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The FORMULA To DOMINATING Social Media Become A HUGE Brand Or Influencer FAST

So I hope you’re ready read this article to the very end, because if you don’t it means you’re, not serious about life, you know series about money and you’re, not serious about self-improvement, so just check out the whole article. If you’re new here like I’ll subscribe, we talked about marketing, affiliate marketing, social media, everything how to make money everything.

Ok. So, let’s get it was like um, so the first tip to becoming like a massive influencer, and these are like the most guaranteed steps and back backed up by data. Ok and you’ll see this in a second, so I think it’s going to be like five steps. You’ll see, ok, I’m going to get started here, um first, you want to be omnipresent and what’s omnipresence, alright and a lot of this, if you guys follow me for affiliate marketing, a lot of this has to have to fill it.

Mark me: OK um, and this is an angle with using a personal brand. Okay, you can’t just post other people’s content. It could work like that, but there’s nothing more powerful than building a brand, and you guys see this time time again like, for example, what are the biggest influencers that you like personally leave you in the comment section down below. Also, if you guys, like this article, let me know and I’ll make more of them, but leave me a comment section down below influencers that you like.

Ok, maybe some of the other people see that and they’re like. Oh I like that influence or two but anyways um. You want to be omnipresent. Okay, you want to be across all platforms, so set up shop set up across all platforms, alright and then next, what you want to do is you want to create a ton of content around one niche. Okay content is king, alright and why it needs to be around one issues: cuz, that’s like the people you’re attracting okay, um, also, maybe even before that might might have been backwards or the way I said in my thing up, but you want to have something to Sell you only have actually a lot of monetization to make it work that you want to actually have it like this and what that is.

That’s um, that’s a value ladder, so you want to have something mid ticket, high ticket, low tick and free okay. You want to have all of that. Okay, do people want the free stuff they get value from you there you also collect their them as a lead. Okay, setting up all this stuff is very easy. I don’t know why people get overwhelmed by technical stuff. I taught myself on a code very, very young. If you are older and you don’t understand technical technical stuff, it is hard to teach their old dog new tricks, which is honest-to-goodness truth because neural plasticity in the brain it like hardens or it’s harder to learn new things.

But that’s okay! You can just like it’ll be a little harder. You can learn. Just read some turtles or something, but basically, when I’m talking about autoresponder email, collector service for getting stuff for free, but then you wan na have something low. Take it meant to get high ticket is selling you can do affiliate offers. You have your own offers. You have merch down below. You could have ads with if you’re doing, YouTube and stuff.

Like that on your website, you could have ads so you’re not going to make a lot as much money from ads, so you can make with other stuff. But after you have something you’re selling you’re, going to look back at everything that you created. Okay and you’re. Going to find a couple winners, things that got insane engagement insane read time if you’re using YouTube insane click their rate. If you get that statistic, usually with YouTube and typically YouTube, is the best platform to use, but why it’s so good to be omnipresent, especially using Instagram, Pinterest, Facebook, Twitter and YouTube.

It’s so good because you can get in front of your whole market easier and repurpose content, okay, and what, when you get content that does super well on whatever platform. It is use that platforms ad network and all of them have their own ad network. You put in like 10 bucks, okay, find your best content, the top 3 on that platform for that month. That did the best. Ok and you boost it. Okay boost – and this is how you extremely get more money.

You grow through the roof because of your promoting your best content out there. Everything else is just a freakin test: okay and there’s so many details and methods that go deep, deep, deep into each one of these. How to sell super well how to get actually make great content, how to actually like brand yourself correctly. How actually do advertise in which I live, no actual courses. You can check them out if you want that.

I just dive deep in all that, if you want to actually get great great results with selling or getting high click-through rates and how to monetize and ways to make crazy, crazy money and crazy strategies and funnels. But the next thing it is. Let me see you here: oh oh, this one’s powerful. Okay, so you boost. But another thing is: you can retarget okay and why retargeting is powerful as you’re new on there’s warm there’s cold, there’s warm there’s hot traffic, so basically hot traffic’s people that have engaged already with you? Okay, so you can retarget if you connect your cell, your social media, that you’re on you’re on lots of um, so each social media you have to connect to that that networks dot ad network to that social media.

You just connect them. Okay, together, usually it happens automatically. Sometimes you have to connect it, which is usually YouTube in Google, so especially that one, the other ones automatic. You can just retarget people that okay read some articles, people that are subscribe to you, people that are engaged with your content. Okay, I’m talking like Instagram or Facebook or Facebook or Twitter Pinterest is a different one ones that do super.

Well, you can take that content and you can just put some ads in it and boost it, and you know get put out there and people going to repin and stuff, but anyways you can retarget people whatever you’re selling, that’s hot traffic. Okay, a lot of people like to do cold marketing, which is the worst marketing out there. You have to be like a super psychological expert, and you have to have a huge funnel that monetizes everyone like crazy.

Like I’m talking, you you’re, like you, got a funnel like selling the most high-quality products ever super high ticket stuff in the back end monetizing, the back and like crazy you’d, have to really all know the advanced stuff. To do that, you can take my courses if you want to know how to do that. Well, anyway, you retarget and then the next one is. Let’s see I have notes here. Obviously, right, let’s see you could have three funnels in place when you’re monetizing, not just one, but you could have like multiple tips and people.

Another one is whatever content. Outperforms other content boost it. It’s basically testing around yep. So social me is basically like a testing ground, okay of content, and once you get ones that are winners, you boost it, okay and then you’re always running and retargeting at sending them to your stuff, you’re selling and then people when they’re reading your content. Anyway, you are making money you’re selling, so okay, very important next is build your list.

Okay and then the last one. Okay, so build your list huge huge and that’s when you basically and there’s stuff that, like I’m talking growth hacking, I could dive into that. But I’ll have a mini course on how to growth, hack and stuff, which is the most powerful way to actually get people to share your content and accelerate your growth like to go viral okay. So that’s just like the easiest had the biggest hack to growth.

But this is a huge attack. Right here is just boosting like your best performing content, okay, the the platforms and people who actually built social media platforms. They don’t understand this, but us marketers do okay. This is like the fundamentals of everything is cold, warm and hot traffic and selling stuff okay. But this is the strategy for social media specifically make content on the testing ground final works boost it, okay, build your list with giving stuff for free, sell your stuff, whatever it is you’re in okay and the last thing is – and this is the funnest part right – Collaborating okay: you want to collaborate with other people in your niche to grow.

Big! Alright, if you guys are still reading this article to the very end, oh props, to you, okay, you are truly truly on track. I remember I would read tons of articles till the very end. Okay, when I first started and dude now, look at me like straight up. I am making thousands per day with the Philly marketing if you’re new here and you don’t know that I’m in the health niche I’m in sweepstakes, I’m in other news.

https://m.youtube.com/watch?v=f9SxOnp_1Z0

I won’t go into I’m in this niche and yeah, like I’m, making a lot of money doing this, and when I first started dude, I had nothing okay, but I just would learn every single day, and that applies to strategy down the road multiple times. Finally, I succeeded, and now I want to go up to bigger ventures like actually building like social media platforms and stuff with developers, and I want to it’s like kind of secret stuff in the works.

But anyway, that’s my plans down the road, but right now I want to build up my personal personal brand to network with you guys. So I appreciate all your guys’s support. I love talking to you guys can’t wait to meet you guys in person someday, because I got a very big plant but anyways um collaborating is the last one: collaborate with people in your niche that will help them grow that’ll help you grow and you make it About them, you don’t make it a selfish reason like about yourself, but you make it about them where you guys want to like grow together.

Okay, so that’s like the secret um. I hope you guys enjoyed this. You want more of this content. Let me know down below by commenting I want more or by commenting social media secrets, okay, so check out the other articles check out the new stuff in the description and peace out.

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Time Saving Social Media Tips for Your Business

So hey I’m Sam, and this is Emma. So I’m constantly knowing social media’s important and you need to be on it. Or your thought is I have to like. I have to comment. I have to constantly post Actually Emma. I know you’re the social media Queen here. So what is some of your Tips on saving time on social media, First and foremost start a social media content calendar.

This is a great way to help you plan ahead, also to help you get Creative with your posts, because it is all about quality, not quantity, So to improve the quality. If it you want to plan ahead, To get those holidays in there with some cool posts, Also think about it. This way you got Instagram Facebook Twitter. How often do you post I get that asked all the time And the worst thing you want to happen.

Is you wake up it’s Thursday and you Haven’t posted anything since last Thursday, So with Instagram, post At least once a week, But I recommend a couple times a week – Also take advantage of those Instagram stories’cause, that’s really to me easier to fit in because it’s more Raw unpolished content, So it’s a really great Way to some like behind the scenes, I know we’ve done it here on set And then for Facebook again post a couple of times a week And think about what photos, you can add, Show photos of your team Showcase.

Your expertise share something that’s entertaining and of value, Educate me and then Twitter. Now Twitter. You can get A little more frequent to stay on top of that newsfeed, So you can be posting every day Once a day, maybe twice a day and keep it short and sweet. Like me, And informative, I wasn’t going to say it And you might be thinking I’m a seasonal business, so I’m going to like take some time off with that social media calendar Eh wrong, Let’s say: you’re a hotel.

It’s the off season show me a picture of the beach Wish. You were here, Happy get excited about it. Take this and put it top of mind for your customers, your guests, so they don’t forget about you throughout the year Wow Emma! That’s all great and it’s Valuable information, However, I’m only one person And it feels like it’s a lot to do. Do you have any kind of Tips on how to kind of go about all that.

Yeah totally So I will bring up, Go Daddy, Social. We are a do it for you service, we’re on that team And we’ll take this Completely off your plate, After all, it’s a full time job So we’ll give you the Writers to handle all this, If you want to handle this on your own Rad, there’s hootsuite TweetDeck, those are scheduling apps, So that can help you to plan ahead and get that content. You know think about it ahead of time, Ready and it’ll post on your behalf.

In the future, I also recommend to Keep in mind, especially on social media, that you don’t always have to create original content, Which does take more time. You can also share content from relevant folks in your industry. So let’s say you have a restaurant and you read this great tweet from Bon Appetit. Oh, my gosh click retweet. There’s your content for the day and it’s super relevant to your audience.

Maybe some cool recipes and cooking tips, Or maybe you are a landscape artist and you read something about on homes and gardens or better homes, And you get excited about it. You’re like this is something My audience will love Again: repost retweet And don’t forget user generated content. Your customers are already big fans of what you do. They might be taking photos of your food, your products capturing their experience.

With your services Pay attention to that when you’re mentioned and repurpose that Share it, retweet and That’s going to save you time, Just like the scheduling apps that I mentioned prior So I’m sensing a theme here that I don’t have to come up everything myself Exactly and that’s. What’s so cool about these Social media blogs They are very social and that, yes, it’s not always about You and it shouldn’t be Just dishing out your content, your expertise, sell, sell, sell.

You want to drive some Conversation and engagement with the help of your friends on social, Like other businesses in your industry, So I know one of my bad habits in the past is really just always being on social media. So do you have any kind? Of tips to kind of help with that Yes, you can definitely just set aside some time a window where you take that time to really focus on your social media content And also go and check out what other people are posting.

So you can get new followers. You can get eyes on your brand by just following, like minded people, And in addition to that, I’m a big fan of setting alerts and reminders. Oh yeah, I love to do whatever I can to declutter up here and take off my brain One less thing to think about. I am all for it. I live by my calendar, so I get that Yeah same You should see it mine’s color coded It’s ridiculous.

Oh mine’s bland So have an alert, Have a reminder and then, when that alert goes off this is your time to hone in and see you know who’s commenting on your post. Did you get any reviews And if you did take the Time to respond to those Read them and respond: In a personal manner, And any mentions that you have, Which I just talked about, User generated content: this is another great time to Check in setting that alert, like hey Sam, remember, see if Your customers are posting about you and, if so, acknowledge that, because this is clearly a Testimonial to your business, if they’re out there mentioning you Or taking photos of your services, your products Take advantage of it set an alert: Your users, your clients, your customers, they’re the best marketers for your business.

Another thing that I recommend for a good time saver is write out the copy before you post, So your caption. I see this all the time. With my influencer friends, They got that great shot, they’re ready to post that awesome photo on Instagram and then they’re Just hanging out stumped for words like Em Em Em. What do I say? I’m, like I don’t know, you’re putting me on the spot. So it’s something to Think and put time aside to put these captions, Maybe in a word doc, I often use my iPhone notes.

I see my influencer friends do the same So that way, they’re not rushed to come up with a witty creative caption. They have like this caption bank. If you will So you’re saying pretty much, you don’t have to do. Everything in the moment, You know you can plan it out Yeah and that actually brings up a good point. We’re talking a lot about captions and having a caption bank if you will, But also have a photo Bank, so if you come across some compelling photos that you think you might use one day to represent your brand or Your team or your business store those in a place where You can easily access them And just put them out there.

It’s going to save you so much time versus that day, you’re coming in to the kitchen, You haven’t posted on Instagram in a week and you’re like already rushing to get the orders out, Be like oh team, get Together, we’re going to do a behind the scenes photo, It’s like no. This is our busiest time of the day. People need to be served. Customer service is still important, So get a photo bank it’ll save you time in the end, All right, that’s a wrap comment below with your Favorite time-saving tip And make sure that you, like this article, subscribe to our blog and ring that bell to make sure you’re notified when our brand new content comes out.

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★ INFLUENCER BOOK REVIEW ★ Building Your Personal Brand in the Age of Social Media

This is one that I’ve been promising for a long time on my Instagram. If you don’t follow me, i’m on instagram at taylor, elizabeth style, I will have it as always linked down below. I posted a lot of style fashion posts on there and then obviously some makeup stuff. But if you do follow me, you probably know that i’ve been posting a little bit about this buck, hosted a poll on my instagram asking if you’d be interested in seeing a review of the book, a synopsis, key takeaways.

That kind of thing, that’s what we’re going to be doing today. The book is called influencer building your personal brand in the age of social media, and it is by britney Hennessy, so yeah, if you’re interested in learning about this book, potentially want to buy it. For yourself or don’t really want to buy it, but you just want to know the key takeaways then just keep on reading me. How to see is the first ever director of influencer strategy and talent, partnerships at Hearst Media.

She co-founded the creators collective, which is an online community for influencers. That is her background. She has worked with influencers and seen the rise of the influencer, and she definitely has a lot of experience and therefore has a lot to say that we should care about ads and flinters as up-and-coming influencers. So the book is broken up into sections and then there’s two or three chapters per section, so the main sections are building your community packaging, your brand monetizing your influence and planning your future.

So, for the first section of the book is building your community and the chapters within this section are the feed and the audience she. It starts by a breaking down how influencers came to be and what it means to be an influencer today from the michelle thawne’s, the very beginning, saved the influencer to micro, influencers and the saturation of the influencer world that it is today. So she goes over how, for some people, creating content is more than just a hobby, it’s their side hustle, and this is what britney really seems to be writing to in the book.

She’s very business focused because that’s her background, which may sense, but she does treat it very much like a business and she’s a little bit cutthroat about it, which I’ll get into later. She definitely doesn’t talk a lot about the passion behind it, the community. I didn’t really get that much feel for that in it it was very much business, so Brittney advises to treat blogging like a business and that’s really her platform and standpoint.

So she says that being a creator, who’s looking for a brand partnership is no different than an employee who’s. Looking for a job, putting your best foot forward in order for brands to work with you, rather than just using blogging as a creative outlet, I feel like a lot of people fall somewhere in between that. I do personally I post what I want to post, but then I’m also mindful of brands and wanting to work with different brands and stuff.

So and then she says to diversify, but not to spread your content. Then she says that you should only be active on platforms that you intend on updating 100 %. I agree, I thought that’s why I personally don’t have my own website blog site. I just don’t feel like I had time to dedicate to it and then she goes on to say that everyone should have an account on the big four, so the big four, our Facebook Instagram YouTube and Twitter.

That’s a lot to keep up with the fact that she says to diversify would not spread yourself then, but then she says that you need to have a presence on those four. The fact that that’s the bare minimum to be active on all four sites doesn’t seem that realistic to me. So that was my take on that and then she discusses the main platform she breaks them down and what is most important to include on each then.

She gets into Instagram, specifically the content and ads. She says to follow the 70/30 rule. So basically she’s saying if you are working with brands and you are a paid blogger for every three – a branded sponsored posts that you put out. You need a seven organic post to counteract that. So, when you’re looking at your feed all the rows, it should be seven and three which makes sense to me. Lastly, in this building your community section, she says that responding to comments is just as important as planning out your weekly content.

That’s something that I personally struggle with: I’m really bad at replying or even liking. My comments on YouTube and Instagram. I just get very overwhelmed and very busy, but that thing that I’m definitely trying to prioritize, because I know how incredibly important it is from everything that I’ve read. It’s not that I don’t want to it’s just getting overwhelmed and finding the time. So I love interacting with community.

I love interacting with people that follow me on all platforms, so I just need to make that a bigger priority over putting out more content, our other posts two times a week and be able to reply to everyone and interact with people. Then post five days a week and just ignore everyone so something to keep in mind now, moving on to packaging your brand, this is broken down into two chapters, which is the edge and the press so essentially on this chapter.

Britney really stresses that you’re following doesn’t matter, it’s your engagement that matters and she talks about breaking down engagement, how to analyze. Your engagement on average says that a decent engagement rate is 1.5 to 2.5 percent, but your goal should be to exceed 3 %. This is from a brand perspective, so there are lots of sites online. I will try and link a few down below where you can calculate your engagement rate.

I know that social blade does that, if you put in your Instagram it will calculate your engagement based off your followers, your likes and your comments. My engagement is typically around 9 % on Instagram. I don’t know if you can measure it the same on YouTube. You should be aiming to be higher than 3 % is what she says. That’s what brands like to see so definitely try and focus more so on your engagement than your following.

You don’t want empty followers. She really stresses that which is kind of a given, but if you’re new to it, you might think that numbers are everything and they certainly aren’t. That is another reason why a micro influencing is on the rise, because micro influencers have a much smaller audience. They have way higher engagement rates typically, so it’s something to keep in mind and brands are starting to notice that, which is why they’re moving towards working more so with micro influencers and then she gets into paid content working with brands.

She suggests that if a brand is paying you to create content, you need to up your content, don’t produce the same quality, with an increased budget up your game. So, if you’re being paid $ 300 for a certain campaign, she suggests to hire a photographer. Take the next step, if you’re being paid, you need to put in more effort than you typically would and then she gives a lot of example: brain two pitches, an email she gives an example email to reach out for a press release.

If you want some PR and then she gives examples, if you are pitching for a certain collaboration and she gives some media kit information, what statistics are important to include and what aren’t and what a media kit is in general. So if you’re really really new to blogging this book, it definitely isn’t surface-level. I would say that you need a decent understanding of blogging and the blogging world and some experience for yourself before you would go ahead and read this book.

You could read this knowing nothing, but she doesn’t really go into detail with stuff like what is a brand collaboration. What is a media kit? What is this? She just kind of says what to include in it, so you might need to do some research prior to reading this if you’re really really new to blogging. But if you are kind of been doing it for a little while, maybe you’ve had a paid gig. Maybe you haven’t and you’re pretty familiar with blogging.

You’ve been doing it yourself for a while posting photos talking with brands. That kind of thing, then you should know what a media kit is, what a PR press release packages. You should know all that stuff and then she really dives into the specifics and what you need to include in those emails and what you should be looking for and what brands are looking for. The next big section is monetizing the influencer.

So the main chapters in here are the money, the contract and the agent. This, of course, is very specific to if you’ve been blogging for a while, and you have some experience if you’ve had no experience and obviously you won’t need an agent. You won’t need all these things. These are things that I don’t even need yet but interesting to read about and just familiarize myself with, but a lot of this chapter wasn’t as applicable to me.

Similarly, to replying to all of your comments on all your social, you need to answer all of your emails. This is something that I’m not great about. I know I have some emails from brands sitting in my inbox right now that I just have not had the chance to get to I’ve been super sick. So definitely definitely she stresses to answer all of your emails and then she addresses approximately what you should be charging based on your following your engagement and your production quality.

You can’t charge just based on your following. You can’t charge just based on your own gauge and you can’t charge just based on your production quality. You need to factor all of those things in and then figure out how much you’re worth are. There are sites and other resources. You can use that I’ll link down below that help. You figure that out and then she gets a lot more good negotiation examples for emails to different email pitches.

She gives a lot that I really enjoyed and then she gives some information on contracts in terms of negotiation, with brands what’s reasonable and what isn’t? This is really important information if you’re, just starting to work with brands and you’re just starting to get into monetizing your content and having brands pay you for your content, I’m just kind of stepping into that myself and it’s really easy for brands to fool you.

In a sense, if you don’t know what’s normal or what you should be expecting to receive in return, there’s a lot of gray area in the blogging world and with paying when you’re just getting started so reading. Something like this and having someone who’s in a position. She’s been through this before she hires influencers day in and day out, to represent certain brands. So it’s good to hear from someone like that, what you should put up with and what you should be expecting and what is fair for you to be asking.

I’m a brand as well, so I found that part of the chapter really helpful and then in the last portion of the chapter she gets into knowing when to hire out help and what is the difference between an assistant, a manager, a publicist and agent in an Attorney again, this is much higher level stuff. This isn’t something that really pertains to me, but it’s still interesting just to know the next main section of the book that she goes over is planning your future.

This is a much smaller section, not as much specific information. It’s more just testimonial based and inspirational. If you will so, she basically says, advises to go the extra mile with brands sending a thank-you after collaborating sending extra content. If they ask for three static photos, maybe send them five options, just giving brands more options or if you agree to do stories, doing a static post.

Vice-Versa, whatever it is just going, the extra mile for brands really makes a difference. So she advises to do that when you can and she advised us to write down your biggest goals and work backwards. That one for me is law easier said than done. I think it’s more about doing things on a day to day basis that you know will move you forward to where you need to go and knowing where you want to go.

I think that’s important, but writing down your goals and working backwards is something that might overwhelm me. If that’s for you, then that’s her advice and that might work for you and then she ends the book. This is the last quote. She says: go forth, conquer, create someone has to be part of the next wave of influencer icons. Why not you overall? As I said, I think this is high level to a certain degree, if you’re really really into blogging – and you feel, like you know everything that I just went over, then this book probably won’t be for you, but if you’re kind of like mid-level you’re kind of Getting into it, you understand the ins and outs to some degree, but you’re really not regularly getting paid content and you don’t have a huge following then this book would be for you.

So I think it was aimed at exactly my type of demographic and my knowledge going into the read, and then I found that Brittany, the author, came off a little harsh towards certain influencers and their behaviors. I just found it a little bit mmm. Some of the things I just did not agree with, so I put an example of that in here. There was a quote at one point that said: the influencer wanted to fly first class question mark as if she were an actual famous person, I’m sorry, but who is fangirling over a beauty youtuber in business class and then in another portion of the book.

She spelled that Jaclyn Hills name wrong, so this is hard for me to say, because I know she has so much more knowledge and experience than me, but I felt personally that she was slightly out of touch with the current ongoings of influencer world. I mean Jacqueline Hill is one of the biggest there is. So if you can’t research and spell her name correctly, that’s just I don’t know. I found that a little bit shocking and then what she sat about.

Oh, you think a youtuber is so famous that they don’t deserve to be in business class. That kind of thing James, Charles, shut down an entire city in England, influencers and beauty youtubers have a lot more influence, and I think people even understand Beauty. Youtubers to me are celebrities, I think they’re more relatable, I think they’re more interesting. I would be more interested to meet them, so I don’t think that she should really be talking down to them in that way.

Perhaps that’s how much she meant, but that’s how I took it and then I wrote if you followed everything that Brittney said being an influencer would be no fun because you would be so focused on business and profitability. So, as I mentioned a little bit earlier, she is very business focused and very, like hustle orientated, which is fine. This is a quote that she said that just kind of proves that so she said, arching your eyebrow and tilting your head to the side and waving at the open and close of a article can be the difference between a article that is boring and a article That is super engaging see what I mean with her being a little bit harsh a article, that’s boring in a article.

That’s super engaging. I don’t think that tilting your head and raising your eyebrows is necessarily going to make me consider a article super engaging or if they go to that, I’m not going to think it’s a boring article. It is a passion. It is something that so many people love to do it’s a community first and foremost, and it’s fun first and foremost, and I think that’s where I struggle with people treating it so much like a business.

I think there’s a fine line and I definitely reside somewhere in the middle of that line. I don’t treat it strictly as a business and I don’t treat it strictly a sign. I think that you need to see both sides and be aware of both sides and then do with it what you will with all of that said in conclusion, my thoughts on the book. I thought some Brittany’s perspective. Everything at the end of the day remind yourself that this is still fun.

Vlogging is still fun, doing YouTube doing Instagram, it’s still fun and you overall influence how you see it so read it all, but use your head and your gut that’s. Basically, if I take away, I don’t think, there’s any information in this book that couldn’t be found online, but it’s an easy read. You could easily read this in a day and then it’s just all in one place, I like having things hardcopy.

If that I can write in take notes in and then look back on later, so for the price whatever it is, I think it’s probably like ten or twelve dollars on Amazon. I think it’s worth it. I hope you guys enjoyed this article if you did be sure to give it a thumbs up a like. So I know that you guys, like these kind of articles, I would be very open to doing more book reviews. I love reading, especially I love reading things like this about the influencer world and marketing and social media all that kind of stuff.

So if you found this easy, if you found it easily digestible, if you found it interesting, if you learned anything, definitely like it and subscribe, if you aren’t already, as always, I hope to you guys. I had an absolutely awesome day and thank you so much for reading bye.

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TOP 5 ADVICE FOR SALESPEOPLE [Gary Vaynerchuk]

I don’t understand how people think they’re relevant right like and by the way I think email is still the killer app. I think phone calls the phones incredible but but they’re declining in our attention. I have not responded to a bulk or even a one-on-one sales pitch, an email or phone form in a decade. A stunning amount of people behind that camera right now are not going to be successful in sales, because they’re not willing to work hard enough.

They love the automation, they love all these tools. The problem is, if you have the greatest hammer and the greatest screwdriver and the greatest wrench the greatest in front of you, if you don’t use them properly, you will lose right if there’s a nail that I have to put in that ground. But I take the wrench and I hit it when the hammer was right there. It still comes down to the practitioner mm-hmm and you have to be good at your craft and you have to love your.

If you don’t love sales, if you don’t love it, you have no chance, because it’s so hard, it’s so painful, there’s so much rejection right. So those are the things I think about different sales professionals. Reading. Where would you advise that they start in terms of creating their own content or sharing their content, adding their own context as well? Before I go directly into the tactics of, should you make a article? Should you do a written blog post, so she did do a podcast.

You have to reverse engineer who you’re trying to get through. So I think the number one rule of salespeople is to listen. Know your audience know what they did. If you see an M & A just happen, if you see layoffs just happening, if you see one of them, if I see Burger King doing something, I’m thinking what is McDonald’s, think of Russ. So that’s number one number two: where are they spending time? Everybody as a salesperson has to figure out? How do they best communicate? Is it written word? Is it audio? Is it article? Is it in person and how to use the digital world in audio, written or vid you’ll form to create the gateway drug to in person? I look at sales very differently than the far majority.

I think way too many salespeople are patient or impatient. I think way too many salespeople are transactional. I think way too many salespeople are lowest-common-denominator. Spam blast, LinkedIn, email, bulk business card business card business card, so I think I’ve got a different tactic on sales, but don’t get it twisted it’s what I am if you’re not happy with your upside, if you’re not fully fulfilled.

I think a lot of you are doing things that are directly in front of you numbers that they put in front of you you’re trying to achieve that because you have a beach house, you want to buy we’re going that vacation sales is a funny game. If you work in a big company, they manipulate numbers to create your actions. I believe that the best sales people are doing things in a different way. I think you need to care about the customer for real reverse-engineer them and give them what they need.

I’m a better salesperson than you, because I’m the anti salesperson and I think that’s the best salesperson. Please understand that the world has changed in the attention of the person you’re trying to get to is moving into different places, and this big one stop complaining. A great salesperson shuts their mouth and she goes to work every day and tries to bring value to the end-user, and this patient and over time wins the marathon of sales put yourself in that position.

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3 Social Media Marketing Tips For Beginners In 2018

Alright, now, the reason why I Kind of like came up with this idea to shoot this article is because I’ve had a number of friends. Actually, personally, text me reached Out to me – and so I kind of wanted to maybe make this as like a little help for them As they’re going through and growing their business they’re all in different businesses.

So this could work if you know you’re real estate. You know on a marketing agency – Oh my god, Friends got want to start a Golf Channel, Another friend, that’s in network marketing. There’S there’s all these different things and it all is pretty consistent when you’re going through and building up your business on social media right now. Now, I’m just so you guys, if you guys, are brand new to the blog.

My name is Jason Wardrop And I use these exact strategies yesterday, mated twenty thousand dollars in just one day, I’ll, actually I’ll, throw a little Screenshot right here. Something like that. So you guys can actually believe me see that it’s real There’s, no exact strategies that I’ve gone through and used, And the cool thing is. I was just talking with a friend the other day actually, and we were talking about how, Like I started, diving into this stuff less than two years ago.

Okay, so it’s not like it takes you a whole lifetime. Let you go if you’re a doctor you’re going to go and get to spend eight to ten years in school, And then you kind of like hit a cap of what you can really go through and make, whereas with social media. Since you can reach so many people, you there’s not really a cap on your income or learning, And you could do it fairly quickly. Alright, But there’s a few core things that you need to know as we go through and break this down so step number one guys I’ll try to write it fairly big, so you guys can see this and excuse my my terrible handwriting here, but number one is Gain a Skill okay, so let me just hit this really quick guys, So many people – this is bugs me and I know it bugs a lot of people They go.

They try to be the fake expert because, like being an expert, is Big nowadays, because it’s like oh you’re, the expert go launch a course and make all this money. Well, if you don’t have any credibility or authority No-one’s going to go trust you and you’re going to make like Pennies compared to like what you really could make now, if you think about it, If you guys are familiar with Gary Vaynerchuk, which I’m sure so you Guys are, he is a big-time businessman.

He’S got millions of followers on all the different social media platforms, But the interesting thing is: if you guys go, look at the beginning of his career And when he first started out, he started out with a company called Wine Library, or it was called a Wine Library, TV Right, he start out with a YouTube blog and would shoot a article every single day to go through and propel His wine business.

He was selling wine out of his dad’s little shop And he went through it, took him to the Internet And then I think they sold that company for like 60 million dollars right. So You got ta gain a skill and ideally that skill is something that you’re passionate about right like so when my friends, He just texts me yesterday is like hey man. I want to start an Instagram page on our Instagram profile on golf he’s, a big-time golfer He’s super good at golf.

He’S in all these big-time tournaments He’s, like you know, how would I go through and do this, and so that’s the nice thing he’s got a skill, Whereas I’ve got other friends who they want to go through. They want to create the big social media following, But there’s no one, there’s no backstory to them like I’ve got another friend. He is called the bucket list. Family They’ve got, I think, close to million followers.

Now He’s got a cool story, He went started an app and sold a snapchat anyway, We were in the same business school together and we were having a few classes together, But what he did instead of going through and getting like that, necessarily like that skill, He Built a story around his profile right where it’s like: hey He’s taking his family, He sold everything all their belongings And then they’re traveling, all around the world and now they’re getting sponsorships and cool deals and stuff like that.

So he’s got a story behind it, whereas most people you’re going to need to have some type of skill set like You know, Gary Vee he went in and he started just like going through and Evaluating wines right or you need to go through, learn Facebook Ads. If you want to start a marketing agency Or you’ve got to get some, I got an another friend. He sells courses on Amazon, okay Or he sells stuff on Amazon.

https://m.youtube.com/watch?v=yLKGgE2a6-w

He build a course around that and now his personal brands blown up. So We got to gain a skill guys that that’s number one, If not then you’re going to be kind of built on like a deck of cards. Okay, go on deck of cards, alright, So the second thing is going through, and this is this part number two is really what I think you guys here for is building a personal brand Okay, so I started about a year and a half ago marking two real Estate agents right and I’ve kind of become the known as The guy okay he’s the the real estate Legion marketing guy and all that stuff.

So I’ve worked with now a few thousand real estate agents, helping them generate leads Market. The business go and I’ll grow. That and now I’m kind of starting to help other people Create their own marketing agency right. So I’ve gone through and I’ve kind of built that personal brand – and it didn’t happen overnight and like with Gary Vaynerchuk, Didn’t happen overnight. He was for years doing that that daily show and just working – And he wasn’t like necessarily just like in the branding kind of comes with it right.

So when you’re going through and you’re building your personal brand, It’s key to pick the right platform. Where you know your users are going to be okay, so Bit my bigger, if like, if you guys, are reading this on YouTube, Which you are cuz, I’m shooting it for my youtube blog. You see, I probably have like a thousand subscribers, which is pretty miniscule Right. That’S not not that big on Facebook, I have about 30,000 followers.

Okay, which is you know it’s getting up there. It’S not like a huge falling, But it’s a decent size And the reason why I build it up on on Facebook is because there’s a lot of real estate agents. A lot of mortgage brokers a lot of real estate brokers on Facebook, more so than are on YouTube. Okay, and so I went through – and I built my personal brand on Facebook, But then, like my buddy, he wants to go through and build his.

He wants to build his Instagram account right so, depending on your business, You got to know your target market and know where they hang out, like, for example, And one friend I was telling you about who’s got. He sells on Amazon, well, Amazon, crypto Shopify, all that stuff. That’S super Hot, on YouTube right! So, if you’re going to go through and connect with other people, you got to make sure you’re using the right Platform where you know like snapchat.

It’S going to be a different following Instagram different following, whereas like Facebook, now You used to be all like kind of the younger generation and now none of the younger. I got some of the younger brothers and none of them are ever on Facebook. It’S kind of like: oh, that’s, not cool anymore. That’S for old people right, so you got to pick your right Platform is you’re going through a building and guys Like I could go through and we could hit different strategies on how to build on Instagram YouTube.

Facebook. All these different platforms, But there’s like there’s a million other articles out there on how to do each one of those specifically and there’s guys that, like they Specialize in that one platform, all right, so we’re not going to hit that in today’s article. I just want to cover a few these key concepts so that you can have a kind of core basic Understanding of some things that you should probably put in place When you’re going through and building up your social media following alright, then the third thing is Okay.

This is key to you: got ta have some type of product product to Sell. Okay. Now this obviously the whole idea behind all of this is that you can go through and make money For your business or make money just for life in general right. So You know some people might be starting to be like well Jase, I’m not in for the money. Well, Let’s get real at the end of day. At some point you are going to be right, you’re not going to want to spend all your time.

Game is skill, build a personal brand and then make no money whatsoever, okay, so the Products this could be a number of different things, so it could be a digital online course. Okay, It could be a software, it could be a physical good, Okay like, for example, Logan Paul. He sells like his maverick merges his t-shirts awesome. I don’t know how much she’s going to be selling now that that u2 is basically banning him or doing some crazy stuff there.

But you got to have a product to sell or like, for example, You know my buddy that wants to start the Instagram account for a golf okay. He can maybe have a training on how to go through and improve your putt or your chip shot Or you drive whatever it is. I don’t I don’t golf something all the different terms, or he could do some type of affiliate deals With links to Amazon. Where he’s saying hey, I recommend this driver.

This driver is awesome, It’s great to use, and then he get a little affiliate cut where you don’t have to manage any of the product, the shipping any of that stuff and That super beneficial, where you’re probably not going to make as much money. If it’s you just going to feel They attack the product, if you have your own products, you’re going to make a lot more money, But that’s another way to kind of like have that hands-free business more of the lifestyle type of business right.

So This is he right here guys because, yes, you can go through and make money from YouTube ad revenue. Yes, you can go make money from like brands and sponsorships and all that stuff, But honestly that type of money that you can make is like Pennies compared to. If you have your own product right. So I know people that they’ve got tens of thousands of followers. They’Ve got hundreds of thousands of followers and They don’t make a ton of money because they don’t have this core back end product nailed down completely Okay.

So you got to think about Okay, If you have 10,000 followers or 30,000 or 100,000. What? What kind of like that niche right like what? What is that following based on and what would be something that they’d all be interested in? Maybe you could make like you know some t-shirts, like a community type t-shirt like Logan Paul at the Maverick brand like a. I mention a little bit earlier Or you know Gary Vaynerchuk.

He had the wine that he was going through and selling, so He went through gain a skill set. He was really knowledgeable up about wines: Okay, Build a personal brand around wine initially, And then he had the product to sell on the back end. Okay, now one core thing guys! I want you guys. I really want to stress this big-time gaining this skill. Okay, if you do not have a skill right now, No worries, okay, like so that’s kind of where I found myself about two years ago I was, I was doing a startup And I was like can’t.

I know I know some digital marketing stuff and all that stuff. But let’s say my startup completely tanked and everything just went to crap and I had to start over completely from scratch Or, let’s say even worse, like I had actually get a job right like happy for me, That would be like the worst thing on the planet. So what I thought was like man, You know I’m pretty good at like some of the social media mark and stuff, But kind of just been dabbling like I know SEO a little bit.

I know a little bit of the YouTube stuff. I know a little bit of all these things. I was like if I really knew how to go, sell on webinars buy really new Facebook Ads buy really new email marketing like I’d. Had these core skill sets that It served not only me, but you know every like a lot of other businesses. Okay, So I went through and I spent probably the next. I don’t know six and nine months going through and hammering that down really learning that skillset guys.

Believe me, It wasn’t easy but, as I mentioned guys, yesterday made twenty thousand dollars in just one day. So if you think about that, that was like less than two years ago that I took a step back was like man. I need a skill set. Okay, So if I can tell you, hey, go get a skill set nail it down and then in two years You could potentially be making five grand a day or ten grand a day or twenty grand a day Or I’ve got some buddies that are doing.

Like fifty to sixty grand a day, Okay, which is insane like I want, I want to get to that level like that’s crazy right, so anyway, guys. These are some kind of basic tips as far as how to get started With social media for beginners. If you really wanted to build a business around it, I highly Recommend gaining some type of skill set right Like get something where you either know a lot about a topic like whether it could be.

You know wine like Gary Vaynerchuk. It could be accounting finance marketing. Whatever it might be like or you know, tan or J Fox Talked a little bit about him on the blog before he knows how to sell on Amazon, right Or other guys to know how to sell on Shopify or, like my skill set was. I knew how to generate leads For real estate agents really well and now you know mortgage brokers and kind of like branch, that off from off that okay, Then I went through and after I kind of got that core base of like okay, these guys, I’m generating These form having great crazy success stories.

This is awesome. I can now go build my personal brand around it, and Now I’ve got a product to sell where we bill out of software. I have trainings, I have coaching’s all that stuff And then there’s easy, even things like little fingers of pieces that I can build off of that where it’s like now. I’Ve got my core training teaching Real stages. How to generate leads on our software, and now I got a whole different training Teaching mortgage brokers.

How to generate leads on the software, because they’re so closely related right and now I’ve got a third training of teaching digital marketers right, like maybe you might be a digital, marketer or marketing agency right and teaching them. They go, get real estate, Clients and mortgage clients. Now I’m just I just started that a month ago, because a year year and a half ago, Yes, I was getting clients, But I wasn’t like getting him on a super consider how to go through, and I had to gain that skillset.

First, I had to like make a get a better foundation on that, And so once I built that solve foundation – and you know I think today so yesterday we did twenty thousand, and I think today, We’ve already had like 50 to 60 new signups or something like That on our software, So it’s like, I feel like I’ve – got that skill set got that nailed down where I Feel confident where it’s not like the blind leading the blind.

I know how to lead people to be able to say: hey, you want to generate real estate, leads and And go get real estate, clients and market for them and get paid a monthly commission for your marketing services. On that, Here’s exactly how to do that! Here’S like the légion campaigns, Here’s how to go through get more people organically. So anyway, It’s kind of a proven process. But, as I mentioned it’s taken time, so what I would suggest, if you’re completely starting from scratch Right now, you don’t have a skill set.

Take the next six months, KS January 2018 January 11th, I think, or twelve things, twelve Okay, so January 12 2018. Take it till set it to the goal. Okay, say by June You’re going to Have a solid skill set, whether it’s you know hey, you know how to generate leads or Forfor. Like you know, some type of business owner real stay Insurance whatever or you Know how to like golf or you know how to you’re really knowledgeable about wine or some topic and then once you do that, Go through And you’re helping people right, you’re getting some excuse.

Some testimonials experience, basically that credibility. That authority Then go start building your personal brand around it on the platform that that complements whatever niche You’re going after and then create some type of product to sell to the masses, And that’s the beauty about social media right like instead of back in the day When you could only reach your local real estate Agents like we’ve, got agents all across the United States and Canada And we’ve now, I think they were pretty close to 3,000 agents that have been on our platform and using our Training and all stuff which, which is Crazy right, like I, would have never been able to do that probably 20-30 years ago, But now I can do that because we’ve got social media.

We can connect with so many people right so Anyway, guys leave a comment down below. Let me know your thoughts. Let me know I’m curious to hear about what you’re trying to go through and build your social media brand on And if you guys leave your thoughts down below I’ll be sure to respond to every single one of you guys. If you guys got a question I’ll give you guys some feedback, let you know how I can be helpful And if you guys are brand new to the blog.

My name is Jason Wardrop, as I mentioned earlier, and if, if you’re not Subscribed yet make sure you subscribe because we tried I’ve tried to launch a new article every single day and stuff gets me know, It gets piled up, so it gets hard sometimes. But I try to launch a few articles. Every single week, at least Be able to help you generate more leads, make more money and grow your business right so anyway, guys Thanks so much for reading today and we’ll talk to you all later.

Social media is a perfect way to get your message out to the masses and increase your search rankings. 

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Where to Market Enamel Pins – Best Ways to Get Seen!

You have been working on your pins. You’Ve been setting up your shop and now I’m going to show you exactly where to be: to increase your reach and to get your stuff in front of excited customers, but before we do that, go ahead and hit that bell, so you could be notified subscribe. I do articles every Friday, so do all that and then come back and then I’m going to show you exactly where you need to be to sell your pins.

Okay, so you’re ready to start marketing your pins but you’re not quite sure where to start, except for Instagram, I’m going to get to more Instagram tips in a second, but there is more to marketing than just that one app. So, by the end of this article, I am going to show you exactly where you need to be and exactly what you need to do to get seen on multiple platforms and increase your reach to sell your pins okay, so the first up is Instagram duh.

I’Ve talked about this before I have a whole webinar that you can read all about tips to grow your following on Instagram, but the biggest thing I want you to know about in this particular article about marketing on Instagram is to figure out what is working for. You so this is different for everybody. Everyone’S audience is different. What they respond to is different, so I want you to go into your analytics and I want you to look at the things that are giving you the most engagement, and I want you to look at the things that are giving you the most likes and the Really important ones are the click throughs, so those are the ones that people are looking at and clicking through your profile and they’re, going to your shop so figure out what those are along with followers.

You want to see the stuff that brings in more followers, but once you get those followers there, you want to see what they’re engaging with and you want to see what is converting them and it’s making them click over into your shop. So when you see and organize those things – and you can see the pins and the photos that people are most likely to click over to your website, you can duplicate those kind of photos.

You can share those same photos again. Don’T do it like super soon, but you can absolutely reuse photos every few months and you can duplicate the kind of subject matter. That’S in those photos and the type of caption that you use – and you can use that to your advantage, because you know it’s already working okay. So let’s talk about Pinterest for a second. This is a platform that I have been experimenting with, and I’ve been really excited with the results of it.

Pinterest is basically just a search engine and there are entire courses. You could go into how to use Pinterest for your business, but for again the purposes of this article we’re going to take a higher-level look. So Pinterest is a search engine, so that means you can put a pin up and then it’s there. So if people are looking for it and if people are looking for certain things, if you’ve got keywords, if people are responding to photos that are similar to yours, Pinterest is going to show them.

They’Ve got their own algorithm too, so you can utilize Pinterest for your shop by creating a board for just your shop, so you can have all of your own products in there. You could have a board for your Instagram. You can cross promote on both of those you can repin pins from each one. You can have boards that are themed, so I have one that’s like super cute pins cap, pins and I’ve gone kind of granular with the types of boards that I have around pins, and so in those boards you can pin other people’s stuff, which is awesome because You’Re supporting the community and you’re, showing your followers and just people scrolling through Pinterest, really awesome fun stuff.

That also works with your own aesthetic and you can put your own stuff in there too. So I think it’s really really fun. It takes kind of minimal effort to get used to it. Of course, there are people, it’s their whole job. A lot of people go really hard into Pinterest, but for our purposes I think it’s good. If you want to just dip your toe in a little bit see how it goes and make just a handful of boards and pin stuff and just kind of read.

I haven’t even really touched mine in a couple of months and my views. My monthly views keep growing, which is pretty awesome, so I would definitely recommend taking some time once a week every couple of weeks and just go through, pin some stuff. That’S been on your Instagram pin some stuff, that’s in your shop and just kind of get the pins flowing on Pinterest and then see you’re, just kind of see your accounts go up.

I think Pinterest is about the fourth or fifth referred to my site. So I definitely get sales from Pinterest, so it’s definitely not as much as Instagram or direct traffic, but why not take advantage of it if it just takes a couple minutes um every few weeks to kind of dip your toe in and try it out so definitely Recommend being on Pinterest, for that reason, okay, are you kind of excited to try Pinterest now, like I was on the fence about it, but once I started doing it, I got really excited about it.

Oh, so let me know in the comments if you are either on Pinterest already and are like duh. Of course you should be on there and put your pins on there or, if you’re, not on Pinterest, yet and you’re like yes, give me this. So tell me down below what you think. Okay, this is a big one, email lists, so I talked about this a bit in my webinar to again linked below all that jazz, but email lists are so important.

The thing about social media is that we don’t own that platform at all, so Instagram could decide that it doesn’t want to post photos anymore and then what do we do? You know um. So the thing about email lists is you you own that list? These are people that have told you directly. They want to be on your email list. They want to hear from you. They want to get your content, so it’s really important to take care of these people.

So what I like to do is I try really hard to email. My people once a week with just some little notes. I try to send them coupons every now and then that are just for email subscribers, so they have a reason to be there, and that is kind of the biggest thing that gets people on email lists. So if you’re not quite sure what to do for an opt-in, I like to offer a discount code for people who you sign up for my list and just treat them well like these are your people.

These are your biggest supporters. I know when I send an email out to my subscribers, then I’ll get sales like these are the people that support me more than anyone else and they’re the ones that want to jump on any kind of specials or promotions or new products that I’ve got going On like these are my people and I love them so take care of them and if you’re worried about emailing people – and you haven’t done it in a while just do it, it doesn’t matter.

If an subscribe, the unsubscribe, it’s fine, they wouldn’t have bought anything anyway. So, who cares so I I definitely recommend having an email list. You can start by doing MailChimp. That’S what I started out using and they’re really great they’re super easy to use. You can integrate them and pretty much any selling platform at all. It’S really important start. Your email is start it now. Okay, this last one is a little different.

I think you should always market yourself in person too so have business cards, I’m terrible at always having business cards, but I do have special logo pins that I send out in orders. You know over a certain amount, you get a free local pin. So I keep those with me at all times and they’ve got my the name of my shop on the back of the pin and if anyone comments – and this has been huge since I’ve gotten my eita bags.

But people always comment on my bags because it’s still a pretty new thing and people are super into pins and when they see someone with a pink collection they’re, like I understand you, okay, no and whenever anyone reaches out to me or taps me on the shoulder. It was like, I love your bag. That’S awesome, then. First thing I do is say thanks. I’Ve made it which is like the best feeling in the world, but it’s also really cool.

When you can hand them a free pin and be like here are. My shop is on the back of this and definitely check it out. I was in Target the other day and this gentleman comes up and it’s like. Can I take a picture of your bag? For my daughter, she really likes pins and I was like sure, and then we ended up chatting. I gave him a pin from off of my bag and then he they ended up coming to Flair fest that weekend and they hung out and supported all the other artists there.

So you can’t you can’t underestimate in-person stuff, so it’s the same when you’re at shows always have your business cards. I don’t know it’s just been really fun talking to people about my shop and explaining what I do and having my eat a bag there with my pins. It’S a really great way to like help. People understand, because a lot of times you say I make enamel pins and they’re like, but if you have a physical thing to show them, then it really helps.

So I think it just helps build a deeper connection with just other human beings and with your local community, which is really great and yeah. I don’t know I just think having that physical pin, the one I have is really small. It doesn’t have to be super expensive, but I think having the pin is just this kind of extra over the edge when you give someone a free pen, because I get really excited about it.

So I don’t think, there’s anything wrong with Tooting your own horn in person with actual human beings. Okay, so we talked about Instagram. So I want you to go into your analytics and I want you to take a look and see which posts are giving you the most clicks and the most engagement. These are really important, so you can duplicate that kind of thing for later. I want you to take a look at Pinterest and if you’ve already got one set up, awesome, let’s be friends on Pinterest and if you don’t take a look around explore, you can look at my profile just to see an example of what someone’s doing with pins On that site, so take a look and dip.

Your toe in, I think, it’ll be really good for email list. If you don’t have an email list, get one uh-huh and if you haven’t emailed your people in a while, do it and then and don’t be shy when you’re in person with someone give them a business card, explain what you do be excited about it and be Confident in your work, because you’re awesome and you own your own business and of course you should holler about that.

Okay, so do you feel good about those options? It’S not too much! It’S totally doable and I actually go into more depth. As I said before and my webinar the five ways to grow your following fast on Instagram, I talk more in depth about email lists on there too. This is my go-to webinar. It’S time well, tons of free content go read it already. It’S really important. It’S a great webinar, full of so much stuff that you can really put into action immediately to start growing your followings, so do it go check it out if you like this article, go ahead and take a screenshot and share it on on Instagram on your stories.

Let me know: what’s helped you like this article subscribe, tell your friends all of that good stuff and and give me a party horn to give me a party horn emoji in the comments below. If this has been helpful, let me know what you think. I would love to talk about it. I love talking about social media and marketing and all that stuff. So let me know, I hope you liked it and I will see you in the next article bye,

 

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Time Saving Social Media Tips for Your Business

So hey I’m Sam, and this is Emma. So I’m constantly knowing social media’s important and you need to be on it. Or your thought is I have to like. I have to comment. I have to constantly post Actually Emma. I know you’re the social media Queen here. So what is some of your Tips on saving time on social media, First and foremost start a social media content calendar.

This is a great way to help you plan ahead, also to help you get Creative with your posts, because it is all about quality, not quantity, So to improve the quality. If it you want to plan ahead, To get those holidays in there with some cool posts, Also think about it. This way you got Instagram Facebook Twitter. How often do you post I get that asked all the time And the worst thing you want to happen.

Is you wake up it’s Thursday and you Haven’T posted anything since last Thursday, So with Instagram, post At least once a week, But I recommend a couple times a week – Also take advantage of those Instagram stories’cause, that’s really to me easier to fit in because it’s more Raw unpolished content, So it’s a really great Way to some like behind the scenes, I know we’ve done it here on set And then for Facebook again post a couple of times a week And think about what photos, you can add, Show photos of your team Showcase.

Your expertise share something that’s entertaining and of value, Educate me and then Twitter. Now Twitter. You can get A little more frequent to stay on top of that newsfeed, So you can be posting every day Once a day, maybe twice a day and keep it short and sweet. Like me, And informative, I wasn’t going to say it And you might be thinking I’M a seasonal business, so I’m going to like take some time off with that social media calendar Eh wrong, Let’s say: you’re a hotel.

It’S the off season show me a picture of the beach Wish. You were here, Happy get excited about it. Take this and put it top of mind for your customers, your guests, so they don’t forget about you throughout the year Wow Emma! That’S all great and it’s Valuable information, However, I’m only one person And it feels like it’s a lot to do. Do you have any kind of Tips on how to kind of go about all that.

Yeah totally So I will bring up, Go Daddy, Social. We are a do it for you service, we’re on that team And we’ll take this Completely off your plate, After all, it’s a full time job So we’ll give you the Writers to handle all this, If you want to handle this on your own Rad, there’s hootsuite TweetDeck, those are scheduling apps, So that can help you to plan ahead and get that content. You know think about it ahead of time, Ready and it’ll post on your behalf.

In the future, I also recommend to Keep in mind, especially on social media, that you don’t always have to create original content, Which does take more time. You can also share content from relevant folks in your industry. So let’s say you have a restaurant and you read this great tweet from Bon Appetit. Oh, my gosh click retweet. There’S your content for the day and it’s super relevant to your audience.

Maybe some cool recipes and cooking tips, Or maybe you are a landscape artist and you read something about on homes and gardens or better homes, And you get excited about it. You’Re like this is something My audience will love Again: repost retweet And don’t forget user generated content. Your customers are already big fans of what you do. They might be taking photos of your food, your products capturing their experience.

With your services Pay attention to that when you’re mentioned and repurpose that Share it, retweet and That’S going to save you time, Just like the scheduling apps that I mentioned prior So I’m sensing a theme here that I don’t have to come up everything myself Exactly and that’s. What’S so cool about these Social media blogs They are very social and that, yes, it’s not always about You and it shouldn’t be Just dishing out your content, your expertise, sell, sell, sell.

You want to drive some Conversation and engagement with the help of your friends on social, Like other businesses in your industry, So I know one of my bad habits in the past is really just always being on social media. So do you have any kind? Of tips to kind of help with that Yes, you can definitely just set aside some time a window where you take that time to really focus on your social media content And also go and check out what other people are posting.

So you can get new followers. You can get eyes on your brand by just following, like minded people, And in addition to that, I’m a big fan of setting alerts and reminders. Oh yeah, I love to do whatever I can to declutter up here and take off my brain One less thing to think about. I am all for it. I live by my calendar, so I get that Yeah same You should see it mine’s color coded It’s ridiculous.

Oh mine’s bland So have an alert, Have a reminder and then, when that alert goes off this is your time to hone in and see you know who’s commenting on your post. Did you get any reviews And if you did take the Time to respond to those Read them and respond: In a personal manner, And any mentions that you have, Which I just talked about, User generated content: this is another great time to Check in setting that alert, like hey Sam, remember, see if Your customers are posting about you and, if so, acknowledge that, because this is clearly a Testimonial to your business, if they’re out there mentioning you Or taking photos of your services, your products Take advantage of it set an alert: Your users, your clients, your customers, they’re the best marketers for your business.

Another thing that I recommend for a good time saver is write out the copy before you post, So your caption. I see this all the time. With my influencer friends, They got that great shot, they’re ready to post that awesome photo on Instagram and then they’re Just hanging out stumped for words like Em Em Em. What do I say? I’M, like I don’t know, you’re putting me on the spot. So it’s something to Think and put time aside to put these captions, Maybe in a word doc, I often use my iPhone notes.

I see my influencer friends do the same So that way, they’re not rushed to come up with a witty creative caption. They have like this caption bank. If you will So you’re saying pretty much, you don’t have to do. Everything in the moment, You know you can plan it out Yeah and that actually brings up a good point. We’Re talking a lot about captions and having a caption bank if you will, But also have a photo Bank, so if you come across some compelling photos that you think you might use one day to represent your brand or Your team or your business store those in a place where You can easily access them And just put them out there.

It’S going to save you so much time versus that day, you’re coming in to the kitchen, You haven’t posted on Instagram in a week and you’re like already rushing to get the orders out, Be like oh team, get Together, we’re going to do a behind the scenes photo, It’s like no. This is our busiest time of the day. People need to be served. Customer service is still important, So get a photo bank it’ll save you time in the end, All right, that’s a wrap comment below with your Favorite time-saving tip And make sure that you, like this article, subscribe to our blog and ring that bell to make sure you’re notified when our brand new content comes out.

This is The Journey

Social media is a perfect way to get your message out to the masses and increase your search rankings. 

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5 Social Media Marketing Tips to Dominate in 2020

Hey! What’s going on, on this article, you will learn 5 awesome help steps to become a better social media marketer in 2020. Let us begin! The first step is lead generation by gathering data. Now, how do you gather data and what is data? What’s the data that you should be gathering, let me break this down for you, your objective in using social media.

If it’s to sell, you should not be chasing followers or likes, or impressions otherwise known as vanity metrics. What you need to be doing is capturing emails, addresses and phone numbers and there’s a couple of ways that you do this one. You can set up a landing page on any type of website. So someone goes to your website and then they have to input their information.

They get something in return, whether it’s an e-book, a white paper or an exclusive article. Whatever that exclusivity is you want to make sure that someone has to opt-in first and in return you’re getting something out of it? So what happens when you set up this landing page? Well, you can then remark it through Facebook Ads or by sending any email out to potential customers. Don’t lose sight of phone numbers.

Phone numbers now become valuable for remarketing through SMS or text message marketing, there’s a platform that I personally use called super phone. So when you collect phone numbers through super phone, you can rebroadcast out and guess what you’re now bypassing the social media superhighway and you’re able to get your message in front of people directly on their cell phone. But in order to do any form of remarketing, whether it’s through email addresses or phone numbers, you need to gather data, not followers.

#2, which is text message marketing

The platform that I recommend for text message marketing is super phone. There’s an interview that I did a couple of years ago with Ryan Leslie, founder of super phone. Those are really insightful, and ever since then, I started using super phone income nation with social media. So if you have an Instagram account, you’ll see there’s a button on Instagram for you to send a text directly, Now what happens when you send a text through the account. It will then send you a text back with a landing page form.

So you see where I’m going with this? Once you fill out that landing page form, your email address is sent to whom ever owns the form. Now all the information that You need, in order to follow up. Basically, think of social media and email and SMS marketing all being married together. There’s not just one platform that you use, but you need use all of these platforms in combination with social media being the feeder source to get you the data that you need.

#3, private messaging on whatsapp and slack

Let’S face it. Social media today is noisy! Your objective use social media in a business is that you have to find ways to break through that noise and stand out! So staying along the same lines of what I said previously with collecting data. Wether it’s an email address or phone number. Think about setting up a private group on slack or whatsapp for your superfans or you’re more connected fans, Hopefully you’re using some sort of social listening tool that you can easily identify who these fans and these supporters are. Once you’ve done that then You invite them over to your own private experience by doing this, meaning by creating a group on slack or on whatsapp you’re able to bypass all the noise, all the self-promotion, all the flexing. That’s occurring every single second of the day on Instagram Facebook, Linkedin, etc.

#4, Gather Intel or set up listening feeds.

Let me break this down, for you make it really easy, let’s say I’m a public speaker. So I get paid to speak at conferences.

How am I going to find out when a conference is looking for speakers? It’s really simple. I go to Twitter and I type in call for speakers now you can save that feed and you can go back to that feed in real time at any minute of the day and you can see who’s updating the feeds. So, in my case, as a speaker as soon as I see that there’s a new call for speakers tweet, I then go and I apply speak that conference.

If you’re a real estate agent, you can set up feeds for the city that you do business in, and certain key phrases or terms like looking to buy a house in Houston or moving to Vancouver. The key is that you’re using social networks as search engines, so once you gain the Intel now, you can effectively communicate with your prospects.

#5, using Giphy.com

What I really like about Giphy is that you don’t have to have a big grandiose presence on any social network.

You just have to have the right gifs on Giphy , for people to use in their content on Facebook, Instagram or Twitter. Now, why are people using gifs? It’S really simple to spice up and add a little humor or character to their content, so provided that you have the right mix of gist. I have gifs of me doing all sorts of different animations expressions, You can also use Giffy to promote books as long as you have gifs in the Giphy library.

Anyone on these social networks has access to your content, so think about this. If you’re searching for ways to growth hack into Facebook’s, 2 billion user ecosystem 1 billion users on Instagram over 300 million users on Twitter, this is the easiest hack. Just put your content on Giphy, sit back and let others use it now.

These are 5 tips to help you become a better social media marketer in 2020. But if you notice, I didn’t tell you how to become a better marketer in YouTube or Facebook or Twitter. The reason for that is because these 5 tips can be implemented across the board on every social network or you can use them as standalone strategies as Well, thank you so much for reading this article.

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