Online Marketing

Four Online Ways to Grow Your Business | GoDaddy

Is getting traffic – now you ’ re ready to grow. Let ’ s. Take a look at four online marketing! Methods to win more customers and keep them coming back. Business listings paid advertising Email, marketing and social media First up business listings: We ’ re, talking online directories review Sites and maps Great ways to reach customers And most of them don, ’ t cost you a penny: Google, My Business, Google Maps, Yelp Bing, Mapquest Foursquare –these are just some of the many places you ’ ll want your business.

To appear Search engines, pull information from these Sites and display it under your web address for local search results, Not sure where or if you ’ re, listed, Simply search for your business online and See where it shows up then claim your listings. This allows you to make updates and respond. To reviews – which is especially important for managing negative reviews, An easy way to manage all your directory listings.

At once is to subscribe to a service such as GoDaddy: ’ s Get Found, Adding and updating your info in one place. And then sending it to multiple sites and apps with a single click, can save you loads. Of time Let ’ s move on to paid online advertising. – an investment that can generate big returns, Search engine advertising and sponsored ads Are designed to drive traffic to your website, Google Adwords Bing Ads Facebook and LinkedIn Are among the many places offering paid online ads – often called pay-per-click advertising In general.

Online ads are affordable and Easy to execute, They can target a specific demographic location. Or interest and provide valuable metrics for measuring what ’ s working and what ’ s? Not When people click your ad be sure they land On a focused page with a clear call-to-action – one that converts them from prospects, To customers Now to email marketing, It ’ s a powerful way to reach customers – if You do it right, Do it wrong and you may end up annoying them.

Or worse, getting slammed as spam Always remember – one email equals one. Call-To-Action Have a clear goal and zero in on it with engaging But concise messaging Use your customer, ’ s, name, send them emails. Triggered by certain events like their birthday and cater to their interests, Research shows personalized emails, have much Higher open and click-through rates than generic email, This means better engagement and ROI.

For you Reassure customers, you will send only valuable Email, They ’ ll. Thank you by continuing to open And read your messages, Effective, email marketing takes time and effort. You can streamline the process with the right. Tools like GoDaddy Email Marketing, This tool provides a drag-and-drop email, composer Clickable buttons address management and reports that show which emails are opened. Clicked and shared Finally, there ’ s social media, such as Facebook, Twitter YouTube LinkedIn, Pinterest, Instagram – just to name a few Social media blogs offer a cost-effective Way to generate leads, drive traffic and nurture customer relationships With so many sites.

It ’ s worth doing some Research to figure out where your target customers – and competitors – hang out, Then make sure you ’ re. There too Remember on social media content. Is king, Providing compelling fresh content? Is the Fastest way to attract people and gain a following Customers who appreciate your content, share. Your page, with their contacts, who share it with their contacts, who share it, with…well You get it, You ’ ve, gone viral.

To recap: business listings paid online advertising. Email, marketing and social media are four easy ways to move your business to the next Level Want to learn more Check out the links below this article.


Online Marketing

How to Select the Right Keywords I Free Google Adwords Training

So there are tools available to find appropriate keywords. There’s a lot of different tools online that you can use. Google has what’s called their keyword planner. It’s right in Google’s under tools and settings here you come over here to planning and you can use the keyword planner and you can find keyword and AD group ideas.

You can get suggested budgets and you can find you know, search volume and forecast as well. So a lot of times we’ll be searching for a specific keyword or we’ll think. Oh, look. This keywords going to generates a lot of results. It gets a lot of activity, but then later we find out like the search volume, there’s some very low. So you can get all this information using the Google Keyword, planner right under tools and settings here.

So, let’s review the four targeted keyword, matching options to control which queries trigger hats. There’s four keyword match types that are important for you to really understand. If you don’t understand the different types of keyword match types, then you will burn that budget. I’m telling you you will lose money, I’ve seen people, you know waste tens of thousands of dollars just because you know they didn’t understand the difference between broad match and exact match.

So, let’s review the differences between each one.