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Online Marketing

What Is Digital Marketing And How Can You Use It To Grow Your Business?

It makes being in business easier than ever. Let’s get into this article how’s it going everybody. My name is Brandon brashears, I do digital marketing.

I have an agency called maverick digital marketing. I also have podcasts and create content and create daily marketing articles here on YouTube. So if you are trying to grow your business or if you want to start a business, want to start an agency if you’re looking to do any of those things, then please consider subscribing, because I create daily articles that helps you to get better at marketing.

So what is digital marketing? Well, you’ve probably heard about things like content, marketing or blogs, or article creation or just in general, there’s social media marketing too, like there’s all of these different concepts and that all falls underneath the larger umbrella of digital marketing. Digital marketing is using anything on the web. To take attention and turn that attention into some kind of an action – hopefully so sometimes you’ll have people that want to sell things like on websites like Shopify or click funnels or WooCommerce, or other tools like that.

But how do we get people to go and take action that we’re looking for them to take? That’s exactly what digital marketing does now, I’m a huge proponent of content. Marketing I mean content. Marketing is a part of digital marketing where we create content, that’s relevant to a group of people. We use that content to segment those people and show those people offers there’s also pay-per-click marketing, there’s search engine, optimization, there’s social media marketing, there’s, email, marketing, there’s, ecommerce marketing, there’s all these different specialties of digital marketing, but ultimately what they do is they take attention and They turn that attention into action, and so it really is as simple as that human behavior is pretty much the same.

It’s really interesting. If you look at books like scientific advertising, it was written in the early 1900s and it’s super super relevant because it’s today, even because peoples typically behave in certain ways. So we use the what we know about human behavior to drive attention and drive traffic to different offers, and then we get people to buy typically things that they need or want based on their activity and that’s what digital marketing does now.

There’s two kinds of ways to get people to do something you can try and get people to do something by enticing them to do something or you can get people to do something because they want or need it already. Now I’m a big fan of trying to find people who want and need what I’m selling, instead of trying to make them consider that they should be buying something because it’s a lot easier to find somebody who wants something.

For example, if you’re trying to sell hamburger. What’s the most important thing that you need, some people might say: well, we need the best quality, meat or buns or lettuce, but I think that if you find a starving crowd, who is really really hungry, they’ll pay a lot of money for that cheeseburger because they Already want it and they’re starving, so that’s kind of what digital marketing does through content and other strategies.

We use attention and we take that attention segment it and then show relevant offers and make offers now a lot of times, especially with businesses. You’ll hear you know what digital marketing doesn’t really generate, return on investment for me and they get confused a lot, especially when it comes to social media, marketing or other blogs, where they’re, creating content and they’re doing a lot of work and activity, but they’re, not turning That activity into actual sales or leads, and so a lot of times, especially if they don’t have a clear strategy, digital marketing, seems really difficult.

But the way that we do digital marketing through my agency and the way that good marketers do marketing is that they’re able to measure and track their offers. They’re able to track return on investment return on adspend and typically they create one objective per campaign and they measure that objective. So most marketing in general, you start out. You’ve probably heard the term a marketing funnel and a marketing funnel is a big component of digital marketing, because we drive attention and traffic and find out people that are interested through segmentation, and then we show offers so you have three stages of the funnel there.

We have awareness which, in order for people to understand, or in order for people to do business with you, they have to know about you right and if they don’t know about you, they can’t be business. So that awareness is at the top of the funnel a lot of the content that we do and create, gets people to be aware of our content and aware of our brand so that they can take the next step in our relationship.

The next step of the funnel is the middle of the funnel, which is evaluation so once they know about you, they have to evaluate you once they’ve evaluated you, then they can convert and that conversion process happens. Once somebody becomes a customer and pays you and then hopefully they continue to convert over time. So we take the attention and the time met where people are spending time we take.

So we take places that people are spending time on, like social media networks or Google or Yahoo or Bing or other search engines or just anywhere. People are generally taking time and we drive people through different funnels. Now funnels are going to look different depending on the different stages of the purchasing process. People are in so, for example, if you have somebody that is just researching what the best kinds of cars for having a family member, never sorry for having.

So, for example, if you take somebody who just is starting off the purchase process and trying to find out what kind of cars are best for having a family, for example, that’s a very different stage of the funnel than somebody who is looking at specific lease payments On a specific model of a car, and so in general, we and depending on what your business is and depending on how you want to be targeting people who want to do business with you, you’re, going to target different stages of the funnel and be able to Drive action and activity based on what the person searching or the person engaging what their mindset is and then what action they’re looking to take.

So it’s definitely a science and an art, because your business is special and even though there’s a lot of similarities between different businesses, you’re going to know, ultimately what your clients want and need more than probably anybody else. So how is digital marketing different from traditional market? In general, it’s pretty much the same. The only difference is that it’s all done online. So in the past there have been TV advertisements, newspaper advertisements, Direct Mail, billboards, things like that.

We pretty much have an equivalent of those inside of digital marketing right, so billboard ads are like banner ads, for example, and Direct Mail is like email and newspaper and advertorials, for example, are a lot like Facebook. So there’s a lot of overlap between marketing and advertising. In general and digital marketing, it’s just that the tools and level of sophistication that we have within digital marketing allows you to track and understand exactly what’s going on what your conversion rates are, what your return on adspend is, and so for that reason it is amazing.

Most business owners have more tools now than they ever have had before. One thing, that’s so cool about digital marketing, too, is that the barrier to get started is very low, and so there’s a few things. That’s exciting about that and there’s a few things that are not so exciting about that. So, since the end buried entry is super low, you can go right now and start running. Facebook ads and you’ll be up and running within just a little bit, which is amazing.

It’s not too hard to get started. The problem is, is that it is extremely crowded and it is extremely competitive, and so if you don’t know what you’re doing you can quickly waste tons of money and a lot of people do, and so, if you ask most small business owners, have you ever run Facebook Ads almost all of them will say yes and you say great, what was the return on that spend on that? They’ll have no clue because they don’t know how to set up and measure and track things.

So I make daily marketing articles here that helps to educate you to understand exactly what you should be doing for your digital marketing and how to grow your business in a way. That’s measurable and scalable. That’s what’s important here. We need to understand. What’s working and what’s not and the only way that you can do, that is by setting specific objectives and having each of those objectives be measurable, now determine, depending on what part of the funnel you’re we’re working on if you’re generating awareness, if you’re generating a valuation Or your generate conversion you’re going to be measuring those objectives differently and in the next articles, we’ll talk about the different objectives that you should be measuring across each step of the funnel.

If you need any help, they’ll, please don’t hesitate to ask and comment below if you need any helper, if there’s anything that I can do, I love digital marketing. I’ve been doing this for about twelve years now and it has changed so much, but I just see that there is a huge opportunity for small businesses. If you are a business and you’re, not creating content and you’re, not driving people through finals, you’re going to have a really hard time to stay in business, business is shifting and it’s lingering more and more towards online.

So if you don’t stake your claim right now in the land rush, that’s happening in digital marketing, you’re going to be way behind the curve, so the best time to start is today well, the best time to start was actually yesterday, but the second best time is Today, so if you haven’t started, please let me know what I can do to help if you ever need help with anything again. Just comment below happy to answer questions and please consider subscribing.

I do daily marketing articles here and I love this stuff, so I’ll see on the next article be sure to subscribe, have a great day.


 

Categories
Online Marketing

How To Start | A Gary Vaynerchuk Original

Let me tell you how hey guys I know I look like from scholars right now very high in the air back from London, headed to a York City Expressway a article, so many of you are stuck and can’t start.

I broke it down into that. What how and where right whw right like what are you going to talk about, but the way all of you need to do this and how you actually start is by doing you ever done anything, yet you know this whole fake it till you make. It brings. No value to anybody, you need to make something, and that thing is a manifesto. It’s always been obvious. It’s always been obvious. What causes success? What I needed to do you know every time I read content the internet web television readed, opening the other night was responsible.

Is working she’s interviewed George Lucas, something seeing the same shit. We took it to all the studios, every single one of them and nobody wanted it. So what you do so I said: well, I’m not going to give up now. You’re stuck you haven’t, started cuz you’re stuck, I think, you’re of using trumps the excitement of victory for so many people. So here you go what what I’m going to talk about? What do you want to be known for? Look yourself in the mirror and ask yourself: what do I want to do every day for the rest of my life? Do that and see what people need to understand is the way we communicate today is so different and the platforms have been redefined.

You want to be in health and fitness, you want to be in strategy, you want to in social media, you want to be and sneakers you want to be in coffee. You want to be in electronics, you want to be in in fashion york like smurfs smurfs. It up, you can make seventy thousand dollars a year talking about the smooth, whether that’s your mission or where you’re at right. Now your truth manifesto tell me what you’re thinking about it like if somebody made a article eight years ago that I think fashion should be high low.

I think people should wear expensive, stuff and inexpensive stuff in one wardrobe. They would have been like the queen or king of the vision of the fashion industry, just by making a article for the thing that facebook why your Instagram, like facebook’s, going to buy instagram four months later it happens. So I was on Piers Morgan, this company’s 550 days old, how the hell is it worth a billion dollars and my opening line is they stole it? And then I guess, last year, this time right, facebook bought whatsapp for 18 billion, and every article like the next day after the news came out is like oh wait a minute.

They fucking stole Instagram the. How is there’s only a certain few ways to communicate in the world whether this is article form something extreme yeah like just get on a train and go away for a week or something different? You have to break pattern whether this is audio form sitting here. Listening to my music list and I’m starting to find a little clarity, audio being a podcast you’re, an outspoken advocate for both hustle with self-awareness yeah.

So if you had to put them in order, even if it’s a 1a and one sample in self-awareness, not important when you know her, you, yes, when you know who you are hustle sexier yeah like it would have been cooler for, like the people. Listening for me to say, hustle, because it’s cooler right heck, you mean of do podcast, put the record on your phone and just speak your truth as I sit here right now, writing this article or at least mellowing it, because that’s how I do it get in Front of a camera to Southeast out, you know I’m old, now, kids, at 40, I’ve observed a lot to tell you that optimism and positive is a huge variable.

Good morning. Instagram me Gary. Instead of a motivational quote or some sort of collapse, one of those tamanna fees tell you all the guys, their attention thumbs up on the tripod or have a d-rock, your nephew or sister, making me this is real quick you can in turn is here. Somebody guys might remember him or you write it, but the way all of you need to do this and how you actually start is. By doing I create an obnoxious amount of content because you’re the strategy of how we do it don’t do anything.

Just keep. Reading keep reading my stuff keep being entertained by my energy. Keep being inspired, don’t do don’t look and have dinner at seven o’clock and 22 years like when your strategy is right, you win, and so we have figured out that pillar content creates content underneath it at scale. Everybody welcome to the first hashtag askgaryvee. I think it’s the first one, but I actually do think I tried to do this once before.

I feel like I’ve got the team now in place to actually do this more often to macro patients macro patience, my patients you’ve got a deploy. Patients you’ve got to love the process, what’s the ROI of social media, so I look at her ago. What’s the ROI of your mother, there are so many people in here that shouldn’t be producing article, because that is not the best way they communicate only a decade ago, as I was speaking here, all I would be talking about is blogging.

Yet there are people in this room that are caught up by picture and article communication and they are tremendous writers and they don’t realize that blogging or posting on medium or even my favorite little hack. Right now, if you’re a good writer – and you want to build up a profile for your business or for yourself, I actually highly recommend you start blogging inside of Facebook and Instagram, I literally mean writing seven.

Fifteen twenty five sentences. Three four five paragraphs word: a written content within your feeds that people will absolutely consumed. So that’s number one and two know what and and how right like. How are you going to do it and then we’re distribution? That’s that’s what you need to figure out next and it’s the hardest part for a lot of you hardest part is to start the next hardest. Binlog things are hard hard to start hard to know what format do it in audio written article and the number three? How do you get people to see it all goes down in the DM which key is providing other people more value? I just don’t see people doing it, it blows me away and it is absolutely wonderful and it is absolutely going down on Instagram DM influencers where you pay for it even pay in facebook ads Instagram a sponsorship deals youtube pre-rolls against people of those interests fashion.

You know feed line, sneakers technology or or you reach out to people that have audiences urge hashtags click them look at. The account then see how you can bring them values, DM them go and soft, bring value, rinse and repeat: 10, three or five thousand times. So the thing maybe should do is go upper east side doesn’t get. This guy looks like it took picture Haji Instagram influencers right now today, for doers is the probably, but only behind facebook, ads the single best arbitrage in marketing and then then try and then you learn when you’re a pioneer you have to taste it.

There’s no report. There’s no white paper, there’s no modeling mixed metrics that are going to teach you how that’s going to work when you’re the first explorer. You have to taste the berries and hopefully they’re, not poisonous we’re living through this incredible era of massive opportunity. Yet everybody’s talking and reading and nobody’s fucking doing start fucking executing. So what does that mean? That means you should write a medium blog post every week, content podcast article written, quotes, pictures and then tactics.

What scares me quite a bit is that most of you, when you see these logos, you think of a piece of content that you make and you think of those five blogs and more as places where you distribute it. Twitter and Facebook are tools. Twitter and Facebook are markers and crayons right, no fax machine. These are not just distribution blogs. These are blogs where you have the natively story, tell Facebook youtube and instagram or ABC NBC and CBS, and what I figured out for last decade is how to make mash and the end with and show, and he are inside.

Though, and my question is, how do I also and stop being a pussy metemma, I want to do where you are go. What’s lacking you some, I don’t know other people’s POV come on man classic style. Yes, yes, please take a step back and think about how awesome it actually is. It is imperative that not only do you start thinking about your content strategy on these platforms for your business, facebook, targeting I mean, like I mean that’s it like you, can literally put your business address, run a male, a radius around it or everybody in the 70, 8, 1 zip code or 20 8802 as very Jersey in the house, zip code and everybody will see it and that’s in that zip code in that feed.

It’s a piece of cake. So if we talk about coffee, Google, the word coffee and the word blog or coffee and media company and literally email, every editor and writer of every copy blog on the internet, the way you’re going to make money online and by the way anywhere it’s by grabbing. It so if I were you, I would do this, I would go to whoville, I would type in beer, so I would click this one pop glasses, calm.

I go to this site, I see what they have. I would find if the phone number of this place. Here’s a phone number. I pick it up. How long could I speak to about you guys, possibly advertising a light? Beer blog that’s mean, then search the hashtag coffee and go to every coffee, influencer and coffee, released and coffee media site on Instagram and DM them, and ask them to give awareness to this manifesto.

You just wrote, and one out of three hundred twenty-seven will but that’s better than zero. Undervalue is just that. One view needs to be the right view. Place one view is a humongous will take sense until you do it and what I’m willing to sit here right now and make this article hoping that one fucker one boxer says: oh shit, yeah fuck it. Where the threaten word. We look at the mediums linkedin.

The word presses, you start a blog right or we do it on your facebook or you do in your cereal. How there’s only really three core waves in the current internet to really communicate to the world, the written word or article? What I’m doing right now youtube facebook, article Instagram one minute version article – is the other way we communicate a number three audio the boom of podcast. These are things that matter what the fuck do you want to talk about? How are you going to communicate it written audio or article, and how do you get people access see? This is where we showed you how to go into the DM right, then, before you’ve got to figure out how to use some money and use facebook ads and target the people that you’re trying to reach or grinding hustle.

Just literally female is 702 1500 different blogs or media sites and saying he wanted this spread with my content, somebody has a 14,000 person, email newsletter about coffee news, find that person and ask them Scott asked, be smart, Jab, Jab right hook, ask them what you can Do for them, because you want everybody to read this. He posted on medium and hit up the editors of medium, who curate content post a link on it and to read it right, hit up the 4700 coffee influencers on youtube and send them a message and ask them if they want to read it on their youtube.

Blog that has 147 views. 147 news is better than zero, the fuckin work and how you start


 

Categories
Online Marketing

5 Tips To Improve Your Digital Marketing Offers

So when you’re sending traffic to your website or sending traffic from Google or Facebook or anywhere, you want people to opt into the offer that you’re driving you’re driving them to you, and so this is going to be very helpful for creating offers that work better and Hopefully reduce the cost per lead that you’re getting so, let’s get into this article, hey there buddy, my name is brandon brashears.

I make daily marketing articles here. So if you’re looking to grow your business with digital marketing, I talk about everything from pay-per-click ads to email, marketing to conversion rate optimization to SEO to basically anything related to digital marketing. So if you’re looking to grow your brand with business or your business or brand with digital marketing be sure to subscribe here, alright, let’s get into this article.

So when you have traffic that you’re sending to a web page, you should have an end offer in mind. If you don’t have an offer in mind, then you’re, probably wasting a bunch of money, so number one make sure that you have an offer. But once you have an offer, let’s do a few steps that are going to help you to get the most out of it and convert as much as possible. So the first thing that you need to do is the offer needs to be consistent.

So if you say, for example, on your ad hate, we have a free book, come and get the free book and then all of a sudden they get there and then it’s 1995 and shipping and handling it’s not really a free book so make sure that the Offer is consistent from the ad to the landing page throughout the whole process: you’re, not adding things to it or adding a lot of terms and conditions to it. People are going to see through that and they’re going to say this is not true.

It is a scam and they will not buy from you, so it has to be number one very consistent in the entire way through again, if you’re trying to drive traffic to a web page. What’s the point of driving people under false premise, so you’re, basically lying to them, make sure that you’re not lying to them. Make sure that you’re, honest and open about what the offer is, because you’re trying to attract those people, you don’t need to sell something that you’re not selling.

The second thing is, it needs to be really clear: what are they getting? What is the benefit for them? If you haven’t done so already be sure to read this article, I talked about three questions that you need to ask yourself before you run any ads. It helps you get really clear about who you’re serving how you’re helping them and the best way to deliver that. So be very clear in what you’re giving them.

The third thing that you need to do is make sure that it’s congruent it has to be congruent to your brand. It needs to make sense why you’re offering this it has to be relevant to your core offers and really be congruent with your brand. So if you have, for example, a luxury hotel, if you’re offering a free timeshare, stay, it’s not going to be a congruent brand offer for your business right. So you’re going to want to make sure that every piece of you offer every piece of the ad.

Every element within your website is going to match your branding match your positioning and the offer that you have it’s like if you’ve ever been somewhere and you’re like hey, this isn’t adding up, and this seems kind of sketchy. That’s the same thing. If you don’t have congruent offers with your website – and it doesn’t look good so make sure everything is congruent and well branded number four: does it make sense? It has to make sense in order to deliver value to people? I can’t tell you how many times I say: okay, what are the best offers that you want to be driving people to for your business, to the small business owners and they’ll say well.

I have this package in this package and this package – and I can do this and I have this, and can we pull up the website? I have everything listed out there. That is not very simple and easy to understand. It needs to be very simple. The simple more simple, the better: we need to be able to convey what the value is really really quickly. We only have a short amount of time, typically to do that with cold traffic, so it needs to be very, very concise on what it is that you’re offering and how you deliver value to these people.

So for it to make sense, you should make it as simple as possible, and I like to make things as simple as possible in every aspect. So if you’re able to convert them natively right, so we don’t have to send them to a landing page. If we can convert them, natively, that’s even better and so simplicity inside of every aspect of the digital marketing, helps you to increase conversion and attract a lot more customers and clients.

Add a better price so make sure that it is as simple as possible and the last tip is to make sure that it’s described well, so you need to really deliver your value as far as what is the before look like and then what does the? After? Look like and if you’re able to convey what the before and after is it’s a problem that your target market is actually having. Let’s say that you were a dentist right and you were going to help people that had been afraid of the dentist.

So you can talk about all of the fears and the troubles and the worries and talk about what it’s like to be there, what they will go through and and where they will end up where they will finally be able to put this stress aside, because we’re Not scary – and you know they’re like talking about all these emotional things – that’s just an example there, but if you are able to describe the before and the after well, if you’re going to have such a better time converting these people that are visiting your website or Your web pages your landing pages because they’re going to feel and understand, what’s in it for them so many times people talked about offers in their business and they just talked about themselves.

Instead of talking about what’s important to the client, so make sure that you’re framing all of the conversations that you’re having around the customer and around the client, they need to understand. What’s in it for them, because that’s ultimately all that they care about, especially the colors of the traffic, gets right, so the less people know about you, the more important that it is that you’re telling them what’s in it for them.

If you have people that are friends and family that know like and trust you already, you don’t have to work hard to sell them. They’re interested in you. The reality is, when you have a business in your online people, don’t really care about you, I’m sorry. They don’t care about me either. It’s okay um! You just have to understand that they are all about. What’s in it for them, because they don’t owe you anything, they need to understand what is in it for them, so make it very, very clear and, and let them know exactly what’s in it for them alright, so I hope you enjoyed this article if you liked It be sure to hit that thumbs up button and if you have any questions, comments or need help with anything.

Please comment below. Please also subscribe here. If you want to grow your business with digital marketing, if you’re looking to increase sales online, this is a great place for you hangout. So, thanks for reading and I’ll see you on the next article have a great day.


 

Categories
Online Marketing

Best Outreach Methods For SMMA in 2020

I should had already tell from the title and the introduction today we’re going to be talking about outreach for your social media agency.

Now, for those of you do not know who, I am, I am Joshua Tango George, I own a social media agency called brand pannier here in the Netherlands, and they also have a coaching business where I basically help you guys. You know start and scale your own marketing businesses and, like it’s literally one of the most common questions I get from those who are just starting out with the coaching, but also from you guys, you’re just reading the articles and follow me on Instagram or are in The the free Facebook community is what is the best method of outreach and, like there are so many lists, I googled it obviously and to see what other people are saying on this topic.

The reason for that was obviously for keyword, ranking, etc, and there are so many articles, alright, the best method for outreach do this to get your face, clients immediately. This is the only method that you need like this is the golden method and all the other methods are like worthless and also like that, but it there is no real. Like no golden method. There is no like, like one method, that that soars like it better than every other method, and there is no best method of outreach.

You know for this year or you know last year you know it’s it’s it’s not the method itself, but it’s the person who you are okay and what I mean by that is. It depends on who you are as a person or you introvert. It’s all you extroverted, do you like being in front of the camera? Are you good, like you know, with like, let’s like on the phone, you know, are you someone who is really good with writing? You know closing copy.

Are you so on that write? Really good emails, are you someone that is reaching out to english-speaking countries or clients when that is not your native language? How fluent are you in English? You know, are you reaching out to people in your own language and so on and so forth? There are so many factors that play a role in this that it’s you can’t really say like this is the be-all end-all method for our reach, for your social media agency.

Okay, now there are like I said there are so many different ways of reaching out to all the agents or the clients and businesses, and just like off the top. My head, like I said, loom article outreach, you got emails, you’ve got cold, Facebook, outreach, you’ve, got cold, call and you’ve got an Instagram. You’ve got LinkedIn, you’ve got inbound beats where they come to your way, like you have like a case study funnel or you.

I post contents on social media like LinkedIn articles or blog articles, you post in facebook groups, and they come to you. They schedule a free discovery. Call this profile funnels as LinkedIn photos. There’s a freelancer websites. There are so many ways of reaching out to potential clients, and what you just need to figure out for yourself is what type of person are you are you introverts or extroverts? Are you good with, I said, are you good filming yourself? Are you good with cold calling, you know, are you showing that likes to pick up the phone and bring like a hundred numbers a day, or would you rather like sit behind your laptop and send out emails? Would you, rather, you know, engage with all the people that, like my other people, or help people out in Facebook groups, so they come to you? Would you rather like build up a case, so the answer shock a bunch of money at it and you know like listen, I have to pay traffic, you know, get you inbound leads, etc.

Okay, so all depends on who you are as a person and where you are, you know in your in your agency life. You know. Obviously, if you have the cash flow and you can leverage your cash, where you know, as opposed to your time, you can actually run ads and run as to a case study or a so. It’s like a mini webinar to get your inbound leads, or you can just list your own straight of legion ads for your own agency.

You know if you come if you are promoting lead generation as a service that why not just run leads for yourself. The Royal Legion ads for yourself get leads for your agency and in closing now, if you spend let’s say four or five hundred on lead ads for your agency, you get X, amount of discovery, calls X amount of leads and you close a client for the thousand. A month, you’ve already ran a profit and you’ve got profitable ads.

You know your campaign was profitable. Okay, but if you haven’t got the time the money, it’s a leverage, you will need to leverage your time, which means that you will need to do manual outreach or you know, I’m seeking get creative and get like appointment. Sensors that you know like basically get Commission on every appointment that they set and stuff like that, lay the draw ways around it. Obviously, but you know you need to just figure out that if you can’t leverage your money, you need to leverage your time or vice versa.

If you haven’t got the time where you’ve got the money, you obviously need to leverage your money rather than your time and then, like I said you know, there is no golden method. There is no be-all end-all method to do outreach or to get clients. Every method is effective. If you do it, you know, if you do it enough times, if you know basically crunch up those numbers, if you do like, let’s say you doing, Facebook outreach, angle, 2 and one method.

Thank you. One message every day like that is literally like 30 messages a month. That’s not going to add up. You know, you’re not going to get a high conversion rate with that, but if you, you know, send out, let’s say 80 or hundred messages a day. You know chances are that one of those messages will be with a client potential client that is actually interested in what you have to offer. Okay, so this all comes down to your numbers.

Okay, so if you let’s say you need ten Scully calls to close one clients, that is a conversion rate of 10 percent, and then you need to figure out okay. How, if that is, if those are your numbers, how many clients or potential clients do you need to reach out to to actually get those tennis chronicles that might be 300 messages or if you are really good with yours with your appointments, then you might only need, Like 20 messages to get those 10 meetings to get that one clients, okay or you – might only need 2 meetings to get one client.

You know if you have a conversion rate of 50 %, a closing rate of 50 %, and then you know you only need to discovery, calls to get that one clients, and you know for two incoming calls. You only need to send out, let’s say or whom, the message! Okay, so you need to know those numbers and then from there you need to just figure out for yourself what type of person are you? What method of Irish do you like, then? You just need to go all in on that and be consistent with it.

Okay, not just once a day like listen, you need to do it or whom good times a day, if you you know, if you’re just on outside, you really want to face clients, you can’t leverage your cash flow. You will need to do manual. Outreach. Are you building to spend some time on it because businesses they do not know who you are okay, they will not come to you when you are starting out, you need to go to them and you need to convince them that you’re, the right person for the Job, okay, so hope you got sort of this hope you enjoyed this article if you did make sure to leave this article a thumbs up and subscribe to the blog for more for those of you that are really serious about starting your own social media marketing agency And you basically want guidance on how to do it.

You want to cut your linen cave in half and rather than spinning your wheels actually get guides from those who actually do achieved it and I’ve done it. Then. I also have my own coaching program. I will link it in the scripture box down below, if you’re on the fence about it or you’re unsure. If I’m right fits, you know for you as a coach, then we can also just know schedule. A free discovery call no strings attached where we can basically say you know if you’re right fit for each other.

Okay. So with that said, I’m going to wrap up this article, like I said lightsphere, because some outlet comment down below what you’d like to see from this blog next subscribe, the blog for more and I’ll, see you guys in the next article


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3 Social Media Marketing Tips For Beginners In 2018

Alright, now, the reason why I Kind of like came up with this idea to shoot this article is because I’ve had a number of friends. Actually, personally, text me reached Out to me – and so I kind of wanted to maybe make this as like a little help for them As they’re going through and growing their business they’re all in different businesses.

So this could work if you know you’re real estate. You know on a marketing agency – Oh my god, Friends got want to start a Golf Channel, Another friend, that’s in network marketing. There’s there’s all these different things and it all is pretty consistent when you’re going through and building up your business on social media right now. Now, I’m just so you guys, if you guys, are brand new to the blog.

My name is Jason Wardrop And I use these exact strategies yesterday, mated twenty thousand dollars in just one day, I’ll, actually I’ll, throw a little Screenshot right here. Something like that. So you guys can actually believe me see that it’s real There’s, no exact strategies that I’ve gone through and used, And the cool thing is. I was just talking with a friend the other day actually, and we were talking about how, Like I started, diving into this stuff less than two years ago.

Okay, so it’s not like it takes you a whole lifetime. Let you go if you’re a doctor you’re going to go and get to spend eight to ten years in school, And then you kind of like hit a cap of what you can really go through and make, whereas with social media. Since you can reach so many people, you there’s not really a cap on your income or learning, And you could do it fairly quickly. Alright, But there’s a few core things that you need to know as we go through and break this down so step number one guys I’ll try to write it fairly big, so you guys can see this and excuse my my terrible handwriting here, but number one is Gain a Skill okay, so let me just hit this really quick guys, So many people – this is bugs me and I know it bugs a lot of people They go.

They try to be the fake expert because, like being an expert, is Big nowadays, because it’s like oh you’re, the expert go launch a course and make all this money. Well, if you don’t have any credibility or authority No-one’s going to go trust you and you’re going to make like Pennies compared to like what you really could make now, if you think about it, If you guys are familiar with Gary Vaynerchuk, which I’m sure so you Guys are, he is a big-time businessman.

He’s got millions of followers on all the different social media platforms, But the interesting thing is: if you guys go, look at the beginning of his career And when he first started out, he started out with a company called Wine Library, or it was called a Wine Library, TV Right, he start out with a YouTube blog and would shoot a article every single day to go through and propel His wine business.

He was selling wine out of his dad’s little shop And he went through it, took him to the Internet And then I think they sold that company for like 60 million dollars right. So You got ta gain a skill and ideally that skill is something that you’re passionate about right like so when my friends, He just texts me yesterday is like hey man. I want to start an Instagram page on our Instagram profile on golf he’s, a big-time golfer He’s super good at golf.

He’s in all these big-time tournaments He’s, like you know, how would I go through and do this, and so that’s the nice thing he’s got a skill, Whereas I’ve got other friends who they want to go through. They want to create the big social media following, But there’s no one, there’s no backstory to them like I’ve got another friend. He is called the bucket list. Family They’ve got, I think, close to million followers.

Now He’s got a cool story, He went started an app and sold a snapchat anyway, We were in the same business school together and we were having a few classes together, But what he did instead of going through and getting like that, necessarily like that skill, He Built a story around his profile right where it’s like: hey He’s taking his family, He sold everything all their belongings And then they’re traveling, all around the world and now they’re getting sponsorships and cool deals and stuff like that.

So he’s got a story behind it, whereas most people you’re going to need to have some type of skill set like You know, Gary Vee he went in and he started just like going through and Evaluating wines right or you need to go through, learn Facebook Ads. If you want to start a marketing agency Or you’ve got to get some, I got an another friend. He sells courses on Amazon, okay Or he sells stuff on Amazon.

He build a course around that and now his personal brands blown up. So We got to gain a skill guys that that’s number one, If not then you’re going to be kind of built on like a deck of cards. Okay, go on deck of cards, alright, So the second thing is going through, and this is this part number two is really what I think you guys here for is building a personal brand Okay, so I started about a year and a half ago marking two real Estate agents right and I’ve kind of become the known as The guy okay he’s the the real estate Legion marketing guy and all that stuff.

So I’ve worked with now a few thousand real estate agents, helping them generate leads Market. The business go and I’ll grow. That and now I’m kind of starting to help other people Create their own marketing agency right. So I’ve gone through and I’ve kind of built that personal brand – and it didn’t happen overnight and like with Gary Vaynerchuk, Didn’t happen overnight. He was for years doing that that daily show and just working – And he wasn’t like necessarily just like in the branding kind of comes with it right.

So when you’re going through and you’re building your personal brand, It’s key to pick the right platform. Where you know your users are going to be okay, so Bit my bigger, if like, if you guys, are reading this on YouTube, Which you are cuz, I’m shooting it for my youtube blog. You see, I probably have like a thousand subscribers, which is pretty miniscule Right. That’s not not that big on Facebook, I have about 30,000 followers.

Okay, which is you know it’s getting up there. It’s not like a huge falling, But it’s a decent size And the reason why I build it up on on Facebook is because there’s a lot of real estate agents. A lot of mortgage brokers a lot of real estate brokers on Facebook, more so than are on YouTube. Okay, and so I went through – and I built my personal brand on Facebook, But then, like my buddy, he wants to go through and build his.

He wants to build his Instagram account right so, depending on your business, You got to know your target market and know where they hang out, like, for example, And one friend I was telling you about who’s got. He sells on Amazon, well, Amazon, crypto Shopify, all that stuff. That’s super Hot, on YouTube right! So, if you’re going to go through and connect with other people, you got to make sure you’re using the right Platform where you know like snapchat.

It’s going to be a different following Instagram different following, whereas like Facebook, now You used to be all like kind of the younger generation and now none of the younger. I got some of the younger brothers and none of them are ever on Facebook. It’s kind of like: oh, that’s, not cool anymore. That’s for old people right, so you got to pick your right Platform is you’re going through a building and guys Like I could go through and we could hit different strategies on how to build on Instagram YouTube.

Facebook. All these different platforms, But there’s like there’s a million other articles out there on how to do each one of those specifically and there’s guys that, like they Specialize in that one platform, all right, so we’re not going to hit that in today’s article. I just want to cover a few these key concepts so that you can have a kind of core basic Understanding of some things that you should probably put in place When you’re going through and building up your social media following alright, then the third thing is Okay.

This is key to you: got ta have some type of product product to Sell. Okay. Now this obviously the whole idea behind all of this is that you can go through and make money For your business or make money just for life in general right. So You know some people might be starting to be like well Jase, I’m not in for the money. Well, Let’s get real at the end of day. At some point you are going to be right, you’re not going to want to spend all your time.

Game is skill, build a personal brand and then make no money whatsoever, okay, so the Products this could be a number of different things, so it could be a digital online course. Okay, It could be a software, it could be a physical good, Okay like, for example, Logan Paul. He sells like his maverick merges his t-shirts awesome. I don’t know how much she’s going to be selling now that that u2 is basically banning him or doing some crazy stuff there.

But you got to have a product to sell or like, for example, You know my buddy that wants to start the Instagram account for a golf okay. He can maybe have a training on how to go through and improve your putt or your chip shot Or you drive whatever it is. I don’t I don’t golf something all the different terms, or he could do some type of affiliate deals With links to Amazon. Where he’s saying hey, I recommend this driver.

This driver is awesome, It’s great to use, and then he get a little affiliate cut where you don’t have to manage any of the product, the shipping any of that stuff and That super beneficial, where you’re probably not going to make as much money. If it’s you just going to feel They attack the product, if you have your own products, you’re going to make a lot more money, But that’s another way to kind of like have that hands-free business more of the lifestyle type of business right.

So This is he right here guys because, yes, you can go through and make money from YouTube ad revenue. Yes, you can go make money from like brands and sponsorships and all that stuff, But honestly that type of money that you can make is like Pennies compared to. If you have your own product right. So I know people that they’ve got tens of thousands of followers. They’ve got hundreds of thousands of followers and They don’t make a ton of money because they don’t have this core back end product nailed down completely Okay.

So you got to think about Okay, If you have 10,000 followers or 30,000 or 100,000. What? What kind of like that niche right like what? What is that following based on and what would be something that they’d all be interested in? Maybe you could make like you know some t-shirts, like a community type t-shirt like Logan Paul at the Maverick brand like a. I mention a little bit earlier Or you know Gary Vaynerchuk.

He had the wine that he was going through and selling, so He went through gain a skill set. He was really knowledgeable up about wines: Okay, Build a personal brand around wine initially, And then he had the product to sell on the back end. Okay, now one core thing guys! I want you guys. I really want to stress this big-time gaining this skill. Okay, if you do not have a skill right now, No worries, okay, like so that’s kind of where I found myself about two years ago I was, I was doing a startup And I was like can’t.

I know I know some digital marketing stuff and all that stuff. But let’s say my startup completely tanked and everything just went to crap and I had to start over completely from scratch Or, let’s say even worse, like I had actually get a job right like happy for me, That would be like the worst thing on the planet. So what I thought was like man, You know I’m pretty good at like some of the social media mark and stuff, But kind of just been dabbling like I know SEO a little bit.

I know a little bit of the YouTube stuff. I know a little bit of all these things. I was like if I really knew how to go, sell on webinars buy really new Facebook Ads buy really new email marketing like I’d. Had these core skill sets that It served not only me, but you know every like a lot of other businesses. Okay, So I went through and I spent probably the next. I don’t know six and nine months going through and hammering that down really learning that skillset guys.

Believe me, It wasn’t easy but, as I mentioned guys, yesterday made twenty thousand dollars in just one day. So if you think about that, that was like less than two years ago that I took a step back was like man. I need a skill set. Okay, So if I can tell you, hey, go get a skill set nail it down and then in two years You could potentially be making five grand a day or ten grand a day or twenty grand a day Or I’ve got some buddies that are doing.

Like fifty to sixty grand a day, Okay, which is insane like I want, I want to get to that level like that’s crazy right, so anyway, guys. These are some kind of basic tips as far as how to get started With social media for beginners. If you really wanted to build a business around it, I highly Recommend gaining some type of skill set right Like get something where you either know a lot about a topic like whether it could be.

You know wine like Gary Vaynerchuk. It could be accounting finance marketing. Whatever it might be like or you know, tan or J Fox Talked a little bit about him on the blog before he knows how to sell on Amazon, right Or other guys to know how to sell on Shopify or, like my skill set was. I knew how to generate leads For real estate agents really well and now you know mortgage brokers and kind of like branch, that off from off that okay, Then I went through and after I kind of got that core base of like okay, these guys, I’m generating These form having great crazy success stories.

This is awesome. I can now go build my personal brand around it, and Now I’ve got a product to sell where we bill out of software. I have trainings, I have coaching’s all that stuff And then there’s easy, even things like little fingers of pieces that I can build off of that where it’s like now. I’ve got my core training teaching Real stages. How to generate leads on our software, and now I got a whole different training Teaching mortgage brokers.

How to generate leads on the software, because they’re so closely related right and now I’ve got a third training of teaching digital marketers right, like maybe you might be a digital, marketer or marketing agency right and teaching them. They go, get real estate, Clients and mortgage clients. Now I’m just I just started that a month ago, because a year year and a half ago, Yes, I was getting clients, But I wasn’t like getting him on a super consider how to go through, and I had to gain that skillset.

First, I had to like make a get a better foundation on that, And so once I built that solve foundation – and you know I think today so yesterday we did twenty thousand, and I think today, We’ve already had like 50 to 60 new signups or something like That on our software, So it’s like, I feel like I’ve – got that skill set got that nailed down where I Feel confident where it’s not like the blind leading the blind.

I know how to lead people to be able to say: hey, you want to generate real estate, leads and And go get real estate, clients and market for them and get paid a monthly commission for your marketing services. On that, Here’s exactly how to do that! Here’s like the l├ęgion campaigns, Here’s how to go through get more people organically. So anyway, It’s kind of a proven process. But, as I mentioned it’s taken time, so what I would suggest, if you’re completely starting from scratch Right now, you don’t have a skill set.

Take the next six months, KS January 2018 January 11th, I think, or twelve things, twelve Okay, so January 12 2018. Take it till set it to the goal. Okay, say by June You’re going to Have a solid skill set, whether it’s you know hey, you know how to generate leads or Forfor. Like you know, some type of business owner real stay Insurance whatever or you Know how to like golf or you know how to you’re really knowledgeable about wine or some topic and then once you do that, Go through And you’re helping people right, you’re getting some excuse.

Some testimonials experience, basically that credibility. That authority Then go start building your personal brand around it on the platform that that complements whatever niche You’re going after and then create some type of product to sell to the masses, And that’s the beauty about social media right like instead of back in the day When you could only reach your local real estate Agents like we’ve, got agents all across the United States and Canada And we’ve now, I think they were pretty close to 3,000 agents that have been on our platform and using our Training and all stuff which, which is Crazy right, like I, would have never been able to do that probably 20-30 years ago, But now I can do that because we’ve got social media.

We can connect with so many people right so Anyway, guys leave a comment down below. Let me know your thoughts. Let me know I’m curious to hear about what you’re trying to go through and build your social media brand on And if you guys leave your thoughts down below I’ll be sure to respond to every single one of you guys. If you guys got a question I’ll give you guys some feedback, let you know how I can be helpful And if you guys are brand new to the blog.

My name is Jason Wardrop, as I mentioned earlier, and if, if you’re not Subscribed yet make sure you subscribe because we tried I’ve tried to launch a new article every single day and stuff gets me know, It gets piled up, so it gets hard sometimes. But I try to launch a few articles. Every single week, at least Be able to help you generate more leads, make more money and grow your business right so anyway, guys Thanks so much for reading today and we’ll talk to you all later.


 

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Why SMMA is the best business model to start in 2020!

No time, okay, guys and welcome back to the article so, like I said in the introduction in today’s article, I am basically go to give my two cents on business models, online business models and why I think that social, media, marketing or SMA or the social media Agency business model is the best to start in 2020.

Now, for those of you that do not know who, I am, my name is Josh. What angle George, I own, a social media marketing agency here in the Netherlands called brand paneer, which is currently doing six figures, and they also have my own coaching business, where I basically teach you guys on how to start your own social media business. Okay. Now, with that said, the reason why I started social media marketing about three four years ago was because Lisi required no startup capital, and that is also one of the main reasons why I’m such a big advocate of social media marketing, because all these other business models Affiliate marketing, CPA, dropship and what else have you got? Amazon FBA you’ve also got a bowl which is like the Dutch Amazon FBA, like all these.

Other business models require startup capital because you need to invest in either paid traffic or you need to invest in products. You need to do product test and you need to you know, ship those products to the Amazon warehouse with a boulder come warehouse. You know this there’s so much upfront investment required that it makes it extremely difficult for those without just starting out and want to in money online.

Without you know a prior investments, it makes it really difficult for you guys to actually start it, whereas with social media marketing. That is not the case. You can literally now go and knock on some business owners door and basically you know explain to them why they need to set up Facebook ads, and you know just ask for a monthly retainer fee now with that said, obviously, for those of you that have no, I they were social media marketing.

Is you guys are a bit confused right now? Basically, social media marketing is basically where you show business owners how to set up Facebook ads, and obviously you run them yourself as well. You set up the Facebook ads for a business owner and you help them get in more business. Okay, so for e-commerce stores, that means you’re going to get them more sales and, for you know any other business. You know you basically focus on getting them more leads and more clients.

So, for example, let’s say you have a gym as a client and it’s it’s a high-end gym. You know personal trainers and the saunas and stuff like that, and it’s a hundred euros a month to actually go to that gym. Okay, so a monthly subscription, it’s a hundred euros. That means that is 1200 euros a year and let’s say you can get this clients. This order, the owner of the gym, you can get them an extra ten members, a month which is easily doable with Facebook Ads.

If you don’t lead your ads to this gym. That means that you’re getting them 12 K a year every single month because you’re getting them 10 members a month, each member is 1200 a year. Ten members 12 K. You know. That is how easy you can get money for this business and if you ask for 1,000 a month for this, you know they are more than happy to do that because during Ulysses still 12 X and their return on investment, okay – and that is the way social Media marketing can help businesses, but also help you as a business owner as well, because you know you are in and money from providing a service that is also helping that business, so everyone wins basically, and that is why social media marketing is it’s such a great Business model, because, as soon as you set up all these advertisers etc, there’s no need to know physically be in a specific location, okay, its location independence.

So you can set all these ads from Thailand. You can set these ads up from the US. You can set these answer from Europe, it does not matter and it doesn’t matter the business owner either. Okay, these are care if you’re on the beaches of Thailand or you’re, stuck in your bedroom or in a little kiosk you’re setting up the ads. All they care about is the results okay. So if this is a results based service and you get paid a monthly fee for this, so you know it doesn’t matter if you are in the office or you’re on the beach.

As long as you’ve got a laptop and an internet connection, you can do this service okay, so that is another reason why social media marketing is great to start off with, because it allows that location, freedom and it’s it’s nowadays. Everything is moving towards like a remote type business or a remote site, tasks no type job, because people no longer want to be stuck in a specific place and with technology.

Nowadays it’s no longer needed. Okay, you don’t need to be stuck in an office stuck in a kiosk. You don’t need to physically be anywhere because if you have a meeting with someone, no you can just have a flyer Skype, but you can have a value. You can call a person up on whatsapp, no there’s no reason end long, it be in an office. Okay and more and more businesses are realizing this, and that is why you know these businesses won’t care.

If you are like says you’re on the Bahamas – or you know you’re in Bali, setting up these advertisements because all they care about is that bottom line? Are you bringing them in more business? Yes, is it with the investment thing new? Yes? Well then, they are more than happy to pay. You open some 1000 a month for this service. Okay, so, like I said, no upfront investments required its location independence and the fears reason why I highly recommend social media marketing is that you don’t necessarily need to have the skills okay.

Now I understand that might sound a bit weird, because I’ve just spoken about Facebook ads and you know how we can help businesses grow by leveraging Facebook ads but who’s to say that you are the person that needs to set up those ads. Okay, you are the business owner. You do not need to necessarily settle the ads if you do not want to. If you have the skills and you have the knowledge and you have the expertise and you know you want to keep all the money for yourself, then.

Obviously be my guess and set off the ads, but if you want to scale this business – and you know that there’s someone else out there that can do a better job than you and really it is in your right to actually give that job or give that Client to a contractor okay, so you are the business owner. You have a contractor where come below you or with you or alongside you that sets up the ads. You close the deal and you get someone else to do the ads for you.

Okay, I, like I said, there’s nothing wrong with that because you are the business owner, you own the agency, you do not necessarily to work in the agency, so you don’t need to necessarily work in the business. You can work on the business, so you can wear, hung, get any more clients and then you’ve got a contractor setting off the ads and doing the service for you, okay, but I said that is only if you want to if you actually enjoy doing the ads Or if you want to learn that skill or if you’re, just starting out – and you don’t want to outsource this because you actually need the money, then just do it yourself until you get off so the same point that you cannot, you can no longer take on More way, then, obviously you’re doing it to outsource and you can start building a team okay, so I hope you got some how’s this if you are interested installing your own social media agency, but you’ve got no idea how to get started.

I also have a free training which is linked in description box down below for those of you that are ready to take action and actually wants to start an agency alongside me and want to weigh together with me. I also have a coaching program again. It will linked it’s all linked in description box down below where I list, we take you by the hand and push your agency to the next level and also to that six-figure mark okay.

So I hope you got some out of this subscribe to the blog for more and I’ll, see you guys in the next article


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How to create BUSINESS VIDEOS for social media

They can increase traffic, boost conversions and encourage repeat business. Hands-Down social media marketing articles are an excellent tool for brand building, but if you don’t know how to create business articles for social media you’re missing out on all those benefits, not only that but you’re also leaving your competitors with an advantage.

If they’re already publishing articles on Facebook, Twitter, Instagram and you are gets which brand you’re tagger buyers are paying attention to, it’s, not you. Let’s take a look at why articles are essential to your overall marketing strategy and how to use them at each stage of the marketing funnel. What’s up guys, then shove it here, I’m a business owner and investor on my own journey to creating wealth and building my dream lifestyle, showing everything, of course that I learned on this blog if you’re in the same journey join me by hitting the like and subscribe Buttons there’s a reason: 87 % of businesses use article as a marketing tool.

Article drives results. Let’s take a look at these social media. Article stats shared in a recent report by was L 68 percent of people prefer to learn about a product or service. By reading a short article, making it the most popular consumer education tool, 84 % of article marketers say that article has contributed to increased web traffic and 80 percent say that article has helped increase sales.

There’s no question: they’re posting articles on social media will help your business grow, but how do you know what to post what social media sites to use, and even what type of article to create when learning how to create business articles for social media? You want to keep these following best practices in mind. In order to get the most engagement, you need to post on social media sites that your target market use regularly.

For example, if you’re targeting gene expressional consider posting on LinkedIn for 25 to 44 year-old consumers. Look at Pinterest and Instagram, and a few business sells to younger generations, get creative with your articles on snapchat or check top for Facebook, YouTube and Twitter. It usually appeals to a general audience should be posting your articles to these social media sites to help build up.

Your brand’s online presence and when posting your articles be sure to follow the formatting guidelines of each blog and to post directly to the site, won’t cover these on this blog, but Java on Google, as there’s a ton of resources online next is keep the articles short. You don’t need to make articles long, in fact, most have an attention span of only about 8 seconds. After this point, people tend to lose focus.

That doesn’t mean you need to make eight second articles. What that means, as short, is generally better. I wish that was true for some other things opt for one to two minutes for informational articles and less time for entertaining and inspirational content. Long-Form articles have their place and social media environment, but when you’re, just starting out stick with shorter content, also be sure to include your most essential messaging towards the beginning of the article that way, if your viewer becomes distracted 20 seconds in they’ve really readed the most Important content, we’re creating articles and coming up with ideas for what to post think about what would be helpful, useful or interesting for your target market, just as you would win, making a blog, post or other forms of content, keep in mind.

Your buyers have plenty of article content to consume on social media, so you need to make sure that your business for yours are appealing and high quality. There is an abundance of free or low-cost online article creation and editing tools. You can use to create cost-effective business articles. They look amazing, article, powtoon and animaker, a three you can explore to get started links below in the description.

You want to make sure that your articles serve a purpose for all potential buyers, one of the most effective strategic approaches you can take to make articles designed to move viewers through each stage of the marketing funnel. How does each article help your potential customer move through the awareness stage, the consideration stage and, of course, the most important, the buyer step? How do these articles connect, making it easy for your target audience to transition from a prospective buyer through to a customer? By answering these questions, you can use your articles to get results, so we in the stage articles designed to draw in new customers and help build your brand.

These are your top of the funnel marketing articles. Your essential purpose is to make people aware of your business and what you’re selling these articles tend to be entertaining or amazing consideration States articles are meant to answer questions and educate potential buyers about your product or service. These are the middle of the funnel articles that can help prospects, who are looking for a solution to a problem, but they still need to learn more.

These articles are typically educational or informative, a Empire stage article. These demonstrate how your offering is the solution to the problem identified in the consideration stage. So these are your bottom of the funnel articles that you’ll show to buyers who are ready to convert these are more sales orientated and should direct viewers to your landing page. Most businesses fall into the trap of skipping the awareness and consideration stages and go directly to decision stage.

Whilst this can be an effective method for some ecommerce products, that don’t require a lot of thought before purchasing most of the time, you need to build a rapport with your potential customers by sharing value and helping them on their purchasing journey. So there you have it how to create business articles for social article. By now. You understand the positive impact that business can have on your impression to grow your business.

Most of us have a powerful camera on a smartphone, I’m sure you’re no different. So there is literally no excuse not to get started with creating article. I hope you found this article useful. If so, please feel free to smash their like button smash. I do that often, and it’s really awkward marish, but nonetheless, don’t forget to hit that like button, because it really helps the algorithm helps me grow.

My massive YouTube following that I don’t have, but otherwise I’ll see you in the next article


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The Best SMMA Niches of 2020

What’s going on, guys are welcome back to a new article. So for those who have follow me on Instagram, I had just put off a basically a Lowe’s question posts on the instrument or saying you know what is your biggest struggle with your social media marketing or you know basically permitting you from Starr an SME and someone? Basically said that they did not know which niche to choose from when starting out – and this is Leslie a guy who has no agency, he is considered a star.

You know he’s he’s done a bit of research, but do one thing that’s holding them back from starting agencies, because you can’t pick a niche and I was like how can something as miniscule, ostap prevent you from going after your goals and trying to reach your goals For obviously you know when starting out it can be quite thorne, so you know you’ve got so many industries to choose from so many niches, so many different types of clients and you’ve also got so many diff types of articles online.

This is going to be one of them. You know basically preaching which niche is the best to choose from when starting out and then you’ve got people on LinkedIn saying that they, you know, you need to focus on real estate. You’ve got some of the bigger agencies. If you will as saying that, you need focus on info products – and you know this is everyone’s basically got their own opinion on it, but no one’s actually saying no, no one’s, basically giving up a nuanced answer to it.

You know to what is actually the best agency or best Easi best nice to choose from, and in this article I trying to give you guys, like a sort of top three and explain my experience with niches and if you should actually niche down or not because Obviously, that is something I saw up for the base as well, and I have also stated my opinion on this a couple of times, but without ramadhan too much before I actually start this article.

If you are not already subscribed to this blog, please make sure you click on that subscribe button. Why? Because it really does help this blog grow and it does help me be able to reach a large audience which I can then provide value to. I’r also help out and help them live life on their own terms, provided that they follow everything that you know. I basically teach ok so now, with the shameless plug out of the way we can actually get started with the article so when starting out or when I start start with my social media agency, I did not have a niche at all.

I, let’s just reach out to everyone and everything. Why? Because I did not know which industry I could get results for. I didn’t know which ensure like working with. I did not know what type of clients I wanted, so I, let’s just reach out to everyone and everything, hoping that someone would say you know yeah fine, take me on as a client and then basically my thought. Pattern was okay, the first clients I get.

I’r just going to reach out to duplicates of back clients. So let’s say I let’s say my first client is a dentist from there. I’r just going to reach out to more dentists. You know if they see the same as Facebook ads. You know you get. Basically, you get like, let’s say, 10 purchases or 50 purchases, and then you want to look like audience of that. That list and that’s basically what my pattern or my thought pattern was in terms of getting started.

Get one clients see what nice that client is in and then find more clients in that same nice turns out that list. My face will probably might feel like six. Seven clients were all different industries, ranging from recruitment agencies to like entrepreneurial bars and network groups. To what else did we have a mind, cochin wig shop, a arts and crafts course? What else do we have? We had a fitness app, we had a other app.

What was it I was like here. Basically, I can a rubber version of Alibaba like this, like the most like all these different industries and niches, and what I came to realize was that there was not necessarily a specific niche that I like to work, for it was more a type of person that I was basically looking for you know. I was looking for someone who understood social media markt and had the patience to invest into both social media marketing and me as an agency and basically had a vision into where to go at the wind.

Necessarily, what a direct return investments they wanted, something for the long run, okay, so that is basically the type of patient I wanted to reach out to and weigh together with with that said, I also wanted someone that didn’t feel the need to micromanage me and basically Treated me with the respect I thought I deserve, rather than just treat me like a glorified freelancer. Obviously that is something that you do need to sort of.

You know in you can’t the month. That’s type of respect you do need to in overtime, and if you get the right results then you know you obviously will actually get the respect that you think you deserve. Now with that said, that is not what this article is about. That’s just a quick backstory. It’s made in terms of how I chose my face niche and I still think I don’t actually have an actual niche except I look for a type of patient and now so we are for a while.

I went from e-commerce, then I went to info products and now we’re actually getting a lot of really good results for lead generation, clients of like brick-and-mortar businesses. The reason why I went into that was Leslie because of the ease like how easy it is like. Let’s see minimal efforts, leisure because I know how to set up lead ads. I know how to optimize them. I know how the copy works. I know how to build up a funnel.

You know it doesn’t take me that long to do it anymore and I can help business by by setting it up. I can get results of business by setting it up and you know they are paying me good money to set it up. So it’s like a minimal effort, type of niche for me, lead generation and obviously I’m going to pull up on the screen. Now the amount of lead generation, type of clients and industries that are and like I said that I don’t necessarily pick one out.

If I do, let’s say I get four or five car dealerships or four or five dentists, or anything like that, then maybe I will consider tweaking my business toward stanshall to tailor on all of the the brandon online tours that bother them. That you know lead generation. Is for me it’s all the same as the same type of flow same type of funnel. All I do is switch up. The theme switch up the copy and the rest is history.

So, in terms of like what kind of industries or niches you should start out with it, basically you’ve got the two big main, like industries Avenue. You’ve got ecommerce, which is online sales, and then you’ve got lead generation which is basically getting needs. That back business then closes or tries to get in as a clients or customer. So when you look at ecommerce, there is a lot of different types of variations and strategies and tactics that come into play, which, when starting out might seem a bit daunting, intimidating or just difficult to pull off.

So when you are starting out, I think personally, that rehab not real estate lead generation is probably the easiest way to go. Okay, so again as a beginner, I think that lead generation should probably be the first type of initial industry. If you will to reach out to then, when you get a bit of experience, you can look into e-commerce or online web shops. These are a little bit more difficult to get results for if you do not know what you’re doing again, you know as soon as you’re experts at any type of Inchon ish.

It’s easy. Okay, boys, I’m just looking at it from a beginner’s perspective. So when you’re just on out it can feel a bit difficult econ is it can seem a bit intimidating at first but, like I said once you have that experience with Facebook ads. You know the business manager inside and out you’ve gotten guidance, you’re open. You learn, then, yet you can look into e-commerce. Why? Because the return on investment core potentially be much much bigger with a let’s say, a let’s say runner.

As for a restaurant, you know, there’s not a big profit margin for restaurants, so there’s not more to room for you to scale and it’s difficult to actually get higher retainers, whereas with info products or with e-commerce. You know if you’re helping them scale and you’re getting you’re consistently getting them a robust of let’s say three, four or maybe even five, then you know it’s you you can.

Let you scale a webshop to the moon, and your retainer can then increase because of that result. Okay, so because the this much more room and reach with e-commerce and web shops, there’s much more there’s a bigger, a bigger possibility of you been able to ask for a higher retainer or you can ask for a percentage of the return on adspend or the return On investment? Okay, so you can say, for example: okay: we have a retainer of a thousand a month, but we also require 10 % of our board just over 10k.

So you know you basically get an additional one thousand if they spend ten thousand. No your pounds or dollars within the ads. Okay. Obviously you can only do this once it’s actually profitable and they’re getting a good result, etcetera. You can start asking for stuff like this or if you know it’s a gigantic webshop that want to scale you can. You know suggest this as a sort of you know, part of your retainer to say: okay, listen.

I won’t go for the 5k retainer. I only ask for a 1k retainer, but I do ask for a percentage of the return on adspend now, if you are a good media buyer, you know what you’re doing then that can actually more possible for you in the long run. Okay, so I suggest starting out with lead generation, then, once you get the experience and you know what you’re doing look into e-commerce okay now in terms of lead generation, the what type of industries within that sort of you know, part of Facebook ads or SMA.

If you will is easy to get results for, like I said, I’ve just literally put the entire list down of different industries that you can reach out to and you’ll. If you get results or Facebook ads by doing lead generation, and it’s basically up to you to decide which type of clients which type of business and which type of Industry you are passionate about? Okay, if you know a lot about cars and you’re passionate about cars and maybe even wait for the car dealership – then pick a car dealership.

You know you know the lingo, you know the language, you know how to speak to those owners, then just pick that, because there’s no despite everyone says like there’s a specific right, there’s no secret to what industry is the best or what and you know what clients Is the best you just need to pick one that you are passionate about and that you are knowledgeable about? If you know a lot about fitness – and you you know, love speaking with people about fitness, then you know hyssop personal trainers, hey stop gyms and asking to do.

Ask them if you can do lead generation for them. If you’re passionate about other know, dentists, you know a passion about teeth, then you reach out to dentist, and the list goes on. Okay, so rather than think about which industry is the best think about yourself. Think about what industry would you like to wear with and, like I said in terms of which parts of SMA is easier lead generation when starting out is easier to get started with once you know everything, then you can look into e-commerce because ecommerce has a highest Ceiling, if you will so you can actually get better results for e-commerce, and you know you can actually scale your agency with and along with those web shops.

So, like I said you can ask for percentage off the back end rather than just asking for a front end one-time fee every single month and read what you usually do with lead generation. Okay, so that is all I’ve got for today, guys, I hope you’ve got some out this. If you are wanting to get started with social media marketing – and you basically want my help and you know let you get in helping you get that first clients helping you get open one and help you scale your agency, then I do offer coaching.

It will be linked in the skosh box down below what you get for the coaching. It’s a monthly subscription, it’s literally buttons. If you compare it to the money, you actually get from getting your face, clients and what you get is personal access to me by a whatsapp. You get personal access to like the whatsapp mastermind group. You get access to the live. Coaching calls every single week and you also get access to my lifestyle, design mastery course and all that I’ve said for a small monthly subscription.

So I said I hope you enjoyed this article, like the article if you did and subscribe to the blog. If you want to see more content like this, thanks again for reading and I’ll, see you guys in the next article


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interactive facebook post ideas #socialmedia Post Ideas -What to Post on Social Media

I posted this and that so this is the story always start off with like backup right. You should plan it out for the week. If not for the whole month – and I know people that actually do it 365 days a year – they like the backup. So that’s like what some of the social media companies will tell you to do or they’ll do it for you.

So this is the bottom line. There is some holiday every single day, there’s some holiday like national dog day or the other day was national underwear day. So I posted about underwear. It got some attention. That’s the whole idea about this right, you’re trying to engage, get some attention. It doesn’t have to be bad attention. You want a good attention, but it’s okay to be humorous right. If that’s, okay with your business, if you feel okay with it remember this is all about you, so it has to be.

You know how what you feel comfortable with alright. What about your story? You know, if you don’t mind being too personal, you can definitely tell that your story. Why are you doing this? Why what got you into doing what you’re doing? Why are you offering this product and services right? The story behind it is always good. You don’t necessarily want to be showing product after product people aren’t interested in that, but definitely the results, the products and services that you’re doing or giving really good results.

Maybe you want to show some before and afters. Maybe you want to show some testimonials? What are your customers doing? You know, how are they? Are they happy with the products and services? That’s always a great post right, so you have to do, is just take a screenshot of that and we’ll ah there’s your post with like a little. You know, thank you Jim, for you know, responding nicely or giving me a testimonial.

However, you want to do it. Last ways to do this right so always offer solutions right. That’s the bottom line! You don’t want to be selling selling, but you can definitely show solutions in a nice way so consider doing that. What about behind the scenes in your company? What’s going on for you, this is something you do every day, but for people that are not in your industry, they may take an interest in that.

You don’t know so definitely try that get out there remember. This is all about engaging building relationships being visible and then from there you can either point them to a landing page or your website. You can offer products and services right through social media. That’s ways that you can do that, but the bottom line is, you have to show up, and you should be doing this and believe me when I say I haven’t always been consistent.

You have to be consistent if you want to build right, there’s that trust factor. People just the bottom line is it’s a know and trust and they’re not going to be able to know and trust you unless you’re there and engaging. So those are all things that you can do. Remember just calendars behind the scenes, your story, what about? If you’re on vacation, maybe you don’t want to show pictures of your kids? That’s absolutely fine, but you know you can choose pretty places people a lot of that they love to see different restaurants or food or different locations.

You know people are reading you from all over the world. Look like you’re doing some things. This YouTube right. You can be anywhere in the world reading me, so lots of different things that you can do always have a backup, but you know try to be engaging. You definitely want to be asking questions, and you know when I post sometimes I’ll do like thoughts or question marks. Inspirational quotes is another thing that you can do people like to be inspired, it doesn’t have to be every day but mix it in there all right.

So I hope that this has helped you as far as giving you some ideas of what you can post on social media once you get into it it’s okay. The other thing that you can do is go on the platform that you want to be on say, for instance, we’re talking about Instagram scroll Instagram, look at some of your competitors. What are they posting about? We’re the ones that have a lot of followers you know, are they engaging or people asking questions? That’s another thing you can do you get frequently asked questions and he could post about that yeah.

It was asked the other day this or that and then explain what your answer is and why you’re giving that answer. So all things like that anyway, I hope that this has helped. It definitely helps me, you know just being consistent and showing up and planning it. So if you like this article, do me a favor, give me a thumbs up and also subscribe to my blog, and I see the light going in and out it’s pretty neat right.

That’s like a little! It’s like a special effect of that. Isn’t it anyway. I will see you guys in another article: okay,


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The FORMULA To DOMINATING Social Media Become A HUGE Brand Or Influencer FAST

So I hope you’re ready read this article to the very end, because if you don’t it means you’re, not serious about life, you know series about money and you’re, not serious about self-improvement, so just check out the whole article. If you’re new here like I’ll subscribe, we talked about marketing, affiliate marketing, social media, everything how to make money everything.

Ok. So, let’s get it was like um, so the first tip to becoming like a massive influencer, and these are like the most guaranteed steps and back backed up by data. Ok and you’ll see this in a second, so I think it’s going to be like five steps. You’ll see, ok, I’m going to get started here, um first, you want to be omnipresent and what’s omnipresence, alright and a lot of this, if you guys follow me for affiliate marketing, a lot of this has to have to fill it.

Mark me: OK um, and this is an angle with using a personal brand. Okay, you can’t just post other people’s content. It could work like that, but there’s nothing more powerful than building a brand, and you guys see this time time again like, for example, what are the biggest influencers that you like personally leave you in the comment section down below. Also, if you guys, like this article, let me know and I’ll make more of them, but leave me a comment section down below influencers that you like.

Ok, maybe some of the other people see that and they’re like. Oh I like that influence or two but anyways um. You want to be omnipresent. Okay, you want to be across all platforms, so set up shop set up across all platforms, alright and then next, what you want to do is you want to create a ton of content around one niche. Okay content is king, alright and why it needs to be around one issues: cuz, that’s like the people you’re attracting okay, um, also, maybe even before that might might have been backwards or the way I said in my thing up, but you want to have something to Sell you only have actually a lot of monetization to make it work that you want to actually have it like this and what that is.

That’s um, that’s a value ladder, so you want to have something mid ticket, high ticket, low tick and free okay. You want to have all of that. Okay, do people want the free stuff they get value from you there you also collect their them as a lead. Okay, setting up all this stuff is very easy. I don’t know why people get overwhelmed by technical stuff. I taught myself on a code very, very young. If you are older and you don’t understand technical technical stuff, it is hard to teach their old dog new tricks, which is honest-to-goodness truth because neural plasticity in the brain it like hardens or it’s harder to learn new things.

But that’s okay! You can just like it’ll be a little harder. You can learn. Just read some turtles or something, but basically, when I’m talking about autoresponder email, collector service for getting stuff for free, but then you wan na have something low. Take it meant to get high ticket is selling you can do affiliate offers. You have your own offers. You have merch down below. You could have ads with if you’re doing, YouTube and stuff.

Like that on your website, you could have ads so you’re not going to make a lot as much money from ads, so you can make with other stuff. But after you have something you’re selling you’re, going to look back at everything that you created. Okay and you’re. Going to find a couple winners, things that got insane engagement insane read time if you’re using YouTube insane click their rate. If you get that statistic, usually with YouTube and typically YouTube, is the best platform to use, but why it’s so good to be omnipresent, especially using Instagram, Pinterest, Facebook, Twitter and YouTube.

It’s so good because you can get in front of your whole market easier and repurpose content, okay, and what, when you get content that does super well on whatever platform. It is use that platforms ad network and all of them have their own ad network. You put in like 10 bucks, okay, find your best content, the top 3 on that platform for that month. That did the best. Ok and you boost it. Okay boost – and this is how you extremely get more money.

You grow through the roof because of your promoting your best content out there. Everything else is just a freakin test: okay and there’s so many details and methods that go deep, deep, deep into each one of these. How to sell super well how to get actually make great content, how to actually like brand yourself correctly. How actually do advertise in which I live, no actual courses. You can check them out if you want that.

I just dive deep in all that, if you want to actually get great great results with selling or getting high click-through rates and how to monetize and ways to make crazy, crazy money and crazy strategies and funnels. But the next thing it is. Let me see you here: oh oh, this one’s powerful. Okay, so you boost. But another thing is: you can retarget okay and why retargeting is powerful as you’re new on there’s warm there’s cold, there’s warm there’s hot traffic, so basically hot traffic’s people that have engaged already with you? Okay, so you can retarget if you connect your cell, your social media, that you’re on you’re on lots of um, so each social media you have to connect to that that networks dot ad network to that social media.

You just connect them. Okay, together, usually it happens automatically. Sometimes you have to connect it, which is usually YouTube in Google, so especially that one, the other ones automatic. You can just retarget people that okay read some articles, people that are subscribe to you, people that are engaged with your content. Okay, I’m talking like Instagram or Facebook or Facebook or Twitter Pinterest is a different one ones that do super.

Well, you can take that content and you can just put some ads in it and boost it, and you know get put out there and people going to repin and stuff, but anyways you can retarget people whatever you’re selling, that’s hot traffic. Okay, a lot of people like to do cold marketing, which is the worst marketing out there. You have to be like a super psychological expert, and you have to have a huge funnel that monetizes everyone like crazy.

Like I’m talking, you you’re, like you, got a funnel like selling the most high-quality products ever super high ticket stuff in the back end monetizing, the back and like crazy you’d, have to really all know the advanced stuff. To do that, you can take my courses if you want to know how to do that. Well, anyway, you retarget and then the next one is. Let’s see I have notes here. Obviously, right, let’s see you could have three funnels in place when you’re monetizing, not just one, but you could have like multiple tips and people.

Another one is whatever content. Outperforms other content boost it. It’s basically testing around yep. So social me is basically like a testing ground, okay of content, and once you get ones that are winners, you boost it, okay and then you’re always running and retargeting at sending them to your stuff, you’re selling and then people when they’re reading your content. Anyway, you are making money you’re selling, so okay, very important next is build your list.

Okay and then the last one. Okay, so build your list huge huge and that’s when you basically and there’s stuff that, like I’m talking growth hacking, I could dive into that. But I’ll have a mini course on how to growth, hack and stuff, which is the most powerful way to actually get people to share your content and accelerate your growth like to go viral okay. So that’s just like the easiest had the biggest hack to growth.

But this is a huge attack. Right here is just boosting like your best performing content, okay, the the platforms and people who actually built social media platforms. They don’t understand this, but us marketers do okay. This is like the fundamentals of everything is cold, warm and hot traffic and selling stuff okay. But this is the strategy for social media specifically make content on the testing ground final works boost it, okay, build your list with giving stuff for free, sell your stuff, whatever it is you’re in okay and the last thing is – and this is the funnest part right – Collaborating okay: you want to collaborate with other people in your niche to grow.

Big! Alright, if you guys are still reading this article to the very end, oh props, to you, okay, you are truly truly on track. I remember I would read tons of articles till the very end. Okay, when I first started and dude now, look at me like straight up. I am making thousands per day with the Philly marketing if you’re new here and you don’t know that I’m in the health niche I’m in sweepstakes, I’m in other news.

I won’t go into I’m in this niche and yeah, like I’m, making a lot of money doing this, and when I first started dude, I had nothing okay, but I just would learn every single day, and that applies to strategy down the road multiple times. Finally, I succeeded, and now I want to go up to bigger ventures like actually building like social media platforms and stuff with developers, and I want to it’s like kind of secret stuff in the works.

But anyway, that’s my plans down the road, but right now I want to build up my personal personal brand to network with you guys. So I appreciate all your guys’s support. I love talking to you guys can’t wait to meet you guys in person someday, because I got a very big plant but anyways um collaborating is the last one: collaborate with people in your niche that will help them grow that’ll help you grow and you make it About them, you don’t make it a selfish reason like about yourself, but you make it about them where you guys want to like grow together.

Okay, so that’s like the secret um. I hope you guys enjoyed this. You want more of this content. Let me know down below by commenting I want more or by commenting social media secrets, okay, so check out the other articles check out the new stuff in the description and peace out.


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