Y’All can like this article jibiji hope I said that right because he acts. He talked about article platforms like world star, hip, hop and promoting sounds. Do you think paying 500 to 1000 dollars to get your article? Seen on these platforms is the way to go.
First, you have to ask yourself the obvious question: do the users of WorldStarHipHop appreciate your type of music? Think about it? Generally speaking, street music is the type of music that successful own world star hiphop you’re talking about the money, the drugs and the winning? That’s pretty much the type of music people WorldStarHipHop aren’t really going there to listen to Drake type music, unless maybe it’s Drake himself, and even then, if it’s the right type of music is really hard to receive great positive feedback because of the environment that they create.
Is so conducive to negativity when you look at so many of the posts is really about seeing something we’re seeing something crazy, saying somebody you beat up just setting up situations for people to roast on whatever the content is now, if the demographic for your type of Music is world start hip. Hop’s community prices can range from as low as 750 to 5,000 plus dollars, but if you do have 50,000 views on a article in the last 11 months now this has to be legitimate.
Then you do have the opportunity to possibly get on world star hip hop for free now they say they check rigorously. They can tell you better, have legitimate comments. There needs to not be any kind of big name on your project. Hood have boosted the views they want to make sure that you are the star that other people are looking for and they made this null in a while ago. So I’m not completely sure this stance completely.
They might have upped the amount of views that are necessary to get on for free, so you would have to email world star for that yourself miss now. If you do decide to pay to get a article posting on world star hip hop, I suggest that you wait until you have multiple projects released, or at least some kind of catalogue of content that what people actually mess with you in your article and they decide To check to see more about you, you actually have some more for them to check out.
Remember having somebody’s attention is a gift so that moment that you finally get their attention. If they decide they like what you got going on, I wanted to look deeper into you as an artist. You better have something for them to galvanize and consume so that you can keep their attention for a good period of time. They can really become a fan of you as an artist. If that one article is all you got, then good luck getting that attention again, you don’t want to have to pay $ 750,000 just to get somebody’s attention every single time.
Another thing is, I suggest you promote a song, a world star that it’s already getting traction by itself. If you already have a project or you just have a single out that has been moving by itself has been doing better than your other tracks. Make a article on that one and promote that article on worldstar. You want to put all your efforts behind something that is showing promise, especially when you talk about putting that money bond.
Also, within your music article figure out ways to promote other songs of yours, whether that might be showing links to your social media for doing the preview of one of your other songs at the end, maybe a little snippet into the next music article. Just remember once again: you want to maximize this attention that you have when you have it, especially when you’re paying for it. I know I’m drilling down on that point, but it’s really how I operate.
Personally, I got money, but I don’t got no money to waste and, while we’re on this subject, we might as well talk about the most popular, well-known worldstar campaign, which was by chaotic what he did was basically the very first worldstar takeover. Not only did he pay to get a song on worldstar, he actually got almost the entire personal page. Really, like the first three roles, he basically made each individual track of his project, a cover for his mixtape, and then he had all of those tracks posted on worldstar.
This goes back to that concept of being remarkable that I talked about recently. If you haven’t seen that article is really the concept of making sure your marketing and your product is something worth talking about the fact he took up so much room and it was showing so many of his articles in a row and made people. Think of who is this guy? How much did this do pay to get on his face? Look at all these articles, this guy’s ass and, at the very least, is going to make people click, because now they wonder who caotic is there’s a article, some djay small eyes, if I’m talking about it, I’ll put it in the link.
Description below point is, if you can think of a creative approach for yourself. You want to do that not only when you market on worldstar, but when you market anywhere, because it makes your money or your efforts go farther, and once you get other people talking about it, then seeing it is one thing but then actually talking about that junk. It’s a whole nother ballgame, so it’s we’re all starting to pop a ripoff, oh and really say that, but will it give you the best return on your investment? Well, I would say that either in here’s.
Why well start if I really exist, as my eyelid Nuggets own, it’s really a glorified blog, doesn’t really have any algorithms or ranking systems that truly automate and ensure that people get to see the best content, which means when things get posted, it’s pretty much a lot More chronological than ranking systems, so what your content is up is being moved further and further back if it was on a YouTube or something like that, it’s going to really work to help the users, whoever those users are best fit for your content.
To ultimately find your content, especially as you get more likes and get more views, you’ll constantly be rising up in rankings. Let me stop and answer this because I forgot to do at the beginning a perfect example of this island. I’m talking about is, if you look at a few of these articles, I’ll flash some up on the screen. You’ll see that there are a lot of cases where there are a lot more views on world star than they are on the YouTube, however, they’re providing the youtube link within world star.
It doesn’t matter if you’re reading on YouTube world star or whatever website. If the YouTube article is there, you too will be recording your views. So how does the world star show so many more views than YouTube? One possible theory is a lot of haters exist on world star natives, like the ones of the articles and clowning on people in the comments and stuff like that. Probably a lot of them are reading the comments before they even read the article.
I know a lot of people do that on YouTube, and this is just me skimming through the articles, but it seems like the only time that the actual article on YouTube has far more abused and on a world. Star is when there were big stars involved. Who were probably getting their views from somewhere else, so the world star, probably just put it on themselves for free to see what the comments will be like, but back to the point with going on, it seems to be a real gap between actually getting views from Your page on worldstar and they’re actually translating to legitimate views on youtube.
So if worlds start offering a paid way to get on their YouTube page, I think there will be a lot more valuable for the up-and-coming rapper personally, but I’m not exactly sure that they do. That you’d have to ask them directly and see what they say as far as I can see, doesn’t look like it, but they’re capitalist. So if you got a lot of money, I’m pretty sure they willing to make a little budge. But if you look on their page, everybody up, there is pretty much well-known and there seems to be a much higher standard for getting on their YouTube.
Page then big getting on the world started by website. So what could be an alternative, an even better option and getting on worldstar? Well one? You have just actually posting your music through influencers, but everybody knows a lot about influencers. Am I going to get deep into that? A lot of people have trouble getting in contact with them. I’m going to come up with something as far as a document at a later time to provide for you guys to help you guys out with that, but the other option is using YouTube blogs, like the other platform that your bigger acts about promoting sounds: there’s trap Nations there’s so many YouTube pages out there, where they’re, basically just posting other people’s music – a lot of time, it’s popular artists, but they also do sell spots to up-and-coming artists who are willing to pay.
Of course, it’s always going to be up to you to analyze whether or not their following is best suit for your type of music, but at the end of the day, you’re automatically being embedded and inserted into the YouTube, algorithm and ranking system. On top of that, their subscribers are going to get a notification when your articles posted – because you know that’s how YouTube works, is it completely work? The money invested? The answer to that is: really.
There is becoming more and more more difficult, particularly for only a single payment of getting one article posted up there, kanai’s just added 15 seconds at the beginning and then into the article yeah. I could’ve, but I think it’s a lot more important for you guys to have a perspective on how to think about these type of deals, so you can think about the various situations that pop up for your particular situation yourself.
That’s it y’all know what to do. He did subscribe.
This is my first time using a clicker, so bear with me here. The talk is called Hitchhiker’s Guide to web standards and to kick things off, I’d like to introduce myself, my name is DOM fairly. No, yes, I’m named after the platform that we all know and love, I’m a senior at the University of Cincinnati in Ohio, and previously I’ve held internships at Microsoft and Mozilla working out in Firefox, and I’m going to be doing a final internship at Google in Japan.
Actually, working on chromium in the web platform, so currently I’m a chromium committer, which is basically fancy speak for someone who has write access and you can approve certain stuff and I’m also what working group standards editor. So if you don’t know what that last one is, that’s that’s primarily we’re going to be talking about. Today. I said from that you can follow me on Twitter and check out my work on github and feel free to email.
Me anytime. You know, during or after the talk, Dom a crummy org, there’s any questions about getting involved in the web platform at web standards and browsers stuff in general. So I want to talk about what this talk actually is. I kind of have three overarching goals that I wanted to reach when working on this talk and the first one is just provide a background in history and to web standards and some of the organizations that are responsible for their governance and their authorship.
This could really be an its own talk, but I know we didn’t come here for a history lesson, so I’m just going to give a brief, a brief history on this to kind of set the stage. Next I want to talk about. You know as a web developer, how can you actually make use of a web standard right? A lot of us go to mdn or Google some API and figure out how it works. But I kind of want to talk about the technical bits of web standards and show how you can make use of them and how to read them and how to navigate that space.
Finally, I want to talk about how you can get involved. I want to share a bit about my own story of getting involved with web standards and working on the web platform and hopefully encourage some of you to do the same so to kind of set the stage for the talk I’d like to propose. You know the idea that we need a definition of a standard. Now largely this depends on context. If we’re going to define you know a new word, and so I’d like to propose my own definition for the purposes of this talk, it’s a little bit wordy so bear with me a document specifying observable effects of technology with multiple independent implementations.
Now it’s kind of wordy, like I said so, let’s just focus on some key points right we care about the observable effects of technology. What are the side effects of it? How if I run something, what does it do, how does it look and feel? How can I actually use it, and, and does it change depending on you know where I’m where I’m using it from, and this last part is multiple independent implementations technology with multiple independent implementations? I think this is really important and it’s it’s far from a new concept.
In technology you know, we’ve seen this with like UNIX operating systems, for example, I can kind of make my own version of you know my own of Linux distribution. You can have your own Linux, distribution and, and you get one and you get one and everybody can have their own. You know separate distribution with sugar on top of it, but what I really care about as a desktop app developer. If I were one is you know, can I write an application that works once everywhere and no matter what operating system I’m using for you know, that’s in the UNIX family of os is that it’s going to work uniformly so to kind of make that environment conducive To that you know: interoperable behavior among the different operating systems we’ve had the set of plastic standards developed to kind of unify this observable behavior.
The same thing goes for web tech, and this is primarily what I’m going to talk about today. Those these are not actually to scale, though, but I happen to know for a fact that you can’t go to the store and you buy one HTTP. You know it’s a protocol, it’s just it’s just an idea and it’s something that you can implement to kind of make it compatible with other versions of this. This protocol and the same basically goes for JavaScript as well right.
We can run JavaScript in a bunch of different places, unlike maybe Python, it’s kind of like we have one Python. We get from the Python people and that’s kind of it, but with JavaScript I can run it in chrome. I can run it in an edge on the chakra engine and I can run it a node in all kinds of different places and the same goes for kind of the star of the talk today, which is the web platform API.
So I’ve gone through a career change, I’m now no longer a UNIX app developer, but I’m a web developer. And so I need to know that the same api’s that exists in chrome also we’re going to be there in Firefox and, more importantly, that they’re all going to work the same and kind of function uniformly. That’s really important, probably the biggest thing I learned when making this slide is, though, that keynote is really cool and has a bunch of different goofy symbols that you can use.
So I thought that that little dude look like a face, so I dressed him up getting some underwear and a hat and stuff like that. So let’s talk about where web api’s come from right. This is important. We are. We are web developers and we kind of want know where the stuff comes from and how we can make more of them. I personally think the logical answer probably is JavaScript right. We use Web API when we’re using JavaScript.
For example, here’s a snapshot of the chrome dev tools and when I’m you know right, I can write things like a for loop and a while loop, but I can also fetch you know super prominent websites on the internet like that one and I can use set Timeout and all kinds of stuff like that, so it stands the reason that this kind of stuff is part of the language. Now we have to talk about what is the language or what does JavaScript I’m just going to fly through this slide, because we all know the big story of Brendan Eich and he created it in 10 days and whatever, but it’s just a general-purpose programming language.
That is created for the purposes of the web. I was plopped into netscape 2.0 and that made it a really interesting thing. It made it a candidate for Standardization because there was going to be multiple independent implementations of it, and so we needed some group that could come by and pick up. The task of standardizing and Ekman did this. They stand for the European computer Manufacturers Association and they created ACMA script and we’ve had some success with this with the various engines.
For example, there’s a bunch of different implementations of the same sort of technology, and you probably have seen this list or something similar to it before the standard looks something like this. It’s really big, it’s really hard to read, but it’s on github and it’s hosted under the tc39 s. Github page tc39 just stands for technical committee 39. So when we’re writing the standard writing atma script, how does it work right? What are we going to put in the standard we’re making a new language, so we have to make them make it really general.
So we need a really strict separation of concerns between all the contents in the standards in the standard. We just need to be dealing with the language syntax in the semantics and then some of the constructs and the primitives and that’s the true scripting language. It should be able to be plopped into any host environment, but the language itself shouldn’t actually have to know anything explicit about that environment.
Now we’re really used to using that language in a web browser, so we’re used to web api’s and stuff like that, but the language itself doesn’t actually know about those things. So web apos are not part of the ACMA script language or the jour JavaScript language they’re. Effectively, mix-ins and they’re baked into browsers and browsers, can support, basically, a version of echo script as their JavaScript engine and a bunch of web api is that we can use that kind of tag along alongside this version.
Rackham script, that kind of interplay with it, and so we have hakama right there responsible for and tc39 are responsible for standardizing ACMA script and javascript that we all know and love so who’s responsible for standardizing the web api. So we’ve kind of heard a little bit about this today from some of the talks. There’s two big groups right now that are responsible for this primarily you’ve, probably seen at least one of these logos before we have the w3c and the what working group and the what working group denoted by the question mark on the right is what I’m going to Be talking about primarily today, this is the organization.
I told you all that I was a part of at the beginning. So the what working group stands, it’s just an acronym. Unfortunately, so it stands for a long string of text that kind of summarizes what we do. It was formed in 2004 after a w3c workshop. Basically, they decided to kind of branch off from the w3c and create their own canonical standards that specified the web platform. So they have an HTML standard, which kind of defines HTML language and the parser and the event loop and a lot of the it’s.
Basically, the kitchen sink of the web platform is actually what it calls itself to, and they have. You know they specified the Dom API is the interface that we use to talk to the web and and some networking primitives like fetch and streams, and a lot of really cool things like notifications and primitives. But how are these things actually written right if we’re going to write a browser and we want to write ACMA script? You know we start with the JavaScript engine.
Okay. Now, if we read the ACMA scripts back, there’s a lot of stuff in there, but there’s also a bunch of exposed objects that would get for free and JavaScript. We get things like the array, constructor and you know date, objects and week, maps and all kinds of data structures that are natively exposed through ACMA scripts, but we want our browser to be a little more powerful. You know we want it to have me the Dom.
So we give it, you know a document object. We can add a couple more paragraphs onto the end and give it a query. Selector method and we’ve kind of extended our language a little bit more, the documents getting bigger, but it’s getting more powerful. So we also would love to to you know, contact the network as well, so we’ll give it some networking primitives things like fetch things like request and it’d, be really cool.
If we could do ourselves a good service and debug our code, so we’ll maybe give it a console object as well a bunch of methods. On top of that, this is one way to write. It just keep appending text onto the same to the same massive documents, but it’s going to get pretty lengthy and unmaintainable. So the what working group maintains separate standards for each of these kind of ideas that have a separation of concerns and each standard is responsible for talking about how they enter leave with the other specifications and the web as well as that can script and things like That and as a result, we get web api is alongside ACMA script and java script.
Now, if we want to read these web api’s as web developers as web developers, we want to make use of them. We need to kind of know the anatomy of a standard. We need to know what is actually in these documents, because it’s kind of a mystical thing in mystical process and and it’s actually really – you know not too difficult to get involved and it’s it’s all very open and happening right under right under our noses.
So I was thinking about this a lot for this talk, and I kind of came to the conclusion that there are two big parts of standards to kind of be aware of. The first is algorithms, so I don’t know about you guys. I love algorithms spend many. An evening as it were working on leet code and hacker ranked stuff – and I really like algorithms and data structures stuff, I think that kind of theory of computation is really really cool.
Algorithms are really just a set of steps to perform a task. So let’s go ahead and take a look at an algorithm inside a web standard right. We have the console standard and there’s a bunch of different methods on there. If you haven’t heard of it, there’s one called console dot count and here’s the algorithm specified in the standard. There’s five steps that run every time you invoke console dot, count, there’s a couple that we really care about.
For the purposes of this talk, though, you can see we’re given something called a label, and basically the idea of this algorithm is, if we’ve seen this label before, when we’ve called this in this function, then you know increment some number that we have that we have Associated with label, otherwise we can set it to one. This is the algorithm and then eventually we want to just print it to the screen.
This logger thing is just abstract text for saying, hey browser, you know show this to the user in whatever way you see fit. This is nice because I kiss a web developer. I could come in here check out the algorithm and it answers a couple questions for me. Like you know, what is the initial value of the number that is associated with a label and what happens every time? I call it and what can I expect, and so we can read the algorithm and kind of understand what’s going on now.
The second important thing about specifying and using web api is understanding the look in the so I think that’s really important. What’s it mean for an API to have a look and feel so I thought of this, and I think it’s kind of like you know: what’s it mean to to use the API as a developer? What’s it called? Where is it hanging off of some other object? Is it just globally exposed? Does it take anything? These are you know a bunch of parameters? How many parameters does it return? Anything? This stuff is really important for us to know, and a lot of us here are used to going to mdn and then maybe googling.
This kind of stuff to find it, but I also want to show that you can just go to the standard. So here’s another part of the console standard that the what working group maintains it’s a big scary block of text. But let’s focus on the bit. That’s complementary to what we were talking about before the count method, so we have this right. This kind of can tell you a little bit about it right, okay, so it’s called count.
It exists under the console, namespace, so console that count that kind of make sense. How I would use it it’s of type void, so I probably shouldn’t expect to get anything from it, just not going to really return anything, but I might do stuff and it takes in a single parameter called label it’s optional and its type is Dom string. So we don’t know what Dom string is right now, but let’s just assume it’s just a regular string.
That gives us some some cool information. It’s pretty expressive, but it’s not JavaScript, because we care about types and and it’s not C++, because we see other invalid things going on around here. So what exactly is this language? It’s called web IDL in a sense for web interface. Definition, language and you’ll see it in a lot of specifications and it kind of forms a contract for this. Basically, the signature of web api is that you use and that contract protects the algorithm, because when I go into the algorithm and I’m running these steps, I want to be able to know what label is I need to you know, maybe I’m making some assumptions that It’s a string and I’m operating it on on that accordingly, and that’s really important for me to know – and so I want to talk about how web IDL actually works in practice.
Okay, so you’re a while ejs dev, you got your Viking hat on and you really care about types right, so you’re going to call you’re going to mash in your keyboard and called console count and you’re going to just give it whatever you want. You can give it a symbol right, you can give it an object, seeing it whatever, but the second you do that the web IDL Sheriff is going to stick in it’s going to come in and it’s basically going to be like hold up.
Hold up, hold up. Hold up, you called console dot count and you could give it whatever you want right symbol if you wanted to be so inclined to do so, you give it a number whatever, but I’m going to make sure that you know this contract is obeyed, I’m expecting a Dom string and I’m going to make sure that whatever you give me can pass as a Dom string and if it does that’s cool, we go to the algorithm, continue with a hopefully successful call and and keep going, but just like a sheriff can throw someone in Jail, the web, buddy el sheriff so to speak, can throw a type error, resulting you in with you in code jail, it’s probably the worst place to be right, you’re staring at the terminal or sorry the dev tools, and you got all this red scary text around You don’t know what’s going on, so we want to stay away from that now.
Real sheriffs in the real world know who to arrest who not to arrest stuff like that. That’s that’s really important something part of their job, so they kind of basically have a rule book of things to follow here and just like they’re the real sheriffs of a rule book the web, IDL sheriff has a rule book in the form of the web. Idl standard and it basically defines a lot of the stuff that that it’s supposed to be enforcing, so we saw an example of conversion.
Here’s a snippet from the web IDL standard that basically is responsible for converting a Tekamah script value to what is called a Dom string, something that the web IDL has defined. Basically, the meat of this algorithm is just to kind of delegate to step two and call this two string thing. This is an abstract operation defined in the ACMA script standard, so we’re just kind of passing through right to the ActionScript spec, and we could of course, write to string everywhere we needed to instead of using web IDL but yeah.
This is really nice, because it’s pretty expressive, it tells us tells us how things should work in a really normative clear way, and if your techs are algorithms, when I get to here, I can know that I’m working on a string and that things have been accepted And the sheriff is okay with it. So why are we using this thing called web IDL anyways right? What exactly is it? So it’s it’s just an abstraction of arachno script text, as you saw all step two was we just kind of delegate to the echo script standard? It’s two string thing.
It does a lot of things for us, so it helps us write a lot with just a few words. Potentially, it takes care of a lot of like type conversions. We saw a really simple example of a type conversion, but you can imagine, perhaps potentially a much more complicated one and we would want to repeat all those steps to you know. It’s convert things and then kind of make our assumptions everywhere, where you need it to.
In the spec, so we can use web be able to kind of just abstract that stuff away. It also takes care of things like property initialization for us and other stuff, like that. It also helps us define where our interfaces are exposed in a really expressive way. It like we like we saw, but I think the most important thing about web IDL personally, is that you don’t actually have to use it. It’s as line1 suggests just an abstraction over action scripts over the ACMA script text and that’s really important, because we have some standards that are written without web IDL and that’s totally valid.
It just kind of speaks within the same language of the echo script. A standard space in that uses the same verbage and the same sort of stuff, but web by DL is just a nice way to be succinct and kind of foster interoperability on the platform, so you can always feel free to you know, hopefully that that little foray Into web by DL makes you a little bit more comfortable reading some of the standards that they that they come with in.
So. Finally, I want to talk about how I got involved in this and how and how you can do the same and hopefully motivate you to do the same as well. So who knows this logo? Let’s it raise show of hands right, hey a lot of people cool, so this is the angular logo, this flat designer believe this is new since angular 2 and basically, a couple years ago, I was like yeah, I’m going to start like giving more stuff with web Applications so I better learn a big heavy framework that can bog me down and figure out how to write all this stuff, and so angular 2 at the time was an alpha.
There’s a basically mess right. Things were always moving around and I would always hear people say yeah, you know, angular angular is getting uh, you know a new, router or angular is getting a new object or new this kind of stuff, and it was really easy to track the progress of this. It was happening on github. I knew some of the people working on it, so you could always just kind of dig around. At the same time, I heard another camp of people kind of talking about JavaScript there they were saying you know, hey javascript is getting.
You know async iterators or you know, did you know about custom elements? Can you figure out how to use this, and I was like? Well, that’s interesting, cuz! That’s not really angular specific, so I was really interested in digging around figuring out who’s deciding this stuff because, like like, how does this work? I want kind of wan na be a part of it seems pretty cool we’re evolving the platform.
So eventually it came across this guy’s profile. His name is Dominic Nicola and I just learned recently that he was actually a speaker at the first Cascadia j/s in 2012. It’s true that we both have the same name, that’s pretty cool, and so I reached out to him. I was like hey. I see you, you know you’re working on, you know the what working groups bit standards and all a lot of stuff like that big contributor to the tc39 proposals, and so I had reached out.
I was like hey. What do you do really, and how can I do it? It seems kind of cool. Are you actually paid to work on this stuff? It’s it’s pretty cool, and so he was basically like hey. You know. We both have the same name, we’re both Dom’s right and then working on the platform. So I’ll. Let you in on some secrets and the biggest the biggest piece of advice here, is probably to dig around on some of the what working group standards and actually just take a look at some issues.
There’s a lot of issue labels that the issues are kind of fixed if one of them is good first issue and basically, as the name implies, they are good first issues for people to get involved in and a lot of them are low-hanging fruit or some of Them are editorial in nature that you can just kind of go in and dig around in a web standard and figure out how to work with them. I want to cut away, though, from keynote and probably screw a lot of things that up in the process, but let’s see if I can just show what the what working groups page looks like hey.
Do we have it? Yes, okay. Now, if I can figure out where my mouse is, I would also be cool one. Second, all right cool. So so here’s here’s the what working groups github page, basically just to kind of show you you know it’s all open. It’s all happening right in front of you and it’s a very welcoming area you’re allowed inside. Basically, this is this was basically just a list of all the specifications that we maintains giant list of the HTML standard, the fetch standard and stuff like that, and so we can always just go to the one of these repositories and see what’s inside right.
There must be some sort of source code that the standard is you know existent and that it’s written in and a lot of times. This will take form in a take in the form of a BS file. So bs does not stand for we’re. Actually, very serious people here we’re working on standards right we’re on the platform so bs, since our bike shed and it’s basically this language that we kind of mix in with with HTML and pre process.
Before we build a standard kind of helps us with cross-linking and some other fancy things, it’s pretty easy to get the hang of. We could check out the source they’re, all the standards exist at spec or you know something dot, spec org and basically they look like this they’re, the ones with the green logos that the browser is actually trust, and so we go in yeah. We can check out the standard, all kinds of stuff like that and, more importantly, if you’re looking to get involved, you can go under the issues section here and we have a bunch of different labels that we use.
That’s not where I’d want to go so yeah. If we want to check out these issues, this, for example, this is the fetch standard. Where things like the fetch, your method exist and the request, object and stuff. We could go in and try to find the good first issues. You’re like oh yeah. This is really cool right. I can, I can dig around here and maybe help out on some issues, and so now we’re kind of on to evolving the web platform right.
We’re working with a standards body to help fix some of the problems that they’ve identified and the platform is so. This kind of this kind of goes back to interfacing with the community and the community groups online. So I want to talk a little bit about this when dealing with the what working group there’s a bunch of different ways to communicate with us we’re always on get up. Of course you can.
You know chime in on an issue and be like hey. I really want to work on this. This this looks really cool. I think it’s interesting. We’re always super super happy to provide mentoring, mentorship for people that are looking to get involved, also we’re on the really big bad scary place that is IRC we’re in the free. No under free node on the web working group blog, I’m always logged in a lot of us a lot of the others always logged in so always available to you also help with questions and stuff like that.
There’s a lot of information here that have thrown at you and things like that and at the very end of the presentation, I’ll kind of give you with a well one web page that you can go to kind of get a lot of this stuff from. But I want to talk about why to do this. Anyways right, there’s a lot of cool ways to read it, to learn reasons to learn angular until I react and to work on the web, but I think what’s really cool is, is you know? I know we’re in Seattle and Microsoft land basically, but if you have a problem with some Windows api’s, basically you kind of have to work in Microsoft to get them fixed or changed, or do something like that.
But what the web platform all this stuff is happening. Right in front of your face: it’s all in github, it’s all free to participate, and you know anybody. Anybody can do it and just go on and start working on stuff, and I think that’s really really. Cool web developers are in a really unique position of being able to influence and modify the platform that we all develop on every single day and that’s really exciting.
To me, and one of the reasons that I got involved, so I want to leave you with a repository that I just kind of started the other day. Now is the time to take pictures of the slides if you’re interested in getting involved. There’s a lot of information, there’s a lot more information beyond just what I’ve covered in this talk so check out the Cascadia j/s repository that I maintain on github. It’s just kind of got some getting started information and so the links to other talks that people have done on similar stuff and how to get involved in the web community and modify web standards and stuff like that.
Finally, I want to leave you with some of the things that I’ve worked on to hopefully, hopefully provide some motivation to show that you guys that you all can do the same. Recently. I’ve changed helfet works. The fetch API. I’ve worked on Chrome to basically modify when we said credential when we send credentials when we make a request stuff like that. Basically did the same for for module scripts and took part in some of the standardization work for there.
So that required, of course, talking to a bunch of the browsers and saying hey, you know we’re thinking about making this change. It kind of makes sense. What do you guys think and can I do it? I also standardized and implemented the referrer policy attribute. This is security, even private security privacy attribute and HTML. So I did this on the script Elementary simply so I like resource loading and then security privacy kind of stuff.
I’ve also implemented a bunch of console API eyes, so the console standard I mentioned is a really really good one to start getting involved with. So I encourage you to check it out. It’s what I started with and I also started working on Chrome partially. As a result of that, finally, I’ve been working on something called priority hints, which is just a new resource living API. That kind of lets developers tell the browser what priority they would like to be associated with a request.
It’s a new standard and so we’re digging through that I did the implementation work in Chrome and so we’re just kind of doing some experimentation to see if it’s going to be able to pull its own weight, but other than that. I hope I’ve left you with a good taste in your mouth and when it comes to web standards – and I hope that you all you know, feel motivated to get involved and contribute back to the platform thanks a lot.
I’m going to give you a couple of tools to use that are either really very economical or free, as you build your business you’re going to want to get more tools that are that do more.
But in the beginning, when you’re trying to learn one of the things everybody doesn’t want to do is put out a lot of money because you’re not sure and totally understand that we’ve all been there after a while you’re like boy, I wish that’s what I was Spending but we’re going to talk about that today, but I want to give you an understanding of what search engine optimization is when you post a YouTube article notice: how, when you go to search for something you see four or five right there on that first page, They have certain keywords: those people that created those articles.
They did some research, probably more elaborate than what I’m going to show you today, but again, this is for beginners and they place them on their YouTube article, I’m going to show you where they go. Those are the keywords that will come up in the Google search. So when Google’s has somebody come in and says, I want a recipe for meatballs. As an example notice, you get a whole bunch of them. Well, how does that one recipe get to the top? They are pretty knowledgeable on how to do the keyword search so today we’re not going to be at that level, but I’m going to hope that you understand it and you can start practicing searching and getting that into your YouTube.
The kind of marketing that you’re doing when you use YouTube is search research base. People are looking for you and that’s what I love about YouTube and that’s why I promote YouTube and that’s how I’m doing my entire business? If you don’t like to make articles – or you don’t feel like this – is the way to go, then you’re, the person that needs to be on Instagram or Facebook, where you’re out socializing, engaging and maybe buying ads and pop in your articles and stuff right in people’s Faces so there’s two different ways of doing marketing.
This is more researched based. People are looking for you and you need to do certain things so that they find you. So that’s the key, my blog. I want to welcome you here, I’m here to help you earn money, save time and find balance in your life. That’s basically the three areas that all of my articles will be in, but everything works together. Yes, you want to earn money, but you don’t want to sacrifice your family in the process.
I know a lot of people will get on this computer or on their phone for hours and hours and hours and just totally ignore the rest of your life and no amount of money. No amount of success is worth sacrificing what you have today, so you have to find that balance, and I highly recommend that so, if you’re, that person that you sit here for hours and hours and hours stop doing that, find a way to balance.
All of that and schedule it out and that’s a whole nother article, but I just wanted to put that plug in there now. Here are three tips before I go into the free tools that I have for you, one of the things that you want to think about when looking for keywords remember people are looking for. You pretend that you’re that person and you’re searching what kind of phrases would you put in there, like my husband searches, all the time he’s in construction, I’m going to use him as an example, because he is on here constantly searching for article how-to articles.
The other day he was trying to fix something in the tractor. I can’t remember what or whatever he was fixing, but he did a search. The truck might have had a problem leaking oil. I’m just going to use simple things. I understand, but you know he had to put in the truck what type of truck the problem leaking oil. Then all these articles pop up, then he might start bringing that search into more details as he gets more information.
But that’s what your people are doing when they’re looking for you. So let’s say your businesses and health and fitness, but just saying people don’t go in and search. I want to be healthy or I want to be fit. Typically, they might say: how can I lose weight? How can I lose weight after 50? How what exercises can I do 10 minutes a day? Do you see what I’m saying so what would you search for to look for you? So that’s what you want to start thinking about number two: is you need to eliminate? Stop words? Stop words are usually common words like the it then words that are very, very, very common.
You want to try not to put them in your search, because Google will kind of ignore it. If that makes sense, so have some keywords: exercise in 10 minutes or 10 minute exercises would be better. You don’t have that word in there, so think about that. If you’re looking for stop words, do a google search and find it and you can find a whole list of them and if I think of it after I get done the article, maybe I’ll look for that for you so and then, when you’re, using keywords on Your articles, when I first started, I found out how to put the default keywords in there and I’m going to show you that today, real quick on the description – and I did have that in a couple articles before this in this series.
But I want to go over it again in case you’re, coming in in the middle you’ll, find that default thing you’re like oh I’m, going to put on my keywords in there and then just leave it. You don’t want to do that. You don’t want to keep using the same keywords on every single article. Now I put my name on every single article and I also put life Y. So that’s the name of my company life, wise, calm and I’ll just put life wise in there, because those are two key words that identify me and what will happen is Google will see those key words and then pop up.
You know how, when you’re reading a article it pops up off to the side, read this article next. Well, if your names in there and that keyword that identifies you or your business, then they’re going to pop up more often I’ve experimented with it and it works. But the rest of the keywords: change them up, make them applicable to the article that you’re making, even though most of it like email, marketing, let’s say you’re doing a series on that yeah a lot of it’s the same.
But then it’s not because every one of your topics are different and I’m going to show you a simple way for beginners to find all that. Alright, let’s go ahead and get started. I want you to download a free keyword, search tool. Again, it’s going to be as good as some of the ones that you have to pay more money for probably not. But it’s a good way to get. You started and get you in the habit of looking for keywords, because when you’re new you’re going to look at, you know you’re going to be introduced to all these fancy.
You know analytics and things like that. That will help your that your YouTube articles be seeing more, but it’s when you get too much information thrown at you. It starts to make your head explode. So I’m going to give this show this to you. It’s free, it’s simple and it helps you to start understanding and from there start researching for others. Other tools, this one is called keywords everywhere and it’s a Chrome extension you can see right here.
It’s popping up keywords. Let me give you an example: I’m going to research ten minute exercises, I’m putting it in my google search, I’m looking for ten minute exercises, oh look, it says it even brings it down. Do I just want ten minute exercises, or do I want them for seniors, or do I want exercises that are going to help me with back pain? Let’s do ten minute exercises for back pain, so I’m in health and fitness.
Maybe this is a niche that I can kind of be more targeted and you’re going to look over here to the I’m going to move this over over here to the right and see that, let’s do it this way there you go there, you go! Okay, look over here to the right. These are my related keywords that that pop up now, this volume says back pain, exercises over 8,000 searches are done per month. Looking for that, that’s a lot! Some people are looking just for yoga 8000 searches.
You might want to come down here now. The higher that number is the more competition you’re going to have in trying to get in there with all those big gurus that already have a site. That’s very popular you’re not going to get on the first page, but if you go down here to where it says back pain exercise articles only 260 people are looking for that. That’s kind of more of a sweet spot. I would say anything like 250 to 600.
In that area, is what you want to look for use that kind of a keyword back pain, exercise articles. So, yes, people are looking, but that’s going to make you pop up. People are looking for that specifically, so that’s what keywords everywhere does this tool? Alright? So how do you get it you’re going to go to the Chrome Web Store? I just type that in – and this comes up and you’re going to go down here, where it says Chrome extension and then the next page pops up now it says keywords everywhere: that’s the search that you want to put in.
I already have it on my computer. So I’m going to show you what it looks like: how do you find it you’re going to go up here next to your name, all the way at the top? There’s three little dots. Let me pull this down, so you can see it there. You go see this three little dots, I’m going to open that and then right here where it says, find more tools. Go there okay and then it says extensions, all of the extensions that you have are listed here and I’m showing this to you, because if you’re just building your business, you’re, probably going crazy downloading all the free stuff everybody’s, giving you not really sure what everything is For and you’re like, oh my gosh they’re, all over my at the top of my toolbar, and I don’t want them all there, that’s how you can turn them on and off.
So when you go in here like I found this really cool one, it’s called font face, ninja, I’m not using it all the time. So I just leave it turned off, but keywords everywhere. I do use all the time, so it’s turned on. You just hit this little button and it turns it on and off and right here you can find details about your Chrome extension and here you can remove it. So I’m pointing those little tips out, because I want you to make sure.
Maybe you went to add it and you couldn’t find it. It may be that you already have it there so keywords everywhere. That’s what it does you just go into your URL address bar type in your search, and that will let you know what good keyword searches are. So if those numbers are super low, then it may not be a keyword that you want to use if it comes up zero nobody’s searching for that. You remember the three tips you want to use keywords that people are looking for all right, so vid IQ is another one that I want you to download.
So you have one way of getting free keyword to just use that way you want. This is another way that IQ actually is a a Chrome extension, and it goes right into your YouTube. So when you go to uploaded and you’re trying to fill everything out, this will actually give you some suggestions. Now. Vid IQ has different tiers of pricing when you first start out, you might just want to get started for free, and I think it’s neat that they let people start for free because they understand that when you’re new, you don’t need all the fancy stuff right.
I went ahead after maybe a month or so I went ahead and upgraded mine to the pro and I think it came out to like ninety dollars a year and I love it. I’m already getting to the point now, though, where I might go up to the boost and it comes out to thirty-nine dollars a month. There’s no way. I would have paid that when I first started so I’m not recommending you do that, get the free one and when you see what it does and you want a little bit more then move it up now.
What does vid IQ? Do I’m going to give you an example we’re going to go into my youtube account, and this is a article that I made called seven paying high paying jobs online work from home. Now when I uploaded it, I remember I have my list of keywords. I went and did some searching, but I can also pick up some keywords from here: three things you want to do, and I talked about this when you upload a article there’s there’s another in my playlist, make sure you click that I have a whole playlist for Youtube beginners all this beginning level, stuff for beginners.
So if you’re, not a beginner, don’t read it, but one of the things I talk about is part of SEO search. Is you want to have your title and then you want to put your title as the first right up here. The first thing in your description and then you also want that title to be the first word in your tags. So that is a keyword search. They all match three times: that’s getting picked up by Google, you want them to match.
Now. I’ve gone back and after I learned that I had made some articles where they weren’t matching and you go back and edit them and fix them and keep getting better. So that’s what I love, love love about YouTube. I don’t lose my content. I can go back in and make it better. I can make the SEO better and things like that. So that’s that’s one of the neat things about this. You can go in and change.
Your thumbnails, if you want, if you decide that, are not the ones you want, but how did I get all of my tags? Well, one of the things I did is I have vid IQ in here and see right here right here, vid IQ on my program that I have gave me three high li searched keywords: work from home, make money online work from home jobs. Now, there’s two other ways that you can get more one. You can go find a article that ranked really high and landed on the first page.
When you did the search you can open up their article and see what their keywords are. Vid IQ will allow you to do that. You can go in and see what the keywords are from other people. Now you can copy them, but I would not recommend using every single one that they use because then you’re you’re going to mess up. You don’t want anything to be copied like that. You wanted to. I take them and I put them down into my OneNote.
I open them up and then I’ll pick a few of them. Another thing that I do, and I pick the ones that rank high, see these little numbers that are next to them, that’s their ranking, so you want the high ranking ones now, you’re, probably saying well what is all of this that, unfortunately, is not from vid IQ That is actually from tube buddy now you’re, probably saying well, why do you have both because I’m still trying to figure out which one I like better so I’m using the lowest program on both you don’t have to do that, but right now what made me go To two buddy was, if you have less than a thousand subscribers, it’s only 450 a month.
So I thought. Oh, that’s perfect. That gives me an opportunity to go in and see which one I like better. Of course, I’m going to go out and read lots of articles about how other people that are using both of them have compared them and then eventually, when I increase the program that I want to use, I’m going to go one way or the other, because obviously I’m not going to pay for two at that price, but again there’s another option: I’ve got a link below for vid IQ.
I’ve got a Bink link below for two buddy and then there’s a link below for my playlist, so that you can see some other beginner YouTube article articles that will help you out, but the one thing I like about to buddy is right here. It gives me a big list right and I can go up here like once. I put my first one in that’s the same as my title. I can go right here, work to where it says, suggest it, and it’s going to give me a list of suggested tags and I can go in there and just click them and add them.
So I typically, I use all three ways I honestly go out and look at somebody else. That’s got high ranking what did they use and then I look at my suggested tags from two buddy and I use look at the suggested tags from vid IQ. I always add my name and I always add, lifeWise the name of my business, so those are two tips as well. You can see here. I still had more. I could have added, but again at the time that I did it for some reason.
I picked what I picked: I’m not going to change it today, but you can pick the ones that apply to your article. You don’t have to pick every one. You only get to pick 500 characters so once you hit that hit that the the system will, let you know see right here where it says: 491 out of 500. There was a while there that I heard people saying: oh you don’t need a lot in there as long as you get the good ones.
My philosophy is, if you have 500 characters, get as close as you can. I also recommend long tail searches. Most people don’t just say nutrition, most people, don’t just say exercise they’ll, say lower back pain, exercises for older people or lower back pain, yoga for diabetes or something like that they’re, usually more detailed than just saying exercises. That’s just my philosophy, so I tend to put some long ones in there.
If I can all right, that’s all I have for today. I hope that was helpful, for you make sure you add that free vid IQ the free Chrome extension for keywords everywhere. It doesn’t cost you anything and I believe too buddy has a free, free 30-day trial, so go ahead and put that one in as well figure out which one’s best for you after that, there’s a whole bunch of different tools out there that you do pay monthly Fees for and then you can decide what’s right for you as you build your business and you start understanding what it is you’re looking for thumbs up if this was helpful.
Definitely in the comments, if you have any questions, ask – and I will do my best to answer them for you all right until I see on the next article, have a good one.
What are you passionate about? Are you into Collecting beetles, are you into knitting? Are you into history? Are you into civil war Are you into cars? Are you in the choir in your church, That is where you Start with social media because see you’re, passionate about it, aren’t you You already have a drive to do it so you’ll learn all the social norms, One of the things That always frustrates me is people say blogging is easy, It’s not it’s! Actually, quite complicated, I mean blogging is easy, is like telling a woman Is easy to understand to a 13 year old boy? That’s not fair! I’ve been married 19 years.
You guys are complicated. Even you guys, don’t know, you’ll go and say. Well, I don’t know It’s very different. There’re all these jokes about men and women. It’s very true! The blogosphere is very much that way. It’s a far more Complicated communication media
Today we’re going to be talking about the Top 10 marketing strategies for your food and beverage restaurant. So then that way, You can have lineups out the doors people begging to give you money because of how much They want to have your restaurant and your offerings A lot of times. We are spending thousands Of dollars getting people to be able to do our Instagram write captions for us create Content for us, Actually, you know what check out this article Here We’re talking about how do you create a month? Of content, all in one day by yourself, without paying thousands of dollars for these different Agencies that we’re talking about Anyways today we’re going to be talking.
About these top 10 strategies that are going to be timeless, for you We’re not talking about something, that’s been Working in the past, We’re not talking about something. That’s working, In 2017,,’18,’19, whatever the case may be, We’re talking about strategies, that’s going! To be timeless that you can be able to use for years to come So make sure you guys buckle up and start Taking notes because we’re going to be diving right in The number one marketing strategy are review.
Sites review sites like Yelp and Google, Because when we are deciding where to eat, There are three places that we look at First of all, is the word of mouth. Second, is through that restaurant’s social Media platform And thirdly, it is through review sites According to a very, very prestigious study. More than 35 % of the people that are deciding where to eat they go on and review sites. Before they make that decision, And what that means is that a lot of the times If you do not pay attention with how intentional you put up your content, if you do not pay Attention to engage with your feedback and with your reviews, then you’re missing out A lot of customers and potential people that are going to be able to enjoy your food and Beverage establishment In today’s world review sites play such a Crucial role in people’s decision-making process, So just think about the last time you chose Where to eat, You probably went on your mobile, You probably searched up the restaurant and The first thing that probably popped up would be the review site.
You read it And if it’s no good, then the review site Would be reviewing similar restaurants around the area And in turn you are so unforgiving. You would just click on that. Competitor’s Restaurant And when you click into it and you see a 4.5 star or you see a 3.5 star And you read some of the comments and you’re Like “, Hey, you know what They actually have really cool offerings. But their service is not that great, But hey, you know what Their owner is actually replying to it and They have a legitimate reason of why it is at 3.
5 stars.” And in turn, you’re going to be able to actually Make that decision right there and then This is the power of review sites Like it or not. This is what people rely on When they have a decision to make whether they come and consume at your restaurant or Your competitor’s restaurant, So if you have a bad review on your site, Make sure you guys reply to that If you have a good review, make sure you reply? To that as well, So how do you reply to bad reviews You’re, like “, You know what I can actually acknowledge when people say My stuff is good, but how do I reply to a bad review?”? Well, if the bad review is warranted, make Sure you guys acknowledge that and provide a solution to fix that, For example, if someone came into your restaurant Waited for 45 minutes and told you that they had a bad experience.
That’s the reason why They gave a two-star, then! Yes, you can own up to that and say “! Sorry about your experience! Sorry about this Because of the fact that our chef got into An accident he didn’t come in on time and that’s why we were super short-staffed that Day In the future, we’ll make sure that we let Our customers know so that way they can manage their expectation a little bit better.”.
That itself is a legitimate response and people Are much more forgiving if it’s authentic to actually what’s happening and people are Actually owning up to their mistakes, On the other hand, if this bad review was A troll, if that all they’re saying, is giving you a one-star saying they disliked their Customer service – and they didn’t really say too much, then you know what Feel free to troll back in the reviews.
Tell them “ Hey! You know what, If you want to try out our competitors here, Is the address of our competitor.”, Something along the lines to show the character? Of your business to show the other people that you’re not scared and you’re, confident In your food, offering That’s how you’re going to be able to take Care and take your review sites and intentionally provide that experience for your customers, So in turn giving them a much better decision-making.
Process So now that we know the importance review, Sites make for a customer’s decision-making. We need to have much more reviews. Okay And a lot of times how you get more reviews is by incentivizing Your customers, Whether if, for example, they write your view, Then they get an appetizer right, an honest review And when you’re able to incentivize your customers, To get something in return for them to write; something; that’s honest about your food and Beverage establishment a lot of times, they’re going to write their reviews.
Ask your customer to write your review And when you ask them to write your review. They’re much more prone to be able to write for it. When you ask you shall receive okay, If asking doesn’t work, incentivize them with An appy with a free drink with a dessert, whatever the case may be. This itself is a really really underrated. Marketing strategy that not a lot of people use So make sure when you guys go out there to Market for your food and beverage establishment to always incentivize people to write reviews, For your site, Because when it comes down to it, would you Choose someone that has a four-star review with only two feedback, or would you be able To choose some restaurant with a 3.
5 star, but has 4,000 reviews That itself is much much more authentic when There’s more reviews for your food and beverage establishment, The second marketing strategy for your food And beverage is to have amazing, beautiful photographs, And what I mean by that is so many restaurants. Actually skip out on this fact: They actually just take their iPhones. They Just go around their shop and just take the pictures of their food, their restaurants, And they just post it online.
This itself does not work in today’s age. A lot of our customers once again, the decision-making Process really comes back down to how pleasantly they interact with your food and beverage. Establishment on their phones – Okay, That’s because when we are always outside We’re trying to figure out where to eat with our friends with our loved ones. We re on our phone trying to figure that Out And if the pictures does not do the real thing, Justice, then, how are people going to be able to actually know and want to or be tempted? To come and try out your place at all, They won’t be tempted, So make sure you invest in a professionally Done shot Because at the end of the day, if you already Invested tens of thousands of dollars on renovating your shop in marketing in equipments in Hiring staff: what is another few hundred bucks for professional shots of your menu? Of your interior of your staffing, This itself goes a long wait.
So do not oversight! And underrate the importance of professionally-made photographs And having a beautifully set of pictures does Go a long way Because, for example, if I want to be able To wine and dine my significant other, and if I’m able to see that the core of how the Place looks like, and then I’m going to be able to see whether this is fitting for that Occasion And if it is, then it allows me to have more Information to be able to make a decision, which is the reason why it’s so important, For you to be able to invest in a professionally-shot set of pictures not only of your food but Also of your interior, And, of course, when you have all these professionally-shots Done, not only can you put it on your website review sites, but also your social media.
Also any of your marketing campaigns And that’s exactly what we do at 720 Sweets Every single time we take professionally-made Shots when we have new flavors when we have new promotions And we are able to recycle all these photos, And repurpose them for different outlets and repurpose them. So then that way people can And are able to see how amazing our food looks And, in turn, that itself draws in a lot more Customers, because of appealing pictures So once again do not ever cheap out on professionally-done Pictures, The third marketing strategy – that’s going To work for your food and beverage shop is your website and your SEO And what I mean by that is website needs to Always be up to date, When you are thinking about “, Hey, you know, What It’s fine, I’m just going to do my website! By myself And guys it can be outdated or whatever the Case may be, it doesn’t have to be professionally made.
”. I strongly suggest you to think otherwise, And the reason for that is because, when like I was saying when people are doing research on where to eat, they’re going to go on the Review site they’re going to go on your social media and they’re, going to go onto your website And when they come through your website and They see pictures are out of date. They see friction They’re, trying to figure out where your location Is and they can’t find your location They’re, trying to check out what you have To offer – and it’s completely out of date, they’re not going to have a pleasant experience And when they don’t have a pleasant experience.
They’re going to check out something else, This is your opportunity to impress your customers And, at the end of the day, you spent tens Of thousands of dollars renovating the interior of your food and beverage establishment. What is another $ 1,000 $ 2,000 for your website. A lot of times, websites are not up to date. For restaurants And when they’re not up to date, your customers Will go to your competitor’s website and they’re going to be able to have much more pleasant, Experience And when they do they’re going to choose To eat at your competitor’s over yours And key thing to note is that your website, Needs to be compatible with mobile nowadays In today’s world.
Many many people I would Say majority of the people are on their phones, scrolling and trying to figure out where to Eat And when they go on your website, it needs To be compatible with your phone, not just the desktop Okay, So this is something that you must note down And when you’re thinking about what to include Into your website always include directions to your website always include your menu.
And always include your contact information in case they want to call you for any questions. Or to make a reservation? Okay, These are the three key elements for your Website Now, when we’re talking about website we’re Talking about SEO as well, What is SEO SEO is search engine optimization. What that means is that if someone goes online, On Google and they search for best ice cream in Vancouver 720 Sweets would pop up because We are able to actually put those keywords into our website And in turn, when Google searches the most Relevant website of best ice cream in Vancouver, then 720 Sweets pops up.
If you’re confused about. How do you do SEO? Find a professional to help you get the foundational elements embedded on your website. So, for example, when people search for your Restaurant name, you would pop up When they search for your specific cuisine. Your website will pop up And if they search for anything, that’s relevant To you and your restaurant, your website will pop up as well. This is what we mean by SEO and this itself Would allow you to show up a lot more in front of your customers And the more people that are able to go and Land on your site and the more people that have a pleasant experience with your website, They are going to make sure they’re going to convert into your customers, So make sure do not oversee the importance.
Of having a properly done website with proper SEO for your food and beverage establishment, The fourth marketing strategy for your food And beverage establishment is social media. Like I was saying earlier, this is the top Area and platform that people use to decide where to eat. So, for example, when me and my wife decide Where to eat, we’re always on social media, We’re on their platform scrolling through Where we should eat, because this act as a digital menu for us to decide and a lot of Times we save all these different pictures of amazing-looking food And every time when we’re thinking about For example, a brunch place, then we open up our saved archive and then we click on The Benedict that we really enjoyed because it looks so visually stimulating, We click on it.
We see that it’s from a certain restaurant In Vancouver and then we go to that restaurant because of the picture. So what that means is the importance of social Media is that it really dictates how we shop nowadays So make sure that we are actually spending Quality time and nurturing our customers by posting out beautifully appealing pictures Of your food, Okay Or you can post pictures of how people feel When consuming your food offerings right, So this is all stuff that you can actually Post on your social media to engage with your customers, If you have trouble finding about what I’m Talking about finding content to write about or finding content to, post check out my article Right here We talk about how do you create 30 days of Content in just one day, Nowadays, people use social media to decide.
Where to eat so do not ever neglect this platform at all, So for the more advanced users on Instagram Okay, instead of posting pictures, you can actually post articles of how you prepare your Food or how you shop for your food and something that is a little bit more engaging aside from Appealing pictures And other very, very important and effective Tool to use is IG stories. Instagram stories. You can actually show how you actually go.
And purchase ingredients, You can show how the chef prepares the food Before the service, So then that way, it’s much more behind the Scenes much more exclusive and much more insider feel A lot of times. You can actually use more Interactive features of Instagram as well such as stickers and ask them “, Hey, know: What What do you think about the plating of this Food today?” Start a poll, so then that way people can Actually engage and when they are able to engage, they feel much more connected with Your place and they feel like that they are able to make a change in your restaurant, offering As well, Try reposting your customers’ posts.
Your Customers’ journey, because that allows you to show much more, that you have people who Love your product, Okay, And this itself adds to that social proof. Element to your food and beverage establishment At the end of the day make this whole process. Fun and make it engaging because that’s how your customers would be able to connect with You and your restaurant And in turn, they’re going to be able to decide To choose you over your competitors, because you much more engaged with them.
The fifth marketing strategy that you should Definitely, focus on is word of mouth By far, this is the most important strategy. Out there And a lot of times what other people say: About your restaurant has much more weight and strength than what you say about your Establishment, which is the reason why you need to be super intentful when creating this Whole customer journey, So every single touchpoints you should be Intentful with that, And what I mean by touchpoint, is how people Interact with your brand, What is that experience like from the moment? That they hear about your brand to the moment that they do research on your brand online.
How does that look? How does your review sites look? How does your social media look? How does your website look? These are all different touchpoints, which Allows people to have a certain experience and a certain feeling for your food and beverage. Establishment, so whenever there are any conflict or any resistant and friction that can happen So, for example, if people are trying to walk By and look for your restaurant, but the signages are not there and it doesn’t look good or That people have difficulty finding your signage.
That itself is something that you can improve. On That itself is a touchpoint which you can Improve on and in turn, when you improve on all these different touchpoints that itself Allows your customers to really praise how well and how good of an experience they had. With your food and beverage establishment, So that itself allows you to be able to constantly Improve in delivering a better experience for your customer And in turn this becomes a fly wheel cycle, Better experience that you serve the better Than word of mouth is The better the word of mouth, the more customer Comes to you And that itself is an amazing marketing strategy.
For your food and beverage shop, The sixth marketing strategy is to host events. At your food and beverage shop If, for example, your restaurant has down Times then, make sure that you fill those down times with events, Try reaching out to other establishments or Other talent or other suppliers or small business talent that can actually come in and provide A certain service So, for example, for us we invite and collaborate With calligraphy artists to make sure that they come to our spot and host an event And for them it would become a free rent.
Event and they love it because hey know what they have: an establishment which they Can actually host an event at In turn they bring in their own customers. And when their own customers come, then we can actually provide them with our service We’re able to expose our brand to their customers. And in turn, we’re able to cross promote And because of the fact that our place we Are offering events during the slower times we’re going to have this space regardless We’re going to have the sunk cost of paying For rent regardless, Why not promote and use this opportunity to Market to a different new set of customers as well, That’s the importance of hosting events is To stay relevant within different industries and within different timeframe, Super important to be able to host events.
Because it’s almost a zero cost to you. Okay, That’s the importance and effect of running A proper event all the time for your restaurant. So now that you know the importance of hosting Events at your food and beverage place it’s important to find people who want to host The event And how do you find these people Go on and meetup.Com Meetup.Com allows you to find events that Are happening locally around your area And you can actually reach out to these people.
Who are hosting events and offer your place either for free or at a fee or offer them An arrangement where every attendee that attends they charge them a drink or dessert or a appy Or whatever the case may be, So then that way, you can actually compensate Part of your cost, Okay, So aside from meetup.Com, sometimes we utilize Facebook groups, Facebook marketplace or we go on to Instagram and find different small Business people who actually need a place to host events So, for example, calligraphy classes, art, centers, Floral classes, a lot of these different talent need a place to be able to host events and That’s how we’re going to be able to grow and cross promote within their customers and Our customers, The seventh marketing strategy that worked Wonders for us is PR.
Okay, What I mean by PR is having a very prestigious Outlet featuring your food and beverage establishment, Why do we even want PR PR gives you social credibility? It gives you credibility because someone A publication media outlet that is well-known within your city is featuring you and that Has a lot of weight when it comes to how people perceive your food and beverage establishment For us, we got publication from one of the Biggest publication within our first two months of opening and in turn we were able to generate A lot of buzz because we were featured by this really well-known publication.
So, in turn, aside from this social credibility, You can actually use this piece as a marketing blog for you, a marketing campaign. You can actually run ads with it. You can put it on your social media outlet. And it’s itself really: it compounds the effect of getting PR. Now I know you must be thinking. “, Hey, know, What but Wilson I don’t have tens of thousands of dollars looking for a PR agency,.
” Good news, for you is that a lot actually All our PR is free PR. How do you get free PR? You may be wondering like “ Hey, you know, What How can you get so many publications featuring Your food and beverage establishment?” And I’m going to be telling you how you do That, First of all, have a wow element, an element That allows people to talk about you, Because if you do not have something that Is a talking point, something that is different, something that is out of the world, then why Are people even talking about you So make sure you’re not vanilla, Have some polarity So for us we were having smoke coming out.
Of ice cream Conventional ice cream in a cone does not Have smoke And if you combine something that is visually Pleasing and visually stimulating with a product that is boring, which is just ice cream, that Itself is a huge talking point back five 10 years ago. That’s the reason why we were super super Successful After you have a wow element, then you need To script and compile your own press release And after that you’re going to have your Outreach to the different publication and send it all to them and then you’re going To have this compounding effect, the FOMO effect that we’re talking about, If you guys want to learn more about how to Craft, your free PR booklet.
So then that way you can have prestigious and well-known publications. Featuring your food and beverage establishment make sure you check out in the link below. I put this all in the ultimate course below So check it out below, if you want to know how to craft your free PR, But nonetheless, really really important. Thing is to not neglect the importance of PR, because it is super helpful. It gives you compounding effect for your food And beverage establishment The eighth way of marketing your food and Beverage establishment is working with big vendors And what I mean by that is working with vendors To cater your service and your offering Whether you’d be offering ice cream bubble, Tea food, pasta, sandwiches, whatever the case may be, there’s always a need for your Product and your offering So, for example, for us at 720 Sweets, we catered To a lot of different weddings because we’re offering them a little tiny treat and people Love having our ice cream sandwiches at their wedding, because not only does it look, nice Does it taste good, but also it adds an element of some supporting local, which is the reason And angle that we’re approaching to all these different wedding planners And in turn, we’re able to land a lot of wedding.
Catering deals So within your industry and within your offering Reach out to different people and suppliers and offer them a catering service That itself allows you to diversify in terms Of having not just people dine into your place, but also having a revenue stream that you Can actually count on that is a separate revenue stream, Whether you have people coming into your restaurant Or not, you still have this catering revenue stream all the time and in turn it gives You a certain padding as well for your bottom line.
The ninth marketing strategy is collaboration. This is a marketing strategy that I absolutely Love and as you can see, on 720’s Instagram, we have collaborations all the time, And why do we want to do that? It is because of leverage. What is leverage Leverage is using and actually getting benefit. From your collaboration’s list, your collaboration’s customers, And by you, collaborating with each other You’re able to be able to expose your brand to this brand’s customers and in turn, you’re Going to be able to reach hundreds, if not thousands, of people much more faster than If you were to go out there to look for customers yourself, which is the reason why we always Promote collaborations, To give you an example, we collaborated with An artisan marshmallow company and we created a special ice cream flavor for them and they Had more than 10,000 followers in their Instagram account Because we collaborated our Instagram account.
Grew by 2,000 subscribers. Just because we collaborated and in turn people and their Customers were able to be exposed to our brand that didn’t know about us and they came and Experienced our joint venture of a collaboration of our product and in turn and fell in love. With us, and now they became our friend, which is the reason why I highly highly recommend You to do collaborations with any other type of people or vendors or other establishments.
Who have similar client, avatar and client profile, Then that way you can cross pollinate and Leverage off other people’s customer list, The tenth marketing strategy that I’m sharing With you today is running ads, This is actually one of my least favorite When it comes to marketing strategy, because so many people are running ads, just because Your competitors are running it just because other people are doing it And in turn they don’t have the fundamentals.
Right and if they don’t have the fundamentals right, then the ads are basically just burning. Money. Okay, So that’s the reason why I highly highly Recommend you to make sure your foundations are set understand why you’re running the Ads and understand that running ads is basically trading dimes for quarters, And what that means is you may be spending Thousands of dollars running ads and in turn you may be benefiting what about 10 $ 20,000 But if you’re not aware of the foundations and the structure of how do you structure Your ads and the intent behind it and the objectives of why you’re structuring these Ads then, it becomes very, very difficult and it really really really becomes a pitfall.
Very very soon, But nonetheless, nowadays, on the flip side, It is super cheap to be able to run ads, especially on Facebook and on Instagram and on Google Ads, if you know what you’re doing because of the fact that we can actually hyper-target People, And what does that mean? It is because we can actually target people That live within five kilometer radius of us, that loves Japanese food and that traveled To Japan recently We can actually target people to that specific Of a degree and show them that you know what we are: an authentic, Japanese restaurant.
Do you miss Japan, Come and try out our latest, offering We can actually market and target these people. Nowadays And that’s the importance And that’s why, in today’s world, it’s so Important to be able to actually know how you’re able to run your ads before running Your ads right! So if you want to learn more about running Ads make sure you guys actually learn more about it before you actually spend the money.
Running ads, So there you go The top 10 restaurant marketing strategies, That I’ve shared with you These are the timeless strategies. The platforms might change, but the principle Remains the same So if, in the future, the platforms have changed, Instagram is no longer the thing no longer the king, no one is on Instagram the new Platform, You can utilize the same principle and that’s The beauty of this whole thing that I’m sharing with you, If you guys, find value in this, I’m sure you’re Going to find value in the link below, because I talk about how do you build your restaurant From A to Z, We’re talking about how do you find your customer Demo, how do you find your winning matrix, how do you negotiate free rent and how do You choose a perfect location to much more marketing strategies, Everything that I’ve learnt in the last 10 Years, I’ve put it down in the ultimate course down in the link below.
If you guys want to learn more check it out. Down below Otherwise, I really hope you enjoyed this Article Subscribe along the journey for much more Valuable articles Otherwise smash the like button and I’ll See you guys in the next article
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The NCT are mr. Liebreich. Thank you very deep. Being with us today, I was a pleasure to be here max. Thank you. You good to see you again now. I want to talk about smart digital developments, the theme for this year’s ITU telecom world.
What does that mean to you well max? We always need to go to go to the basics when we talk about such high level concepts, and if we go to the basic principles behind Digital development, we can talk about probably three of them, for example, being open, supporting open standards and open source and open Technologies also being collaborative and having smart partnerships and engaging the customer and the user in all your products and services.
Actually, this is what we do at n CTR and that’s why we are spearheading the ICT industry in Sudan and if we take digital development to the next level, which is digital transformation. We believe that n CTR, that simply the transformation is about technology serving people. All people we’re not talking about people who live in big cities, we’re not talking about people who come from a certain social class.
We are talking about all people, and this has always been our mandate. A ten-city are to create products and services with social impact, and that’s why we have been awarded by the ITU several times, including this year in Durban, and a little bit about what you be rewarded for here. We have been awarded as the most innovative exhibitor in Sudan pavilion and also for our partnership and products with social impacts.
This is actually the second time in a row to be awarded this award here, there’s a little bit about the the the the partnerships, the decision impact that you having for example, in 2016, we won the ITU telecom world award for our a 15 product, which actually Was launched in Sudan in 2015 and this year, actually we have been awarded for a range of products. One of them is an Mis for microfinance in particular, which has a large social impact in Sudan, and it has been adopted by many microfinance institutions in Sudan, and it has been so great so far, excellent and in terms of we’re talking about innovation here, what single Innovation, innovative technology, product service strategy or policy do, you think, is going to make the most difference well for me max, I wouldn’t say technology because technology changes every day and I wouldn’t say products or services, because they are a result of technological changes.
But I would go for strategy, not because I’m strategy, but because you know it’s very simple, we need to have. If we want to digitally transform communities and countries, we need to have clear goals and we need to have strategies and tactics to you know achieve these goals and we need to get into action and we need to monitor our movement. And this is what we have to do always on an incremental and iterative basis, and this is what the strategy is all about: one of the biggest challenges for digital transformation in Sudan.
Well, there are many, but let me start by you know: budgets, for example. It’s it’s. It’s always difficult. You know to convince those who make decisions. Budgetary decisions – you know to invest in in ICT and especially when the economy is not doing very good. You know it’s, it’s it’s a challenge, so we always have to come up with. You know. Disruptive and interesting business models you know to convince the customer also.
I can talk about legacy technology and when there is that emotional connection between the customer and the technology he has already invested in it’s very difficult to convince him. You know to change and it’s always a challenge. Also. We get caught into the details of technologies and processes, and we forget about the most important thing, which is the user experience and for us it. It’s always important to engage our users and customers right from the beginning and make them part of the whole journey.
So you switch from analog to digital television, for example. Yes, the technology people have really got used to just exactly able to bring their television images into their homes in one way and then suddenly being it’s. A lot of countries are fighting yeah running a little bit more complicated and good examples in switching switching just from one to one to another and in terms of winning the ITU telecom world award.
How has that impacted your your particular image or your profile, etc? Yeah, you know prior to winning the award, we had a very good position in the local markets incident, but we knew that we needed a breakthrough. You know something to let us know how we are doing in terms of international and regional competition. We needed a testimony. You know for all products and services, and we got that testimony from the highest authority in ICT in the world, which is the ITU, and we are very glad and thankful for that.
It has been great so far and we would love to continue this journey with the ITU. From your perspective, what’s the value of attending events such as ITA telecom world? Well, I think this year, especially 2018, is a very special year, because the ITU is hosted here on African soil for the first time. So we are very happy to be part of this experience and we would love someday to have such an event in Sudan.
You know, and I think it’s it’s it’s a great value for us. You know considering the partnerships we have built here, the people we have met and you know the deals we have the actually finalized and it’s always a pleasure to see you know the whole world. You know in one place and get to know each other, and we would love to be part of this experience. You know for as long as it takes, which is the very best luck in the kitchen.
Thank you for joining us in the studio today. Thank you very much max. Thank you. Thank you.
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So you know everything about it for a beginner to hopefully advance by the end of this article or at least moderate, and then you can check out my other articles and become advanced because most of my other articles are advanced tactics.
So, let’s get it so here we’ve got I just typed in what is it foot marketing so yeah, something to look at here or something I’m just talking to a blank screen, but affiliate marketing is a marketing arrangement by which an online retailer pays commission to an External website for traffic or sales generated from its referrals, so basically what it is, it’s basically sales, but over online. So let’s look at some images here right here.
You’ve got an image. That’s great! I’ve seen this image a lot. Basically, where does it start? Um looks like affiliate, probably right here, you show an ad or link for your. Let’s see where do you sign up? Does it say I guess it just starts here you show an ad or link for your store or your website to blog or social network. Customer clicks the ad or link customer are sent to the store with a tracking link.
So it’s basically your link, that’s a tracker and then customer makes a purchase on this store through your link. Affiliate network, which is what you’re signed up for, would record that purchase and the details of the transaction, and then the purchase is confirmed and it’s validated and then in the transaction is credited to you and then you get paid a commission voila. You made some money. Okay, okay, guys now, let’s go to Amazon.
Amazon Associates man. This is the best affiliate program because you can sell anything to everyone. Alright, you can sell anything. That’s on Amazon and I’ll. Show you how it works. So basically, you go here and it’s at the bottom of Amazon. You just click on be an affiliate or whatever at the bottom of the site. When you go to Amazon – or you can just go to this link right here – that I have right here – alright, but after you’ve done that you signed up it’s easy, it’s free here right now, let’s go to Amazon themselves! Alright – and here you can see that I have a site stripe up here, if you’re not signed up you’re, going to know that this this is different right so because I have an account with Amazon.
Basically, I have this site stripe and anywhere I go on Amazon. I can be an affiliate, I’m getting affiliate link, okay, so here’s my affiliate link for this homepage. Alright, okay, guys and if you want to know how much Amazon actually pays people I’m here you go so basically for the luxury and beauty and Amazon coins. You get 10 %, that’s very good. Most people don’t really buy that stuff, but most people buy in between so your average on Amazon is going to be around 5 % okay.
So I suggest you just find something in that range right here. Beauty’s great, you see a lot of influencers who are in the beauty and health space and if they just have an Amazon affiliate link somewhere in whatever they do just to monetize the following dude. They could just put it there and make some great income monthly. Just from Amazon and by the way anything that’s purchased or Amazon. If you didn’t know within 24 hours, you actually get paid for Commission okay off of everything they buy.
Also there’s this site down here. This is a great. I did I’ll show this real, quick um. It’s called this is why I’m broke calm these guys, making like a million a month with Amazon Associates. Alright, I’m showing it to you right here right now. These are the most popular things, basically they’re an affiliate for Amazon and affiliate, for you know startup companies. So, what’s it called? What’s that startups, I called I kind of forgot, but Kickstarter yeah, so their affiliate for Kickstarter and IndieGoGo and stuff like that, and they just find really neat products in their affiliate form.
Then they have a site very simple site, and actually I built a site like this from scratch. Once I needed to drive traffic, I need to be consistent, but because I was lazy I gave up, which was done because I invested a ton of time coding it from scratch. So at least I can start it up again and be just like them, but I’d rather somebody purchase this site as an asset. Oh that’s funny. Look Pano’s yeah! This is a they’re making.
If you don’t see how much I love this tool to go. Similarweb they’re getting 2.5 million monthly visits all right. It looks pretty consistent to me all right, very flat, so imagine how many people are actually buying through here, eventually from all those people. It’s probably like. I don’t know: 50 % of people over time are going to buy it they’re going to buy something through this site because there’s so many cool things and they come here to shop and look around.
Also, let’s see where the traffic’s coming from it’s going from direct. So basically, they built up a massive following of people who come back loyally and they also search okay, they’re big on social, that’s probably how they started. They also do have email like funnel hacked them and everything and figure out their business, but yeah. It’s not something. They’re doing up let some now transition to how you can get traffic to your offers and then I’ll introduce another network after that.
Okay guys. So here we are at YouTube: let’s type in real, quick, let’s type in tech reviews, tech, previews, okay, boom, let’s go to blogs. This is crazy, and this is how you guys can make some pretty good money. If I can find them, there’s a lot of blogs that do this first, I got ta find a jingle. Where are they? Maybe these are some? I don’t know I’ll go by view. Account sort by blog and view count.
Let’s see, there’s one there’s personal bring 11. Let’s just do those for now we might come across the ones, I’m looking for. Basically, it’s article compilations, okay, article compilations of basically tech, like top 10 camping gear, article and you’re not going to get copyrighted because they want you to do that. These companies do they want you to actually promote whatever it is they’re doing so.
This dude does personal brand and talks about like actual tech, tech, and he is an affiliate, 100 %, and I could show you that as proof and he’s making a killing he’s by far the biggest making a ton of money. I’m telling you right now just from Amazon, so if we scroll down here he’s got Philly links, he’s got also merch where says a Philly right here. Okay, so if I click this we’re going to go over and see, this is basically a shop.
He said if she set up with this gear, very, very cool – and I bet he’s making a great monthly income from this, because if you look over here another tool, a museum, vid IQ, the toll views monthly – is eight hundred thousand views actually every day. And then every 30 days is 24 million, so let’s say 1 % buy through and spend an average of something, but the Commission he earns is like two bucks. That is quite a bit of money right, so he’s deadly, making over a million a month with everything’s doing even Adsense to from his blog that’s insane um, but he started and very engaged when YouTube was smaller and he was he just caught the trend.
Man. So good for him, but let’s see if we go to his blog here to the home page and then we’ll see the side blogs right here. Um unbox therapy is another personal brand. One anyways I’m trying to find the compilation ones. Oh wow, whatever I’ll find him eventually, but that’s just one strategy you guys can do just create content. Also, if you just create your own content, not use other people’s content for the long run, that’s going to be way way beneficial for you guys.
So just so, you know that ya just create content. Put your fill it links in the description. Whatever you want to link to doesn’t matter. Actually, don’t you need to do reviews, but reviews are great, especially make them exciting, like top 10 tech gadgets of the year and stuff like that, that does well also, you can take ideas right from here and read what this says stuff like that or take content From here find a article about it, pull that content and here’s a tool you can actually use right here.
This is savefrom.Net and basically it downloads youtube articles for you and yeah. You just put the URL in here and then you download a article. Okay, here’s another tool right here: rapid tags, rapid tags; basically you type in whatever it is so tech, and then you get a bunch of keywords instantly for your district for your. You could do description, it’s not very um! So it’s not a good idea to do.
It’s not the best practice, but it’s great for tags. This is what it’s meant for it’s bad, to put like your tags into this scription unis have an actual description in your description. Also, when you guys do any description, link to other YouTube articles. It’s a good idea to do that. Okay, let’s keep looking into here just for fun. He’s got a lot of products. He promotes he’s, probably optimized this damn to the T of what people actually are buying.
There is a link, so those are all things people buy. So very powerful guys you can make a lot of money there, let’s get into the next network. Okay, that would be Clickbank. Okay, and these are free traffic methods, cuz you’re, a beginner. If you do paid traffic methods, I’m telling you check my other articles. I talked about very advanced tactics of massive funnels where you can monetize it crazy.
Like I’m in the health niche, I promote products from Amazon from Clickbank from CPA marketing networks, which are other affiliate networks which pay cost per lead. Okay – and I also do sweepstakes offers, have you ever seen like win a free, iPhone kind of thing. I promote those kind of offers and I’m making a killing there. So just so you know there you go, and this is Clickbank and I’ve heard of it in your beginner.
This is Clickbank and they basically are info products and Amazon is physical products. So you can pick any category here and if you go to affiliate marketplace and you scroll down and signing up for this one super easy and free saying what that Amazon just I know you can get into any niche once again guys, okay, so what I want To say real, quick, the whole strategy and I’ll probably pull up that real, quick, okay guys.
So here is the funnel okay and then we’ll get back into Clickbank, okay um. This is the funnel for beginners for free traffic, and I’m going to tell you right now: it’s YouTube YouTube or you could do a blog, that’s more long-term. You can get instant results with YouTube, even especially, if you’re doing like trendy trending topics. Okay, so you could be an affiliate with Amazon, okay and you find a trend and I’ll show you that real quick, because YouTube’s algorithm literally will push articles that are for the current trends and news and stuff like that.
Also, if you go to Twitter trends, those are the major major trends that are getting a lot of traction for a longer duration of just one day. But if you do like one of the top transy catch it early for the day, you can get a ton of use row make your own content, don’t pull or take content. I’m telling you right now: you can get views. Okay, so basically can do that or create your own content or reviews or whatever you want to do for the long term, and you just keep making content content content on YouTube all right and then you can push to Instagram and Facebook and all these things and There you go what else snapchat or build an email list.
Ultimately, an email list is the best thinking you can build for this sort of thing, all right, so you’re just creating content here and you could push later to other blogs. Okay, you want to be able to reach people easier, eventually, okay, so next you push them to your links, and this is where you make money and whatever they buy through Amazon. You get paid and also YouTube’s awesome because you can get paid through Adsense, which is super lit.
Okay, so you’re monetizing, multiple ways. You also promote click funnel I mean now well, click funnels is great great affiliate program, but click make Clickbank offers and irrelevance whatever. It is you’re doing even if it’s relevant to whatever um trend. It is so today National Ice Cream day right, you find something related to ice cream and you put it you just type in ice cream in Amazon. You find some offers right.
So let me show you ice cream boom. You got ice cream, stop and you just send them here. It doesn’t matter anything they buy. If they go to today’s deals, which is actually a great one to send people to, because people love deals, people will buy. Hopefully anything they buy, you get money and most people are an Amazon Prime member. Okay, so people buy an Amazon regardless, so just send them. There bro also get an email list.
You can send your traffic to Amazon anytime, you want, but I’m going to tell you a super-secret tip. Real quick Amazon doesn’t like email lists, shout outs with the filler link, but you can send people to like an ad that you made like a post. Basically, on Facebook drive your chalk to Facebook and then from Facebook they go to Amazon through your post. Whatever you do want a fan page, I’m telling you right now, that’s a super powerful right there and it works, and it works extremely well and you can make a killing okay and that’s do that.
This is very simple. Okay, if I could do like a circle – maybe I can like this. Oh maybe I can’t oh my gosh, oh my goodness, oh wow, that was horrible attempt. I was trying to a circle of like saying, recycle, keep, making content, content, content and eventually more content. You have it’s like a bunch of army men out there, making you money or whatever a bunch of yeah yeah. I don’t know what I was going there, but this is like a great great strategy as you make money.
So let’s go on to Clickbank here and let’s show you how you can get links, let’s say your health and fitness nice very simple. You just click also policy to top offers. You just click to the search. Okay, you can see the top offers instantly, but first you have to be. Oh, we probably have to go back so before you click on a category. If you want to see the top offers which we’re going to have to just press, where is it? Let’s have to press right here and go back quick, quick, you just click search, and these are all the top offers.
Okay, oh wow, so he was there. Okay! Well, this one’s a new one right here, very cool: let’s see how this one’s doing it! It looks new to me yeah, I’m going to promote this okay, so three hundred thousand just went up it’s a new launch guys. This is a new offer very, very good offer and it looks like they’re doing it. Alright fat-bellied fixes a big one: Oh yep, Ted’s Woodworking. So basically there you go ton of offers that do really well.
You earn like, instead of I’m like 5 % average Commission’s on Amazon, you can earn like 70 % Commission’s with Clickbank, which is extremely awesome. So there you go, how you do this press promote, yeah and then you’re going to well. You have to be signed in, but basically say generate hop links and you just copy to copy your link whatever they give you and you just promote it and anything people buy through guys you get paid alright, so extremely powerful, extremely awesome.
Why did I talk about YouTube because YouTube literally, is where the future is going by the articles or where it’s at not blogs? Maybe in the past it was blogs. Now it’s article okay and if you already or have a big influence or whatever um you can do, you can leverage that just promote anytime. You want, and also taking into account like May web of, pushing your audience onto other platforms and also being omnipresent on other platforms and create an email list.
We could promote to them at any time on-demand, printing on demand. Okay. So this is how you make some money online. Just let me tell you that so, basically, that’s all those strategy guys. I hope you enjoyed this article. This is affiliate marketing for beginners, with free traffic, and everything like that – and I tried to give you some valuable tips in here now: go take action and read some other articles subscribe to the blog.
If you’re new, I post, consistently and peace out learning machines. Why
0 and if you haven’t subscribed, please hit that subscribe button and check the bail mark if you want to get updated for next articles. So in this article I want to tell you about this program here: CB passive income, it’s in short, it’s a done-for-you package. If you wan na start an online business if you’ve never made money before and you’re looking for something easy to get into, then Patrick here Patrick Chan has created this done for you, packets or, I would say online business in a pack yeah.
What he is doing is he basically created a few offers and, like the super affiliate online training offer a bunch of offers he has packaged into this program and what he is offering is that you get your own. You affiliate online training link with your unique idea. So what you can do, then, is that you use this link. So, what’s going to happen is that you will use this link and then people and use free traffic or paid traffic and drive that traffic to this link.
To this landing page here and what’s going to happen, is that some of these people are going to want more information and they will hit this button here and they will put in their emails and then they will be redirected to probably some kind of offer. You know the super affiliate training and a percentage of these people or this traffic will convert in customers and by doing that you will make a commission, so you will make money of other people when they buy a Patrick’s product which is, for example, this training here Or we can take a look at, let’s take a look at, for example, this product here, a simple system that reveals how to start adding 100 to 200 target subscribers every day to your list.
So it’s the same here you know, people interested people will put their emails here and then Patrick will send them to an offer and he will also start emailing them regularly, because a lot of people convert with email, and here he is offering free ebook, for example. So you can see how he is providing you with a whole whole business. You know a ton for your online business with a lot of training, ebooks and stuff, and the only thing you have to do is to send traffic.
That’s the only thing, so you can see that this is pretty powerful, but another thing I wanted to mention – and I think is a it’s – a great selling point to this program is that he has something called inbox pro version. What this basically means is that, for example, other affiliate programs they or like done for your system. They don’t really give you the option to collect your own emails or own leads and, of course, leads into your business is or especially your online business is very important because you, a percentage of those leads, will convert into customers.
So you should definitely be collecting emails and doing email, marketing and a lot of people convert with email marketing into customers. But with other programs you are usually sending leads directly or sending yeah traffic to a squeeze page or a web page that collects leads leads for the creator of the program, so you’re not collecting the leads. However, if they turn into a customer, you will get a commission, but the leads are not yours in this program in CB, passive income, that Patrick gives you the option of you know sending him your list ID.
So if you have an autoresponder, if you have like Aweber GetResponse, you know these are the big names of autoresponders. By the way, you should definitely consider buying a heart responder service to start collecting leads, and so you will send him your list idea and he will, you know, start collecting emails and leads for you and you get to keep them into your own email list. That’s pretty powerful, I mean, I don’t know if many other affiliate marketing programs that allow you to do that.
I mean I’m in another program that is way more expensive and the only way I don’t know if you heard about it, is I Pro and it, and the only way to collect your own leads is basically to have to to squeeze pages. So you have, to put, I mean there is the squeeze page that comes with the program, but if you want to collect the lead, then I have to make my own squeeze page in front of that. So I had to squeeze pages and that’s not ideal, because people get frustrated if they want to put there if they have to put their email two times so this here, a CB passive income really rocks when it comes to this, and so this is a this.
Is a big thing I would say he offers some free training, but class training is offering you some emails to put into your autoresponder sequence like automated emails that go out when somebody signs up, so you can put them in your own autoresponder and yeah one other Thing I mean yeah, you get like some basic information on reports and tracking and lead details. It’s really basic and that’s why we come to one thing about this program that it’s very simple I mean this is done for you.
So all this business is like automated. It’s one basic package and there are not a lot of what what’s the best thing to say. I mean you, don’t have a lot of control over this business. I mean there’s not a lot of things that you can tweak, and you know that I would say is like maybe the decent planets of this program. I mean I mean Patrick, could one day decide to change something that you know would make this program not work.
If with Facebook ads, I don’t know, I’m just saying something out of my head, but that’s that’s the disadvantage. I mean you. I would never build an entire online business around this program because of the lack of control. So I would use this – and I am using this program to you – know – complement my online business. It’s one income stream in my business. However, I don’t build a business around this program because I know that one day this program could be gone or he could make some kind of drastic changes or I don’t know you get the point right.
Okay, so definitely check this, I mean try it out. I mean this think of words I can. I can definitely. I can definitely support that claim I mean this is proven. This is proven and tested. That’s the good thing these you know you don’t have to go into a/b split testing to see if this button here is, is something that works. If this headline is something that works, if this offer is good enough to work, I mean he has already gone and tested it, these these squeeze pages they they convert, so that takes a lot of risk and a risk factor out of the equation.
When you, when you know this, and you only have to worry about traffic – that’s that’s that’s very powerful, I would say so yeah. I bought this program some months ago and I’m pretty happy about it. If you are want to check it out, then you can check out the link in description. Talk later
Alex has been magnet. Fishing behind us under that bridge he’s got is a magnet stuck, so I thought would bring the snorkels new wetsuit out, and so you can find it so we’re for start. The company that’s provided the gear for me to use is a unique year, so we’ve got a full first snorkel got a waterproof phone case in a hydration backpack go back into the bag.
There charlie front end of it. Scaffolding comes sizes, bridge, yeah, Oasis, guys magnet stuck, so I have to go in the water for it don’t know, as I do business to be continued, so got me falling the keys and this waterproof pouch and good thing about. You can still use your phone through. The case that’s pretty cool, just because uh, when I’m in that water, are you cold? Oh she’s, a bit cold playing the road.
You have two going on come here. I’m okay involve not EQ rope. How big pretty much above it I mean. We was not much left on that he’s, probably about leave you tight in there. Yeah yeah maybe find out I’m thinking fast from across. They can get back. If you want, I yeah yeah yeah I’ll stay. Close, No crazy alex is just in the water on the edge you’re going to come further down and then or check it out yeah, and then we can try and pull it from a different angle.
Yep fail one: what will you found what you found just really stretchy Rondon and we got it she’ll respond. Well he’s cool yeah mine did that on one side, yeah yeah, I do what a mute dick yeah. I see the air what proof on cash. What bed Marsha on the outside easy just like twist: bucks, gemma crimeans, it’s actually 100 yep, totally dry, yeah yeah, it’s job nice to get and Alex is magnet back, so we’re going to do best.
Magnet fishing because we read not to be super, find, if not see you later,
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