okay, so if you’re looking to get your first 0 to 1000 email list, subscribers try to strategy out. Okay, have a traffic source again, I recommend YouTube, but if you want to use LinkedIn and to a lead, magnet or just go straight to your Facebook group, that’s fine as well, but this is the strategy that I’m using here to grow all three of these platforms.
All at once YouTube to niche specific Facebook group to an email list and from there I’m emailing daily different offers and different products and services that I have ok. So I hope this was helpful for you guys if it was giving me a like. If you have any questions comment below this is only about growing your email list. I will have more articles in the future about writing the actual emails and setting up automations and setting up sequences.
But yes, this is a very powerful strategy. If you actually implement it, it’s not a get-rich-quick overnight thing I never post get-rich-quick overnight stuff, but it’s very, very powerful, as you saw that I showed you in this article so grow all these try to sell yo you’ll grow 3 different assets all at once. If you copy it exactly how I’m doing it here and future articles I’ll show you more on actually writing the emails than sending up automations and setting up sequences okay.
So that’s it for this article I’ll see you guys on the next one.
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