Categories
Online Marketing

Extending Mesos for Large Scale Clusters

O.Y divisions are over submachine body frame of myself. They will decide that class at night with the children body to define so ji Yao hua jaan jee haan senator over the class methoddemo word washer / kike was over isola talker introduced on over the engineer. Hommage glazier healed up a mess of new blood vessels in trade i’ll introduce our energy etfs pago pago pago change your father tail in the elevator, so you want to get the target of every general an evil way, polynesia / voice before your body framework, the metal Film sack bag hasn’t been driven to design.

Oh, we talked about the moons of eternity, quiet, Hollinger, equation microservice, which are way over the border in quencher storage systems of you in wagner analytics. It is usually the NOFA now my young colony tell which it’s about necesito cada, hora sale. If I structured in here in gijรณn, you can never see me since I’d already been stripped the 13 my improved DJ integration ramaiya without your normal in pelham nursery, discover the system, the integration for case studies, away from politicians or so on college ago, which I can Attach on yourself now tagged onto the way, light emitting lazy, susan involved content across the room you WTH, your mouth shut about group said I want to the here to select ok, socio llamo al 0, the way /, no motive framework metals.

What happens over a mission to achieve orbit emission should transportation and reliable as running water everywhere for everyone? Would you prefer you take a translation to order? Any overlay is over the engineer and serve random chose en over travel for dinner service in the north. The other would he come on schedule, Aquino everywhere, whenever they’re sure we work in the service and the most skilled of you cannot be more.

Everyone does show America service, shio, shio, inexpensive and efficient as inexpensive as efficient as possible. So you Hindu on the geometric. Well, first service from the shaman do to a woman to go over seven ish at underclassmen 20 moment again going on. Each elevation is not saying that the divine chahal creature, defilements authority short in the car, cause you from here. Oh Mesa, are you got ta? Tell me about the food.

They chose specifically graphic scenes as long as you don’t care Tony. How are traditional machine and God to show me, show me to go over as far as people most significant genes. That is get a benefit from me. I introduced to get to the point: is you didn’t go to church, for you went to the booty usually shrine to the task family across during yeah. We just got to show the bomb. The war untitled a none of my jelly or actual immensity got at the center extra public knowledge from a run back.

Show me the fonia integral to define you should go to show men how important each in the workflow in here ideally open. Another have maintained on that cutter brown, food or two down for sugar to now maximized when class Ferdinand surrendered you so you to go graphic, / evaluation, counterfeit energy of a passion, message back and show open source. Our solution here into your passion, metals number two measurements of me out, you say on its emotional attachment solution – has abandoned the solution, container of expectation from sola para ending balance.

Actually, the final go ugh instrumental mubarak suppose to have seen on a reserve duty to gain changes on their photographic, lon organized rollaway fools into sushi real attention, FMEA questions on family financial control, so the answer a river water thermos of each year omggg know you can Turn your way for with the deployment system to the UT fly, I’m going to come back to them and you got ta turn to me.

Tell you you say this is from GV or easy: a single episode, yodea in your very own UI, the hottie on the mega microservice told in ile-ife daughter, got compose pushing to the dual screen. Educational figure, which also no engineer dublin city, can be plain. English is mad men in hamlin service, but this is on the mac actor shaam SE open when deeper you swat so you’re. The task of that is perfectly placed a photographer cheese on yet committed i’ll get your now 42.

The moon on it has to pay pick up for depression in karate anyway, shalini tia, your home service honor, for the invite ND DNT upon him and master, but ask from brother fortune by the hot for teacher here – are the best home. Conversely, function reading one change it to not just shooting team that run go so what we also build a little wings move. Don’t you h 0, me out, while utility knife would energy to come critical that are noisy, simply heavenly, who are getting now banana? For you know, if I help you draw the course of a google gashes in, if I can move a device which I should a traffic cop, I know this isn’t merely a centralized.

The resource management okay sufficiently to join general 1980 know she, our so-called about for so easy to see. The bombing ettt shahmeer party Sakura forward easy to take out of action for the Soho. Who knows what Gigi Caputo chick flick on the fucking moon come on? See fault email photo service, hammy operation, Seafire Callahan, a female, but no texting no phone and cookie. So I owe me to my Foofa Manchester lady said: robot Apache 40 rocks I own the way food it to the forehand apache averages of a province all strata service, the framework hai, you Yi GE, GU, Niang, fundamental of each other.

She owned unum. So she answer the pastor’s pay, don’t have a schedule. A mess of Catherine versus a machine then merge into the important role so that Haskell baby slow, the 20 mucho mucho miedo power on my salmon, takaful cave and therefore to the program. Let’s go with you. Follow me: arte, Takeshi from to shear, don’t end up in a petition on the movies away, vinegar, negozi de la hoja cool to like an idiot sure to go so mean skill.

The case killed off in about three more in our public hot. Remember again come to a company that you go message. The cars of the October stronger posh, run the ball running in task to halt. When I effects here, which cleaver eritrea woman saves you from the back end ya know how many an engineer to push your GT incorrect of the Aurora instead impatient coming day of work, go to travel, you I teach you planning on the cervix.

I can’t reverse own lot of assistance from change the community by got the tractor you what I’ve ever seen it good. I got your televisions about solar radii. Now we’re sort of on your ebay owners is all I’m so the ocean which a time so the new order, as I say, of the UI TG moons, one extra stuff, aggregated in a pool jacuzzi and a lot of comments about understand, take a service fee simple. If you love a metal, show me and tell me who want you to make each comment on strong in the fire.

I procure their appliances on Weather Service, shen, one the configuration 50 or or even at all in Chappaqua, boo, muah Aurora’s thrift ATM at a drop. Some media, hora, yellow or all right look like the enemy click like you to drop trou. The recruitment has scheduled, oh goodness, of the car. Sir gim me an O in servicing 70 scary integration or or executor key factor for the Aquila tongue don’t have to Sir Thomas everything’s covered hibernia film journal for the client to be educated on before the port authority by junko knowledge to go to talk her.

The pillows distribution home dr. Ready to be first dr., Janet entertaining the cotton Romanov. Okay, we shall make any a cocktail to the fire. I’r okay track position, having change balloons, Tony popular wire, around catchy tunes or your ETA to the National you over experts and remove from n. You are not running pain for me, society or missing that immediate recover the protector ways over it, because either you make it a child.

I Buddhism, mrs I punto de to me yet you’re, a pastor that is away food, yeah Nicola Luigi bar Angelica man. I can shampoo change on the mess of Casper yeah, how many square Rho that content or middle-class America read along the state Elizabeth inner said man was in an sure, he’s out there in 24, mins or 50. For me on in sit on the computer, moose ova ec wise, like some groceries – and he says connoisseur – is figure.

Hooper’s are among the computing over the storage King mesosphere, infinity mikhoonam, for example, to the triple OG in a service by hey chica de clarity of the metal framework built on top of DCs spk. How pointy edges partisan when gauges work as a no database to a mess of framework cell mass of matter from an important one? Is he moving here messy uneasiness, Osterman today, states postal service, the easier feature, usually technovic, reservation for participating, Jeremiah, sure, the social, ordinary tasks and lock is the whining.

She should you go Cassandra task failed to obey, restart, it has been learned and go no Kuni Lexus. Other data so now enjoy a challenge it’s about, while et Jai, Kisan McMaster to the store it in here that you can centralize nervous when I 20 Baltimore, like a summer class /. So nice you’re crazy silicon answer from a nigga web interface chosen prophet or maybe policies company limited on utilize.

The deeper systems I told Heather by you got back by each cell or a casa. Contigo oracle took all recorded, neelam cheater Cassandra, cousin s, africa scheduler took a scheduler facial. I sure hope I don’t hadn’t registered out slowly register bezels master. For me. No matter can useful mathematical in Nevada results. Offer shantou for sure. The message agent missile alien show me: a dynamic reserve ratio.

The resource hog create shield vs. Podium microphone right at dinner is tonight and she had about an old toy turn to the page, but all the customer activities should have commences on love. So when you can correct that Thun Dorothy has green I’m to go for yo to go for children become known to go alligator hunting back in December across her bring up the water. What is going on in generates Maltese fulfill, the task can dissipate shown take house.

I would remove your money to mover so see you at I tutored Saddam’s in the afternoon. Sun broadcaster got way more sugar sugar rush, because I know I get a base. The configuration the boil fuchi, we’ll fortified out of a teacher, your place. You got replaced ego fuck up poachy. It was a lot richer because I, nor should you the back half saree storm in see idea. I need to thank mr. Trudeau framework and goes had multiple, the metal, metal metal, multiple data center from in the metals class or GTA to the LePage, et cetera of a confounder class per student, a machine when you got corrected a replication only because she told that Guy is so negative production librium, especially in support of dog mission-critical workload.

Showers, photo album engagement or should make logical figure service or regular, changing service and they’re coming into college. How harsh the back on Master fellow member solution to get replicated in aging complacer, especially in equality, the US of a sudden death, which is an Indonesian girls on a second performance dividuals of the Pakistan reporter bare metal, can ensure to be re young to go through Stupid cell multiplication, given methods according to TV shorted, on a storage like a mess of feminine architecture, to be work, so you want in a home and hormone called the storage, do meio how to be somewhere closer for Colonel.

You have insulted the solution. You from Mexico border post grass house, yet highly share from grown into storage system, told the end of attention. He got medals from Samia worked in nature. Should you believe you credibility compete with my patients under one ATM select whether to go through shared power, bus arc, correctly, puzzle private select a value domestic Lazar from here on which they will not on the negative all your power building, estar con esos, Very installation to Gain direct extra windows had fun writing it.

Half of a general McDaniel Aurora, the scheduler. She managed enormous Rock top menu bar top the way, registering dependent missiles framework, the home of a shared agree, mrs. Cluster of a hottie other Scott top each shark metas plaster on the test showed us from top of having an executor, Tallulah Tallulah clean top rocker convener Of what operations about challenge m osika, you need hall elders and build system to conserve energy and chief laser sensor, gnocchi fucking, hairy, chia muted, for the challenge.

Thank You. Mr. Comedians. Ever Becker population, normal, oh man, sorry for the cooler to me into my you! Don’t you’ll be alone: bro framework is apologetic the hospital immediately off without at the workout icle to the ER on the workload a horrid easier to fit on custom, fit into a majority burning metal from it. Sorry in collective behavior for a melatonin technical motif, a rock picking on a catcher a little jealous african new photographer and an audiogram show syrian thought, leader, egit funny quite funny on classic minutes league afternoon now five amateurs who put on the rock road back there again.

Two girls system to worst, we can directly ahead of homegrown assistant, o’farrell friendly okay night twinkle classic is a total energy, open source of rain rock homes. They’ve added every work he said, dr texture, about omission. Focus is fun three much three machine failure, cheeburger shields, still slow shock; little nip the october education fish on Louise it without pick up another deployment to the teacher today, oh no, no God, no such as he appointed eat a so I’m to thank you to the System click on the operator friendly online, the only woman engineer, if I the end – and you are the teenage yummy who knew what is you go here when you yourself a backup class /, which is I sold on the team Dodger? Fortunately, it’s easy to eat.

I Allison, so you took a moment, call it and reading about remove a converted to meet or that so automation, products or an affordable year mark from the publisher consider input. It is embarked Samia weapon at colony, television commercials from a parking system, the homes rather the way integrates lamesauce the events during the diversity, the 30 on the inside of the integration, the grove IL mio for those systems.

Your understand you nestles clattering in the state, the vessel cydia in ETA, T by John dragon also later periodically. Com Nestle’s mathematical states on the end point the whole back to the class again. So the task for agent of the controller was a client one. Particular gene 23 me know you’ll annuity ensure that has a bit nervous at all glad you are totally forgot. I didn’t travel conduct. This is neucopia your mind.

They are sure luigi assistant teachers wan na go to class or name my ultimate underdog. So you will miss a help, so you’ll mishit, a young man, wrestles events, it messes the event stream litigation suppressing digital TV. You can stream the in tha mesothelial, intimately of regulating tie2 material. Chris is actually experiment of the feature. Chromosome kk scheduled for tina omaha under stable state college in the movie Archer initiated external, the system k, sub par de meses clatter from here.

If you say, oh change, the shema, israel change for sahaja vent to me about to be considered an estimator, be not an ugly house alone, vector of awkward, engineered, raja wife and dog acts as a contributor role for soul can see an issue work on to the Operator get info can only teach africa featured against oregon, so you can make us master in the end. The way you go, xlo subscribers you’re, subscribed, logon adventure implement that reserve or two more HTTP POST home subscriber the master said you go to the subscriber call.

The unmask portable toriko subtract out all divisions scattered a gang young. Like that connection, he bolted did I inject it into Center, where you a subscriber event to be able to immediate return to the SUBSCRIBE. The event responses both electrical, a mistake, so the fill dirt task. So your radius at the agent was already several of the scheduler Jennifer subscribe anemia to keep, I get a snapshot, so he could encrypt a builder page fashiontv of my future event.

Sanela, usually, is in the past few one. So you need to be a bitch about it. Is it has a few on the lawn for the class again master forget subscriber sending you invented a schematic, the whole google, it has kind of an international be stuck in the mud, for you can pass update, prevent 70 subscriber the state was passed starving. Mr. Luthor running your market pathway to the software, which is she showed a little running, the tests per state which years ago to be faster.

You need agreement hermanita subscribe 22 to love, others that has added your unfinished or killed, or a hospital children effing to the two ed design user to the event stream, the events so the other stage with summations about them. So your subscriber dealer shows on the event sort of Master process, because he vanishes yourself over clarify the subscripts on their shoulder subscriber case. I initial step Charlene, you mission focus rishis until the event to pretend apply, logical steps or something generation courthouse, or what about the class that state a passive Network have a case of them gently now.

High official comment will evolve subscriber k together yeah like a connection, good girl. He is choosing Kylie she’s a connection to you subscribe. It is only because, when you soon as natural passion, German subscriber observed all the Colossus later very sellable tournament, electrical client-side, the programming later reopened or only teenagers push. We are also bothered the state for conciliation and I kaloud lotus root, insist on little confusing to teach Steven a bottom sometimes, and I will teach are now wish them.

No certainty to fabricate a system toilet in a photographer so very say that a 70 discover the system treaty. How reading TV zookeeper a vile asian woman film, The Cosmopolitan graph is a homegrown. The framework. Thank you, see, ya. Jill Aurora, execute Ariana means total 2000 keeper by the begun. I give a ton of the agency directors preparing a special name: auntie pussy, on email back to the old queen.

Your executor wo framework can confirm rather executor tradition. He should go in some specific occasion. Logic, social, our city paper, institute before some other people, so he wanted to define from Havana. You got ta, sell the booty ideas of metal brake trigger, put and Nicole internet back to see a seventy-thirty information from Essos master treaty of Pakistan. Doesn’t ever ticketed gentleman would make a framework the scheduler Chewbacca job, I canna coco efficiency populated on the task that discovery thought you feel the from here to bridge the painted over the pickups, and I how they see us with your programming.

You go to the tutorial casa sola, ready to present master DB about South African for hi Havana cigars. To depart again commit a logistical nestled in estevan have a severe as it is a master dreamer, sort, of course, a lot and on january Union as the record. The event will feature material in the break. Tell Minnesota typically nature made. Another employs still updates on the game point pretty. When I you know any show the right here will move a lotta catching fire.

You mean makes the part i’m not really that much. Would you picture google guitar skinhead come up on the killer services, current system converters who da man, jan hommen co-equal, declined on that island ont? Thank you from fatty and still are. These are the invite in push in push her sugar, given that cluster design you, my impressionable, then vomited on their jaw drop again her classic material.

Each bedroom has cholesterol control processor, with sensorineural nails. Actually, they talk to the seventies, carry integration, design, culture from the convergent, the hardness of the email meteorology share. This was the baby shower de meses, canals in fact, so it’s getting him to the king sure hello to be acceptable performance, so he turned elected a new to the program that usual meant. We are drop, motivate the wonderful metal screen is also an investor McPheeters or activity.

So if the events to be considered for an actor on your coochie coochie design, like compressional master degree GMS of Master to gain integration when she said absorb and evaporated into a nigga from task thought, i’m jiggered, okanagan, hashmap, carajo de pedro gomez was linear mass admission Or you get tips all steps out to build. An initial management in j 2 omega has changed the advanced to incremental in the update hope it has been the whole community initiatives in the caulking tube, but it has been a change set up a premier to engineering devon domain of a cream.

There must operate it again, certainty that they have projects. They reduce lot talk about me to another shuttle. You got ta put up and I’m allow you to play beta or say: oh man to da bagon a tiger, and the second fitting at the late 80s. Show me no chicken feather pattern: dunno man wichita on gchat, the law, amisha, wonderful events to be the featured able to halt to the Vatican, Connecticut, heather, locklear dog, and she have a shared with metal system, integrated system pro game so now went in the cage.

I eventually fell down on the heights out to be about ready to go. Total deviation. Projections 10 me on the ball, but it in fantastic event and the low farm agent rescheduled event a generationally gradually going to use. I a margin like a scheduled en directo event. I convocation Levi, you got an IT manager says in the future stabilizer which had on the show and go to filter out. You see some subscriber protection to prevent your soul.

Eater subscriber cannot carry initial staggered initials. Natural protocol continue to log in the program quadrilogy a subscriber use, esoteric energy care medical to give her freedom in any event, chair homes, you are Katie the subscribers or something that you feel pleased we filter on g-chat Alicia, shoulder as well tell us your event. So how you got interesting idea to show next year home and an agency to get beyond the eagerness event stream, the teacher you know other demons usually got proper event at adpi ever as you can see she of annoying in terms of actually getting integration with an Agent, john yang yoseop, versatile, prefer you later.

If you have a topic, even total or measure a robot vessel scale moved our unified continue either bezel significant in engine. You won cod logical system. You see oncoming about to get fucked or metal agent that you show your past quarter. Containers at the launch for the mattress fibers you going on today, system. A show loyalty then make incisions in a configuration on today is a mess of community that orwell mobile technology.

From photographer sling its effects on twitter woman totally certainty that way home jennifer get for each other. When I say also easier Sergio objective reporter New York eat, okra so see ya, woman continues and also the equation in the form. A support class provides the maintenance automation because I may think you’re fat across a refugee camp in October tourism to the lease Mesa linux, you’re you’re, making too much of a bowler, so tiburon that I cosas is operationally conducted on sabotage.

Our coaching call up scuttle, hallway stars, / GG, so the console father kim de la casa, holika holika process derivative of my car, acceptable to dr. Objectiveness. Ie became necessary in msia choice. Interpersonal, not worried about that job. The project will take. Thank You, Christian, ok, father would not go there with me. Woman XL will go Leo messes messes with instigated connectivity. Let me load, it will automatically customized automation familiar you cannot.

Your idea of the show must show the framework a share of a doctor soon HTTP API. They are shown a second, a legal framework, tell toshio, understand, hands, PBS away to home and local. You got to me, dammit infancy to troll which have a degree of accuracy take on production, so much occupied entities who gave internal production in here Amelia equation. That’s the key sound so far is after surgery.

She saw the stretch into sure your pencil seminary of the Lord Richard Amendola rock to those you so completely Achilles a focaccia, so so Cooper always see figure itself. Your problem is that you show your easier, easier initiation into the age of major, even software, for me on the log, shipping, female or male Citi, the ball that software all matters of proxy. Let’s reach a proxy down. Oh hi density, the stairs correction reach a diamond G, even dirty from when we usually a population that mess of each and even into condition appearances immunity.

The Guardia Rosie until you go in g sure on the new bomb attack in the class, has remained of all crackle rotting operate. What if I going over cheap if Romeo go Hawks or cracker running back what it’s it all the running back here after Christina generated from a pic mail agency, one today go to you too common. I mean probably resource restriction isolation. So how did you know in shoot your oven? It has been, you know the resource.

You know, you know this function yourself about 80. She shot him a pleasure. You know, folks, the secure results just hooking up our arms as well. So you want your SWAT a lot. You guys something lightweight thing ed. I got TV once your heart, you get to divine immensity. That should change the hills, eve everybody community relationships or do you like a golden sea, mccurdy, 30, 70 members or the hollow man you don t th any who need on the typical from is on his head into UCR, stretching far more inches or institution equal.

To expect allocation from Mia Angelo allocation from an actual good as yokel no improvement usual to dans le cirque de chine Tyga, another 40 framework from which the new chillin in da cause my status after IBM the magnitude of landing on curvy, the following interior design come. Thus, our clinica such as scheduled HW sure that we don’t tell you to come back way more. The talking father casualty to go to Allah since I’ve seen the best of allocations of energy.

Why should we see an amazing WC? The rooms you are. The quota are make sure you cast a coat a little thicker from here. I know that I’m teaching resource calculate booster will go increase. The resource allocation recognize tasty so quickly, a commodity go to a concert with the resource control, mystery woman. She won allocated depende de las prevents some kind of constraint of support the wrong Michelle photo on the show that SMS are the bishop, father SSBB to teach am here with happiness.

Sgt Johnny control, Michelle bottom quorum shall photoinitiator to your region to another framework. Accountability. You hello, ETA e stationary character, amiable PG, so focused. Oh nice, you are generic fit as an alligator Vanessa. You agree or you go comida RT, where you got preemption bible teacher premium advantage. That means according to a mathematician in the future, because so much of each control work on television usual hierarchical Ross.

They got mega frequently or create multiple wrong order revoked by default. I future optimistic opportunity to tell you still there when I shine who died execution. Don’t know the measure of a question my generation, d1 college or injure someone next, an increase of the class at the research. The citation on this is on insanity operate myself. I say over the service card again: cpu utilization cande to the allocation of a show.

The show that allocation not up at the article and it’s easy to fall civilization you shop and your admissions, not embarrassed as your own to the sushi will be up to Commission gemue vesela associa over Alex Chalmers on, come to boil suddenly Pemex padding for a 1085. A packin mama, okay, also go though the resource offers you take it to regret to take the additional traffic. Actually, I open number the goal, which focuses closure increase of the class, our utilization, what you say that that’s of mr.

English vessels remain to go over a subscription to feature to the other offenders show this at all so now allocated viewable receive income total resource commission From a framework which accounted for American irrevocable a voucher per se, lo Mart tuscumbia, I mean especially only use really easy and that appeals either result is the major cross controller bottom edge or judo selection, community bank anuncio.

I self annoying to have to move over your article should feel your own circuit or a qualitative amend a product, a change. Okay, the problems are key for me and console I console soon, so there are 40 macadam Gao the isolation. The mechanism career opportunity by Gentry show the circular of another solid off without over her patron in from beyond canisius. If you set a new model, it’ll go easier as a nation, the teacher Roger mooking unity on disk i/o for the network.

I only sadness, isolation integer until it’s hiring a different mission on Michelle’s of the class dear uncle daughter passed a vertical rotisserie batch, my stream processing for a sufficiently determine problem blog to show what tha health in technology. Second, on my own again, the event stream so far cetera we’re going to say all the implants and Comanche succeed as employee is available. Cheat identity of us all or you know, you’re, just young, as which institution the tomatoes connect into the fascinating stuff, easy to go.

Fight in 30 cases in use of the photometric scale, tehama opportunities that fight it eventually accept the business logic. Human tissue resulting in a task update, know what you open probability that they will custom executor, suomi custom executed of us that has additional academic said the driver neutral road executed, one that has potential senegal tasks currently event woman for the chill initiating an improvised.

It has said in the state of the task brought a renaissance bouzouki bourbon, a gillnet aurora executor generally similar task passed health check interval across the state level, transitioned on task of running the state woman talk about Hosmer Islanders, it can succeed. Also department in the bottom has a people in a fighting unit has a big husky difficulty. They took a cravat and executed seen what so you break.

I need to increase offense in Asia, 244, Mexico that were relaxing from the decision tree house, Tamia, milk or 200 Sol’s. I attachment that wig or a minute or house or English, which I’ll continue fighting both hosted. Our show was irrigated Institute, eat Angela or how to speak again. Shinichi there’s also funny well ma’am consider the opportunities you know the tear contain any chance, so the process repudiated from Baba the links of like increments.

So you will then email trajectory to coming home to the TN, or this version better information. What happened? Okay, to get over it?


 

Categories
Online Marketing

Introduction to online insurance marketing | life insurance training | ILIAA

I’r doing this presentation on the behalf of the independent life insurance agents Association. This webinar is the introduction to online marketing with this websites or what this website. What this webinar is going to cover is the way to get a start in online marketing, how to use WordPress effectively how to actually determine what to blog about so that when you do your blogging, you actually will see results and how to use other forms of Online media most your online marketing – is done by one of these things.

Either build a website. You go to some place. Facebook, Twitter, any other, LinkedIn Google+ YouTube. Those are social media sites, that’s kind of a second leg. Article sites YouTube began, and you got several other places that you can actually go like Vimeo, dailymotion, there’s, probably another 50 or 60 places you can go and post a article online to get backlinks or otherwise, or talk to people press releases.

You can do out of any of the content you use for blogging. You can put those in the hope is that they will get picked up and syndicated somehow on to a new site forums, places online, that you can go and talk to people obviously, but you can also use them in a limited fashion for marketing. It’s not not a good idea to run up in the forum and be the guy. That’s the obnoxious self promoter, but forums do have a value and their promotional ability.

Also, email email is something that you can use either via autoresponders through renting lists and doing bulk mailings or any other number of things that you can do with it. Email has a profound M hacked its it’s technically to me. I see it as the same thing as sending the letter. Now people do email to get the same response that would get by sending someone a well-crafted letter, although one of the big dangers of online marketing is that people do email badly.

So don’t do that, but email is a great thing to do so so where would you start? Let’s say that you have just you just started in business or you’ve been in business for five years, but you have never had a website. You have no content. You have no backlinks, you’ve not started anything. Maybe you have a Facebook account that you use for personal things and you’ve you’ve never done any sort of website at all.

They even track and see what kind of movements you were getting out of your keywords so where? Where would you start look? What’s that? What’s the first step and the answer? That’s actually pretty simple. First, step is going to be doing keyword, research now. The reason why that should be your first step is because you don’t want to rank unnecessarily for things that no one is searching for, because that completely defeats the purpose.

Furthermore, if you go out there and you create content to rank yourself either on purpose or inadvertently for terms that you will not make any money with, it could actually be counterproductive to your efforts, meaning you might go up for a term that no one searches for And down for the search term, that would have made you money, but all content creation should begin. If it’s done correctly, it should begin with keyword, research and that’s marketing.

Content like if you’re doing content, to be helpful to your customers. That’s a completely different thing, but when you’re trying to do marketing content, it really needs to be keyword. Optimized, honestly, your keyword research will probably take up 50 % of the time that you spend in writing a marketing article. If it’s done correctly, half your time is going to be in keyword, research, the other half of your time is going to be spent in actually writing the article.

So how do you do that? The first step would be to look at a keyword or google keyword suggest you can get there by going to google type in google keyword suggests, and it will show you how to open an AdWords account. If you don’t already have one or it will take you straight there, you can type the word in and search. There are other software’s, as you can use that primarily still are using. Google Keyword suggest, however, they are going to Google Keyword suggest and then they are using metrics that they have established or that you have established inside the program to help you sort and filter.

My favorite personally is market samurai on it. My second favorite thing to use is scrape box. However, scrape box is not a good example of a introductory software for somebody to go out with it’s just something you can use. One of the things I honestly like to do with scrape boxes go find a whole bunch of keywords, load them into market Samurai and analyze the keywords because it might find things that I wouldn’t have thought of.

Another thing you do is outsource. It awesome resource for outsourcing is Fiverr calm, its fve are are calm. You can go there and get people to do keyword, research for you for five dollars or you can go and pay someone 250 dollars to your keyword, research for you and waste. Two hundred and fifty dollars you could have gone to five or spent fifteen bucks, got keyword, research for three places compared what those three people said and you’ve actually gotten a by committee.

Keyword, research done that you can compare to each other and determine what the what the most effective keywords. Three people told you where for 15 bucks, rather than spending a fortune on it. Another thing you can also do one of the important things you actually do want to establish some sort of metrics to determine whether or not the keywords that you’re focusing on are actually valuable, a good way to look at.

That is, if you have a program like market samurai, no traffic, travis or some other method for tracking down how many websites target up a specific term in specific places, program eclis. Then you can take that information. Compare that with the number of or with the amount of competition overall, how many people target your specific keyword and what the page rank of those sites are, and you can determine the difficulty of ranking.

One of the best things to do, though, is to try to establish some sort of a metric for how difficult of something you were willing to invest the time in trying to rank, for there are search terms that are fairly unassailable. If you told me that you wanted to make a website to target diet pills, I would laugh at you if you’ve never done it before and didn’t know what you were doing. It’s likely never going to happen.

You could likely spend your entire life trying to do that and never pull it off, because there’s so many affiliate marketers trying for that term. However, if you’re trying to target San Antonio auto insurance, alright got a heck of a lot better chance, so that’s you got to establish some sort of metric, find a keyword that people do search for and then figure out what your competition levels going to be.

So you can see if you can rank for it. Why is this all important keywords? Are the importance of them’s established in two ways the? Why number one is people go to Google being Yahoo and they search for a term that gives you the search volume. Google Bing and Yahoo are all interested in providing user experience. The best way to provide a user experience for someone is that when they search you want it to be so that they’ve searched they find a page and the first page they find was the very best website in the entire world for what they search for.

It’s relevant, it has exactly what they wanted. They can go on that site and that site tells them exactly what they wanted to know. That’s exactly what the search engines want to do. They don’t always succeed, but that’s what they that’s what they would prefer. However, those search results are done by machines and you can only turn the machine to do so. Well, so you can think of it from the perspective if they know what people are looking for, but they don’t necessarily have a good way to determine what a site is about, because the machines cannot.

You can’t train a machine to read like a human or determine how good something is you could have humans go, do it, but it would cost a fortune now. Google is actually trying to do some of that to actually simulate it by having people use their own search engine. The every time that you use Chrome, it is sending information back to Google. If you opt it into their program, which I don’t know, if they’re doing it to people that just opt in or not, there’s no way to prove it.

They may be doing it to both if you opt it in they’re, using what your actions were when you were using their web browser to determine the search and reserved search engine results for other human beings by tracking it and using it as a metric and the Same thing is being done by Internet Explorer. It wouldn’t surprise me if the same thing was being done with Firefox and every other browser, for there is nothing.

Nothing like that ever surprised me, but as for right now, machines are reading it. So you’ve got to make sure that the words that people are searching for are on your web page, because when the machine is looking for the results, only thing I can look for is them words can’t find those words your web page is not about them. So this is an example of what you would get with Google Keyword suggest. Now I did a search for Tennessee Medicare.

You can see the Tennessee Medicare has thirty six hundred searches a month which, in my view, makes it a keyword that is worth targeting. The metrics that I prefer using is that something has search volume to provide in position one up to 25 clicks a day. That’s what I look for I’ve targeted things that I’m even only anticipating one or two clicks a day. I’ve targeted things before where I thought I might get three clicks a month to some degree.

You do have to base this off of anticipated commission levels when you’re talking about insurance or with any product. It’s how much you anticipate that you’re actually going to make when you do that. So if you’ve got a term, that’s for something like dental insurance, we’re going to make almost nothing. You would not necessarily want to target something where the search volume is this low or vice-versa, that’s an easy way.

The second thing you want to look for: you want to target buying terms. Cigna government services, highly vulnerable, gets almost enough searches to get 50 or so clicks a day. If you got lucky there, you can divide that by 30 and you can see how many searches a day top position normally gets 30 % of the clicks. So that’s the easy way to figure it out. You take that formula. 5,400 divide 5,400 by 30.

You end up with somewhere around 200 searches a day multiply times 30 % roughly 60 a little bit under 60 clicks. You could anticipate in position one, but this person searching for Cigna government service is going to buy anything. The answer to that question is probably not probably not in that one either, which is again is the signal government services. For some reason, Google is showing that one twice it’s, because this one’s a misspelling, then you’ve got Medicare region B region.

A Medicare pay increase your health plan that one actually might be worth targeting, but there’s no way to know for sure without seeing what already ranks for it tin care, terrible term. It’s that term is specifically about Medicaid and people, and this isn’t I mean not to sound like a bad person for saying it, but the people that are primarily searching for ting care are looking to sign up for the government program 410 care and are very unlikely To be purchasing private insurance, which is why 33 thousand searches, but almost no competition, even the PPC ads higher than I would think that it should be the only reason that I could justify a PPC ad being $ 2.

A click for this term is because it’s being purchased by lead vendors and being used to convert into leads to sell to insurance agents and they’re competing over it. There’s no justifiable reason for this to be a $ 2, a click term. This is a search that I’ve reversed it and shows you what not to target like you might think. Medicare gap insurance comparison that sounds like a buying term. No one is searching for it.

Competition is huge, Medicare replacement plans. No one is searching for it. Competition is huge Medicare for dummies competitions, mediocre, but no one searching for it. So the only time that you would ever want to target something no one’s searching for now is: if you think that there is a high likelihood than in the future, someone is going to search for it and you want to cement a position, otherwise is utterly pointless.

You don’t want to do it. The only reason that you would want to do it, like I said, is, if you foresee a likelihood of it coming in the future, or if it’s a term that you have a special interest in, even though it’s not being searched for many times. You want to catch all of it, otherwise, it’s not a good. It’s not a good expenditure. Your time for marketing efforts, the best place to start. If you’ve not got anything.

If you don’t have, I don’t have a website, I don’t have a blog. I don’t have anything best place to start easily is about blogging and the reason I say that I can say it so confidently is that what blogging does for you is allows you to create content and the content that you create. If you do, it correctly is targeting keywords that you wanted and if you’re doing that, part of it correctly and you’re creating it on a schedule you’re using the keywords you wanted, you’re getting links to yourself, you’re establishing a web page that in the future, Google is Probably already paying attention to you’ve already written your content.

So when you want to change that page, the content is already there, you don’t have to redo it. All you do is move the content into new places. You build a page around your content. The the writing of content correctly targeting keywords and getting the site to rank is infinitely harder than building a pretty website. Building a pretty website involves either going and buying a pretty template and sticking your things into it.

Building one yourself which again building the 10 page website by hand custom doing all the graphics is a ten-hour job for somebody, that’s moderately skilled that can do you can use Photoshop or GIMP, or something like that and actually make graphics. That’s how long it takes. Comparatively writing good content and getting backlinks might take ten hours a week or ten hours a month for a year, so you’re talking about a difference in time of 10 hours, one time and 10 hours 12 times and the content part is the part that, if you’re Going to focus on anything, everyone can write content.

The the importance is that any Content that you do right use your key words correctly, meaning you get your key words from doing some research. You can spend as much time as you need until you believe that you have found a key word that is worth targeting you’re, going to put that keyword in your title of your article you’re, going to put it in the h1 heading you’re going to put it In the description of the article you’re going to make tags in the article using it for WordPress you’re, going to make your wordpress tags, have that keyword in them you’re going to put that keyword in the body and anytime, you make a backlink you’re going to use This format, so that your backlink, which is where it’s going to, is your keywords so that when Google sees this link, they say: oh here’s, a link to this website.

It is about these keywords. That’s the point to writing them up that way. Whatever you’re doing, writing keep it as interesting as you can. It doesn’t have to be like a technical analysis, article of insurance or something that’s about product offerings or the most boring things you can think of. I was doing the live webinar. We had a technical issue, so my audio to get recorded, but one of my favorite bloggers out there as a guy I’ve, read several of his blog articles because I find them amusing he’s on the insurance forms as chumps from Oxford.

His name is Edie and not for the life of me can’t pick his last name now. At least I remembered his name earlier. I could even remember that Ed’s articles he will go out and write things that are Monty Python level or something that you would expect to see in a a comedy article written somewhere, but he key word targets correctly inside that article he posts consistently. He sends it out to people he links himself correctly, so he does all the correct things with it and he probably gets more success out of doing that than a lot of people get writing technical articles because they’re technical articles are boring and no one wants to Read you can write beautiful technical articles about all kinds of aspects of insurance, but the reality is that most people are not interested in that people.

Unmonitored. When they’re going on the internet and reading things with the vast majority of people want to know how something works and how it relates to them, and if you can condense that down and make it entertaining great, you can’t make it entertaining probably going to read it Again, but unless it’s a educational resource of some sort, that does them has some value to them, where they’re, actually they might need to reference that later so they’re.

You know there is a difference between a reference article and a marketing piece, but in most marketing articles, you’re better off being entertaining than you are being technical being overly technical makes people not really care what you say. I just bore them, so this is an example. Just a quick news posted in on my own website, you see I’ve. This is WordPress. This is my title here. I’ve got a permalink and in my WordPress I’ve got the settings set so that my permalinks are the date and the title, not the page equal to tag, because Google does and Bing does read the URL as part of the keyword decision.

So you want the keywords to be there. You want the keywords to be here. You want the keywords and your tags, you want the keywords in your article and you want the keywords in your header and in this particular article, I’m actually targeting two different keywords: I’m targeting Tennessee Medicare and I’m targeting Medicare annual election period. My hope is that by targeting them both because this is a blog post, I don’t expect to get a lot of direct direct visits or indexing on Google highly for the term Tennessee Medicare off of a blog post.

But when I backlink this, I can backlink it for both of those. I can also backlink it toward my main site. I can back link my main site for Tennessee Medicare or I can back like my main site for annual election period, and I can backlink this article for that and it’s relevant to everything. So Google sees it all as being relevant also, it allows me to – and this is a custom thing – this is actually an add-on.

You can download it for the plug-ins for WordPress, what’s called WordPress Twitter. What I’ve done here is took the URL the title and then made hashtags what these hashtags do. Is they actually tell Twitter that tell people looking at tweets what the what the actual tweet is about? I don’t even like using that term. I think tweet sounds silly, but it tells people tells people what this little post was.

So, for example, what this will come across as in Twitter is a shortened URL that goes directly to the article, the title, and then this article is about Tennessee, Medicare and Tennessee. Medicare Advantage and then I’ve done the same thing on my categories, so in every place the keywords are matching. So it’s it’s easier for google to ascertain what it is. It’s looking at, it’s easier for being to entertain what it’s looking at.

I can even look at it. This be critical of my own post. This is something I wrote quickly. I don’t waste a lot of time, typing up blog posts. I just I write things that I think people either need to know. Sometimes I’ll write articles. When I write an article, I spend a lot more time, but you can see this is not an article. It’s 117 word news post. It’s quick to the point: doesn’t talk about a lot of random things and gibberish and ramble on it just says: AP is coming, marking period starts this day, so that’s when we, you know, agents are allowed to talk to you and some plans have already released their Information but we’re not allowed to contact anybody to discuss it yet contact me or I can you know, schedule an appointment for October.

They’ve changed AP, that’s the whole article, just quick! This also gets posted out in my newsletter. That goes everybody out. I’r a big fan of leveraging all my content, so I can be reused, but even in my own article here I didn’t use the keywords in the body, so I even messed up one of my own rules but, as I said any any of these rules or Not they’re, not rules so to say, they’re, not setting set in stone, they’re just good guidelines to follow that you do get picked up, but that’s that’s it everybody that attended earlier.

Thank you. This is. This is going to sound a little different if you were at the live webinar, because for some reason I had a technical issue and the audio recording did not work, so it had to be redone, but this was a webinar that was done for the independent life Insurance Association and my name again was Brooke jolly. I have a website there at Brooke, jolly calm and I LOI a has their website most of people that are going to be seeing this know what it is, but for anybody, that’s one of the YouTube Watchers.

The il ia is actually an organization that is for training and support for life insurance agents, highly affordable and has more educational material. For somebody, that’s trying to learn this industry than


 

Categories
Online Marketing

Advice from a Digital Marketer | How to Start a Freelance Career in Social Media Marketing in 2020

.. You know the rest. So a lot of you Are under a lot of pressure right now and facing a lot of anxiety because of The jobs scenario in the country, A lot of you – have lost your jobs or some of Them are on indefinite leave, don’t know when you’re going back and it can cause A lot of problems – and there are so many people at this moment, looking for work, From home jobs, freelance opportunities and jobs that basically won’t put them Out of a job with a scenario like this Well, I’m here to help There is an industry Right now, which is the best to be a part of That industry, is Digital Marketing.

Digital marketing is so vast. There are so many careers within this industry. I myself Work in a digital marketing agency in Mangalore called Alter Marketing. Management as a Social Media Specialist, Now digital marketing itself is so vast. It gives you a world of opportunities, and not just with regard to salary. All Brands all companies right now are on the digital sphere, because you’re on it And they’re not going to stop anytime soon.

So what are you waiting for? Get Into the digital field, right away, Now, keeping this in mind Alter Answers is Here to help you out What we thought is we’ll help you explore, learn and find the Right opportunities within digital marketing and to do that, what we’re Going to do is we’re going to spend an entire week sharing with you tips, tricks Amazing resources and even conversations we have had with experts in the industry, Who learned without having an educational background in that field? So Imagine how much help it is going to give you.

So what we’re going to do is Basically help you tell you where to start how to start, And where do we start now? We’re going to start with one of my favorite careers within digital Marketing industry, which is Social Media Marketing, If you don’t know how Important of a career social media marketing is right. Now I have attached a Link in the description please go and read, it and you’ll definitely know So to Talk about social media marketing.

I have with us a social media, marketer who’s Name is Rachit Hegde. He is a Facebook Certified Lead Trainer. He’s a Facebook Ad specialist and a lead generation specialist: He is the Co-Founder of The Small Business Project, which is based in Mumbai and he’s an Expert in something called as Performance Marketing, which is basically designing. Setting up and running ads for various companies, including healthcare, fitness As well as events, Fun fact-, if you’ve known the biggest TEDx event that Happened in Asia, which is TEDx Gateway, which happened in Mumbai, The Digital marketing, social media marketing, especially was done by Rachit and his Team Now it is amazing that we’re getting to talk to someone like this, but the Best thing about him is that he started out not after he went through a lot of Courses He started out first when he was an engineering student and he was in Charge of a battle of the bands event in his college and he wanted to promote it.

And he used Facebook and social media management practices to do it, which makes it very, very interesting and I’m sure, you’re very interested to find out how He started out So guys join me in saying Hello, Rachit, Hey Disha. What’s up How Are you doing I’m doing great? How are you doing I’m keeping well? Thank you. Okay, so thank you so much for joining us today. It’s great to have you here, The Pleasure is mine Disha.

I know it is Rachit. I know it is Anyway, I’m going to get straight to the first question, So I Know that you don’t have a background in marketing, You are an engineer by Profession and yet you choose social media marketing as a career. So what Exactly influenced you to choose it as a career or get into the field of social Media Well, first and foremost, I, like I like people I like dealing with people, And I’m very fond of technology and along the way, I think I like being Backstage working on a product or service and seeing it come to life, and I Think, somewhere along the way, you know a bridge between technology, people and Marketing got me into digital marketing.

We you Know the story about you, starting out your first gig as a social media. Marketer was when you were handling battle of the bands. Can you Tell me something about that Yeah, so I think it was. It was about six.. Six years. Ago I think it was my fourth year in college, the third or fourth year in College – I don’t remember, but I was actually made to organize an event. Called the Battle of the Bands, You know the logistics, putting it together and Also, the marketing and we were tight at tight with budgets back then right and We wanted to see how we could make do with the resources in the best possible Way – and I remember back then about six years ago, I spent like a hundred or 200 Rupees on on Facebook Ads – and you know I saw some numbers come up, so I think that Was a curious start into digital? For me, That’s really good to know, and I’m glad that you started out that Way, it’s a fun story to tell as well.

You spent a lot of time learning digital Marketing and social media marketing, so can you tell us what? How exactly did you Learn the tools and develop the skills to become a social media, marketer Well, To learn courses, there are multiple courses available online, Free and paid Depending on what you want to go for it depending, if you have a budget or not, I Think going through those courses and actually applying it and working on A portfolio because that makes a big difference.

Fortunately, for me, I reached Out to a couple of friends who were starting out their own businesses and Also people who had taken up to their family businesses So that way for me, I Got a chance to experiment and explore and try out whatever I was Learning on these different, you know these different businesses and that Became my portfolio right, It would be difficult for me to go. Get a client Because I would not have any credibility, but this way you know I was doing as Much as you know, these people got their work done at no cost or probably free It was actually a bigger favor for me to have a portfolio to present to people.

Beyond that, Let me ask you a more basic question: Because a lot of people don’t really know what a portfolio is and how Important it actually is, so if you can tell us what a portfolio is and how Exactly you built your portfolio a little more specifically, if you could Do that for us All right, so a portfolio could be very specific based On which vertical of digital marketing you want to go to because, like I said, Digital marketing is a large, you know it’s a large field, it has its own Verticals within it, You could be a person specializing in Facebook ads in Search engine optimization in affiliate marketing, influencer marketing, You Could also be building websites in general, which is your basic web Development right – and it depends where you want to showcase your, how you want to showcase your portfolio but, more importantly, where a portfolio Stands out is if you are able to showcase how you were able to present or You know showcase a growth of a business.

You associated a partner with from point A to point B during the time you are, you know you helped and worked on it. Right so that gives a better vision or sense of better standard for people. Wanting to understand what a portfolio is supposed to look like, So just to simplify, basically a portfolio, is you know your practice? It’s like a practice pitch. You create a lot Of things based on your experience and then you have it to show for your Clients in the future right Yeah best practice, because also you need to show The right kind of portfolio going forward, For example, if I have a Portfolio, for example, of of ten different kinds of businesses and if two Or three of them could be portfolios of real estate and, if I’m not too keen on Working on the real estate side, although I might have worked on it, it’s not Something I’d necessarily want to show as my portfolio, So I’ve heard that you Went to a lot of friends when you started out to get their portfolio, I mean to build your portfolio, you kind of went to them and asked if you could do Their website is that true Yeah, it worked both ways.

They said: “, hey, you’re, Doing this, your jobless, why don’t you do this?”? I said “, Yeah, great” and also I requested People, if I could try out what I was learning on their Businesses, because I was also certain that it was going to work and also it It didn’t come to all these people at a cost, so they were willing to Experiment also, So it was a win-win situation. Both ways.So portfolio is really really important when you are starting out as a social media marketer.

Yes, it goes. It holds much higher weightage than any certifications you get online. They don’t Matter: Okay, so now you’ve been in the industry for a while. Now can you tell me How long it actually takes for a freelancer to make money out of working As social media marketer as a freelance Well honestly, since I got into Digital marketing, my first three months, I think, was a lot of learning on pure Basics and it and I kept learning I I started taking projects three months.

I Mean three months into the learning phase. So if you ask me, I think I Actually started, you know making my first buck as a freelancer, probably five Months after I began my learning process, It could have begun earlier too, and This is something I would like to share you. I don’t think anyone needs to be in A hurry to earn that quick buck, because the way I look at it there are enough Businesses around us, everybody needs marketing, it’s not a big deal.

If you go Out there and actually get a client, I mean it’s really nice, but you know it’s Not too difficult What actually matters is getting the right kind of client by Showcasing the right kind of work. So if you actually end up working on yourself, Understanding tools and processes better in digital and are able to build your Portfolio well and then go and get a client that that would be a normal flow.

But if you ask me six months, I think it took me six months. I could have done it. Earlier I just chose not to That’s nice, but for people who are looking for something more specific. How much would someone with your experience make in a month just to be just to know how much that would be Sure as a freelancer, you know You can a freelancer can bill a client or a brand at you know: 20,000 Rupees a Month to 50,000 Rupees a month, even a lakh, a Month, so it depends on how much work you can handle if you can Handle two or three clients who are paying you about 40,000 Rupees a month.

Yeah, you can learn about a lakh and 40,000 Rupees a month as a freelancer, but then Again, you know, being a freelancer. Has your pros and cons, I mean you’re, a Single man team, which is going to be difficult because you can’t you know Take days off you’re going to be, you can’t handle the crisis of three Clients at the same time, so it has its pros and cons, but yeah I mean it. Depends on the individual, so anything between like say, even if you charge Three different clients: ten thousand rupees each.

You can start with at least At a thirty thousand rupees a month, So as a freelancer, you can make 30,000 a month. That’s really good! Ok, so now to get into something more Serious Now, once you developed the tools and you developed the skills to be a Social media marketer. How? And where did you find the clients? Because you know They’re not like sitting there waiting for you. How did you find your clients To be honest, with you most of my clients, I found that at a party My First client I found out at the bar quite literally and most of them, but When that that’s quite true right, I think for me personally, personal Connections has worked a lot because if you’ve done work for somebody and you Know, there’s a very and if they’re happy, there’s a very high chance that they Will refer you to their peers in their network because again, if you refer Someone good you know it’s a pat on the back as well right, because a good Referral goes a long way.

Apart from that, I did. I did use different Facebook Groups I mean everyone should be aware that every city town has some localized Facebook group or the other right where people are probably wanting something to Sell wanting a service or wanting help or whatever Every city has it a Bangalore has it Bombay, has it Bangalore, has even more localized groups for every Area like in Indranagar will have their own groups right so tapping into these Groups and not selling your products right, You want to be offering value.

People will post a question or a problem on their group. Go there help them out. Get on a call with them solve that problem. For them you never Know I mean if you manage to build a trust which I think, for me at least, has Been the biggest in a factor, because if you, if you give someone value, they are Able to trust you and they would like to work with you in the long run and then Referrals come So word of mouth is the best way to you know to get across your clients, but to make a start, you have a lot of Facebook groups that you know where People inquire and also there are there are freelance platforms: upwork.

Com Freelancer.Com are platforms, they are very competitive. You need to be, you know, Good at closing your deal to be able to get your projects on on these platforms. Because it’s a bidding, it’s a bidding way. It’s a way. You bid for a particular Project and at the same time, it is how you communicate to them to actually land Your gig, so these things matter on on platforms like this, but why I choose to Prefer, like you know, a Facebook group over and up work personally, and this is What’s worked for me is because, if I, if I establish a connection over a Facebook, Group – I don’t know it’s just that I feel there’s a friendly approach already, if Someone’s on Upwork or on freelancer.

Com, the chances of them There, on that platform for a one-time, gig is very high right On any of the Other blogs, you could look at having associating on a longer period of time. But it’s not entirely true, because you know what if I I recently did a gig on Upwork where the client said: hey, listen, I’m calling you the next time. I’r Launching this, so you know it depends on your rapport with the client Okay, so I guess, like you know, it was very interesting that you said that you Started with you know, socializing with people and that’s how you found your Clients – but I guess now, with the lockdown pandemic social distancing, that would Be impossible, So the best bet would be Facebook groups and freelancing websites & job sites, like you said, so that’s really helpful.

Thank you and The next question I have for you is, you know: a lot of people say that having a Mentor in a certain industry that you’re entering having a mentor is a Great thing, because they’ll help you, because they have experience in that Field, so do you think that having a mentor is you know, is required for Someone who’s starting out. It’s a tricky question. I can speak for myself. I don’t think it’s important to have a mentor.

I don’t think it’s important to Be confined to one person for all your advice and needs. I think it’s important To have an open mind, get your information and resources and You know advice from different people, irrespective of the kind of expertise or Industry they come from because you never know where you can find value and Pickup some information and work on it. Having said that, I do come across you.

Know I mean I’m sure we all do come across times where we, you know, we Glorify a certain personality or a person, and we are enamored by the kind Of work they do, and you know we go crazy about that. Right and it’s normal to feel that way, and I feel that too, at times with Certain people and the point is I’m aware of it, and I also choose not to be Attached to that – and I think that’s important Literally a few days ago, I was Sitting with a eight-year-old, you know helping the eight-year-old on on Something on the computer on a tool and that eight-year-old taught me a tool.

I Was really searching for on the internet for a long time right and specifically For my system requirements and I said wow thank you, you made my life a lot. Easier right, So I think anyone who can give you some kind of direction. Irrespective of who they are where they’re from they are your mentor, but Don’t restrict to one That is the best thing I have heard today. I think that we can learn Anything and everything from the people we meet from the books, we read whatever and everything and that’s really good advice.

So you know the life of a Freelancer is really glorified on social media. You know how they tell you that You know you can sit by the beach and you know you have Your laptop and you can work, and you have couples traveling the world and making Money as freelancers, so I just want to know what is the reality behind this What is your experience been like as a freelancer About working and sipping Margaritas by the beach Did you do that I have, but then you know it’s One day in your life, you’re, probably one day in your year, I mean it’s not every Day I mean you have to work, you have to be realistic.

You have to be practical, Right Yeah, there have been a few days like that and I can count the number of Days or probably 2 or 3 days in the entire yeah, but but no you know Especially the freelancer life is over-glorified on Instagram. It is I mean there are two sides: there are true and false sides to it. You have your freedom, So you can literally do what you want. Yes, but the whole flashy cars and you Know big pools the spontaneous traveling, I think a lot of it isn’t actually what It is, I do know, a couple of people who lead such lives and are very good at it.

But I also do know that a majority of people, you know, don’t actually lead Lives like that, so if you ask me, Instagram is Instagram because it’s Supposed to look good people put out their best pictures, That’s very true, okay, so now that we know what your opinion is on that, can you tell me what a day in the life of a social media marketer is a day in your life A day in My life yeah, I mean it’s, I mean just like every other job has its Own challenges and is probably hectic in its own way for us, it’s a lot of screen.

Time right I mean it’s a lot of phone times, a lot of communication and all of That, especially if you’re working on a brand where things are being launched, Posts need to be live, ads need to be live, there’s a lot of coordination and Communication right, so I begin my day by you know literally going over my tasks. Lists and things I need to be done. Normally, I have a preset set of calls. That I have scheduled for the day, which I have to Take make and that’s normally set over the weekend.

I make sure I set my calls. Ahead but then, during the rest of the time, it’s making sure things are going. All right finances are in check, clients are happy, marketing strategies are in Place coordinating with the team and every day is this probably something new A new problem to solve so there’s no definite way how the day goes. But yeah, that’s in a nutshell: that’s how it is, But you enjoy this life that you’re leading as a social media marketer I do I enjoy.

There is some method in the madness here Nice. So is there any book or you know, Resource you would recommend for someone who’s, starting out as a social media. Marketer, because I myself am very interested in the topic. And if I want to Learn usually I pick up a book or two to read about it. I am better with reading books, so is there any book or resource you would recommend You know for a person Starting out on social media and digital marketing, books are a great point to go.

For if you want to understand something in principle, the only way the only Reason is because I feel oh, and this is what I genuinely feel Digital is so dynamic, and technology updates itself so fast that if someone Has to write something down: publish a book. Go for printing, get it on the Shelves I mean that’s a lot of time. Things are redundant, they Are not updated anymore right, so I think, on the Digital side, I personally read a lot of blogs.

I read at least a minimum of 5 to 10 blogs. Every day – and I have to I read from marketing land from social media today, From social media marketing world from SEM Rush has a couple of nice blogs. Written Neil Patel writes nice stuff. Of course everyone knows These are Some of the blogs, because blogs are written more spontaneously and updated Then and there so as opposed to books Books have that principle defined.

I am But if you want to something that you want something, that’s updated, I guess Podcasts or blogs are more up-to-date. Is there any podcast that you listen to? You know religiously, I’m a person that gets bored too Quickly, I need to consume information too, and keep moving over there’s One there’s business voice is a nice podcast, but of course it’s more the business Side of things There’s an interesting podcast by Sean Ellis.

The person who Wrote who wrote the book Hacking Growth? Oh by the way you asked about the book. You asked for books right, so here’s a book called hacking growth by Sean Ellis Which is which is nice Sean has also also has a podcast, I’m not sure what It’s called, I think we can figure it out and we can put it here by But it’s it’s! It’s it’s! It’s a podcast by Sean Ellis and that’s really. Interesting for those looking at scaling startups understanding how the process The behind the stage and the behind the scenes of scaling and growing these Businesses, so that’s that’s an interesting one.

I I’m not getting the Name but yeah, I’m sure we can plug this. I will find it and I will link it here in the article, so they can go and hear the podcast Okay. So now, looking at the scenario you have had experience in this field, based on your experience and the current Scenario, what advice would you give someone who would like to start out as a Social media marketer Still a great time. There are enough businesses that are out There needing these services so yeah, it’s a great time to be getting into Social media, marketing or digital marketing any of these verticals – I don’t Think the person should look at you know making a quick buck, because there’s no Shortcut to it, Learning the tools, well, understanding them.

Experimenting, you know that that’s that’s a process. Someone needs to look Into a look into, and not look at one of these, how do you become a millionaire Overnight schemes, that’s not you, so you know, keep growing I mean, I don’t think, there’s anyone who’s an expert in this field. The industry is so dynamic, there’s so much to learn so yeah, I’m just you know. Adding this to it, what advice would you give your younger self? So when you Started out, if you know, based on whatever you have learned so far, is there Anything you would go back and tell your younger self, you know advice, you would Give your younger self basically! So it depends.

This question: are you asking me Before I did engineering after I did engineering Coz its two different answers, Say after you did Engineering After I did engineering. So after I did Engineering I applied with the two companies. Actually I applied with the Minimalist from Bombay I applied with Facebook, Singapore, Both of which I I got To quite a decent part of the interview I think, for Facebook it was the top Something thirty or something like that for the Singapore role and I think for Minimalist was the reason why I made my first trip to to Mumbai in the first Place – and we had an – I had an interview, I think, with Chirag of minimalist at that Time, I think my objective was to to find a job if I was going to be associated With companies with good visions – and you know, were here for the long run, Otherwise, I would want to choose a freelance route or an agency route that Was my objective? So if I had to do anything differently, that’s going to be Hard because I don’t think I couldn’t I would do it, I’m happy with the way we Are progressing Of course, my there are more micro level decisions.

I would have made differently. Probably I would not have signed off for signed off on certain clients. I would Not have taken on certain work because a lot of clients can slow you down. You Know and hamper your growth so that way, I think I would have avoided certain Certain clients, So now for those who are listening and reading right now, if you could give a few steps to start out as a social media marketer that would make it easy for them to transition and to get into the industry.

What would Those steps be The first first step is to learn, learn, study some courses, There enough courses, free courses online – you can put yourself through a paid Course or you could do a free course, but but then it depends on you know if you Have the bandwidth to go through a structured course and if it suits Your budget, that’s that’s a route you can take If you and soon after doing This course, or while you’re doing this course, it’s important to at least get Yourself, two clients or two prospects, or you know your uncle’s father’s friends.

Business and work on it experiment on it, so you can learn while you’re. You know, While you’re working on it, because you don’t want to be Experimenting on a person who has just given you a business and paid you and You know goof it up right If you do it well, that’s a different case, but you Know, that’s you would want to not. You would not want to get into that kind of A situation Once you finish your learning process finish your portfolio.

Building process and then decide if you want to get into a job, freelance or Start your own business, Each of them have a beautiful career path and you Know and they’re each nice in their own way. It depends if you want to work with An agency or if you want to work with a brand, if you want to freelance yourself Or if you want to build a team together and offer the same services to other People or if you have a product in mind and if you understand digital marketing, You can always sell that product using these skills right, but then you know it Again, I’m going I’m just going back to the first point of having to learn while There are so many courses paid courses out there, it’s not necessary to actually Buy a paid course there’s enough resources for free and, having said that, I mean I mean, and this is despite saying that, because we have our own course too- And and and we follow a very structured approach of how A person can learn Facebook and Instagram ads effectively and also we Teach them how and where to get clients, and you know about proposals and all of That right, So it depends what you want at the end of the day and how well you Are determined to be learning, and that would that that would be a decent start.

Saying, that your course that you launched recently in that course you’re. Basically sharing All of these things that you learnt over the years and you’re making it easy for The people who want to learn so that they can apply it very easily Yeah completely Because I didn’t know a lot of things, I didn’t work at an agency. I didn’t work. I Didn’t have a freelancer to guide me. I figured it out myself.

I compared Business models with other business models, with brands with with the Marketers, I I learned from a lot of different marketers, because one thing in Digital marketing people need to understand, is it’s okay, Learning a digital learning, digital marketing from a course from an Institute because they are teaching your basics, they’re teaching your Fundamentals, but when you learn from another marketer and I’m not just Putting myself on a pedestal, yeah, I’m just generally giving you my perspective.

If you learn from a marketer, you get a different point of view because It’s it’s at the end of the day, the job is very similar to like say a doctor. Right, If you and I have the same illness and we go to two different doctors – those Two doc doctors are going to have a different approach and give it and start And give us different prescriptions right and it’s the same thing with Marketing as well, you might have your approach and I might have my approach.

And they can be completely different and it’s okay to be completely different. But At the end of the day, you want to be learning from people who have tried. Tested those you know the and have tried, tested methods and learn from them. So Which is why I mean we are putting, in a few case, studies we’re putting in examples we’re telling people what to do, what not to do and also tell them what they can do.

Beyond learning it like how they can find a living for themselves, So whoever is reading right now, if you want to know more about Rachit’s course, we will be linking it below in The description, so you can definitely check it out, So I guess Rachit that would be the end of you know the questions that I have for now. I have too many of Them, but I’m still restricted to that much now. Thank you. So much You’ve been amazing.

The advice you gave is very practical and I know that it’s going to Help people who want to start out so thank you so much for doing this. Thank You for taking the time out and joining us on Alter Answers. Thank you, Disha. I was happy answering all these questions. I wish you guys all the best you guys Are doing some really nice stuff? Thank you so much Talk to you soon, then Byee


 

Categories
Online Marketing

Drip Review | Why You Need To Switch To Drip.co For Your Email Marketing

So drip is a tag based system.

Aweber is a list based system and one of the problems with Aweber is you know if someone’s on five different lists or ten different lists, which you know if you’ve had a over for a while, you know that’s a real possibility, then what happens? Is they charge? You for each time that person’s on the on the list, so if one email address is on ten of my different lists, well, I’m charged for ten different subscribers, so you can see how that can compound over time.

The other thing is: there’s some great. You know drip is much more flexible, much more fluid for creating workflows and let’s face it, I mean now. You know you don’t just have because, because you’re, when you’re building a list, you don’t always just want to get people on a new list create a whole new email sequence for that, which is what you need to do with Aweber with drip. What you can do is once someone takes an action and that could be, you know, click a link on an email.

You know visit a certain page, whatever it may be, then you can start a sequence. You don’t need to add them to a list. So, for example, if someone clicks on a link and say yes, you know I’m interested in you know XYZ, let’s say Bitcoin for example, then no matter what other sequences that person is in, I don’t need to add them to a different list. I can just get them into that workflow, so they start going through the sequence and it’s it’s a lot more flexible.

Finally, drip is free for a hundred subscribers and I really like that because I think new people, starting out you know they were going to ask me. Where should I start, you know, I would say, start with with drip, because you’re going to be much happier long-term and it’s going to be more effective for your email, marketing? Okay. So what we’re going to do is we’re going to click. Try drew it for free and we’re going to sign up and see how this all works.

Okay, I’m just going to add that to blast pass and it will just say what are you currently using and I’ll just put drop down? Alright, let’s see here other, let’s say a weber, Curless size and then put in payment information, okay and we’ll just pop that in there okay. So now we’re going to go to the next step, all right! So once you sign up you’re going to see your JavaScript code – and you can put this on every page of the website again because this is going to allow you to trigger something – let’s say if someone goes to a certain page on your website right.

So someone goes to the contact form where someone goes to you know a sales page or something that you have a webinar on or, let’s say, click funnels. You know you have someone that’s on a certain page for a certain amount of time. Well, you can hit them with the sequence and put them in right now. So there’s a manual code there’s the word press which you can install the plug-in – and this is the plug-in here and there’s your account ID and you can use segments as well.

So I’m going to skip this step for now. Okay, and what we’re going to do is so there’s a bunch of things you can do import your list connect your marketing stack, automate, collect leads, send emails explore, ok, so I would start with the with the Explorer. So what you can do is go to email setup. You know, usually, when I’m setting up something you know I’m going to go to the to the account settings and you can see the account settings here integrations I’m just going to pop it in the integrations real, quick and you can see all these integrations.

All these things that integrate with drip and that’s the other thing you’re going to find a lot more services that really connect with this, which is great so again, you know what this does is this can connect, and if someone you know is reading your article, then He can perform actions on them, which is awesome. Ok, so you want to set everything up: a power, bi drip; okay, that’s fine and click on your site, setup! Okay, members! You can invite someone here if you want, but we got to do is set up the email settings, so this isn’t allowed.

You can’t use a gmail address. You need to actually have a real email address, which is good because that’s actually going to help your deliverability. So I’m going to set that up a little bit later and but that’s the first thing that you want to to set up. You’ll see the unsubscribed links here and what this allows you to do is to display this group subscription management page, so they can choose which is probably better because then they can see paint, maybe I’m on a buyer’s list or that sort of thing.

Recent confirmations. What what happens is drip will automatically reset a confirmation if the subscriber doesn’t open it in two days. So you want to turn that on reply tracking it tracks, email opens and clicks automatically, and if you want to track when subscribers reply to your emails, which is great because if you say in your email they reply to me and someone replies that helps your deliverability.

All that good stuff, so we want to add that as well, Google Analytics this is, is kind of how it sets up. So again. You know this fits into UTM code. So if you using that in your marketing, that makes a lot of sense. So you want to turn that on sending domain so that they’re through high high reputation sending domains, so you can actually do that and you can send it through your own domain. If you, if you want to do that, that’s more of an advanced feature snippets this! These are like tags.

You can apply to any email, okay, so, for example, you can create a snippet and basically have like a you know, a footer that you use. So you can kind of add images. You know just kind of make it nice and then you can just add this and just boom click it in put it in just just one time and then expiring links. You can actually have the link expire and then, instead of going to you, know, Page expired or something you can actually send it to something else.

So that is another cool feature. Here’s the integrations under here you’ll see groups. So this is a way to organize your campaigns, forms and workflows, so you can basically create little boxes to help help help you get organized templates. This is basically what you want to send in an email. You don’t want to have a lot of raw HTML stuff, but you can add to the HTML if you want, but basically you want something.

That’s you know nice-looking easy to read that kind of stuff. A lot of you know, I guess they’re paleo people here. A lot of paleo references in the preview lead scoring is another nice thing so lead scoring. You can update it. Basically, what happens is someone goes to a certain page. They can get points so and they can also get negative points to email engagement. They get points track, custom events, all that kind of stuff so and this is a lead threshold.

So once a certain once the subscriber gets to be a certain level, then they move from just basic subscribers to a lead. Okay. So the point of this is really you know to allow you to look at your hot leads right. So this is something you can’t do in something like Aweber, but you can see hey this guy’s. You know been clicking on a lot of emails, engaging going to the pages and stuff, and so that’s someone you can look up in your CRM and start connecting with them through multiple blogs right.

So maybe you can look up see if they’re associated with a Facebook profile and then connect with them on Facebook. You know and that’s how you kind of can become omnipresent. This is extremely powerful also if you have a small list right, so if you’re, just starting out, you have a small list, this is going to be incredibly effective for you to to enable the lead scoring. Webhooks are an advanced feature, so we’re not going to get into that and then here we have campaigns.

So this is basically, you know, allow you to make a campaign broadcasts. Are you know, one-time emails? The really nice thing about broadcast is with this. Is you? Can you know you want to save your recipients and stuff all that kind of thing, but you can make your email and then, when you send it, you can send it a test version. You can auto generate the plain text which is which is very effective as well, but when you actually send this, it’s not going to, let me send it yet, but basically it’s going to allow you to resend automatically in two days to the unopen.

So what that means is, without you doing a single extra thing. You can actually just the people that have not opened they’re going to get that we’re going to get that that email again and you can change the subject line, which is really cool, very, very cool. So again, you know this is kind of the main difference so, rather than people being on different lists, you can actually filter them based on all these things, so you can look at the ones that are leads.

You can look at the ones that are that. Are that are tags? You know that have had you know a certain email activity or certain inactivity, and what this allows you to do is to really be more effective at your online marketing, okay and they also have some pruning operations, so you can unsubscribe, you know automatically if they haven’t Done anything: okay, I haven’t clicked anything and you can customize all that.

So here’s forms automation, your workflow and your rules, and this is where the magic happens and then your analytics, you can see all kinds of of analytics. Okay, so an opt-in form. This is, we can just make an opt-in form here, create a form and put in the the fields that you want. Okay, so email address is required and you can add different fields as well. Okay, so that’s pretty much how how it works and again I think, once you get the hang of it, you’re going to see a whole lot of read these.

These help articles you’re going to see a huge amount of benefit from starting with this, and you know, then you can kind of really scale up and build your marketing the right way so once again, its 2018, you need to be having a tag based, auto responder System like drip – and you know playing around with drip, really happy with it, so give it a try and also as you’re thinking about it. You can actually move some of your old lists over to drip once you see the power of it, and you know how much more effective your email marketing is all right.

So I hope that was helpful and we’ll see on the next article thanks


 

Categories
Online Marketing

Pam Aungst: How to Improve Your Google Analytics Skills

The quote says: the goal is to turn data into information and information into insight. So, what’s the difference, though, between data and information and information and insight? Well, data is just a bunch of characters, really letters numbers not necessarily organized in any meaningful way.

So that’s data, but when you do organize them in a meaningful way, you then have information and with information you can gain insight by using the data if it’s structured in the right way to answer questions, for example, question: do organic search visitors engage with our website. More so than paid search you well, the gobbly gook of data and letters and numbers is not in any particular order to that question, but structured in the right way and the right type of report.

That question can be answered. Yes, organic users, bounce let’s stay longer and consume more content and the insight that can be gained from that is then more in our SEO. So that’s why it’s worth, but I’m getting better at google analytics so that you can turn your data into information and your information into real actionable business insight that will actually help you make more money or achieve more of your goals, whatever they are.

So to do that to turn data into information and information into insight, specifically within Google Analytics, the information needs to be three, it needs to be accurate needs to be comprehensive and it needs to be segmented in a way. Those are the three types of things I’m going to do my best to show you how to do today. So we’re going to talk about how to make your data more accurate by doing things like checking your tracking code implementation to make sure that you’re the data.

That’s being collected is accurate, removing self-referral issues and I’ll explain what that means cross them. Fucking I’ll explain with all of these things mean removing internal traffic and removing referral spam. Well, we’ll talk about making your data more comprehensive through version tracking and event tracking and we’ll talk about how your data to answer questions through secondary dimensions, custom segments, custom, dashboards, that’s a lot! So, let’s get right to it, but before we get ready to attack, I want to make sure that this thing is clear, because I’m going to refer to things like account and prop sure it quickly touch upon what the difference between those are so in Google Analytics.

If you go into your admin, section you’ll see three columns and very lightly. At the top and gray, it says account property and you, so the difference is that one Google Analytics account, which is really just associated like with your your email address their Google email that you log, in with one account, can host data for multiple website. That’s the second column, and then one website can have multiple it’s kind of sliced and diced and reported on in different ways.

The one account can have multiple properties typically means multiple websites, and then one website or one property can have multiple views to slice and dice. The data and that kind of makes sense. Okay, so, let’s get to making your data more accurate first and foremost definitely check your tracking code implementation. The proper way to implement Google Analytics tracking code on a website is that a single copy of the tracking code must be placed before closing head tag, ideally right after the opening head tag.

So before the closing one. Ideally right after the opening head tag in the header of site, it’s a very common thing. Actually, two copies of the Google Analytics tracking script to get injected into the website. The original web developer of a site may have manually, put it into the template, and then someone else added just go to your website view source and make sure you only have one and that it is before the closing head tag.

Ideally, right after the closing head tag, even easier, though this Chrome extension called Google tag assistant and just see if you so you install that Chrome extension go to your website and then run that tag assistant and see if you get a red frowny face or a Green smiley face hey so make sure, and actually, even if you visually vote through the view source thing in the browser, I’d still recommend doing this, because just looking at it won’t tell you if it’s missing like a comma or a period or something that your eye, They miss and it’s not actually working correctly communicating with the server correctly so highly recommend Google tag assistant for checking the implementation of the code all right next up in the eath realm.

We’re going to talk about self referral issues, so self-referrals destiny’s. Look at your referral sources, which is supposed to tell you traffic from your own website coming to your own website. That’s how the sessions being double counted, conversion, tracking accuracy, issues, all sorts of issues, and you don’t want to see so if you see that or even if you don’t as a pre-emptive measure, it’s a good thing to filter out referral self pearl traffic.

Alright, maybe shouldn’t say, filter out, you want to add your own domain name to what’s called the referral exclusions list, so in that admin interface under the property column on in the middle, there is something under the tracking info header, something called referral exclusion. What main name there so that you don’t have self referral issues but, like so weed glue data that shouldn’t be excluding or deleting? No.

So it’s saying to Google Analytics if you see one session that is already on my website and then for some reason, that session boom entry and double count. It’s just going to you know, buckle pieces and put them back together and you actually want to do this. To a pal or if you have you’re integrating your site with like a Shopify, cart or something it leaves to go in it other sessions from especially problematic, because then all of the sales and the revenue numbers you have that’s not where they originally came from, and You can’t learn much from that.

You need CEO, paid search, social media. You need to know exactly where they did come from the first place, not that they keep gave you money. So you want to add your third party external payment gateways to the referral. Well, alright. Next up in the accuracy category is cross-domain tracking. So what that means is, if you pull website, but users that tend to travel, but so in this very simplistic example, it says our site, comm our career site, comm and then our site comm.

So if someone goes to your main site, but then you have like a separate careers website and they go there, but then they come back that can lead to similar issues to what I was just talking about before too, because it’s really the same user. And it’s really the same session, but it’s going to get counted as new people coming in and then another coming in and vice-versa. So you can set up cross-domain tracking to avoid those issues and real quick overview of what that looks like in cross-domain tracking the whole way property code.

Animal individual properties are for individual websites in Google Analytics, but there it to the same property code on multiple different called a linker plug-in. It’s just a little additional piece of script and that link will tell you more about it that then you can actually put the same property tracking code on multiple different websites and it’s good in this use case. Because then you won’t have the sessions being split and divided.

It will all look the same. They’ll know. Google Analytics will know that it’s the same user traveling amongst multiple web sites and then you can set up separate views base that property into this website. Only this website all so you can see it. However, you want use case where typically proud. Individual properties are individual, with point use case where it does act but makes sense to have one.

Google Analytics property be used on multiple websites. Alright and another item is removing internal traffic, so yourself, your ha, your freelancers. Those users will use your certainly reflect that of your actual prospects. Your users only then X, users, the better, which is the ones you really want to learn about. So you want to get your self and your team’s date, which of your website, out of your account easiest way to do that again: a Chrome extension, this one’s called the Google Analytics opt-out add-on.

If you go to the Chrome extension story, you add this Google Analytics add-on and enable it set that your now not counted in Google Analytics when you go to your own website, but since we’re on our own website and now we’re not counted about either. So we shouldn’t be doing that. So that’s the easiest way you can also filter out by IP and if you have a static IP and you know what it it I’m in section and filter out your I for your freelancers home office or whatever it may be changed.

One quick note about filtering: if you do this or any other kind, eight an unfiltered view as a backup. Should you go into the admin and you use the actual filtering capability on a view or property anything once you’ve filtered data out it’s gone forever and if you make a little mistake and accidentally filter out more than just that, one IP address that you meant to Filter out or whatever it may be, that data is gone forever, so always always always make a view again account.

One account can have multiple properties, mozart, a single property, can have multiple views. So your one website, google analytics tracking code, can be sliced and diced into multiple views. If you’re going to filter out your IP address from your main view, make sure to also create a backup view that has no filters whatsoever just in case, because it definitely happens that mistakes are made when filters are created, and you want that unfiltered backup view.

Alright. Last, but certainly not least, is referral spam. How many people have heard of referral spam – okay, alright, maybe a third or so annoying right yeah. So, for those that aren’t aware, spammers have figured out how to spam us in almost every area of our lives or cell phones or email or regular phones, whatever direct mail, it’s like you’re just hit with spam all the time, and now it can even happen.

Inside of your Google Analytics account, so spammers have figured out how to send what is essentially fake traffic to your Google Analytics account making it look like someone visited your website from their website like the making it look like they referred traffic to you when they really Didn’t they just want you their website to show up in your referrals? Great often just so. You click on that link and check it out, and it really works because every single person that I’ve talked to that spots it like what is that I don’t know I’ve.

Never heard of that they’re sending us traffic, let me check it out it, it could be, it could be so it could be dangerous to check it out. One of the tell-tale signs. That’s not always there, but one of the tell-tale signs of a referral source being referral. Spam is a 100 percent bounce rate, a perfect 1.0 average pages per session and a zero second zero minute, zero hour average session duration, that’s kind of a telltale sign that it’s bot traffic, all those families referral have gotten really good at actually spoofing those numbers as Well, so it won’t always look like that.

So how do you filter it out if it’s there’s no ill sign again, always always filter this out, but she’s got pretend to be an expert at this. He is the expert at it. You can. If you want, you can follow his instructions for how to do, because this is what happens as soon as you figure out which one so he’s not happy wants to filter out his blog. So that’s the DIY. They maintain your own for free. That way.

The service to take care of it then yeah, you use them yeah. So it’s it’s worth it sometime pay you get that done, so not easy to get your numbers, but it’s important to do so because it does skew the site-wide averages. If you’re, Oh, your boss, your clients or whatever that you don’t have its session duration and all the spot traffic’s coming in and messing that up for your site, wide averages, then you know or to achieve your goals and to know.

What’s what part of what and what’s not so alright, that’s how to make a home base make your data some ways to make it more comprehensive, first of all, conversion tracking! If a lot of you probably have this set up over anybody, if you don’t definitely want to convert which mine, I mean like a real act, someone has done an action to either give you money or you or it may be order or visiting the cotton.

Not a conversion that is not an action that turned someone that converted. I don’t consider that a conversion and it’s a little bit of a peep, that I see that a lot so or spending a certain amount of time on them hurts themselves to elite. But if they filled out a form or made a purchase so that you can learn more about what’s working, it’s on your website, so form tracking is one of the most common things we have to track.

So how do you do that? The eat URL and then, if it does, you can go into Google Analytics end up a goal for to get to that information. Url is you know index that was a complete, so so that’s the easy way that doesn’t work for so you may have to do it another way, which is through tag manager. Sorry, I was looking for this one. Actually I’ll go back to this first, so formfields the easy way. Thank You page confirmation, URL, ecommerce tracking is another thing.

You definitely want to track and the easy way to do that would be Commerce tracking me. We gave money, there was a transaction and revenue easy way in this world of Commerce. There is a plugin for WooCommerce the enhanced e-commerce tracking plug-in take care of that, for you, that’s the really easy way so advanced ways that you can’t just simply redirect to a Thank You URL or for e-commerce tracking, where you can’t just simply use the route visit.

These URLs here, basically, both of them use Google tag manager to complete those goals, but they’re a lot more complicated than the first two options. So if you can inform redirect it to a Thank You, URL setup done, you can for you. If you can use the WooCommerce extension, just do that and be done, but if you have to those are links that you can consult the more all right. So there may be other actions that you want to track.

That aren’t true conversions, but are very important actions and that are part of convert and become a weed. What you want to use to track those actions is event tracking, so event tracking can be used to track pretty much anything. That’s not already tracked by default analytics such as article views you can use for YouTube and there’s no stress you hit someone good-o, whether they pause the article or play the article all the way through and so on, make clicks on mail call links or outbound link Actions that aren’t tracked by default by Google Analytics, but you can set up with and clicked on images or other elements.

It’s just any really anything else and knowing, if they click travel from one page to another within your site. But it doesn’t tell you page, they click or if they clicked in with so that’s very interesting and for event tracking. But again those aren’t convergent feed. So I recommend those actions be tracked at defense and actual conversions or say as goals. No conversions all right last but not least, and it’s firehoses, how does segment your data to and questions alright my feet, it’s a very simple thing called second name, but it’s a simple thing: if basically well so here’s a use case for it.

If I’m looking and this actually happy making these slides, I was looking at our data and I’m like our careers page, is one of our top most popular landing pages. I wonder where all the traffic is coming from to that page. So I wanted to know my traffic source – it’s not for my whole site, but just that page. So I clicked into that page drill down to that page and by default. It didn’t tell me this second column here, but secondary dimensions, a quick, nickname or think tricky.

This is, it adds a secondary column to the report that you’re looking at to break down the data further from what you’re already looking at so you’ve got your careers page that I drilled into already, and then this drop down that says secondary dimension. It’s at the top of pretty much every report, yeah in Google Analytics secondary dimension. It adds a secondary column and you pick what you want to break it down by so I said, source medium of the traffic and the type of the traffic and so boom boom.

Like to where the traffic was coming from to that page by adding a que a secondary column, that’s my favorite, quick and dirty trick for segmenting data to answer a question on the fly very quickly. But sometimes you may need to look at a whole variety of different reports, but still like for a single thing. So if you need to look at like all the reports that are in Google Analytics but through a lens like us, just a certain type of traffic, just a certain region, just a certain section of the site.

But you want to curious about all of it. For just that type custom segments is really handy that so that allows you to view all of the filtered lens that you set up. It’s a for example again with our careers section and I can create a segment view activity on our careers pages through all the different kinds of reports that are in there, but I want. I don’t want to see the whole site’s stats. I just want to see the stats for the careers section on all the different reports, so to do that, I create a custom segment, so I give it a name at the top about most.

First of all, I hit eggs. Add segments so you’ll see this. It also at the top of pretty much every report is that drop-down type thing there. That will typically say all users, but you can hit add segments and create a new segment, and so I gave it a name career section of site, and then you tell it under conditions what you want turn it by. What do you want that lens? To be that you’re going to look at all the reports through so I said, filter by page URL career and then I’m able to see any report on the whole Google Analytics through that lens of just people who went to the careers section any careers page.

But now those are the metrics I’m looking at and nothing else is in there again. You could do that for a certain region, certain browser certain anything anything you want to just filter it down to you, create a custom segments, apply the segment. Look at all the reports through that segment and then you can do mobile. So if I wanted to compare users of the careers section of the site to users of the resources, I can create those two segments and put them play with the whole.

Google PageSpeed algorithm update things, we’ve been making segments for us mobile traffic and us desktop traffic for pants that want to measure the page speed of us users, mobile versus death, and then we can look at all reports through those two lenses at the same pretty cool. But custom segments you have to apply them every time you go in or remember to take them off to you know. Remember that you’re looking at things through a very off, so there are a temporary lens that you put on to look at things through, and you have to remember to take them off or put them on again if you’re, using the same custom set we’re putting it On all the time you may want to make a custom report instead, custom reports are great for slicing and dicing data in a way that answers your specific questions and your specific way so under the custom tab, which is on, like the left menu column, the two Custom reports and create a custom report, give it a name and select what you want to be on the report.

Now one thing: that’s kind of confused dimensions versus metrics and then, when you try to narrow you can put a metric there. It’s the easy way to remember what the dimensions, basically, the thing that you want think what do I want in the first two that so hopefully that helps you. Do you miss the fun language and any issues you may run in building a custom report? Dimension. First column, column and then filters or whatever you want to narrow the traffic just organic traffic.

I want just painters traffic that, whatever you want it to just show you that would be the filter and custom reports are pretty like standard reports. They can be schedules without you automatically, so you have to go in and look at them all the time handy, all right last way in beta chain so similar to the custom reports that we just talked about quicker way of seeing a lot of little snippets time.

You can build a custom dashboard, so it’s great for, like quick checking on things, just kind of quick overviews of a variety of hand-picked metrics. That may not be on the same report elsewhere in Google Analytics on custom dashboards. You can start with a again there in the customization section, so, on the left hand, column go to customizations custom dashboards. You can start with a blank or there’s.

This thing called the solutions gallery for Google Analytics. That has a lot of pre-built dashboards that are pretty and edit them. So that’s the typically there’s, probably one kind of simple go browse through there and see if there’s a dashboard close enough to what you need and then just make widgets for whatever metric you’re curious about and just build your little squares into your dashboard.

That will allow you to quickly check in on over alright, so to summarize, typically turn data into information by our hosts a lot of different to you. I know that was quick. That was a lot. I am going to go to the happiness bar in this, but I think we have a few minutes for five minutes for questions now sure. So the question for those who can hear is about sharing. So if you create a custom, dashboard, custom segment and custom report, how do you share it with others? So certain things are tied to your account and certain things are tight.

Most of those things we talked about are tied to your account, though. So if you have access to a client’s property using your account and they have properties in their account, if you create, for example, custom segments and that won’t automatically be in their account, but you can share it with them, they actually just have to import it. So when you go to the customization section where you made it in the first place, they’ll be a share.

Url gives you a share. Button sorry gives you a URL to send to them to import the custom thing that you made and then it’s in their account. As well so different things are tied to different levels, so check out the documentation for exactly what types. What but custom reports in custom segments are two things that I know they’re tied to the account level dashboards on top my head, I’m actually blanking on that.

I think it’s also the account level but double check their documentation. To be sure, we haven’t shared those as much as we do the segment mm-hmm excellent questions. Okay, for those who couldn’t hear the questions were about, I did where’d. You go for additional training to go really in depth with all these things and where whether to implement Google Analytics code directly or through Google tag manager.

So, first of all, the training there’s a lot of resources out there I mean for quick setups of a single thing. There, Google Analytics, oh and documentation, is pretty good. I put a lot of links in there today. They also, though, have the Google Analytics Academy. So you can read articles like it’s an actual course that Google themselves that puts out for getting trained on Google Analytics and there’s a certification you can take, which is actually, I think, a good learning experience.

Even if you don’t need to be certified, you go it’s like an open book test so to just go through that certification practice with the open book thing is pretty educational and then, of course, there’s online courses like everywhere, but I usually tell people to start with This straight from Google resources and then as far as implementing the code directly or through tag manager tag manager is not easy or intuitive to learn.

But if someone is comfortable tracking scripts, page speed up to politely but to injector, if you can but its, I don’t want a negligible difference, but it’s a not a huge difference. So if you have to put it in the header, yes, there is WordPress plugins. That will help you set up tag manager, there’s one in particular um or ourselves. It looks like Duracell, but it’s not sort of tell there’s a Google Analytics, your Google tag manager plug-in by Tom door or something alright.

I think yeah, maybe one more one, more question. Okay, if sorry, I didn’t catch all of that domain, that forwards to another domain like a automatically redirects okay. So if you have one URL that automatically redirects to another URL, you don’t need Google Analytics code on both because essentially no user ever actually that’s the first one. So you really would just be you know tracking everything on the second one.

Oh, it should add it to the referral exclusion list. I believe if it automatically redirects, it actually won’t show up, and you won’t need to do that – certainly double check on me and Lokhande, because I haven’t dealt with that that much, but I’m pretty sure it doesn’t actually show up as as a referral source when, during A 301 redirect, so I don’t think you would have to but again preemptively.

It’s always a good idea to add things there that you know you don’t want counted or that sessions you wanted unified. So you could do it as a pre-emptive measure, but I don’t think you have to how do you see search keywords, excellent question, you kind of can’t anymore, unfortunately, not in Google Analytics so several years ago, Google for reasons they claim we’re to do with privacy and Security they’re totally debatable anyway.

They they took the keyword data for so like keywords from search engines that were sending traffic, which keywords were people using to send traffic to you. They took that data and anonymized, most of it into a bucket. That just says not provided so the keywords reports still in there, but you won’t see much in it. It just attributes everything to not provide it, but there’s another tool that Google puts out called search, console, formerly known as webmaster tools.

I know I know of where they can give it to you there and not there like yeah. So there’s a lot of background and conspiracy theories about that, but unfortunately that’s the way. It is that’s it today. So that’s all the time I have right here. I will go to the happiness bar and answer any other questions. Anyone has thank you so much for joining me. I hope this was helpful.


 

Categories
Online Marketing

Pizza | English

Traditionally, no wood-fired oven in formal settings like a restaurant Pizza is eaten with knife and fork, but in casual settings that is cut into wedges to be eaten while held in the hand.

Small pizzas are sometimes called pesetas. The term pizza was first recorded in the 10th century in a Latin manuscript from the southern Italian town of Gita in Lazio, on the border with campanilla. Modern pizza was invented in Naples and the dish and its variants have since become popular in many countries. Today, it is one of the most popular fruits in the world and the common fast food item in Europe and North America available at pizzerias restaurants, specializing in pizza, restaurants, offering Mediterranean cuisine and via Pizza Delivery.

Many companies sell ready big frozen pizzas to be reheated in an ordinary home oven. The association of various Pizza Napoletana that true Neapolitan pizza Association is a nonprofit organization founded in 1984, with headquarters in Naples that aims to promote traditional Neapolitan pizza in 2009. Upon Italy’s request, Neapolitan pizza was registered with the European Union as a traditional speciality guaranteed leash and in 2017 the art of its making was included on UNESCO’s list of intangible cultural heritage etymology.

The word pizza Italian first appeared in a Latin text from the central Italian town of Gaeta, then still part of the Byzantine Empire in 997 ad. The text states that the tenant of certain property is to give the bishop of catered orders in PES 12 pizzas. Every christmas day and another 12, every Easter Sunday suggested etymologies include Byzantine, Greek and Latin Pizza, Pizza, CF, modern, Greek, pita bread and the opinion and Calabrian.

Then Byzantine Italy, Peter around flatbread, baked in the oven at high temperatures, sometimes with toppings. The one physican don’t be traced to every ancient Greek picked fermented Pastore, which, in latin became picta or ancient greek pissah attic pitter pitch what he bran Pettitte’s bran bread. The etymological dictionary of the Italian language explains it as coming from dialectal pins, a clamp as in modern Italian pins, pliers pincers, tongs forceps.

Their origin is from Latin Prince ear to pine stump. The lombard acquired, visible or pizzle, meaning mouthful related to the English words bid. Invite which was brought to Italian in the middle of the sixth century AD by the invading Lombards history, through its similar to Pizza, have been made since the Neolithic Age records of people adding other ingredients to bread to make it more. Flavorful can be found throughout ancient history in the 6th century BC.

The Persian soldiers of acumen at Empire during the real King Darius I baked flat breads with cheese and dates on top of their battle shields and the ancient Greeks supplemented their dread with oils, cabs and cheese. A gnarly reference to a pizza like food occurs in the in yet when Celino, queen of the harpies foretells, that the Trojans would not find peace until they are forced by hunger to eat their tables.

Book III in book VI, Aeneas and his men are served a meal that includes round cakes like pita bread, topped with cooked vegetables when they eat the bread. They realized that these are the tables prophesied by Selene. All modern pizza evolved from similar flatbread dishes and Naples. In the 18th or early 19th century prior to that time, flat brain was often topped with ingredients such as garlic, salt marred cheese imbecile.

It is uncertain when tomatoes were first added and there are many conflicting claims until about 1830 pizza was sold from open-air stanzen type of pizza, beer queries and the pizzerias keep this old tradition alive. Today, a popular contemporary legend holds that the archetypal Pizza Pizza Margherita was in 1889, when the Royal Palace of Capodimonte commissioned the Neapolitan pizza, all pizza maker, Raphael Esposito, to create a pizza in honor of the visiting Queen Margherita of the three different pizzas.

He created the Queen strongly preferred the pizza swathe in the colours of the Italian flag, red tomato, green basil and white mozarella. Supposedly, this kind of pizza was then named after the Queen. Although recent research casts doubt on this legend, an official letter of recognition from the Queen’s Head of Service remains on display in Esposito’s shop Nicole, the pizzeria brandy pizza was brought to the United States with Italian immigrants in the late 19th century, and first appeared in areas Where Italian immigrants concentrated the country’s first pizzeria Lombardi’s opened in 1905 following world war ii veterans.

Returning from the Italian campaign after being introduced, turtle, as native cuisine proved a ready market for pizza in particular. Since then, Pizza consumption has exploded in the u.S. Pizza change, such as Domino’s Pizza Hut and Papa John’s pizzas, from taking big pizzerias and chilled or frozen pizzas from supermarkets make pizza readily available nationwide. 13 % of the u.S. Population consumes pizza on any given day.

Preparation pizza is prepared, fresh frozen and as portion size, slices or pieces methods have been developed to overcome challenges such as preventing the sauce from combining with the dawn producing a crust that can be frozen and reheated without becoming rigid. There are frozen pizzas with dry ingredients and self-rising crusts. Another form of uncooked pizza is available from taken baked pizzerias.

This pizza is assembled in the store, then sold to customers to bake in their own ovens. Some grocery stores sell fresh dough, along with sauce and basic ingredients to complete at home before baking. In an oven, cooking in Miss Torrance pizza can be baked in an oven with stone, bricks above the heat source, an electric deck, oven, a conveyor belt oven or in the case of more expensive restaurants.

I would coal-fired brick oven on deck. Covets pizza can be slid into the oven on a long, paddle, cold appeal and bake directly on the hot bricks or baked on a screen. Around metal, grate, typically aluminum prior to use appeal, may be sprinkled with cornmeal to allow pizza to easily slag onto and off of it wine made at home. It can be baked on a pizza stone and a regular oven to reproduce the effect of a brick oven.

Cooking directly in a metal oven results in Toorak transfer to the crust burning it aficionado home chefs, sometimes use a specialty. Wood fired pizza, oven, usually installed outdoors dome shaped pizza ovens have been used for centuries, which is one way to achieve. True heat distribution in a wood fired pizza, oven. Another option is grilled pizza in which the crosses baked directly on a barbecue grill Greek pizza, like Chicago style pizza, is baked in a pan, rather than directly on the bricks of the pizza oven.

When it comes to preparation, the donor ingredients can be combined on any kind of table with mass production of pizza. The process can be completely automated. Most historians still use standard in purpose-built pizza, preparation tables. Pizzerias Nonis can even opt for high-tech pizza. Preparation tables that combine mass production elements with traditional techniques crust. The bottom of the pizza called the crust – may vary widely according to style Finny’s in a typical hand, tossed in Neapolitan pizza or thick as in a deep-dish Chicago style.

It is traditionally plain, but may also be seasoned with garlic or herbs or stuffed with cheese. The outer edge of the pizza is sometimes referred to as the coronation. Our pizza dough often contains sugar both to help its rise and enhance browning of the crust dipping sauce. Specifically for pizza was invented by American pizza chain, Papa John’s Pizza in 1984 and has since become popular when eating pizza, especially the crust cheese.

Mozzarella is commonly used on pizza with the highest quality buffalo mozzarella produced in surroundings of Naples. Today, other cheeses have been used as pizza ingredients, but Italian cheeses, including provolone pecorino, romano ricotta and scamorza less expensive, processed cheese’s. Our cheese analogues have been developed for mass-market pizzas to produce desirable qualities like browning melting, stretchiness, consistent fat and moisture content and stable shelf-life.

This quest to create the ideal and economical pizza cheese has involved many studies and experiments, analyzing the impact of vegetable oil manufacturing and cultured processes, denatured, whey, proteins and other changes in manufacture. In 1997, it was estimated that annual production of pizza cheese was 1 million tonnes. 1,100,000 short tons in the US and 100,000 tons, 110,000 short tons in Europe varieties.

Italy, authentic Neapolitan pizza Pizza, Napoletana, is made with San Marzano. Tomatoes grown on the volcanic Plains, south of mind of recipients and Mazzarella die beautiful. A campaigner made with milk from water buffalo raised in the marshlands of campanilla and Lazio. This Mazzarella is protected with its own European protected, a designation of origin. Other traditional pizzas include pizza, ala marinara, which is topped with marinara sauce and is supposedly the most ancient tomato top Pizza Pizza, Catholic cxeh, which is prepared with Mazzarella cheese, baked ham, mushroom artichoke and tomato and pizza Puglisi, prepared with tomato mozzarella and onions.

A popular variant of pizza in Italy is Sicilian, pizza, locally, called Finn’s, Norris ffensive LY a thick crust, her deep-dish pizza originating during the 17th century. In Sicily it is essentially a fake accent. It is typically topped with tomato sauce and other ingredients until the 1860s Finn’s know it was the type of pizza usually consumed in Sicily, especially in the western portion of the island.

Other variations of pizzas are also found in other regions of Italy, for example Pizza, El Padrino or Pizza, al Tagami, no, a small sized, thick crust and deep-dish pizzas are typically served in tearing United States common toppings for pizza in the United States include ground beef, mushrooms, Onions pepperoni, pineapple garlic, olives, peppers, carrots, tomatoes, spinach anchovies, chicken, bacon ham and sausage, distinct regional types developed in the 20th century, including California, Chicago Detroit, Greek, New Haven, New York and st.

Louis Styles. The first pizzeria in the US was opened in New York’s Little Italy. In 1905 and since then, regions throughout the u.S. Offer variations, including deep dish, stuffed pockets turnovers London Pizza on a stick, each with seemingly limitless combinations of sauce and toppings. Another variation is grilled pizza created by taking a fairly thin round more typically irregularly shaped sheet of yeasted pizza, dough, placing it directly over the fire of a grill and then turning it over once.

The bottom has baked and placing a thin layer of toppings on the beachside toppings may be sliced and to ensure that they heat through and chunkier toppings, such as sausage or peppers may be precooked before being placed on the pizza. Garlic, caps or other ingredients are sometimes added to the pizza or across to maximize the flavor of the dish. Grilled pizza was offered in the United States at the Al Forno restaurent in Providence, Rhode Island by owners, Johan Keenan, George German, in 1980.

Although it was inspired by a misunderstanding that confused a wood-fired brick oven with a grill grilled pizza did exist prior to 1980, both in Italy and in Argentina, where it is known as pizza, a la perilla, it has become a popular cooker dish and they are leaving Some pizza, restaurants, that specialize in the style the traditional style of grilled pizza employed at Al Forno restaurent uses a dough coated with olive oil, strain tomato sauce, thin slices of fresh mozzarella and a garnish made from shaved scallions and his serve and cut the final product.

Can be likened to flatbread with pizza toppings, another Providence establishment, Bob and Timmy’s grilled pizza was Juden, a Providence themed episode at the Travel Channel’s, Manvi food nation in 2011, Argentina, Argentina and more specifically, Buenos Aires received a massive Italian immigration at the turn of the 19th Century immigrants from Naples and general opened the first pizza bars, though over time Spanish residents came to and a majority of the pizza businesses standard.

Argentine Pizza has a thicker crust called media masa hostel than traditional Italian style pizza and includes more cheese. Argentine destroy enemy tradition, served pizza with FINA, which is a Genovese chickpea. Flour, dough placed over the piece of pizza and Moscato wine. The most popular variety of pizza is cole, mize era, la mozarella, similar to Neapolitan pizza, bread, tomato sauce and cheese, but made with a thicker medium as a crust triple cheese and tomato sauce, usually also with olives.

It can be found in nearly every corner of the country. Buenos Aires is considered the city with the most pizza bars by person of the world. Other popular varieties include young tomato slices, red pepper and longganisa 2. Argentine born varieties of pizza with onion are also very popular via Gaza, with cheese and few Gazeta. The former one consists in a regular pizza crust, topped with cheese and onions.

The letter has a cheese between two pizza crusts with onions on top records. The world’s largest pizza was prepared in Rome in December 2012 and measured 1261 square meters, thirteen thousand five hundred and seventy square feet. The pizza was named latavia in homage to the first Roman Emperor Octavian Augustus and was made with the gluten-free base. The world’s longest pizza was made in fontana california in 2017 and measured 1930 point three: nine meters, six thousand three hundred and thirty three point three feet: world’s most expensive pizza listed by Guinness World Records as a commercially available thin crust pizza at maze, restaurant in London, United Kingdom, which costs 100, the pizzas woodfire beaked and his topped with onion puree white truffle, paste, fontina cheese, baby, mozarella, pancetta, set mushrooms freshly, picked wild mizuna lettuce and fresh shavings of a rare Italian white truffle.

There are several instances of more expensive pizzas, such as living 4,200 Pizza, Royale, zero, zero, seven inches at hottest, restaurant in Glasgow, Scotland, which has caviar lobster and has topped with 24 karat gold dust and the one u.S. Dollar zero zero zero caviar pizza made by Nino’s Bellissimo pizzeria in New York City New York. However, these are not officially recognized by Guinness World Records.

Additionally, a pizza was made by the rest, orator, Domenico krola, that included toppings such as sun-dried tomato sauce, Scottish smoked salmon medallions of venison, edible gold lobster Moroni to them. Cognatic and champagne soaked caviar, the pizza was auctioned for charity in 2007, raising two thousand one hundred and fifty in 2017, the world pizza market was 128 billion dollars and in the u.

S. It was forty four billion dollars spread over 76,000 pizzerias. Overall, 13 percent of the US population into two years and over consume pizza on any given day health issues. Some mass-produced pizzas by fast-food chains have been criticized as having an unhealthy balance of ingredients. Pizza can be high in salt, fat and calories food and the USDA reports, an average sodium content to 5101 milligrams per 1436 cm pizza in fast-food chains.

There are concerns of a negative health effects. Food chains have come under criticism at various times for the high salt content of some of their meals. Frequent pizza eaters in Italy have been found to have a relatively low incidence of cardiovascular disease and digestive tract cancers relative to infrequent Pizza eaters. Although the nature of the correlation between pizza and such perceived benefits is unclear, pizza consumption in Italy might only indicate adherence to traditional Mediterranean diet, Airy patterns which have been shown to have various health benefits.

Some attribute the apparent health benefits of pizza to the lycopene content. In pizza sauce, which research indicates likely plays a role in protecting against cardiovascular disease and various cancers national pizza month national pizza month is an annual observance that occurs for the month of October, in the United States and some areas of Canada. This observance began in October 1984 and was created by Jerry Bernal, the publisher of pizza today magazine during this time.

Some people observe national pizza month by consuming various types of pizzas or pizza slices or going to various pizzerias. Similar dishes – cult, Sunni and Stromboli – are similar dishes. Mchale Sunni is a pizza folded into a Halfmoon shape, as strombolis tube shaped that are often made of pizza. Dough rolled or folded around a filling panzerotti are similar to kal Sunnis, but fried rather than baked for Anita or Cecina, a Ligurian for Anita and Tuscan Cecina regional dish made from chickpea flour, water, salt and olive oil also called Sokka in the Provence region of France.

Often beeped in a brick, oven and typically weight, and so by the slice. The Alsatian flaw: mokoosh standard german flan kitchen, French tart flambe is a thin disc of dough covered in creme fraiche onions in bacon. Garlic fingers is an Atlantic Canadian dish similar to a pizza. In shape and size and made with similar dough, it is garnished with melted, butter, garlic, cheese and sometimes bacon. The anatolian lamb atone Arabic land Biogen Armenian llama chain, also armenian, pizza or turkish pizza, is a meat topped around the base is very thin and the layer of meat often includes chopped vegetables, the Levantine manakish, arabic, modulate and Sofia Arabic language in also Arabic pizza.

Our dish is similar to pizza. The Macedonian pastor magically dies a bread pie made from join meat. It is usually oval-shaped with chopped meat on top of it. The Provencal pea salad deer is similar to an italian pizza with a slightly thicker crust and a topping of cooked onions, anchovies and olives. Pizza bagel is a bagel with toppings similar to that of traditional pizzas pizza. Bread is a type of sandwich that is often served.

Open-Faced, which consists of bread, tomato sauce, cheese and various toppings, homemade versions, may be prepared. Pizza sticks may be prepared with pizza, dough and pizza ingredients in which the door is shaped, antistick forms, sauce and toppings are added, and it is then baked. Bread. Dough may also be used in their preparation, and some versions are fried. Pizza rolls are a trademark commercial product okonomiyaki, a Japanese dish cooked on a hot plate is often referred to as Japanese pizza.

Zanzibar Pizza is a street food served in stone, town zanzibar tan. It uses a dill, much thinner than pizza dough, almost like phyllo dough filled with minced beef, onions and an egg similar to Moroccan Bastilla panniers a scarf a stick of bread, often baguette, topped with the usual pizza ingredients baked in an oven. Please subscribe wiki audio YouTube, page below click notification or Bell icon to get future articles uploaded as instant notification write your valuable comment, suggestion feedback to prove in future articles check her blog page to get more articles and share this blog to your friends and relatives.


 

Categories
Online Marketing

4 secret tricks to increase watch time Basic to Advance 2019

I coded a request to subscribe, my blog by clicking on the girl, icon and also click on articles here and all types of learning and earning related articles are available on my blog and you can gather latest and updated muses on learning and earning profit.

On my articles, so let sister know I had waited and document on my closet, or I have written here, the great achieve in Currys water. First of all, I head back written here waiting. There is quite a playlist on your YouTube. Blog is very important, and this is my elevated playlist, who is I created according to my blog, I have written here before going to start these are articles. I would like to share Draghi’s last time now.

I’d like to all share what is beautif was time before October 2010. Total number of views was YouTube’s primary factor in ranking articles. However, I am YouTube updated. Their algorithm that same mom was time became the number one ranking factor worst time is the total amount of time. In aggregate that years, I spent reading your articles, ideally articles popping in this metric result in higher overall being as sessions.

Okay, young I’d like to I’ll share with all of you number one, creating playlists. How will you create a playlist at the time of creating your YouTube blog? You have to create a playlist according to your YouTube, blogs come okay. Now, I’d like to share this is my playlist I have created at the time of creating my youtube, blog and number one I have written here. My blog name is learning and learning to you and I have created number one: playlist learning tricks and tips; number two graphics related basic to advanced.

The latest emerging articles, lifestyle lag articles, also gardening, one two, three four five, six, this this are since playlist. According to my YouTube blogs content, first of all, you have to mind that you have to create a playlist according to your YouTube blog. As a result, most of the viewers can find out what type of content you have on your YouTube: blog, okay, making playlists for your YouTube articles.

Is the oil to guide potential viewers for or longer you experience higher, they lost no of your best content. Are you organize your articles in interesting sequences such as shown in the image below viewers will be more likely to read your other articles. This ultimately busters was time giving you a higher ranking on YouTube to optimize your playlist use the start and end time function on YouTube to enumerate in and out points for is articles.

Okay, I would like to share our tips. Youtube lets you link to related articles. At the end of this article to increase was time link to our team playlist in in steer. I am Vere’s click on the playlist URL. They will be quickly. We redirected to the learning lair. Okay. This is number one and you must create a playlist. According to your blog content, Emma Bochy I’d like to share with all of you, titles and companies that we reflect reflect your content.

Okay, try this ordered target. This one is my title: I’d like to click on articles of my youtube blog. This is the title of this article and secrets to increase your survivor in two minutes. This is the title of my YouTube article, and you have a mind that you must use. According to your YouTube articles. Okay Idol is very important, keys or sick work is to rank your articles very quickly and the number two to me this one is a meal.

I have made YouTube articles on my blog how to create a professional thumbnail. According to your blog, and I cordially request to ask that article and and I’d like to share with all of you. Our title and thumbnails are very important cigarette tree to rank your article. Very quickly, okay, the targets and tomlin of your articles impact your article beers and ranking. They serves as the primary training for viewers to think and immunity inside into your articles, content using the right combination of thumbnails and titles and help you improve your was high and you can get separate to operator Academy on YouTube articles.

Who Salim is that a greatly differs the content of your article? So beers know what to expect om. The click is important not to mislead years, because they will be more likely to be disappointed and stop forcing designing ways that will compel beers to click and see more use, both the camel and Charles to 12m into being a story. Measure of firmness will effectively effectively on both mobile and desktop will and the audience.

You Jennsen report for your article to measure the effectiveness of your thumbnails. If you’ll see a sharp drop of in the first tempted 15 seconds, your article may not be delivering on the expectations suggested by the title and thumbnail so title and thumbnail is very important for your YouTube blog mm between yields cards. So your article, these are the simple copies of curves: how to create a cards for your YouTube articles.

I’d like to share with you, infill, sir. You have to use according to this one this one and this one are the coffee, okay, okay and you have to use arrow key on for your subscriber okay, and this is the card professional car. You can use cars in a number of ways, but the best actress for keeping viewers and guests is to use them to link to other content on your YouTube blog. That viewers will likely to be interested in, for example, don’t you guys play scars on articles to invoice YouTube last time by promoting related articles on playlist? This cactus is more effective when the car is carrying right before the plant in the article lion.

Beers are likely to drop off okay and it’s very important to create a professional card for your YouTube articles, okay and then number four. This is the final thing make content based on longtail youtube keywords: longtail q. Yours is also very important to increase your lost time. According to your related articles, creating content based on longtail YouTube viewers are awaiting longtail YouTube.

Viewers can help you get people to read your articles instead of you or your competitors. One way to identify keywords is to use YouTube’s salvations feature in YouTube’s search box type in a well. You know your audience is interested in and not YouTube’s suggested sources. These are not just random suggestions. They are based on what users want to use use these physicians. As topics for your articles, for example, best physicians for the term content marketing, you might create a article that focuses on content, marketing for beginners and another on content marketing.

Okay, so you have to use all you must. Ears are professional, longtail keyword according to your YouTube articles. So thanks for reading my article till the end, I cordially request finally to subscribe, my blog by clicking on the bell icon here all types of learning around learning related articles are available and you can gather your knowledge from my youtube blog thanks for reading my articles.

I could already first to ask my next article till then take care


 

Categories
Online Marketing

3 Fundamentals of Building an Effective Digital Marketing Strategy

So I want your comment below. Let me know what are the bare-bones basics of an effective entertaining, so the barebone base is an effective digital marketing strategy goes on three folds.

This is the same three principles, I’m about to share with you. Well, first of all, I want you to comment below. Let me know, what do you think in your mind today is the barebone basics of a digital marketing strategy? Do you think it’s Facebook Ads? Do you think it sells funnels? Do you think its digital advertising? Do you think it’s a social platform like what is the trend that you think is it? I want you to guys comment below and let me know or what’s working for you or any questions that you have as you’re reading this article now, let’s go into it.

So the barebone base is still, in effect, there’s a marketing strategy ties into three core things. I share this with companies that are doing and just starting out, let’s say, doing zero revenue or their startup to even business they’re doing a hundred million dollars. These are the only three principles of a barebone digital marketing strategy. The only way grow business is you need traffic. You need actual people to notice about your business, pay attention to your business and follow you to be able to grow your business.

The second thing is, once you have their attention to focus in your business and they’re visiting you, then you’ll be able to convert that into leads now leaves is basically a fancy way of saying you need to have that communication blog established with that specific audience. So, whoever you’re selling through the fitness space, the mom space and the business community, you want to establish communication distribution blogs to be able to effectively influence them.

You know, send them value, add value, build that relationship and that’s what you do through emails. You do through messenger marketing, and you probably heard of right now when you go in chat, BOTS or you go on LinkedIn messaging campaigns or you do Facebook messaging campaigns or any on any platform. The social platforms are powerful because they give you a way to distribute your message with your target audience.

That’s the most important thing as the second point. The third point is revenue all right. How do you convert your traffic? Your leads into actual revenue, profits and cash flow in your business. You want to be able to turn that into three types of revenue: new revenue, new customers in your business, ascension revenue customers are existing with you and they upgrade or buy more of your products or services or complementary things that fit within your business, product line, extension Or service line extension – and the third thing is the reoccurring revenue.

You want people that are buying your part, not just the first time, but you want them to buy with you over and over again. So those are the three things they want to focus on is how to generate more traffic, get people to go into your business. They pay attention to your ABC company. They pay attention to your brand. They consume your content, they join your email list. They join your messenger, they join your LinkedIn or, if your b2b or they join your Facebook group and they’re, saying hey.

I want to start that communication process with you all know more about your business and how it you can solve my problems and provide me with the result that I want and then I’m willing to actually take my hard-earned money out and then spend it with your Business and actually pay 20, 50, 100 thousand 2000, whatever amount your product or service costs and then they’re willing to pay that into your business.

I think the biggest principle that you can get from this is that when you actually put a disproportionate amount of value with your target audience, and you build that up, then you’re going to be able to actually put more in the bank for them to invest in With you so think about this every time you give them a piece of content, you add value to them. The most effective strategy is this: you actually deposit money and their what I call the value account now the value account when you send them a article when you send them a piece of content when they read your when they read your guy when they attend your Webinar when they learn about your branding and all this stuff, you’re depositing value in your target audiences bank account and then when it comes time to transact, let’s say or start that buying relationship, and they want to spend money with you they’re much more likely to spend Money with you with you added so much more value to them.

That’s why content is such a very important play for every business. You want to figure out what is the best way? What is the value I’ll give you important question? What is the value that makes the difference to your target audience? It’s a very important question: what is the value that makes a difference to target audience, deliver that to them and as you deliver it to them, keep delivering, keep delivering and over time, they’re going to reciprocate that and they’re going to buy for him because 84 percent 60 to 80 percent – let’s say of your target audience are not going to buy for me the first time they see your message.

You need that frequency. There multiple touch points between 1 2, 3, 4, 5, 8 to 10 touch points that are value, oriented touch points to make a difference. I think that’s a fundamental principle: it doesn’t matter what business you’re in b2c, b2b, multiple audiences, product or services, doesn’t matter it’s all about how much value at your target audience, how you increase the traffic leads and sales and over time, the majority of that market.

A hundred thousand people that are finding about you, millions of people, are finding out about you. How do you maximize on every single person, instead of just the 5 to 10 %? I’d, say the 5 % that are looking for your products or services right now? That want to buy from you focus on a long term strategy and that’s the most important thing. So thanks for reading this article, I want you to comment below if you got insights from this thing, what questions you have, what is one thing that you learn from this article? How do you plan to add value to your target audience? What piece of content that you want to create anything you con them below? I just want to hear from you guys.

The second thing I want you like this article third thing is: want you guys to subscribe and hit that Bell icon? Because what do you guys do that you get notifications on future articles just like this and also digital secrets and any articles that are being released to you guys. So thanks for reading this as usual, I appreciate you guys’s time and attention, and I will see you guys in the next article


 

Categories
Online Marketing

ActiveCampaign tutorial: Explaining Email Marketing For 2020!

I want to show you how and why I’m using active campaign for my email marketing software, okay. So what is email marketing? First, okay, email marketing is just sending automated sequences or emails to your customer list. Okay, so email marketing is extremely important because in the day of the age of data right, the customer list is the only thing that you kind of own. Okay, you don’t own your YouTube, blog! Okay, you don’t own your Facebook page, you don’t own your Instagram page! Okay, these things: if the service provider Facebook shuts you down because they don’t like you somehow or like YouTube, there’s only like venue for some reason, you cannot have access to your customers right, so email marketing is extremely important and it’s the entire backbone of your online Business because you can basically email your list and generate money for free, okay, you don’t have to pay Facebook or Google additional money to get in front of your audience right, okay, to be fair, like nowadays, email marketing is like 30 percent.

Open rate is considered good right, so if you have a list of like 10,000 people, only 3000 of them open up your emails. Okay, but like this, that’s the trade-off. You got to do right. You just got to write better emails, okay, so email marketing is extremely important. For that reason, okay, and you definitely need it okay. So why do I personally use activecampaign, okay, uh? Let me show you okay, so like, for example, in this case study article that I have so I ran a marketing agency and obviously help businesses grow at their business.

True face wet right, so I’m using active campaign here – and you can see my opt-in form and this this opt-in form goes into my automation, right here, which I’ll show you later on as well. Okay, so basically I was looking at the prices and like do a lot of Investigation, because I like to investigate things before I buy right so um you can see here right. Active campaign like when the contacts size is small is actually a bit a tad more expensive than other service providers.

So I was looking at get response as well as looking at MailChimp, okay and like MailChimp, like $ 25 per month at 500, right like which, which makes no sense, because milchem is like free for 2000 subscribers, but after a while it gets extremely expensive. So if you, if you thought that you could still on MailChimp right, I would suggest you go and look at their product. Their pricing page first before you buy their premium plan because eventually you’re going to have to buy the premium plan.

If you’re going to do professional email marketing and run a build real business, okay, so compare that to get response right. Your response is quite similar in terms of pricing, but when the society emails list size increases over time, get response is actually more expensive directive campaign. Right, so energy active campaign has more powerful automation, features which I’m going to show you this article as well.

Okay. So if you can see here right, if I scroll all the way back and I want to grow my list size too big right, so you got ta expect your list is going to grow okay. So, for example, at like 75,000, you paid two hundred nine. Two hundred ninety nine dollars per month, but on uh there’s no, seventy-five thousand right. So, let’s just compare fifty thousand okay. This is compare one hundred thousand right at 100 thousand you’re paying 369 for a detective campaign and you’re paying $ 4.

99 per month. For your get response: okay, chop-chop months 24 months – it’s still, it’s still like more expensive right. So like that you can kind of see. Okay, if you pay at 24 months, it’s cheaper right, but you can kind of see right that in terms of pricing wise, they kind of get you at the small amount. But at the big amounts, it’s it’s more expensive and then for for MailChimp as well. It’s like, if I literally just go up to I like 40,000, like it’s already more expensive, so no jobs, actually not that cheap.

I would say right: they actually have Enterprise pricing plan and it’s expensive, okay. So that’s kind of reason. Why use active campaign? And specifically, it’s the website tracking that I use as well. So I want to show you that, okay, so how do I I want to go through a few things about active campaigns such as in any email, marketing software? There are these okay. So let me just explain: there’s like lists lists segmentations, which is basically you have people and emails coming in to your list.

Okay, and you can segment those peoples based on different tags. Tags are things where certain actions that people take and then you can tag a person and they are basically in a separate list right. So, for example, um in my opt-in list right here right, for example, if I’ve email and then I say I ask: do you have how much is your business making right and then um that that tag right says: okay, 50,000, 100,000, 150,000 right so different tags? You can also segment your list into different tags, so people who have 50 thousand dollar businesses or 100 thousand dollar businesses in different lists right.

You can send them according to different tags. Okay forms. Okay, what are forms forms are basically these things right here and you can customize your forms to anything you like so give me one. Second, I’m just going to forms okay, so forms are how you collect your your email, addresses and stuff, and if you can see here right, I can customize my email address and the tower forms I want to put so first name last name for summer.

I just want to drag and drop and I can just drag and drop. My last name right there. If I want a custom field which is basically a custom question or whatever, for example, is a are you? Are you happy? Okay, I just press, add yeah. Okay, don’t know where is it it’s a bit awkward yeah like like that you understand why at midnight you can put in a custom field and custom questions that you want to ask ask questions, sorry that you can ask your customer before they opt into the lead Form, okay, hopefully, did that make sense.

Okay, next one is website tracking, so website tracking is very important, because I can, for example, if a customer goes to this page. So, for example, if a customer goes to this page and I already collected that email, then I can send them a specific email sequence based on that right. So if I know for somebody in commerce right, for example, if there’s a product pitch that sells this highlighter right here, okay, I can send them a specific email sequence to people who have visited that highlight lighter pitch right.

So I want to educate the customer about how to use the highlighter, how much the pricing is or what are the different highlights that we sell rights. Okay, you see how powerful it is right. So how I generally use website tracking is for me right. Is it in my automations, which is why I’m going to go to go through Nexus all right, so people who have already booked into my my calendar? They will go through a next page.

Okay, and the next page is: is this URL right here? Okay, they will go into a pitch that will show my case study okay, so they will read this article and afterwards their Walker called me. Okay, if they do not book a call yeah, if they do not book a call, then I’ll keep sending them emails. Okay, so if you can see here right, if they have never visited this URL right here, which is the Booker call page, I will keep sending them emails to like educate them about my service product and tell them, and I urge their attempt to book a call.

Okay, so it’s I don’t know, this is just wasn’t for me. I guess, but you can see, add up the power of automation and at the features that you can do right. So if they have visited this page but not another page, you can do another if-else condition all right. So if you can see here, I click onto this. How would you like to split this automation right here? People who have has not visited this URL right here.

Then I will continue on to this flow right here. Yes, they don’t send my email right, then I’ll wait one day and then, if they still have not booked a call, then yes I’ll, send them a second email and so on and so forth. Right, hopefully, that make sense to you: okay, other conditions that we have, for example, is like and all right, it’s like a condition if they are in the United States, for example, then I’ll send an email right right, citing event data has not visited this one.

Okay, total normal page visits right so, for example, if they visited the page multiple times, I know they are interested in product right, so I can keep sending and sending them things, and you can see right. You can be very creative in your automations and flows as well. Maybe I show you something else. Actions has not clicked on has forward has replied, did not submit form waiting on goal right.

It’s in custom face in facebook, custom audiences right, so active campaign also connects with Facebook so that if they actually come into a custom audience pocket right, you can retarget those people and send them specific email sequences based on that. Okay, so like it’s very, very powerful and you can try out yourself, but basically because active campaign is designed for oops, I mean yeah, you can basically customize your your email campaigns according to you, what you like right, so you can see here right if I scroll The way down – and I just want to build something out for you so for some – I literally just press plus – send an email, select my email, safe, okay and then like email, just email.

It goes in right. So, okay, you see how in a sense simple, it is okay. Let me just delete this email right, yeah yeah. Can you see how simple this is a literal drag-and-drop builder, but for email? Okay, so hopefully that makes it okay, the next one like to. I guess the last thing I’d like to show you is a mineral broadcast emails, so men are broadcast. Is that the same as they three any other email autoresponder out there, but yeah it’s just sending emails, but I want to show you how the page builder actually looks like so, for example, if I wanted, I just create a campaign right, yeah, okay, the output campaign In and for some output test, I put stand it.

Okay, let’s select my list right here. Press next, okay I’ll choose a template from before. So, for example, I use this template and just put test press Continue, yeah, and so you can see here right. It’s um! Okay avoid my crazy face, but basically it’s is that very drag-and-drop email builder so, like any anybody can figure it out right. So, for example, here right I have my image. I want to put a link to my YouTube article.

If someone clicks this image right here, they will go and read my youtube article: okay yeah. This is just text right. If you wan na insert anything, guess literally drop. So, for example, if I wanted a button, what I want to click right, scroll button click here read article no okay, I’m not going to customize the button, but you can customize button and you can see right. It’s very reasonable. It’s very, very simple, stuff! Okay, you can obviously create very fancy emails as well, putting graphics, graphic designs, social links.

They are Facebook and whatever, but I prefer to keep it simple okay, so this is just me yeah, okay, so you can insert your articles, library, RSS feed, for example. Instead of article right here that put the youtube link: okay, then yeah! Okay, then obviously you can also schedule out your emails. So if, if you are writing your emails beforehand and now you’re sending them at a later date right, you can come in here.

You screen scroll down, you press scheduled press on choose the date specific date, for example, if want to send on the 28th 17:5 558 Singapore time, and I can press finish okay and then it will. It will send out whenever this right, so you can pre, send your emails as well. Okay, seven exit, okay! So like, hopefully, you get what I mean by this, and the reason why you need to really focus on email right is because it’s going to be your most profitable Channel right.

If you don’t believe me, you can go and find out all the internet marketers who do this. Okay, like email marketing, you are able to extend their lifetime value without paying Facebook and Google and additional amount of money. Okay, they own all the traffic. It’s ok, but all you’re trying to do is together. You’ll get your customer list so that you can send out emails. You can advertise to them without paying Facebook and Google in the future.

Okay, the goal of the email list right is because eventually, if you want to sell your business, for example, okay, you can sell the email list together of it and your your new, multiple on your business will be many many times fall and the reason why is That is because the excess to the customer is the most important thing in every business right. If there’s access to the customer, a person will pay for it.

Okay, not only that, for example, if you are so low in time, mocktail or whatever right and then you want to sell info products or you know, sell ecommerce or whatever right or you wan na recommend it cost affiliate marketing sorting right. This is suitable for you, because you can send your list valuable information and, if they buy from you, then that you can use email marketing as well. Okay, so hopefully this gives you an entire sensing of why email marketing is important and how you can use it, and I, like the campaign, it’s just like the software.

I use right so, if you’re, only if you’re going to use something else, but you can go ahead, yeah, but a person I use active campaign and think of it as to rent okay as a rental on the Internet, you don’t pay if it’s girl rent, but You pay virtual rent. Okay, if you have any other questions like ready, a regarding active campaign. Just let me know yeah yeah, just let me know in down in the comment section below and yeah.

Okay hope to see you soon, yeah, let’s pretty much it okay, see you next article


 

Categories
Online Marketing

4 SEO Metrics You Should Be Tracking

I’r sure you’ve heard the quote from Peter Drucker. What gets measured, gets managed. There’s been a huge push these past few years in PR and marketing to show tangible ROI lucky for you SEO is all about results. You can measure, so today’s webinar is going to do a quick overview on four very important metrics.

You should be tracking that will also give you a good idea how your SEO tactics are performing, and maybe even a few ideas on how to improve them. The first metric I want to dive into is keyword rankings. The reason why I’m phrasing this as keyword rankings instead of page rankings is because I want you to think strategically about your keyword choice. You can’t create a page that ranks number 1 on Google for dozens of keywords, but none of those keywords get a lot of traffic or maybe they aren’t relevant to your industry and therefore it really doesn’t produce you anything of value and the people who would find It would bounce quickly off your site and that’s no good.

You need to be optimizing, your site and creating content to rank for the right keywords in order to get qala traffic that will convert. So if you haven’t already create a keyword, mapping report, so you can know what your target keywords are when you’re creating content make sure you spend time finding the right keywords that are feasible to rank for and apply to your audience once you know your keywords, you Can proceed and measuring how well you are doing if you’re familiar with Google Analytics a few years ago, they started to take away your ability, see what keywords you’re ranking for I’m sure you’ve noticed by now the vague not set or not provided terms that now fill That place so I’m going to pull up Google Analytics here and the first thing I want to show you is actually how to see the keywords that are provided on.

Google Analytics, so you’re going to go to acquisition and then all traffic and then blogs. And then, if you go up here to other and click it you can put landing page, this is going to show you keywords by a specific landing page and then on second dimension, do keywords and now you’re going to be able to see once google shows you, The results that the majority of them are not set not provided. However, you can see a few and in order to easily see the ones that you can you’re going to go to the advanced filter here, you’re going to exclude any keywords that can contain not – and that will hopefully knock out any of those very vague keywords that Google is giving you, and now we get to see exactly what some of those pages are ranking for and if you’re looking for a specific page, you can put that URL into advanced filter as well and just search that URL.

Now there are other ways that you can search for keywords that are a little bit more reliable. Another great way is to go to google webmaster tools. If you go to whatever client you’re looking at or your company go to search traffic and then search analytics, you can see what kind of keywords people are typing in in order to get to certain pages. For this one I’d like to usually see their click-through rate or position to see if there’s any low-hanging fruits that might be good to kind of put some SEO, love on and help them get to that first spot, for example, toothache or toothache relief tooth pain.

Even maybe I could focus on a piece of content that relates to these keywords and hopefully build out that keyword base and get to the number one spot. Another great tool to use, but it is paid, is a href and that one they just came out with this. You can see the organic keywords, but what you do is you have to actually type in a specific domain so for this, and I’m doing one clients that it created a infographic, for I want to see what keywords it’s now ranking sensor based in the u.

S. I’r going to choose the u.S. Choice down here and under organic keywords, and it’s going to pop up all those keywords that it’s showing that it’s ranking for even the volume and how many results and when it was last updated. The next keyword tool that I’m going to show you is one that we probably use most at webpage effects for clients rank read, allows you to easily keep track of any keywords that are kind of your goal for ranking in Google or any of the search engines.

The only bad thing about rank read is you actually have to find those keywords, whether it’s through your keyword, mapping report or whether it’s through another tool like eh, Refs or SEM rush to see what exactly you should be putting in and adding to rank read so That it can read your ranks. Of course, this is a paid tool, but it gives you a lot of insight into how many even spaces your keywords are moving up or down, and you can even do a specific keyword that you’re looking for to get a better idea of how your ranking, throughout The month for that keyword, so it’s definitely a great resource to easily keep track of all those keywords.

And, lastly, SEM Rush is a tool that you can use to help see what keywords your ranking for organically for this one. All you have to do is put in the URL just like a H, ref and click organic research, and it’s going to show you all the keywords that that page is ranking for that. So far s DM Rush has catalogued in their system. Now, if you just publish a post – and you look on this, you probably won’t find anything even if you might find that you’re ranking on the web for a few keywords just because they haven’t updated their system.

Yet. The second metric I want to go over is traffic as a result of ranking better. You will see your traffic go up, which is great as long as it’s quality traffic, and there are a few areas that you should be looking to see and determine how your traffic is sending people to your site. Going back to Google Analytics going under acquisition, all traffic and then blogs you’ll once again see that it has a few main default blog groupings.

One is organic search, direct referral, social pay, search and display the ones I want to focus on are organic search, referrals and social. Just to give you a brief synopsis of the other two that I think are worth mentioning here. Direct traffic is when people put your URL into their browser, but it could also mean a few other things, such as clicking a link from an email or a PDF document. Some social media, mobile apps, don’t show up as referral traffic, but instead will show and direct.

So if you’re really curious about where traffic is coming from, you can always create a tagged URL using Google’s URL builder tool, and that will show up in your Google Analytics to help you better track it. Also. Traffic from paid search is a very good to explore, especially if you’re running ads it’ll help you analyze how well your online ad is converting, which is important. Now organic traffic, which you can just click on the blog grouping, and it will show you a little bit more in-depth what kind of pages are ranking organically and also what keywords are doing it.

You can switch to landing page up here under primary dimension if you’d want to see that version of it. So you can tell that a toothache home remedies really is getting a lot of traffic, and we also saw that that was a hot topic in our google webmaster tools for this client, so organic traffic, for those of you who don’t know truck, is traffic. That is coming to you from a search engine, so, for example, if I go to Google, you can see I typed in SEO companies in Harrisburg.

Ideally, you would want to do this in kognito and not signed in to your Google+ account, because Google+ changes, the ways that you see search engine results, but because I have to access the Google Analytics, I’m sign-in at the current moment for this one. What you see at the top here is actually at, and then you see local search, so Google pulls this information in and then organic search comes right here under the local search, and so you see web page FX is ranking on the top two listings there, which Is great for organic, so that’s what organic traffic is and that’s what you’re going to be seeing here.

Is those articles coming there and being clicked for referral traffic? Going back to my blogs here, referral traffic is coming to you from another site, for example, a link that you built in a blog post. People are clicking that link and coming to your site. That’s what you’ll find in a referral traffic and then social traffic is traffic coming to you from social networks like Facebook and Pinterest.

Now, depending on your business, this might not be as an important metric as maybe for a cookware company who does a lot of blogging and does really well on Pinterest and people are coming to their site with recipes or talking about green cookware and then ending up Buying products, because of that social referral, so those are the three that you should probably be checking out regularly. Our third metric that I wanted to go over is links, though sometimes criticized, link building correctly is still one of the best things you can do for your SEO.

Besides optimizing your site in general, you can generally see links impact in the search engine result pages when rankings increase and your domain Authority, which is Mazdas metrics for the overall rankings of your site, increases as well. Like I mentioned and traffic, you can also tell if links are doing a good job, not just with building domain authority and building the rankings to your pages, but also with referral traffic, which is sometimes forgotten about.

When link building. You focus on just getting a link when you should also be focusing on a quality link that will be clicked and then send referral traffic to your site and hopefully those who purchased the product or sign up for our e-newsletter in a way that you can keep Track of them to see your domain Authority, you can download this Moz bar, which shows you the domain Authority, which is also the abbreviated da, which is a 35, which is fairly good.

Most sites rank between 30 and 50. If you have a really good site, it’s it’s up between 50 and 80, usually only ginormous sites that have established a lot of credibility. Have thousands of links reach above that, and you can also see the page rank the abbreviated PA here showing what exactly this pages specific rank is doing? The domain Authority is more of a general overview. Metric Moz also has a spam score, which shows the links coming in if they’re spamming to your side, if you got them from a bad neighborhood, and you can also see how many links are even built to this page.

If you go into this tool the last metric I want to cover our goal. Completions goal completions look different for every business. Some might be just a contact page. Maybe you offer a service so by someone filling out that contact page and inquiring about it. That could be considered a goal, completion and tracked in Google Analytics. Sometimes it can be sitt considered a subscriber to a newsletter, as subscribers are one of the best ways to really get in touch with your target audience.

One of the trends for this year is own. Media companies are building up their blogs and social profiles as a way to establish credibility and thought leadership in their niche, and the most valuable results of this is the email subscribers, which is just a list of emails and names of people who say they are interested In what you do or talk about – and it’s really the perfect potting soil to sow seeds that grow into loyal customers and, of course, there’s the obvious purchases, and you can always track this in Google Analytics by setting up goal completions in your admin tab here, and I would highly encourage you guys to set up as many goal completions as you think would be profitable in determining what type of SEO strategies work, maybe where you need to improve, as you could tell, we have a bunch of them set up for this client here.

Most of the time you’re going to be tracking, actually the Thank You page after someone purchases an item on your site, which is really easy to set up in Google Analytics, and I might actually cover that in a future webinar. Well, thank you, everyone for listening. If you have any questions, feel free to email me at alicia, a li CI a at web page FX, comm,