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I went from 0 to 19.5K Instagram followers in one year (and lost 2K the next year)

I reached nineteen point, five thousand followers. How I did that is. I will show you in this article and I will show you as well how I lost 1,500 to 2,000 followers in the next year. So a bit of a big story on why I started posting interior content on Instagram.

I was just moved into a new city. I was hating my job I was born. I was creatively unfulfilled. I decided to pick a more creative hobby, something to more tickle my creative brain, and so, if I outlet outside of work, I wouldn’t buy the username talking spaces don’t go, it was also the URL to my blog and I posted my first picture. It was the last picture I snapped off my previous home engaged it. I will put it on the screen somewhere over here or here.

I kind of discovered this whole community of Interior related content on Instagram, and I started interacting with people that were inside that community. As well little by little, I started getting a few followers. I think it took me about a month to get 200 followers like good, a person with low self-esteem inside this eco sphere of likes and hearts and positive reinforcement. And so obviously I got addicted to it.

And I started to spend more and more time on it and I started to be more analyze: posts of butters and hashtags day used and which compositions they used, which colors they used, how they edited their photos. And here there I started to take tips and tricks from them, and this is where my first really great tip comes in because you can use, for example, hashtag interior design for pictures like I posted or home decor.

But it’s way more effective to go with more specific hashtags. So for me that was a small spaces squad. A studio apartment eclectic decor. This is why I have to try every day this one has grown. It loves right now so surely, but steadily. I started to create a few sets of hashtags for different kind of pictures that I would use with a lot of retailers and specific hashtags. Another thing that really accelerated my growth was using stories and there are a few ways to use stories and I think here consistency is key.

So, basically never should you have an empty stories that it’s not clickable and what you are going to share. It’s basically up to you, because it’s a more rough of the curve, something you just want to share something you just want to show and what really helped me back then was to share other people’s pictures tagging them in it and also not just throwing it out There also not saying it’s a shot-for-shot, because that can really feel canoing if someone comes to you like, please show me out, but really putting something in it like, for example, someone shares my picture and they say something really specific about it.

There’s more chance. I will share it in my stories again or I will check out your accounts to see what you’re sharing and what your aesthetic is like. What I also did was create my own hashtag, so my username was talking, spaces don’t go, and I created the hashtag talking spaces because every Friday I would use stories to shout out people that use that hashtag share the best of what they had to show.

So what that does it creates kind of a community community around you you’re, not only part of the community, if you’re doing it like that, because you’re also in the middle of it, so people started to use the hashtag and also make sure to follow me because, If they don’t follow me, they will think maybe he’s not going to share it. If I don’t follow him, another great tip – and I did this really early on and it really paid off – was interacting and following with Meghan and blogs and compilation accounts like comes.

Let’s share pictures from different accounts because that’s a really great way to get access to and greater audience every time it got shared there. It meant a great influx of new followers because they discovered me, so you really have to see what’s your niche and you have to interact with magazines in that area. It’s really good to see similar accounts to you and who they follow and who they are getting followed by and that’s a way to see what kind of niche you fit into and that’s a great way to see what kind of hashtags would work for you.

It’s great to see what kind of people will be interesting in following you as well, and it’s really a great idea to interact with those kind of accounts. Not only because it’s interesting to you this because clearly they have similar interest to you, but because the company they share and the huge person is shared, it has a kind of Overland. My memory was full and we’re cutting up and the framing is worse.

But, let’s get back so slowly but steady, I was reaching 500 followers and I was noticing there. It’s people that were just starting out with Instagram accounts we’re starting to follow me because they saw me as a bit more of an established name in the community and what’s really important here, is that those people they they want to be understood. They want to communicate. They want to be friendly to people, and what I saw a lot was account said were the were a bit more established.

There was not coming back on smaller accounts; they would not like back on smaller accounts and I think, that’s really stupid to do because we’re all human beings. Why would you not answer someone if they’re saying something nice to you on your picture, so I would suggest comments back everyone, that’s coming from your picture and if it’s something that you’re not really sure what to comment back just heart, the comments or just reply with An emoji something nice.

If you notice someone that’s commenting like on every picture. You post it’s nice to just check out Derek comments, and maybe it’s something you want to follow as well. So if coming back get to know the people behind defeats answer your PMS only the nice ones, not the dirty ones and the flirty ones and the kind of weird ones you get and be open and real with what you post, because I noticed we’re more diff.

The pictures that were, hopefully Photoshop kind of turned me off and also people deaf in their captions, were like really high and mighty and know-it-all about what they shared like. They knew everything about interior design. If someone was acting like that, it started to turn me off, and I really didn’t like this, so I should just be open and real, but just stay humble just you’re, just another Instagram account you’re, not some big shot because she reached a lot of followers.

Stay. Humble so I think this is where my account started to stand up, because I was sharing pictures in a really mundane way. I shared pictures where you saw the messiyah my home. I shared pictures with a trash bag on the background or a really messy bed, or something like that, and because the other side of, like the big community of Instagram, was basically, I saw people that took pictures and they photoshopped away plug outlets and they photoshopped away.

The line of the ceilings make it look bigger and because my pictures were more relatable and real. I think that did a lot of good for my former bassist well in the moment that I was shared by a lot of magazines and blogs and compilation accounts. It took me quickly into I think 6,000 followers, but quickly after that, I started to really get close to like the magical and amazing 10k like this might be a real tip or something you say, like obviously yeah, but be a nice person, because I saw a Lot of people just being assholes on the Instagram, and I saw a lot of people also feeling self-important that they, for example, commented on a few blogs or magazine accounts and that they were commenting.

When am I going to get shared or why are you not noticing me? Instagram is a big place. It’s not easy to get noticed, so it’s not that they personally have something against you. If they don’t notice you, but it’s just not happening yet, and people ask. Will get dismissed? Ok, let’s zoom out a second for all the tips. I’ve given so far, it’s a precursor to death. It’s important that your content is interesting.

It’s visually pleasing your captions are relatable or funny, or they give something to the people. A lot of people share like really complaining stuff like today, I had to go to the grocery store and someone cut me up and I felt so angry I’m not looking for negativity on my feet. So why would I follow it an account that dust is like on the regulator? Also, a good thing is that your content has to be recognizable.

People have to see a picture. You post, and you have to instantly know that. Oh this is this. In this person’s picture, but on the flip side of death, if you’re posting really the same picture on and on and on again like it doesn’t matter if you’ve taken a different picture. But if the content of the picture is basically the same, people will get bored and I see a lot of accounts right now. That kind of got big because they had like a really pretty dining room and they kind of latch on together.

And they hang on to death right now, they’re still sharing the same picture or the same setup and they’re not getting the likes anymore, because people have seen it like all the people that want to see it have discovered it by now, and it’s not news anymore. Above all, the other tips like interacting with people sharing interesting content being open, honest and relatable and don’t or captions using stories.

I think the main thing that plays into your growth on Instagram is consistency and it’s consistency in posting and it’s consistency in how much you interact with the app if you’re, finding a sustainable amount of time. You can do, for example, you post every day and you spend an X amount of time every day on the app interacting with content. That’s the main way to really get growth, because Instagram will see that you are pumping out interesting content on a consistent basis and it will take you seriously and besides that people will know if they see a picture of you and they see exactly one day later.

Another picture of you and exactly a day later another picture of you. They will know that they’re getting their fix on a daily basis and it will go check for you. So, even if the algorithm isn’t in your favor, they will know today there will be a new picture or a new article or something only is instagram page and i’m going to check it out. Another great tip is to know your niche and you have to play into it and that’s both in how you share your content and how you use your hashtags, but also to me as an interior Instagrammer.

It meant. I changed that my interior, more not only for my followers, also because I like to, but it kind of showed me what my people liked, and that was a reflection of what I like and all like minded people. I saw their trends coming on and I changed my interior to reflect that. So I was noticing my accountant was mainly interesting to people who are looking for tiny living things, drifting and vintage interior and our big-city living.

And I was noticing that a bit of an overlap to that where it was the urban jungle trend or how you would call, and that’s why I started to play more into dance. I had a lot of plants in my home already. I was just not using the hashtag — jungle and house pens make me happy and all the more specific hashtags for that niche. So I started to branch out from one age to another, not letting the first one guy out but just building upon it and that’s also really important.

You don’t go from one thing to one thing completely different: you have to stay in your own lane. Basically, but you are allowed to branch out a bit so back, then I don’t know if it’s still a trend, but back then it was really popular to participate in common spots, and this is basically a group chat with people on Instagram, where, as soon as you’re Posting you will notify the group chat and they will all go to your picture and they will like and comment on it, and this is basically to kind of fully augur if M that you’re getting a lot of interaction on your picture from the get-go, I was Offered to participate loads of times – and I never get this which later on, I think, is a good thing, because Instagram has really statements about comment balls and how they are cracking down on it.

But to me it just felt like it felt inauthentic, and it’s really also. I didn’t have the time to every time. Someone commented in a group chat to directly go to the photo and directly comment something. So I didn’t do that and I think it’s for the better, because there are some accounts. I know that have participated in comment. Boats. That’s right now are falling off big time. They still have great interaction in comments, but there are apps to see what your authentic engagement and it’s really awful for those people, because it’s really easy to see what comes from a common boss or you have those apps that you can copy-paste the same reaction to Different photos and it’s really obvious to see the same comments from the same people on every photo in the same kind of community community.

So I was doing amazing. It was November of 2018 and I think I was around 18 and a half thousand followers. And in November I started to really step up my game and I was posting a blog post every day I called it La Femme, but this also was great for my growth because more content, it was interesting content. If I say so myself, it meant more followers and at the end of November, are somewhere in mid December.

I think I reached 19 thousand followers and that’s when stuff started to go down, because I picked something that was not sustainable because consistency is key on Instagram and I was posting so much which I couldn’t keep up, because I literally I was working a full-time job. I was posting every day on Instagram I was posting a blog post. Every day I tried to have a social life sighs that it was way too much to do so after November.

I stopped it obviously, and I started to post list on Instagram, because basically it was just burned out. This instantly led to a decrease in new followers. I was not losing yet, but my growth was fluttering quickly. Another thing that greatly influenced my drop in followers. I think is that my interior changed and it changed quite drastically. All of a sudden, because in December I painted my wall black and until then my niche was the more lies wide with vintage accents plain bluffing, vintage laughing home in an old house.

And if you see that you throw in a black wall, it doesn’t mesh well and also later on. I was moving and I was moving to a new bill tome and that’s the opposite of what people like about my account. Because people start following me, because I had like a really nice old home, with beautiful ceilings and beautiful large windows and high ceilings. And I moved to a place that was way more healthy for me to live in and I loved it so much more, but visually it’s less interesting.

It’s really a basic flat that I’m living in right now. Also, I changed up my interior style, then again, because I started to have more modern furniture that wasn’t up pretty thrifted or something I don’t know why? Because right now, I’m back back to basics again with only thrifted furniture, but I changed it up and two followers that follow you, because of one reason that means that they are not interested in your content anymore, so this ring had started dropping quite rapidly.

I think, basically, I put myself so deep into my niche that, as my interests were changing and my style was changing and I myself was changing. It felt inauthentic to the people following me because they never saw me sharing something about it, because I was just only sharing what I thought people wanted see. People were uninterested in the things I shared, and so they smash to death and full of button.

No hard feelings, I do exactly the same if I follow someone and they are changing up their content big-time and it’s not interesting to me. Why would I follow along? Another thing I suspect, influenced my drop in followers were poorly designed unrelated sir posts, and on top of that I was disclosing that stuff was gifted or paid promotion or PR product or it was a PR offence, but other people in the mainly Dutch interior community they’re, Not disclosing anything about sponsorship and if they do, they really hide it deep into their hashtag.

So people will not see it so it looked like I was doing all of these sponsored posts and they were doing nothing and I really stood out because of it, and I was also taking and that’s really stupid, because I didn’t really get money for it or I didn’t really get something I wanted, but it’s just if people reach out to me and they wanted to work with me, I was really excited to most of them in the beginning.

I said yes – and I said yes without really looking into the brands that wanted to work with me and I think that’s really bad, because a sponsorship is not a two-way street you’re, not working with only the company and the influencer. Followers are really a big part of it, and I didn’t look into this and that’s really bad. I think I think that really influenced my dropping followers, the most in the end, so I was kind of lost with what I wanted to share on Instagram and I made the conscious decision to just stop caring about followers and just start posting.

Whatever I felt like – and I think that really did a lot to me in a positive way, because I started to see what I like to post and also by trying out stuff, I noticed that it wasn’t for me. So, on top of that, I changed my username from talking spaces co2, just my first name with a lot more art in it to make it more personal and to really share that image of the content creator. I was at first and through really sharing whatever I felt like, and I think it was mainly the period between February and basically tail two months ago, like November of 2019, I just shared whatever I like, and I still most followers logically, but it really showed me What I like to share so flashback to now I’m right now, as I think seventeen point, four thousand followers which is growth again, I think at my lowest point.

I was at seventeen points, one that wasn’t forest and I really want to share how gets happening because it’s a three full explanation. First of all, I started to get more interested again in what I share it. Second of all, I refrain my consistency because right now I’m posting at twice a week instead of every day, and I think Instagram is getting the hang of it now. Obviously, my growth is less than when I posted every day, but it’s better than when I posted every day, while hating my content and while not interacting with anyone, and I also reframed my expectations, because in the heyday of my like Instagram journey, if a picture didn’t Get to thousands likes, it was a field picture.

It was not doing great and right now, if my picture has above 200 likes that’s great to me. That means 200 people looked at it and they were interested enough to like it, and I think it’s as well. If everyone on the platform gets less interaction right now, and I’m not sure how that happens, but it’s great to know because that reframes your expectation from it and it reframes what success means. Instagram is basically mirroring what you do.

So if you put a lot of time and effort into it and your content is obvious – obviously interesting fish easing if you’ve put a lot of effort into it, you get more out of it. So that’s how you reach 19,000 followers in one year and then losing 2,000 followers in the next year. I hope this was interesting to you and I hope you got something out of it if you’re looking to grow an Instagram audience or if you struggle with an existing Instagram accounts that doesn’t really like go as good as it did.

It’s not that much that it’s! I think really life hacks to grow on Instagram. It’s just really insight on how to my knowledge into my experience, the Instagram platform works. Also. I want to add that in no way, I’m claiming to really know a lot about the algorithm or that I’m really knowledgeable about social media marketing or SEO, or something like that, because if people say that it annoys me a lot and that’s also why I kind Of debate it’s about filming this article, I don’t want to sound like an oil or something like this.

I just wanted to share my story because people that say they know a lot about the algorithm or give tips and tricks about it. Not even to people at Instagram headquarters know how the algorithm works. It’s a self learning machine, it’s way more complex than if you do X, then you get Y. So I think it’s really insane that a lot of people do. I have this business about how to trick the algorithm or something it doesn’t work like that.

So I hope this doesn’t come up as know-it-all or preachy or patronizing. I just hope my story, maybe was fun to listen to or give some insights into how your Instagram experience is. Also, something I want to add is that, above all the tips that I shared or all the things that I did, that I shared there’s a lot of luck into it, a lot of times, it’s being at the right place at the right time. I had no influence is over whether or not an accountant was checking me out or whether or not one of those magazines was going to share my home.

It was all up to luck, but you can kind of play into luck by being there and by trying to go after things you want to have so basically, it’s mostly about luck and all the earth tips are just supporting it’s too dead. So thank you for reading and thank you for following along also here on YouTube. I had a lot of fun working on this article and now I have a lot of fun getting into the editing and the filming site of making YouTube articles.

So if you have tips and tricks on that, let me know down below and also if you have tips and tricks about growing your Instagram audience, leave them also down below for me and for others to read. Also, my Instagram is linked down below. If you want to check out that I’m not just talking out of my ass about all of this, it’s real! I really did that. It’s not that interesting! Basically, but you can check it out down below.

I swear is a good time over there. So I’ll see you next week and till then stay cool. I don’t have a sign-off, so it’s basically see you next week. Bye


 

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How To Write A Corporate Script | Corporate Production

A corporate article script is much easier to get your head around Our BBC trained script. Writer Has written scripts for everything from light hearted drama films to health and safety articles And explainer animations, so we have a pretty good idea: Of what makes a good script A corporate article script – Uses a table layout, There are usually three columns separated into rows at moments where the visuals or narrative changes By structuring a script.

In this way, it’s simple for anyone. Involved in the project to see what’s happening at Any given point in a film without needing to understand Complex film terminology, But where do you start When writing a script, There are three columns that make up a typical corporate article script Column, One Narrative, The narrative column, Contains all of the dialogue that will tell the story of your article, such as voiceover, on-screen, presenters interview comments or even A combination of the three – Let’s say this is a voiceover Or presenter script, a minute of narrative equates To around 150 to 175, words so be sure to keep an eye on this.

If you want your film to Be within a certain length, If your article is mostly interview-based, the narrative column in the script will need to be written a bit differently. Of course, we don’t want to Script interview answers word for word and spoon feed Them to the interviewees, That’s not only looks A bit shifty on camera, but takes away the naturalistic and spontaneous delivery that You want from an interview What you’ll want to do.

Instead, Is add in bullet points of key messages that the interviewer will need to bring out For the interviewees, A list of questions will be Developed further down the line, but at this stage it’s important To see how the interviews fit in with the overall story, You can include some Template or ideal answers to help indicate how the Narrative of the film will flow, but remember That you can’t put words in your interviewee’s mouths Column, Two Visuals, The second column in a Corporate article script explains what visuals Will be shown on screen during each scene.

Traditionally, this will be footage, that’s captured during a filming day, but it can also include Details on stock footage, photography or animated scenes for projects such as explainer articles, A script writer will pay close attention to what’s happening in The narrative column, when describing visuals For a corporate article, The visuals, of course want To support the narrative, so they need to be relevant, exciting and can sustain the Length of the narrative, So if you have around A minute of voiceover you’ll need more than just a shot of someone walking into A building to cover it If the article is completely animated.

There may also be storyboard Images alongside the script to show illustrated Examples of each scene Don’t forget, though, that the script is meant to tell a story so using expressive and Creative language here will help stir up stimulating And inspiring images in the minds of the audience Column, Three Graphics and On-Screen Text. The third most important Column in a script describes any on-screen text or graphics that’s to be seen during the article.

These could be names and job Titles of the interviewees animated titles, technical Terms used in call out graphics or call to action text For the end of the film, Including on-screen text in the script, is particularly important. If it is likely to include a lot of phrases or terms, That need to be checked for accuracy before filming, Plus making sure all Spellings are double checked before editing takes Place is always useful.

Just like the Visuals column in a script, any on-screen text should be There to support the narrative and not be fragmented in any way, Adding in on-screen text. That isn’t referred to in the narrative would Just confuse the audience This might happen if you Want to shorten down the film, and you think that by Moving some voiceover into the on-screen-text column, you’ll save a few seconds of screen time, But this doesn’t work and It only confuses your film.

Similarly, you don’t want To bombard the audience with extensive bullet points, Or paragraphs of text Keep it concise and Essential to the story, Narrative, Visuals and Text – Are the most vital sections to include in a script but You may need additional columns for things like Numbering each scene, Location, information for filming, Estimated duration of scenes, Translations, Technical information and so on.

But the script is the backbone To every corporate article, Even if a film is mostly interview-based, a script is the only Way to show how the film will be structured and explain the story before filming begins. It’s vital that a script is Shared with all stakeholders in the project during The writing stage too, so any feedback is considered and worked into additional draughts before the script is signed.

Off and production begins, Making script changes after filming or even after editing has started, can be both time consuming and expensive, especially if it involves reshooting or scrapping scenes entirely So spending as much time as possible to make sure this stage of The production is perfect before filming is well worth it For more handy tips on how to get the best out of your corporate article project subscribe to us on YouTube.

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Videos are truly an awesome way to get the point across. Any type of content from your business is important!

 

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Organizational Design with Amy Kates | Sales Expert Insights

My name is John golden, says hop online says magazine pipeliner CRM and today I’m joined by Amy Cates. How do you do Namie, I’m just fine. Thank you. John and Amy is part of Managing Partner of the Cates Kessler organization, which consults in a number of areas, but particularly in organizational options and implications, and how to make sound decisions around how to structure your your organization’s.

You also teach at Cornell, there’s a correct and and obviously is also an author of numerous books and speaks and writes on a regular basis, a pretty busy so for somebody listening Amy. Her name is in by the way in New York today and I’m in San Diego Amy, for somebody listening when you talk about designing, you know organizational design or organization design. What do you mean by that to some people that might sound? Well, that sounds very because in the past organizations were fairly simple, but the world has gotten much more complex in the last four twenty years and we have to think about not just strategy and people.

But how do we really build an architecture of an organization so that people can come to work and do their best and understand? Who do I talk to how do decisions get made? How does workflow so when we talk about organization design its? It’s really the set of decisions you make after strategy to say? How do I want to configure my organization so that people can connect the right way horizontally vertically to get work done, and typically we work with companies that are global, that multiple product lines that are developing new strategies that are moving from? You know business business, to business, to consumer, introducing digital capabilities, and this complexity really requires than an organization that can can match the what to do that strategy.

Yeah, because it’s interesting what you say there, because you know what a lot of companies, obviously they they do. Their strategy, and then they move straight to execution right and don’t do that kind of structural piece and also a lot of organizations. You know traditionally kind of grow organically right I mean they structures come about organically. So what happens when you get that we’re we’re a company moves from strategy to execution without the design part yeah.

So typically, is its strategy really not even to execution? It’s the org chart? Okay. So let’s change the org chart change the direct report structure. Let’s consolidate some pieces, let’s make some new roles to get things done and we we design around people and the people that we have as opposed to thinking about an organizational model that can last so what happens when we don’t really do design work to think about How structure management process reward mechanisms and people processes work together in a system? What you do is you might solve a short-term problem by let’s say we take out some management layers, so we can press the organization and say that’ll speed decision-making.

We’ve changed the org chart, but we haven’t changed the work and so soon what we have is. The organization starts to organically grow again to fill in those missing pieces. So when we do our work with clients, we start with strategy. We look at capabilities and we say: what’s the organization model we want to organize toward and then let’s make smart decisions to build, really a roadmap to get there yeah and – and you raise an interesting point there, because that is the big trap that our companies fall Into is fitting.

People is starting with the people rather than with the the process or the organization of the structure, and then you kind of go. Oh well. You know this person they’ve been around a long time, so we’ll shoehorn them into this. Even though they’re the work, even though they’re completely not the right fit for it right, but it’s a real it’s real temptation to do that. Isn’t it absolutely and because that’s tangible, I can see that I can make a change.

You know we often joke that organizations are really. You know, three-dimensional invisible, abstract concepts, you you know, you feel the organization impact see, but you can’t see it, and so when leaders or even HR professionals, don’t feel confident in the set of tools they have. Then it’s easy to go to the things that we can change, that are tangible. Let’s change the org chart roles, jobs, people in those roles.

So that’s why we’re so passionate in our firm about not just doing the work and consulting but writing and teaching and making articles and doing workshops to really build the skills out there and demystify this and the other trap that people fall into a lot is. Is this idea of you can only scale by people right? You can only add more and more more people without taking a step back and looking at the efficiency part.

Looking at the structural part when you, when you work with organizations, is that something you come across a lot where they’re just throwing people at problems rather than analyzing the issues. Just don’t have enough to do we’re not busy here right, so everybody’s busy and yet feels and feels overwhelmed with communication and priorities, and yet we have inefficiency in the work and high costs so and the usual answer is you’re.

Absolutely right. Let’s put more throw more people at the problem, but more people actually generate work as much as they do work. They create surface area, they ask for meetings, they ask for data, they ask for reports. So one of the things that we go in and look at is is: it is really to start with the work. Let’s, let’s redesign the work and the workflows in the context of the strategy capabilities we want to get done and then look at people what you know what’s going on right now with machine learning, artificial intelligence, automation which is you know, it’s been building its in there, A little bit, but it’s going to come fast and big, is fundamentally going to change the nature of work, not just what we’ve seen in manufacturing or service work or call center kinds of things, but really in marketing in R & D and where we thought you Know this is where people’s jobs is are really about decision making, it is artificial intelligence is going to change it so or design becomes even more important, because we have to think about what’s the unique contribution that we need people to make and be sure that we Have the right skills in the right place and that again we we organize, so we can do unique things together, yeah and that’s an interesting you to bring that up about AI in machine learning in there and and baths and all of that kind of stuff.

Because I do I mean obviously, we are seeing that rapidly coming into into into many organizations. But we still don’t have a great grip on how, as you say, how to combine it with the people and at the end of the day. And we always had this thing about pendulums. Don’t we like pendulum goes: it’s like: let’s replace everything with AI and machine learning and then so, when you’re talking with organizations, how are you helping them through this transition because I can see this is on the horizon? For a lot of people, yeah yeah, so first, what’s interesting, you know 15 years goes all that outsourcing and we see a lot of companies bringing back some of that because they they push too much out the door, and that was core to their capabilities.

But with organizations you know what’s changed I think is strategy is still important, but it’s less about hey. We have a three-pronged strategy: that’s good for five to seven years, we’re going to organize toward that and get into some steady-state we’re working with a lot of organizations in industries in which we don’t know. What’s going to be a winning strategy. So when you think about media about cable, television and entertainment contents related, how do are we going to get people to pay for what you do? You know, for example, and all of the old business models are really being challenged.

So, in a lot of ways, the work is not to designer organization to a fixed strategy, but it’s to create organizations that can sense the environment that can make decisions quickly, that can experiment and rapidly prototype and try out different ways to see. What’s going to work and make good decisions around a portfolio of opportunities? Um because we don’t know you know which is going to be that winner, and so that’s that’s new and unsettling for a lot of fun, Peters, yeah, cuz.

What you’ve described there is obviously anathema to the way organizations were in years gone by. I mean this idea of you know, being extremely flexible and fluid and able to react, and you know prototype and and experiment. A lot of people were not set up. Organizations are not set up that way right, so this is obviously the big challenge ahead for people like you, when you work with organizations is how do you take and that a new problem – and I’m sure you’ve done this, obviously with some organization.

But how do you take a very maybe traditional organization and help them on that journey to being a little more flexible and fluid yeah yeah, and you know what’s interesting – is that flexibility and fluidity is not um. Just chaos right. You actually need more leadership. You need more discipline, you need more process in order to be fast and adaptable, especially when you’re, when you’re looking at organization, that’s in multiple regions – and I get has multiple product lines trying to come together for common customers and then make this change so um.

The way to do it is, is it has to start from the top as well as from the bottom, so it’s about leadership really being clear about where they want to go and what those new behaviors are. What success looks like again, we might not know the strategy, we might not know what even products we have, but we know how it will feel for our customers and how we need to work together. Then it’s about unleashing some of those experiments down close to the customer right, it’s not about just having something up at corporate that says up.

This is innovation here it is it’s really helping the people who see and touch the customer des, try new ways and create networks to really see what works and and invest in those. So it’s a lot of almost an internal venture kind of mindset that you have to build, and that has to happen over time. It’s it’s not just hiring a person. So again, this idea of capabilities that you know we make the distinction, say: competency lives in a person, but a capability, an organizational capability, something we do together and so focusing on that on.

How do we need to work together in new ways to get different decisions? New outcomes is really the old design work yeah. So it’s not a question of just hiring it. You know chief chaos officer or whoever something you like that, but I love that thought of what you’re saying about the fact is the flexibility and fluidity. It does not equal chaos because it can’t, because, obviously, chaos is the opposite: everything kind of grinds to a halt to glorious halls eventually.

So the other thing that kind of really in true intrigues me about this is you. You went back to leadership right, as you said leadership at the beginning. So that’s that’s. A big challenge now is for leaders to transition to being different types of leaders and in the past maybe the command and control is it doesn’t work so much anymore and it’s more the it’s more having this structural vision and then getting the right people to implement It absolutely but make no mistake, it is not.

It is not abdication of your vision, you know again walking into so many companies doing org assessments. What I hear over and over the number one issue that I hear across companies, we have too many priorities. Our leaders are not making choices, they’re, not setting direction or helping us make trade-offs. Where do I spend my time? Where are we making investments, and so the work of leadership today is to make some of those big bets again and and then nurture the small portfolio of small opportunities and and know when to stop a project know when to double down project, to move resources and That takes a lot of courage that takes a lot of collaboration that takes a high-performing leadership team to make trade-offs against all of these different options.

Low ego and then it takes managers, corporate coaches to help people really work in the teams across these boundaries. To get new work done so so the change that we see is absolutely you’re right. It’s not commanding controls, not figure out and tell me what to do. It’s giving me the framework so that I can come to work and spend my energy in the right. The right way – and I’m glad you mentioned that idea of choice because it’s a bit of a soapbox of mine.

This idea is like human beings as human beings. We hate making choices, everything we like, but we really hate it because when you choose one thing you by definition of default, unchoose other things and we prefer to hedge our bets all the time, and I do think we were in a in a world you’re right Now you’re we’re in a world where you have you have to make choice and you have to make bets and if you make a wrong choice, you’ve got to get out of it quickly, right, yeah, yes, so speed! You know if, if I was to say, what’s the biggest difference that see in the last, you know 20 years of doing this kind of work.

It’s not. The world wasn’t complex before global, but the speed of of expectation has changed. So what technology has done? Is it it has been a cycle times of product development, of of customer expectation of R & D, and yet we need to. We need to connect the best middle of managers in our global organizations, and you know, I often say, as human beings we haven’t really evolved in the last 20 years.

We don’t process information any faster. We still like to build relationships and get things done through trust, and so this pressure to be faster to make good fast decisions is really what drives a lot of organizational change. How do we reconfigure to get the right connections to make better faster decisions, because at the end of the day, that’s what wins, yeah and that raba see requires a good level of being able to process engineer very fast right? Yes, yes, yes, so it’s really management processes, business processes, workflows, decision processes, governance forms friendly, it’s all the stuff that leaders and managers hate to do it’s not a fun thing that you know we sign up to do to say: I’m going to be ahead of a Function and ahead of a business unit this, but this is the work I mean, I think that’s it.

That’s a that’s a great point also to touch upon there yeah. It’s not it’s not probably the most exciting of work for people, but as you, as you have laid out quite clearly here that if you don’t get your processes right, all the different processes right you’re not going to be able to move with speed and you’re. Not going to be able to you know, have success and and and you’re not going to be able to change direction.

If you need to fast either exactly exactly again that idea of discipline rigor, you know how we run teams. How do we meet how we make decisions, how we manage work and handoffs but across boundaries? All of that helps us actually to move faster, but it means John putting the time into design those being thoughtful and then also keeping them healthy because they don’t last as we choose direction, we need to change all of those pathways and mechanisms and and what I Urge leaders to do is to explain that to employees so that it’s not we’ve made a norm change this time.

We got it right, it should last because it won’t and then they won’t, it reduces trust and credibility. Rather, to say, we have an organizational vision just like we have a strategic vision, we’ll be organizing toward that and here’s what you can expect as we move forward together, stay with your way to managing change yeah, and I think that’s a that’s a fantastic point too. To end on here is that idea of getting people comfortable with the fact that what you’re designing is the best thing you can design for today, hopefully for tomorrow, but maybe the day after that we might have to change again I mean you look at, as you Said the speed of disruption I mean you mentioned the broadcast and TV industry, I mean who they wouldn’t have thought a few years ago that they get so blindsided by streaming and now they their struggle for business models.

They can so I mean IIIi. Think that’s a great thing to to end on that idea of the fact. Is you you we’re not we’re not building to steady States right we’re building the best for now? Yes, so it’s a growing field. There’s lots of resources out there. You know we’ve been making articles and articles books and really trying to help people understand their tools or frameworks. There’s methods to think about this and have the conversation together and just make make smarter decisions about your organization yeah, so Amy before we go.

If you just like to tell everybody a little bit more about yourself, your organization, how they can learn more about you and what you do sure I’m Amy Cates my partner is quick Kesler. We have a wonderful team of just about a dozen people that work with us and all we do is help. Leaders and leadership teams make smart decisions about their organization, but we also teach our design, as you mentioned, through Cornell public programs, in-house programs.

We have the latent learning series online, as well as YouTube blog of articles and our website case. Counselor comm has lots of articles and blogs on the topic if people are interested so we’re always eager to share and to teach and always have someone contact me with a question: great, listen, Amy. This has been fantastic and I encourage people to check out more about this, because I’m I’m a firm believer that it’s it’s! How you organize yourself! That’s how you’re going to win in the future, because you’re going to have to be moving in so many different directions and being able to be very, very flexible in that so again, my name is John golden says.

Pop online says magazine: pipeliner CRM, Amy Cates been a pleasure and look forward to see you all again soon. Thank you.


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Life & Apples Wellness Planner | First Impressions

This is the undated Life and apples, the wellness planner. It’s a daily motivational journal for healthy living and it says active life, balanced eating and happiness. This is something that is available on Amazon. I will leave a link below for you guys.

I am currently looking on my Amazon and it is retailing for $ 24.97. I just wanted to let you all know that and then there’s some information on the back as well. So it says the wellness planner, a daily planner and journal for staying healthy, motivated and inspired. It helps you focus on your diet and fitness goals, eat healthy and plan meals, lead an active lifestyle and stay fit, build and maintain positive habits, feel accomplished and happier, and then down here it has 240 pages, it’s a 90 day layout or it’s a 90 day Daily layout, I should say: there’s meal planning, a food journal, gratitude, fitness schedule, goals, weekly review, a habit, tracker and inspirational quotes, so their website is life and apples.

Calm, but, like I said you can get it on Amazon as well. First things: first, there is this elastic band closure, which I do like for these kind of more like softer planners, and let’s pull this guy off here all right here we go. Let’s take take it off. Oh it’s naked now so anyway, on the front, it is like a nice kind of a know like a faux leather and it’s going to be kind of hard to see, but maybe you can see it, but there is like a little embossed Apple on the front.

The spine is just like a softer leather as well, and then the back is just plain but embossed on the bottom. It says life and apples with a little apple on that as well. There is a little pen loop, which is really nice. So, let’s open this bad boy up and it does feel nice. It’s not like a gritty feeling. It’s like a very smooth feeling, even though there’s definitely like you know some. It looks like there’s texture to it, but there’s not, but I don’t know I don’t know.

I don’t mind it so anyway, there’s a little card in there that says, download your free, healthy living, ebooks and printables at life and apples, calm, a /pages, a slash going to sand. It looks like you can sign up to get a 10 % off coupon on your next order. If you sign up there, that’s cool alright, so first impression of opening it. I hadn’t opened it yet. The paper feels nice. It feels thick, but it’s like the front page, so it might feel a little different.

So in the front it just says life and apples, the wellness planner undated, alright. So oh, this is like stitch bound. Oh that’s cool! Alright, so it has different sections. So section 1 is mind, set concepts and guidelines how to use this planner a self-fulfilling promise. Section 2 is a daily planner and weekly project progress. I can’t talk today here: goals daily planner wellness, no daily wellness planner.

I told you guys. I can’t talk today. Weekly progress review and then section 3 is your progress and inspiration, a review, exciting things ahead and notes cool alright. So here is just some information on mindset. I’m not going to read this whole thing because I want to get through this a little faster for you guys, so you can kind of see the inside of this a little bit. So I think it’s just like about talking about what this planner is.

All about is what it kind of looks like of like how to set a short-term goal daily motivation. Things like that, so yeah, oh and then there’s like a little thing of like how to use this planner cool. So it talks about like gratitude affirmation active day. Today’s meal planning a wellness summary and all that good stuff. Alright, so, oh you have to make a promise to yourself. Apparently, when you have this planner all right cool.

Well, let’s make a promise y’all, so the promise to myself the day and date. I will use this wellness planner to create a lasting positive change in my health and wellness, and then you know why basically, but why you want to change it and then you’re prepared to change and commit and then sign it, alright. Okay, this has a lot of structure to it. So if you guys know me in any of my planner styles, I really don’t like a lot of structure, but I think this would be great for somebody that likes a lot of structure, especially if they’re trying to get motivated with meal planning meal.

Prepping being active things like that, so I mean I haven’t looked through the rest of it, but I can just already kind of tell that it’s going to be a lot of structure. So anyway, you got my goals. So then you can put in a bunch of goals, so your goal and you want to achieve them by and then the action steps and there’s three lines with little faint checkboxes. And it looks like there’s five on this page and then now we are into the daily planner okay.

So it’s one day on two pages, so you have the day end date, which it’s undated. So you can start this at any time. You write what you’re grateful for your daily affirmation your active day. It says, exercise workouts and opportunities to keep active today, and it’s got seven different lines with checks and then notes. It says today’s priorities to do special events, etc, and seven category or seven lines as well with little checks.

So I mean clearly you would use this for like food and activity tracking. But if you had like two dues like hey, I need to run to the store. I need to go grocery shopping or I need to like pick up the dry-cleaning like you could put that in here. It looks like and then down at the bottom. It says Universal wellness elements, are you getting enough question mark and it says: Erin, sunlight, water and nutrients, joy and fun, and sleep sleep is something that I definitely struggle with.

I don’t know if you guys struggle with it out there, but I definitely struggle with sleep water. I don’t struggle with that at all. Alright, so over into the right hand, side over here it says today’s meal plan and then it has breakfast and some lines. Lunch dinner and snacks, so you can either plan that ahead or you can even just write it in as it happens, this is small enough that it would definitely fit and I think, most people’s purses.

Let me see if I can find the size on the interwebs here all right, so this is five and a half inches by eight inches. So yeah I mean you could definitely throw this in your bag or your work bag or keep it on your desk at work or just keep it at home too. I mean it’s definitely small enough where it could suit those needs, and it says on the scale of one to five. How was today and how well did you follow the plan and it’s one through five and it just says what could be improved tomorrow? Then it’s got like a little quote from George Eliot and says the strongest principle of growth lies in the human choice.

Isn’t that the truth? Gosh, it’s getting it’s getting deep on the FDA Channel today, all right and so day and date all over again – and I believe hmm, let’s see here all right, so you’ve got a whole week and then you have a weekly review. So you have your day and date, success and wins. Oh and all the days are the same like the day and date and then like your today’s meal plan. All of those are the same throughout the seven days.

So your weekly review, you put the day and the date successes and wins, and so celebrate your wins. What were some of the motivating moments, people and things that helped you have a healthier week and then you have three lines to write about that and it says: needs improvement. How can you make next week a healthier one, any pitfalls to avoid and it’s got three lines? The next section is insight and lessons.

What have you learned about yourself this week and three more lines and then over here is the weekly progress tracking and it says, track your daily bi-weekly and weekly healthy habits. So it’s got three sections here and then Monday through Sunday, so you can either check that off or you know, if there’s a certain amount of ounces of water or something like that, you could do that as well and then over here it says, track your progress Towards your goals, use parameters like weight, number of weekly, workouts, new habits, etc, and it says, parameter this week.

My goal that’d be nice. If you’re trying to fluctuate your weight or something like that and then weekly notes, it’s got a bunch of lines and some checkboxes as well all right. So then, we’re back into the week again all right, and then you got another weekly, okay, let’s kind of see what else is going on. I kind of like that. This is stitch because it like lays like it lays flat. Like I don’t know, if you guys can see that, but it does lay flat it’s hard to see because I like tipping it up, but it does lay flat which is kind of nice.

It does have these as well these little ribbons Wow words are hard today. So you could ideally have one of them for your day and then one of them for your week, especially if you’re going to do one of those like weekly habit, trackers or their parameters or something so yeah. But let me find, if there’s anything else going on in this planet, that just might be it I’m not really sure. So, let’s take a peek here and then I’ll talk about paper quality in just a moment.

Okay looks like that’s all the same. Oh, oh there’s different pages hold on hold on hold on okay, so in the back okay. So this is, after all, of the 90 days, so in the back, it has review Congrats on your commitment to a healthier life, write down the accomplishments that you’re most proud of in detail. What you need to continue and improve on your journey to wellness. It says I accomplished and says: look back at your goals and notice the progress you’ve made, what are your big list accomplishments and you can write them down and says I’m committed and then exciting things the head.

Oh and then you’ve got a bunch of notes. Pages. Very cool, alright, so we’ve got 3 1 or 1 2 3 4 line notes pages and then you’ve got 1, 2, 3 3 normal pages that are blank. And then this one’s like more of a Oh 5 normal pages and then this one’s one more like a it’s, not cardstock, but it’s like thick, oh and then in the back, there’s a little pocket. So you can put you know like a something in there.

Some secrets or something so yeah, so this is the planner yeah. So the paper/quality feels pretty nice. It is a little thinner than like the Erin Condren. If you guys readed my regular planning stuff, I use an Erin Condren, it’s a little bit thinner than that, and I can tell by the ink saturation underneath as well. I don’t have time to do a pen test today, I’m kind of in the middle of doing a whole bunch of things in my home right now.

So I don’t have time to do that today, but I feel like any like regular, like ballpoint, not ballpoint, but yeah a ballpoint pen or like a gel pen would probably be really nice with this. Like I said before, there is a ton of structure with this planner like a lattice structure with this planner. So if that’s something that you’re really seeking, I think that this might be a really good. I for you, if you really want to get motivated with your food, and your fitness and tracking things like this might be a good one for you.

I know that some people have a real trouble with planners that don’t have any structure at all. I kind of thrive on minimal structure, which is probably why I’ve never gotten into bullet journaling, because there’s like no structure with that. So I do like my Erin Condren hourly, because it just gives me hours and I can put in what I want to put in. That’s like great for me, but any more structure than that.

I don’t like so this isn’t something that I would definitely use. However, I can see the value in it for sure, especially if you’re someone that just needs to have a question posed and then write it in so like having a category to say, hey. I am grateful for this, and these are my notes – and this is my lunch plan like that – I can totally understand how that works really well for some people, so I think the planner is pretty cool.

I actually really like the size of it just for portability, because if I were to use it, I would want to take this on the go and grab my pen and take it. You know to the office or take it to visit friends or whatever and like really keep track of stuff, because if that’s what this planner is all about with tracking things, it’s just something that I would definitely want to be portable, which it is it’s quite light.

As well, it’s really nice, it’s not bulky, it’s very thin, so I do like that that it would fit in in most purses. I would say again if you are interested in this planner at all feel free to check out the links down below. If you all have any questions about, anything else feel free to leave them in the comments below and if you guys want me to review any other planners out there in the world. Also, let me know in the comments down below you guys have sent me some great ideas and I’ve been trying to get as many of those planner reviews and first impressions on my blog as fast as possible.

So anyway, that’s going to be it for me today. Thank you guys so much for hanging out with me for a little part of your day. If you liked the article make sure to give it a thumbs up, if you like this type of content and want to see more feel free to subscribe, and I will see y’all in the next article bye guys well folks, it’s time to kick it old-school.


 

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Online Marketing

¿Qué es el SEO? – 7 claves para posicionarte en Google

Optimization son una serie de técnicas que tenemos que utilizar todos los que tengamos una web y.

Un blog para posicionar las en google es decir a través del seo. Conseguiremos que nuestra página web vaya subiendo escalones hasta llegar, a las primeras posiciones en google y cuando un usuario haga una búsqueda relacionada con nuestro producto con nuestro servicio o con nuestra marca apareceremos nosotros y por, qué nos interesa porque, a día de hoy, google y el Resto de buscadores son una fuente clave de información cada vez que necesitamos saber algo consultamos en google así que por favor que menos que a día de hoy tu página web aparezca ahí y esté, visible jugosa para que cualquiera que lo vea entre en tu contenido así Que vamos a comenzar con los tips: para hacer, buen, pse, o estos tips, son, a nivel, básico vale, no quiero entrar en profundidad en todos ellos bien hacer un seo brutal porque necesitaría 8500 vídeos así que vamos aquí acogería la materia y uno, a uno los vamos Desgranando realiza una búsqueda de palabras clave siempre insistimos en la importancia de las keywords, y por, qué porque es vital que establezcas antes de elaborar tu contenido la palabra clave sobre.

Lo que vas a hablar hay muchísimas herramientas que te pueden ayudar a hacer, esta búsqueda como por ejemplo keyword tool, send rush, o el facilitador de palabras clave que tiene google h, tú puedes usar la herramienta que prefieras para tu, negocio y también, podéis hacerlo de esta Manera poner en google la palabra clave que queréis posicionar y ver otras relacionadas así conseguir es captar muchísimos sinónimos que también podéis utilizar a lo largo del contenido cuando abramos sobre las palabras clave, no nos referimos, a una en concreto sino, a una frase que es la Que utilizan los usuarios cuando hacen una búsqueda, ten esto en cuenta porque suelen ser frases de tres cuatro palabras es decir puedes ir a por palabras long tail, tienen menos búsquedas hay menos, competencia, entonces posicionar, as antes y además es probable que los usuarios que las estén Buscando estén mucho más interesados entonces tienes que identificar esas, palabras y darles caña porque pueden ser una fuente de tráfico bruta en cambio en palabras clave más generales sí que es verdad que tendrás muchísima más competencia es decir hay más gente que ha escrito sobre, esa palabra Clave entonces tienes que asegurarte antes de escribir sobre eso que tu artículo.

Lo va a petar porque si. No no vas a parecer que tienes que hacer una vez hayas identificado tu palabra clave muy sencillo tienes que incluirla en todos los títulos tienes que incluirla en la descripción y por supuesto. A lo largo del contenido que tenga una densidad adecuada que no sea todo el rato muy repetitivo en torno a la palabra clave porque hay. Google te va a penalizar entonces usa, esa palabra, usa, sinónimos usa términos relacionados que te ayuden a posicionar y que.

Google entienda que está todo aunado en el mismo contenido y que ese es tu tema así conseguirás un posicionamiento mucho mejor parte número dos los títulos, los títulos van a estructurar el grueso de tu contenido tienes título 1 que es el más importante título 2 título 3. Entonces el truco que siempre damos es que te estructuras en la cabeza. Como si fuera un índice de word: el título 1 es el más importante del título 1 al 2 y dentro del 2 van los títulos 3 luego puedes poner otro título 2 y más títulos 3 por ejemplo, porque son tan importantes, porque, como, decía, estructuran, tu, contenido, Tienes que intentar que aparezca en todos los títulos la palabra clave o al menos términos relacionados porque te ayudarán, a posicionar muchísimo mejor utiliza imágenes vídeos todo tipo de contenido en otros formatos que ayude a hacerlo más dinámico más visual y sobre todo fácil de leer.

Porque. Si no se aburre es a tus lectores, se van a ir se van a ir y eso, no nos gusta con lo que cuesta captar tráfico y más, con el posicionamiento, no vamos a hacer que una vez que entren se vayan porque somos aburridos, no pues a Dinamizar unas claves para las imágenes asegúrate de que pesan menos de 100 kilobytes asegúrate de que el nombre del archivo coincide con una palabra clave, o relacionadas y pon siempre un texto alt vale así las imágenes nos aseguramos de que, también posiciones, porque además de hacer, búsquedas De resultados por texto también las imágenes posicionan y cuando cambiamos en el navegador de google en vez de noticias, o texto lo que sea a imágenes ahí también podemos aparecer y también podemos captar tráfico por, esa vía así que para darle, caña 4 utiliza los enlaces es Muy importante que tengas una estrategia sólida de link building tanto interno es decir enlaces que van moviendo, a los usuarios entre tus páginas por ejemplo estás en una página pues que la muevan, a otra también de tu página web luego que lo mueva un artículo del blog Entonces vas haciendo como una conexión, entre todo tu sitio eso es súper importante pero también tienes que conseguir enlaces externos es decir enlaces de otras páginas web con artículos relacionados con tu temática por ejemplo que lleven a los usuarios hacia tu página así conseguirás muchísimo tráfico y De calidad y esto, google lo premia muchísimo si quieres saber más sobre estrategias de link, building por favor mira en la real academia del marketing, porque tenemos un vídeo que es de rechupete, a importante cuando metas un enlace en una frase de tu contenido intenta que esta Frase se corresponda con la palabra clave, a mí por ejemplo si quiero mandar un enlace, a un punto com me interesa, que el anc or test es decir esta frase que tiene el enlace coincida con unidad puntocom pero si yo estoy hablando de modelos de negocio quiero Que mi enlace aparezca en la frase si quieres ver un modelo de negocio que sea muy útil y muy eficaz pues el enlace, lo quiero en modelo de negocio, porque así ya, como que haces una relación mucho más específica así que eso, cuidando también vale esto, se Llama en cortes y luego tres cosas deseo que hay que cuidar muchísimo una es el meta, ti te es decir el título que aparecerá en los buscadores cuando, a los usuarios sus búsquedas es el título principal de tu página.

Lo tienes que cuidar muchísimo que contenga la palabra clave que sea a corto que sea clic veis que los usuarios lo vean y digan dios mío me muero de ganas por entrar en esta página seguro que resuelve todas mis dudas otro punto clave es la meta, descripción Es un breve resumen de todo tu contenido entonces cuidado muy bien con la palabra clave al principio y que se sepa de antemano qué es lo que van a encontrar cuando visiten tu página así tienes más posibilidades de que hagan clic en tu página y.

No en la de la competencia que al fin y al cabo es lo que nos interesa y por, último la url, el enlace esto. Lo tienes que cuidar muchísimo tiene que contener tu palabra clave y tiene que ser corto yo recomiendo que no tenga más de cinco palabras vale porque así es más corto entonces el usuario, lo ve más atractivo porque, a nadie le gusta encontrarse un enlace estos que miden 1500 kilómetros porque además generan, un poquito de desconfianza vale cuando son tan tan largos y, no se aprecia a primera vista que vamos a encontrar así que cuidamos los enlaces y ya.

Con estos tips que os. He dado yo creo que ya podemos empezar con el seo. Básico y darle muchísima caña, a vuestra página web de todos modos si queréis informaros para hacerlo muy muy bien hay, muchísimos cursos online que además son gratuitos hay plataformas que te ayudan a hacer el pse, o como decías en rush indispensable, para medir, qué, tal, estás, haciendo, El pse página pero luego también hay por ejemplo eventos como ensaladas, o el pse on the beach que son, a nivel nacional y están llenos de cracks del sello que dan unas ponencias brutales así que estas son mis recomendaciones para hacerse, o básico y como, siempre cualquier Duda que tengáis ya sabéis pone un comentario suscribirse y contactar con nosotros hasta luego [ Música ]


 

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Sorrowsworn in 5e Dungeons & Dragons – Web DM

That will devour our souls eventually hungrily. Happily, for this is nothing we start as nothing and we will end as nothing, but for what will some will call a brief shining moment. There is something which is that that points out I, like you, have you okay, prove it we’re just talking about Soros Warren from Morton Condon’s.

Remember! Well, yeah. I mean we’re here at outlaw moon talking about sorrow, sworn on web DM. Let’s uh, let’s inject! Some feels feels or feel feel sorry and our in our game, big loads. The Saros warned let’s get into where they come from, and Morton Tynan’s right, I’m not sure if they appeared in fourth edition before they’re. Some of the monsters that appear in Morton kind in stone foes that seem to have been drawn from were inspired by some.

Fourth edition monster, so I’m not sure if that’s the case with Saros worn, but I like them because they have a strong theme. They really fit their environment very well of the shadow fell and their each one of mechanically interesting and do something different and unique. I think they kind of they sort of punch above their weight a little bit in terms of their CR, their their beefy monsters that have each room have like a gimmick or a trick as well.

They have something that is about how they attack or or the conditions under which they attack that, if you change those conditions, something changes with of the monster itself, so a lot of them will have something. That’s like okay, you know be angry. For instance, it’s like, if you don’t attack it, it’s weaker, it thrives on violence. If you don’t hit it we’re don’t attempt to hit it, then it will be weaker and and therefore less effective.

So what really drew me to them in the first place was the fact that they are essentially the the story of the shadow fell, embodied in a monster right and that’s what I love about them so much. You can tell that an encounter with one of these monsters is an event, and it’s not necessarily something that you just like randomly encounter yeah while you’re in this place. It’s an adventure, it’s it’s something that can last a while.

You know you want to show the shadow fell for what it is. It’s not dark. It’s very dreary, yeah! It’s going to SAP the the morale right out of your party, so you just start doing that as soon as somebody starts to be like. Oh, no, I don’t like this. You know you spoil their rations yeah, it’s a time, dilation yeah, whatever, whatever it is. Rather they start to get a little hungry. Maybe yeah yeah the plane itself responds to that right.

The you know you try to try to invoke that in your players and as soon as one of them latches on to it’s, like oh you’re, getting angry about this it are you yeah make a perception right. Yeah, I mean that’s, that’s sort of how that’s how you sort of imagined it. I think there are some questions and and sort of mechanical considerations that we can get to later around like how the encounter comes about, but just the whole.

The fiction of it is what I really like, because each one of these creatures represents a stage of emotional condition that you might reach. If you found yourself in the shadow fell, and you can imagine sort of a group that gets there and like you’re saying there law first, they get lost or just the isolation of the place. Maybe one of them, you know, is afflicted by some sort of short-term madness or flaw or something that kicks this whole thing off and then, if you’re, paying attention to sort of your your party and what they’re saying and things that they’re you know mentioning to each Other the table talking sort of using that as a guide for how the players are going, you can see how this would turn into a very organic and emergent encounter where it’s like.

Oh no, we lot we’re lost again. We botched that forage role to try to to feed ourselves or something now we are in this position where our negative emotions are starting to manifest monsters that attack us yeah and it’s the fact that there’s mortals in the shadow fell experiencing these things they’re experiencing anger. Frustration, they’re lost and hungry they’re miserable and all of these things start accumulating and piling up, and it every step of the way this realm that they’re in spawns another nightmare creature that that’s based off of this experience that they’re having.

If you think about it, like that, you can easily see an encounter with the Saros worn leading to a TPK. None of these monsters attack the party when they’re at their best, so you’re they’re, already sort of weakened they’re already at a disadvantage, and now one of these monsters that mechanically speaking, are brutish and kind of nasty and hit hard is going to attack them. This could easily become like a centerpiece for an expedition into the shadow fell or something like that, and it’s the promise of that and realizing that promise that makes these such interesting monsters yeah most.

Definitely, I think, a good place to draw some inspiration. Believe it’s in the Legend of Korra mm-hmm, one of the characters gets lost in the spear right and when you get lost in the spirit realm, you go to this place and it’s the fog of the lost or what are the valley of the lost or something. As they’re all lost spirits go and then, if you go in there looking for someone guess what yeah you’re going to get lost too and you’re just kind of attacked by all the things that haunted you in life, yeah yeah.

But I don’t know when I’m reading through this, like my mind, goes right. There yeah, you could almost see these creatures, not as physical manifestations but as purely like psychic manifestations, and you would use the monster as a way to simulate that encounter. But you could easily have it like yeah there’s this big fight, but nothing’s happening it’s just like your companion is just sitting there catatonic, while in their mind they are battling with the lonely to try to keep.

You know to try to prevent this sort of despair from sinking in. You could almost see like losing a battle against. One of these, like makes the situation worse for that character right. So, okay, I’m lost right, like I’ve. Gotten us lost where there’s no one here who can save us hopelessly out of our depths, and now your leader is all of a sudden just finds themselves spacing and and not thinking about it and and wandering in weird directions.

It’s because the lost has taken over their mind and is trying to attack them all of that simulated by safe, combat that takes place. There’s a lot of different ways. You can use these monsters in that respect, to kind of get this feel for her and this place sucks like it’s the shadow. Oh, it’s the it’s, the upside down. It’s the realm of Shadows. It’s the it’s terrible right like you, don’t want to have to spend any time here, yeah and if you do, you might find yourself a little angry.

Oh yeah run down these guys all right. All right, let’s run down um like I do, love the the idea of like putting them kind of in a certain order. Yeah you starting to feel a little lonely. Then you realize you’re lost yep. Then you might get a little angry mm-hmm or now you would get hungry. First, you hungry and you’re. Just like you’re, truly wretched. I think you’re just wretched yeah I mean that’s.

What is right? It’s the story of the shadow fellas that you go there to find someone right. You go there to rescue someone. You go there to retrieve something like there’s all different reasons. Why you adventure there, you can see how these creatures would form based on what you’re describing first, you get lost, now you’re hungry and then you’re eventually going to get lonely and angry and scared, and now you’re, just miserable and wretched, walking through them.

The angry comes about because you’re in the shadow fell and you experience anger frustration. You know your avenues of effective action have been cut off or you know you are just overcome with a negative emotion of the place and fed up with. You know the fact that all of your party members seem to be apathetic and unable to like just push one more mile, just get us to that. You know: we’ve got to get to where we’re going.

We’ve got to retrieve that thing. That’s when angry shows up and is ready to just like charge into the middle of a biggest knot of big ass fighters. It can find and thrive off of off of the violence there yeah because I mean they they’re beefy yeah. They have a big si. Si they’ve got a lot of hip right and they hit pretty damn hard. They hit pretty hard and if you’re, fighting back against that they’re going to hit harder, and it’s going to be a lot worse as opposed to.

If you were using like spells to force them to be, you know to restrain them or something like that or taking the dodge action and leaving in my mind, if I were running the encounter, gets like a solo, angry kind of character you know encounter, then it Might be like yeah if you guys spent three rounds, not attacking it at all and dodging disengaging leaving then it might, it might leave you alone.

It might stalk off to go, find something else, start singing songs and dancing right. You know, calm. Emotions spell that would probably be useful in situation, but it’s not sort of like the angry. The hungry is another. You know your your. Your rations have spoiled you’ve lost them, or you know you turns out all along. You forgot to bring them in the first place, something like that. Then the hungry is the that manifestation it comes out of the desperation of we don’t have enough to eat.

What are we going? Do it’s already occurred after you’ve had a battle against they lost or the lonely, or something like that. The Hungary hits when you’re at your weakest. It’s it’s there. When you, you know, you desperately need a long rest or you need something, and I think that’s when hungry hits and you can even look at it as not like physical hunger either. You could almost say it’s like just.

It devours it’s there to consume using that as sort of its basis. It’s any time you need something hungry shows up to take devour what little you have left yeah. That kind of thing yeah that drive and ambition that I think for me, the lonely is, is a is a fun. One is actually the only one I’m used in in play before I use the lonely as a template for a pain, elemental, a psychic manifestation of pain and torture.

Was it guarded a torture chamber? Basically, so of course, you have long pain, elemental in the middle of a torture chamber, but you know it wants to be up close and personal with with the enemy riling, get as many of the enemy around it as possible and focus in on those characters who Feel socially isolated, yeah right! So if you have say a group of adventurers and there’s like one human and everybody else is like all whether it’s sort of like fantastical races or something like that – maybe it hones in on the human because they feel that sense of of social isolation or you Roll on that table for the shadow fell that gives you, like, I say, a short-term madness, or something like that despair might be another one that does it well touch on.

I think later about the fact that, because these are all takete off of emotions, a lot of this is like how your players will play their character right like if you have players who are role-playing, the depths of their characters and all the different. You know emotional states that they might have. This is their going to be easier monsters to work in as opposed to those players who, just like, don’t really get into their character that much or those who sort of like never put themselves in a disadvantaged situation because they’re just that’s just not the kind of Player that they are well guess we’ll talk about some tips and tricks for that later.

But it’s worth mentioning here that so many of these monsters rely on your character having these negative emotions, which means you have to have a player who’s willing to think about those things and sitter them and work them into their portrayal. But coming back to the lonely, they, they are probably one of my favorites, because that harpoon arm and they you know the the psychic leach they’re, just a nasty monster at the fight, the psychic bleach and the whole thriving and company.

Oh yeah, all of the monsters in the Saros warner like this, but the lonely, especially because they’re, the first one I used in combat. There was first time that I really saw the potential for these monsters and the fact that they have so many unique mechanical abilities and they sort of like have some synergy with each other, but they also seem like they present monsters. That would be a unique experience in a unique fight once you figure out the trick to them – probably not so much, but how many times you’re going to be running around the shadow fell in fighting one of these in the first place like you might only use These monsters once in an entire campaign, and so in that respect they have a memorable.

They have memorable sets of abilities that will make for a memorable encounter last two are lost and wretched lost is sort of that panic that anxiety. That fear. Oh, my god, I don’t know where I am what’s going on. I can’t find my way back. You know now this you know grotesque creature with these four extra limbs you know, will reflexively harm the creature, that’s grappling if someone tries to free it or attack it and see one of these like just running out and trying to grab ahold of a week or Party member and just like flee back into the you know, to isolate, to separate them and make things worse for them and then, like on.

All of these encounters you’ve got wretched, who are just these swarms of latching lamprey, like yeah little beasts that company there are larger brethren well and also what I love about the wretched is that it specifically says that they just attach it’s not a grapple right now. Granular or not grapple, I’m just hanging on to you yeah, I’m going Auto damage, yeah the more of thems, but I mean like they are little kind of weaklings and what we are ball could take sure right right, but they’re going to swarm her right.

On top of you, they’re right on top of you if they get a round or two with even a beefy party member, and you get a few hits in there because they do have their pack, they have pack tactic so they’re getting advantage. So all they need to do is makes make make contact you’re. Looking at you know, three or four, these things now you’re taking 40 10 plus four right on top of probably having to deal with another one of the Saros worn and that that’s in there, and particularly one of the ones, that’s like that benefits greatly from have From there being others around them, or from being like up close and personal like say the hungry or the angry or the lonely, I think it could be a really nasty fight and I think we’re starting to see monsters now that the CR system might start to Work with them because they hit harder, they they they have more things that they can do.

They present a bigger tactical challenge to the party that you might kind of see like yeah like these are not particularly high CR monsters right, but by the time that the party’s going to be facing them regularly. That means they’ve got access to the shadow fell. They can travel there, they’re, probably going to be a bit higher level, so they’re monsters that you can use that you wouldn’t not might think like.

I don’t know that I would use these. They seem weak for a party that can travel to the shadow fell and do a lot of stuff, but no, I think they hit harder than then they’re. Cr suggests and there’s synergy with their abilities. That would present a challenging fight and I hope we see more monsters like them yeah a future and the fact that most of them have like an auto grapple basic sure. They’ve got something if they hit you you or grappled yeah yeah.

That’s a big deal. There’s the loss, the lonely there and the hungry each have that hungry. Of course, has it restrained yeah things like the damage riders things that happen either automatically that then the player has to take an action to get out of or to do a save, like all of those things make for a more dynamic fight, a more challenging fight And then, if you start thinking about how they might like fit together into combinations, not just the wretched and another one of the sorrow, swarm but say, hangry fight, fighting, hungry and angry at the same time, fighting lost in lonely yeah right because, especially because you’ve got One monster who wants to be up close and personal with the party animal and has got like, say one of them: harpooned they’re dealing the leech damage, whereas the lost is over.

There try to separate one of the other members out of the pack to take say someone with a low strength or a low athletics and grappling them yeah and walk. You know, dragging them away, kicking and screaming. Oh you tried to rescue them. I’m just going to do extra damage to to the person now yeah yeah, that’s where the the lonely competeing gauged the fight the group of Fighters sure was following back while the lost comes in and tries to take away the support, casters and things like that.

Yeah, all while packs of wretches just make life miserable for everyone else, you could see it being a desperate fight, particularly if you allow these monsters to appear organically in your game. Now I think you’re going to have to do things to make that happen, make the conditions under which the Saros one would appear you’re going to have to massage that, because when was the last time, your party was lost.

When was the last time, they were lonely. When was the last time, they were hungry or angry without either you needing to do something to provoke those conditions or you’ve just got like awesome role: players who are willing to go like yeah, my characters just fed up and mad, and you know angry with you Or storms off by themselves, or does something that you would yell at a person in a horror movie for doing right like okay, the shadow fell back yeah if you’re in the shadow fell you’re in a horror movie right, like that’s just sort of how it is.

You know break up the party right, so maybe you take that dmg section on the shadow fell and you rework that table the table. That only has like three or so what was false, you and extra. Maybe it’s it is rations spoiling. Maybe it is, you know, intense feelings of isolation or loneliness goes without saying, or maybe it doesn’t go without saying, and we should explicitly say that if you’re going to play with these kinds of things to know your party know the people you’re playing with, and if You do, and you think, like hey everybody’s, going to be fine with this.

We good but you’re, dealing with creatures that are like manifestations in the game, world of real life, things, people struggle with and deal with, and then that wear them down and grind them down and make life just difficult for them. So it’s worth talking about that. Yeah you’re not well connected enough with your party already to kind of be able to anticipate what might just be like yeah they’re not going to have a good time dealing with the monster.

That’s basically like depression, yeah or maybe they would – and that’s a you know like a would be an interesting or enlightening thing for them. Yeah well yeah. I can totally see like the depression overlords, sending his minions. Angry hungry lost, lovely, wretched, yeah after the party yeah. Definitely hasn’t even brought in his right. Yeah seems like an incomplete list. Yes, Iitate needs to be a monster that never attack is ever directly yeah, but it always just offers D.

Buffs yeah gives you disadvantage on things like that it, whenever does. It am always forgets to do it. Yeah just has like a bunch of like or effects, and so it’s just something you can kind of throw in there. Almost like a like a like a like a shaman Toto burst yeah yeah yeah, it’s just battlefield. It’s like an invisible presence yeah for it, so first off really understanding how the rules for getting lost work, how the rules for foraging work, those both in the Dungeon Master’s guide and a player’s hand book, making sure that you understand how those work and how you’re Going to use them in this journey through the shadow fell.

If you want these creatures to emerge organically through play and you’re, not just going to say, like hey, you guys find yourselves in the situation in which you experience these things. Here’s the monster we’re going to have a fight. You know it’s DC 20 survival check to find food in an in an environment in which you wouldn’t otherwise normally be able to find food. The shadow fell, certainly to me, qualifies as a place where there’s not a lot of abundant options to eat.

You know this is one of those things where, if you have a ranger in the party or someone else who, like literally can’t get lost or has or is meant for this kind of exploration, then named Outlanders right, you need to do something. You need to stack. The deck against the players or find a way to undermine their abilities this one time and the fact that they’re on a different plane, the fact that there’s somewhere else it’s different.

This is the underworld, the realm of shadow, the in-between. You know you can say yeah. This doesn’t work like other places. It doesn’t follow normal, like rational geography, right you’re, going to you’re going to turn a corner in a matter. It’s a matter of perspective. Oh that looks like a valley. No, no! It’s not a valley. It’s just a ditch right, just looked that way right, because the shadow fell just messes with you in that regard, but on the shadow fill is also where the domains of dread are located place like burrow via and other things that you would find in Ravenloft.

So we’ve already got the established sort of like the mists of burrow via that confuse and entrap people like. Why isn’t this entire place, like that? This entire realm is designed to keep you here to trap you here. So why? Wouldn’t it because the spirits of the dead don’t provoke these kind of monsters that come about you know, yeah, maybe the the you know the the creatures and beings that live in the shadow fell can control the sorrows worn in some way they’re able to like mess With them or manipulate them, but they still need mortals coming there to generate these monsters to invoke them, yeah, yeah and then once invoked, they can be sentient to the Material Plane to you know: weak further havoc yeah.

Whatever you know, the hungry is a spirit of famine that sweeps through a region yeah. Now, of course, you might want to change the monsters up a bit, make them legendary, give them lair actions that currently yeah just make them make them harder. I just thought of another amazing reference: yeah Star Trek next generation skin of evil. The episode spoiler alert, but everybody should know this, but we’re yard dyes one of the times this.

Oh yeah yeah yeah right, you guys twice true yeah um, but the episode where she dies before it’s that this race of people shed their negative emotions and it distilled itself into a liquefied oily form. That’s on all of the anger and rage, yes of a society left over and like what, if that’s all the shadow fell, is well that’s right as you people die and pass onto the lands of the dead, those last impressions, the last thoughts they have get shed And left in this area, yeah eventually anger.

Angry, that’s a really good point because, like the outer realm, the realms outside of the prime material in a baseline D & D world, the things that you believe, the things that you need, the ideologies that you hold the sincerely held beliefs that you have are manifest Themselves in the outer Plains right, so how is the shadow feel not any different right, like think of all the kinds of messed up things your brain will make you believe, if you’re in the depths of one of these kind of negative emotions, all the weird iron Logic that that makes people despair and feel like there’s no way out of these situations.

They find themselves in like that’s what this monster represents. So how is that not also the shadow fell where these beliefs they’re toxic and poisonous, and not true, but they’re, still powerful. Then manifest here, then you know there’s all kinds of things you can. You can do with that kind of lore. If you, if you want to move away from the baseline, you know Saros, warn or perhaps the offspring of some civilization that found a way to remove these things for themselves, like you were saying yeah, they shed them.

Well now, there’s monsters in the world like how is that any better like because you couldn’t deal with your anger like cuz, you were tired of feeling lonely you feel like you can do so much more with a monster when you think about it. In those terms, it’s more than just an encounter, it’s more than you know, a tough fight. Now it’s a being in the world that has an impact on the world, there’s consequences for doing something for interacting with it or and it’s it’s the reason why monsters like the Saros Warren, just I can sit there just to think about them for hours and like I just there’s so much you can do yes, even just this little bit, that’s in the tomah photos, yeah and a DM can even you know if your players, maybe your players, aren’t the kind that want to get their feels on like that.

This is why you have NPCs right, yeah, exactly yeah, you know the NPC, because they would you find or they’re escorting through the shadow fell. Oh your mission, you got in there you hook into the shadow Kings dungeons. You broke this person out now you got it now. You got ta extract them right, that’s what the trapped there. Of course, I’ve been lonely for a while they’re kind of hungry. That’s why nobody escapes cuz the guards of his palace.

There an actual guards right there thesaurus for catasaurus, one like just thinking about that, I’m just like yeah yeah. These are really creepy monsters, they’re very surrealistic. Also like. Oh that’s what I like about them. It’s it’s it’s an element of just like, like they don’t all have to look the same. Most things just you know, oh they’re. Oh that’s what goblins sure sure sure there are some slight changes.

Yeah for me like I can see like the Saurus one. It’s like! Yes, this is a kind of a general template, but anything like this. Oh yeah, like the wretched like I see you know they run around or whatever they could just as easily be like little trimmer monsters. They can roll around and come up latch on. Do you, like these giant worms, yeah exactly they get easily like? I could see them being a lot of little things to me.

The the defining features like the there’s like they’re, like a lamprey mouth right, it’s the lace, the lamprey mouth or like the hungry. It’s their giant, mall yeah. Everything else is there going to be different every time it’s at the giant mall. You could also go like the opposite route and go like they call them. The angry yeah you bought like there’s only the one of them, the only the one, if there’s only the one of them, and that this is the one and it it manifests.

It will find you you will rather more likely you bring it into existence through. Being here like, why are why are you here? You brought your anger in here yeah, you brought your anger here. Why would you just so maybe like if you, if you are using like the shadow fell sort of lower, then maybe there are beings in the shadow fell they’re. Just like listen, you’re immortal you got ta get out like you are a ticking time bomb.

You will spawn monsters through the bad experiences that you’re going to have have here. It’s going to make life miserable for the rest of us, we’re just the debt right like we’re just like here in the spirit in the underworld just trying to have our afterlife and you’re over here, mortal like coming up in here and spawning all these monstrosity. Like get out of here with your emotions, get out of here with your intense feel feels your feels your you’re getting your you’re, getting your emotions everywhere.

Please contain yourself, you spilled some emotion on my foot and now I’m angry ready, yeah now and now it spreads and that’s kind of how it looks in thinking about him is campaign monsters. You do the same thing. What happens when the hungry is manifested? Is it it is just the spirit of it around here: just causes food to rod and be destroyed and they’re everybody’s. You know hungry and desperate, and that kind of thing, so a lot of possibility with the Saros worn there III hope to continue to use them.

But I just love: am I like every time I think about there’s a new stuff there’s the monster that keeps on giving. I love it head on over to patreon for our weekly podcast and so much more want to see us play. We’ve got games every week on Twitch, which we upload to our second YouTube blog web DM place. If you liked the article hit that subscribe button click, the bell give us a thumbs up and tell us in the comments.

Thanks for reading need to come up with the counterbalance to the sword. Oh yes, joy, joy, Oates, the joy, oh boys, right, yeah, fulfillment, fulfil happy satisfaction, satisfaction,

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Seemingly Obvious Mistakes Made By Artists

Bothering me, you know a lot of artists when they are oh, I noticed because you know how to show coming up, and I have artists sending me stuff and if you call yourself an artist right, I would need you to have recent music. I have artists right now that send me stuff from 2016 right and I’m like and you’re saying that your artists right now so there there ain’t, no way that you don’t have up-to-date music.

So for all of you guys and now I’m not saying that sounds great though so, is it like this because it sounds so or just the fact that it was created back then the fact that first of all, I feel like sometimes a lot of times. Music gets dated, so you can hear a song and the beat the vibe it feels like something from years ago. You know I mean, and with this show in particular, I have multiple artists sending me stuff.

Now I have requirements like. I need you to have a article all of this, so all of it looked oh, you know I mean like all of it. Look, oh and I’m like. What do you have this right now? Are you? Are you still an artist, or are you just so it’s like if you’re a person and you’re reaching out to people because you’re trying to get placements you’re trying to get booked for things like people want to see? What have you done recently? You know what have you done for me lately, what have you done lately if you try to get booked for shows you can and you you can’t send me anything.

That’s up to date. That kind of tells me as a booking agent as a promoter like if you don’t even got another reason that tells me you probably don’t even got no fans right now or you don’t have nobody moving for you. It’s just like a bad look man. So it’s like first of all, artists should be recording or producing music on a regular basis. Now, there’s no like: oh, you need to bust down the song once a week or release the song once a month, but you definitely should recording and creating music.

If this is what you do for a living on a continuous basis, you know exam. So it’s like. If you are artisan, you don’t really have anything new. Maybe your thing right now is to get a project together, create some new music get your your imagery together. Get your presence together. Maybe you are trying to go through a rebranding phase and maybe that’s one reason why you kind of took them on it off but, like you, got ta hit people with some stuff with right now and it starts like sending all of those old super old music That sounds outdated.

The visuals look outdated, you know in the article you had brains and now you got a cut like brain man Shawn. You know, I mean you, you send me pictures. Well, you have locks, and now you got a low cut, like everything has to translate with who you are right now, because if you want people to promote you as who you are like and we’re putting out flyers and we’re putting our content and then people were Seeing like people that look too different like to different people and don’t correlate like I don’t go together, so we need to update everything.

You need new music. Now is the time to start working on something new get some fresh sounds. You know, get everything. That’s that’s new. I can say, as like two artists. What you’re hearing right now is the type of person you want to do business with, because the people who don’t care about those things, the quality of their show or whatever they’re doing in the other spaces, is going to be on the same level.

So they’re not carrying and holding you to those standards. Yes, you can say: oh I got in, but now you can also expect those low standards to be in the other aspect. So it’s actually not worth being a part of that thing in the first place. So you want the people that you do business with, to hold people to those type of standards to have barriers to the level of quality of artists and other people.

They do business with, because I’ve definitely been do that, especially when I was doing my festival. That’s my big biggest experiences with artists and things like that, so one, even if the music doesn’t sound, outdated and isn’t whack, you have the idea just from a business standpoint. Am I trying to put an artist out there and promote an artist that isn’t active right? They’re not committed in they’re, not you know, constantly working towards their career because it’s like yeah, I believe in you, but I’m not sure manager trying to build you up right.

So I want like my incentive is to have an artist – that’s dope right now and for that artist to continue to be dope and in large in their platform, because now I’m associated with that. That’s how the people who are throwing events with doing certain things are going. I want to be thinking so it’s in your best interest or in their best interest to work with people who are currently active, currently grinding and doing work without them, because now I can add my sauce on to it and then, if people really see me doing That stuff they’ll add something extra or they’re, really old man.

This artist is dope and I think this artist is going somewhere. I see the momentum, let me get him on cuz. I want to let everybody know about him and I want them to know that I was the one that told them about me, but you have to put yourself in a position to look like that, because then people will start coming to you more or doors. I’m opening for you a lot faster right and from us like a fan standpoint like if you, if somebody hears a song right, I just hear a song, but now I want to look you up.

So I go. Look you up on YouTube. People look at dates. I know I do like I look at like when was this article posted? You know I mean, and it didn’t article especially yeah right and it’s fun – to follow us right on Spotify, but I feel like a lot of people I know mean personally, I think when I listen to something new, I’m always trying to find the visuals, because me, I’m just activated visually like I like to see something.

You know. Sometimes you read articles and it makes you like a song more because you’ve seen some type of visual to it and it kind of like engage with you. It’s like reeled, you in versus you just hearing it. You know, I’m saying so like a lot of people will go and start to look you up and I’m one of those people like. I go to YouTube because I want to see like what your visuals look like, especially when I hear our artist and I don’t know who this person is like.

I want to see what you look like. You know I mean so I’ll, go to youtube and search for some type of article, and I always look at the date like in this article. It’s like is this a recent artists? Oh, what does it mean to you like if it’s, if it’s old and I can’t find anything, that’s recent – it makes me feel like I’m wasting my time, oh and, and you can’t right – and I can’t find something – recent I’m just like okay.

Well, maybe this artists not even doing music, no more so like. What’s the point you know, Danny or Dobie could have went somewhere to do something but yeah, but you got me all exile, all hot and bothered you know and then just let me down, I’m unfinished! You got ta come with the package and you should want to cause – I don’t know whatever, but it’s like yo before you, it’s like yo. A lot of your artists are constantly reaching out to people to to like put you on and do this and do that and then they’re asking you like.

Okay, send me what you got send me pictures send me there simulate and it’s like you just don’t have nothing recent, so it makes people feel like they’re wasting their time you’re trying to put into you. You know I mean when you don’t even clear. It looks like you’re not putting it to yourself so nah why’d. You say I still always go back to these artists who rejected him for your show, and I was like bro, you don’t have anything right.

Like literally, I could tell you what the artist looks. I’m looking this Instagram, I couldn’t find music, he really had nothing and then this artist had the nerve to get mad and say: look man, you don’t know what you’re missing out on. I was going to debut my music at your event, you think I’m a risk. My credibility, all right, I have no idea about so I I don’t understand how artists put themselves in that position to to think of themselves.

I get the having to build up confidence and that becomes a part of the game, sometimes, but the level of the goal that some of these people have like. As far as not understanding the other side of the business and the value that you need to be. Bringing not just the fans but to these to the other people, what what matters to them right, the more you can put yourself into the state of the person you’re doing business with understanding their business model and just what matters to them, the more you can make It easy for yourself to be a value to them into just just create a relationship that actually gives an impact.


My favorite musician as of right now.

https://soundcloud.com/myles-brown-321811388/laminar-flow

 

Categories
Online Marketing

How to Find Great Tags for YouTube s

That’s going to help you when you’re uploading, your articles and when you’re searching for those tags that are going to help you have more visibility with your article. It’s going to help your article be found, and those are it’s called search. Engine optimization and I have a tool that will help you as you’re uploading. It’s not something you have to do off on the side and then bring it over and the name of the tool is to buddy and to buddy.

Does oh gosh so much. I started out using it with the free version and I just wanted to see what it would do and I have gradually. You know it’s a learning curve. I’ve gradually used more and more of the features, and this is a simple feature that I’m going to show you today that every beginner needs. Now again, I’m not going to go through the entire ute buddy platform and show you every single thing it does because it gets overwhelming and then my the article ends up being an hour long.

Then you can’t even remember what you readed so we’re just going to concentrate on tags today. Now I don’t usually do this, but I’m going to bring you to the pricing list and there’s a reason that I’m doing this because a lot of times, especially when you’re new. Well, let’s say this: I did this when I was new, I would always buy like the mid account like they have the lowest account than the mid and high.

I always went for the mint think you know I might as well get it now and use everything that it does well what I found. I was buying all these tools to help me and yes, they probably were all wonderful, fantastic tools, but you only have so much time in a day and so much time and to learn. So what I always recommend is always start with a free version and then go to that lower the lowest tool, and this one does have a free version.

So let’s just scroll down – and I want you to pay attention to the first item – row – is free. Then it’s pro, but right here you will notice on the free account you’re going to very very limited the keyword, searches, tags and things like that. It comes down here even more. It’s a very limited area here it is tag list, suggested tags. That’s where we’re going over today, it’s a very limited on the pro account I the free account.

I have the pro account. I have not moved up to star, I’m still learning all the features and the more I learned them like. I said the more I’m really sold on to buddy: let’s go in and look at what it does. Okay, when you click the link below and you go to to buddy, it will take give you the option of starting with a free link or whatever you want to do. But you’re going to be put up uploading, a Chrome extension, and I want you to look up here where these three dots are and you go down here where it says more tools and then go under extensions.

That’s how you can find all the extensions that you have you can see up here along the top right under your toolbar. You can see all the extensions and sometimes it just really gets loaded, so you can go in and even turn them off see this one. Here I have a Facebook pixel helper. I just turned it off for now, because different things that I’m not using a font face ninja. This is well actually well.

You don’t need to know what it does, but anyway, we’re not talking about all that stuff, but I have it turned off. So when I go to use it, I pull it up to buddy. I use all the time and I have it turned on so I just wanted to show you because one time by accident, I don’t know how it happened. I think when I rebooted my computer to Buddy disappeared and I was like whoa what happened and of course, I’m contacting the company know that and then somebody told me we’ll check your extension fire file.

So that’s where they’re at they’re all right there, and if you have extensions you, you know, decide you’re not using anymore. Like I have the sketchpad I haven’t used in a while. I can look at it again. Do I want it and then remove it? If I don’t um a little bit of tip there all right, so let’s look at I uploaded my article and the article. I just sat there and ran it for three minutes. It’s not really a article, but I named it how to make money online and the reason I did that because that’s going to pick up some good suggested tags now.

The first thing I do is I go into my description. What I have there is already saved into YouTube, and I have a article on that. How to save all those defaults is what it’s called, and I always scroll that down and then I add stuff that had pertains to this article. So the first thing I do is put the name of the article how to make money on line, and then I go from there. If I have any links or anything like that, then I add them.

Okay, now, here right below it, it says tags, that’s the first tag that I want how to make money on line and then you just hit enter and there’s your tag now. This is where the magic happens. Okay, you scroll down and it has suggested tags notice. They have numbers next to those are relevancy numbers, the higher that number the better. That means that’s something that’s getting searched: make money from home working; look at it, lots of them nines and tens.

It’s there’s a lot, a lot of people search for making money online. Now I can do this, I can say: oh this one is the number 10. Where did it go? Make money from home I’m going to hit the plus button, it’ll put a little check and then typically, oh well, that didn’t? Okay, let me do another one! There! Oh, it’s going to make a liar out of me. Usually you’ll hit those and it keeps on bouncing up to the top okay, so they’re going to see what it just did it.

I hit it and it bounced up to the top and you’re going to come down and it’s a big pain in the ass. To be honest, so what you do instead is go right here, where it says, tag, tools and select suggested and all those tools are going to fill in and then I can just go down and and click them all at once. Okay, I hit the suggested tags and, for some reason it is not loading, but I don’t want to stop because just hit the suggested tags, and this is what it looks like when it pops up.

I found article here but see here. It has your topic of those suggested tags and we’ll go back to those. You have a list and then it’ll have the relevancy score and usually they’re in order, and then you can go in and click the ones you want. You you’re not always going to use every tag, that’s in there. Sometimes it might not have anything to do with what you’re doing and then over on this side the right side.

It’s going to have tags that you have in your blog and see if they’re relevant and it’s going to start giving you a score of hey. This tags been searched a lot and I got nothing over here at first when I was new, there was nothing. You know you can’t have any analytics unless you have some content, but it’s really exciting. When you start building up that content, you start seeing that hey. These are different tags that have been chosen, and then you can start being a little bit more strategic in what kind of articles that you make.

But in the beginning I really recommend just making how-to articles no matter what area, no matter, what niche that you’re in it could be. You know, weight loss. It could be. You know, animal care, you know if you have dogs or something if you’re into art. You know just do some how-to articles and then you’ll start building from there and you’ll just get tons of ideas all right. So let’s go back, it’s still spinning, so we’re just going to stop it there and what I hid was this suggested tab.

Now I’m going to go in and just go ahead and hit more of these see. Normally it doesn’t it might. Something must be going on because normally, when you hit these, it keeps on flying up and you have to keep coming back up and down so something you know. That’s like you know there goes it just flew up there. Alright was something I wanted to show you and you could sit here and hit the word sort. This is tag tools.

All of this is here because of two buddy. If you don’t have two buddy, you don’t have access to any of this, but go to where it says, sort and all of your tags pop up – and this is really cool look. I accidentally did a duplicate. I have a duplicate, so it says: remove duplicate and you just hit it like that. So sometimes don’t sit and stress out, you know, did I really use that? Is it going to be the same? Just hit the sort tag now, here’s another thing.

Let’s say that you started putting information in for the tags and you went crap. I forgot to put the heading. You don’t have to do that. I have readed other people, you know Rockstar article youtubers, and that was something they suggest it. You put it in the title, you put the same exact words in the description and the first tag. That’s three times, they’re all exactly the same. Now, let’s say I didn’t put it there.

I can move them here, see that it says how to make money on YouTube. Now I think mine said how to make money online. So that’s not even the right one. How to make money online is actually what my tag was and then I can move them around. I can get rid of the duplicates and then I can save it so doing the tags is really easy. Now look right here where it says 243 out of 500. I only get 500 characters, so you might want to use some of the ones that YouTube has suggested.

There are other ways to get tags. Sometimes people will look at other people’s articles, they might search something get the number-one-ranked article and then with well. Let’s try that let’s go look it up. Let me show you. This is something else that two buddy will do just a month now. What I did is, I just went to Google and I typed in how to make money online. That’s my keyword right. My longtail keyword and three hundred ninety three million people are looking this up, probably monthly, okay.

So it’s a very strongly searched tag. Now I can pick one of these first, second or third ranked article. Sometimes I like to pick the newest one, these two number one and three are from 2018, but this one’s a little bit more current make money online. This one says with YouTube ten legit ways to make money online. Let’s do that one, because that’s kind of what I’m talking about so I’m going to pull up.

It should be a article if it’s not yes, it is that’s like sometimes you’ll hit that link and it’ll be a blog and we don’t want a blog. We want a article, so I’m going to pause that real, quick now this is what two buddy has given me all of this information. This person – I don’t even know their name – I don’t even know it so it says practical wisdom is the name of the company and over here to the right.

I see that they have six million views, they have their average duration. As to the duration of this article is ten minutes and see, I get all this analytical information because of to buddy now we’re talking about tags today. So let’s focus on that right. Here are all the tags that this person used on the article now I can hit the a little link and copy them all, but I don’t recommend doing that because you don’t want yours to be exactly the same.

What I typically will do is I’ll go use. Some of the ones from two buddy and then I’ll come in here and look at the highest-ranked ones like here: passive incomes ideas. If you weren’t, sharing passive income ideas, you might not want to pick that one, but I’m working on line 21, this one’s 19. How to make passive income how to make money on the internet, so you can go in and pick some of the higher ones and add it to yours.

Sometimes I will even pick a person that I know is really big in that industry. So, for instance, if I was doing clickfunnels, I might add Russell Brunson’s name, because I know he’s really big or I might pick a couple influencers that I know of that are really big with clickfunnels. Maybe not use Russell’s name because everybody’s doing that. So I might go in and pick a couple of the influencers that I know are really big with clickfunnels and I’ll put their names there.

So I have like names for different things and that helps you as well. So you want to be a little bit strategic, but again for the sake of today’s article, I wanted to show you how easy to buddy makes it for you to find tags. You can do it here, use the suggested tags or go google, your title and then pick a article and pick tags, and you don’t have to pick one article. You could pick two or three and then just start listing them somewhere and then using them.

So hopefully that was helpful. I really highly recommend, at the very least, get the free program and use it for free and check it out and see what it does and at that right now, you’re going to see three articles pop up that are all pretty relevant to what I just talked About today hit the link below and don’t forget, to subscribe and hit that like button, I would really appreciate it. It makes a you know your your ranking go up right, that’s what we’re did it’s all about, but thank you for reading sincerely, and I hope this was helpful to you and I will that’s.

My goal is to put out articles that are going to help you, especially as a beginner, and help you make good decisions so that you can continue to be consistent and stick with it, so that you too can create that passive income.


 

Categories
Online Marketing

How to Start Blogging for Profits Online

Com. I in this article wanted to talk to you about blogging for profits, and you know what it takes to basically make money with your blog and you know, profit from my blog online. You know the information is very simple. It doesn’t take much for you to understand exactly how you can block for profits, how you can make money from a blog now.

The key here to success will be on how consistent you want to be with the work. You know how consists in your art, with everything that you need to get done and how much a massive action you take. You know how much right action you know I should say, because you could take all of the action you want, but if you’re not taking the right action, then you might not get the results that you want. So you want to take the right action.

You want to do it consistently. You want to be very patient with the process. I understand that you are not going to get results overnight unless you put a tremendous amount of hard work, you are not going to. You know, make money overnight with blogging. I’m not saying that it can’t happen. You know more. A lot of people has has built blogs in a month and start making money from them in a month or two three months.

I you know, but that is because they took a lot of massive action. They did all of the right things, they did everything right and they worked on their blogs daily. You know, and they basically knew how to organize themselves. They know how to put everything together the right way. Well, you know doing they understood how important how important it is to be productive with everything that you do online.

You know, because a lot of people come to the internet, we know when they work on online and they click around they. You know stay on Facebook, a lot, they just check emails and they just click around you know and they don’t get anything anything productive by the end of the day. So that is one thing that you need to understand: that you need to be as productive as possible with the work that you put in for your blog, so that is one of the keys to blogging for profits.

You know if you want to eventually make money with the block that you are building right now, then you need to understand how important it is for you to be productive and focus on the things that you know. Put you one step closer to your goal. You know so you need to understand this very well alright. So let me show you really quick the simple things that you need to follow when you are building a blog online.

You know I’m going to share with you very important information and that I have learned you know over the years of blogging and you know I have invested a lot of money in trainings and stuff like that. So I’m going to share with you some valuable tips for you to get started blogging online, and so you can start blogging for profits. You know in as little as three months, if you really put all of the hard work and you follow everything right.

So you know one of the keys to to block for profits to make money. Blogging will be to share solutions to your marketplace. You know share solutions, I blog about things that people really are looking for. You know blog about solutions to people’s problems and in whatever niche that you are, you could be writing about weight loss, you know, or about relationship tips or whatever. So, in order for you to start profiting from the content that you put out, you will need to solve people’s problems.

You know you need to solve somebody else’s problems and you need to make sure that whenever you create a solution to a problem, you need to make sure that you present that solution to the people. That is having those problems you know. So this is where targeting your market in targeting your traffic plays a huge factor in the success of your blog. So you need to learn how to target the people that comes to your blog.

That comes in read your stuff. You know, because there’s no point on on solving a problem and then showing that solution to somebody that doesn’t even have that problem, so it doesn’t make sense. You know what I mean, so you need to make sure that you target your audience. You target the people that you promote the content to so that is very important when you, when you are building a blog online, all right so right now, I’m working on this blog post.

You know, and I want to make sure that I pack my you know my blog post without as much value as I can. Of course you know, I want to also make sure that I have more ideas and more information to make future post. So sometimes you know it when I say put it all on on the blog post. I don’t really mean to share everything that you know for every solution. You know for every problem in one blog post. You know you need to organize yourself and you know, no, you know just be really a specific with what are you going to solve with a blog post? You know every time you publish new content on your blog, make sure that that content has a goal and it solves a specific problem.

And of course you don’t want to. You know, make it the longest blog post ever. But if that’s what it takes to solve the problem, then do it. You know, but also keep in mind that you want to be blogging. You know very often so keep some information for future post. You know don’t go all out but uh, but when it comes to solving the problem you know just do whatever you can to solve a problem with every post that you have all right.

I hope I make sense here so anyway, so that is a key factor here. If you want to blow for profits, you want to solve people’s problems, and one way to do that is to just you know: surf online, basically just go online and you know look for people’s problems. You know just you can go to yahoo answers, so you can go to forums and then see what what is people asking about. You know what what kind of problems do they have? You know you should go to a forum that is relevant in your niche.

You know if you are blogging about weight loss and then go to a forum that is about weight loss, and then you can kind of ask people. Okay. What are you mane? You know questions about weight loss, so you can actually, you know, go through the forum and and see what people is talking about see what people is having problem problems with. You know, there’s a lot. You can research on the internet, so you can’t say that you, you cannot find.

You know, content for your blog or you. You don’t know what to write about, or you don’t know how to make a profitable blog site online, and I’m telling you right now the best way to make to build a blog to make money with is by solving problems with your content and by targeting who Is reading your content, you know that that is very important for you to to understand. So what you could do is you know to find problems, and i’m going to show you how I find you know problems that people is having blogging right.

So my niche is blogging, so what I do is I go to forums right. I have bookmarked all of my forums. You know I make sure that I’m organized so every time I come to work here. You know I have everything ready. So, as you can see, I have everything very organized, so this is the same thing that I want you to do. You know get organized, because this is your business. This is what you’re going to do as a full-time job.

Eventually right so you want to get organized, and so, whatever your blogging about get organized with all of the things, the links and all of the things that you need to do, you know to work on your blog on a specific niche. Alright, so my niche is internet, marketing and blogging, and you know everything related to that. So that is my niche. So what I do is I go to forums and there’s there’s one that I really like is the digital digital point forum.

So did I come here and then I just you know I I browse around. You know, I’m active, you know I I help people. I share my knowledge with people. I solve people’s problems. You know I promote my blogging here, but I also get ideas from this forum. You know because over here there’s a lot of people that you know it’s new to blogging. They have a lot of questions, there’s a lot of problems, new problems that I see you know every week that come up and I could write about you know.

So this is a very good, very good source of you know, ideas, you know so do the same thing go to forums. Do Google, you know you can go to other blogs and see what are they talking about? You know see what they’re talking about what kind of problems they are solving, and you should also you know, solve the same problem on your own words. You know, do your own research, you know. Basically, what you want to do with the blog is make it a source of solutions.

You know you want people to love your blog because they get something out of it. So the best way to approach this when you are trying to build the block and block for profits is to make sure you you are building a source of people. You got me of solutions, you know what I mean build a source of solutions where people can come in and solve a specific problem thanks to the information that is on the website on the blog.

So when people find that and they like it, they love it. You know you have solved their problems, then they are going to bookmark your site. They are going to. You know, follow you subscribe to do to your to your blog, subscribe to you. Whatever you’re doing you know, if you’re doing article marketing, you know subscribe to your blog and to your YouTube blog, follow you on social networks, so people are is going to trust your website because it has a lot of value.

So that is what you want to aim for. That’s what you want to build. So keep that in mind that you want to build a sore of solutions. You know, there’s no point mean, of course you could make money blogging about anything you want, but that is one what you know. You could do that once you have a lot of traffic coming into your site, you know, but at the beginning there’s no point. I’m blogging about just anything: if there’s no one coming in it’s like you know, throwing up it’s like throwing a party at your store when nobody is is even coming in.

You know, there’s no customers coming in on a daily basis and you’re. You are over here already, you know, setting up a party for the customers when you have none. So there’s no point on. You know just blogging about anything and being comfortable with just having a blog and the fact that you’re just writing on a daily basis. You need to have a purpose. You need to have a goal, you need to understand a lot of things and you need to build the right content.

You need to do the right marketing. You need to put everything together the right way. If you want to start blogging for profits all right, so I’m giving you some good tips right here, free for you to get started. So you know, like I told you just go to forums, go to social network. You know, and you can actually ask your friends or people that is following you in the social networks and ask them you know: what are you problems on this? A specific subject, you know find out what people is what people want.

Basically, you want to find out what people want and then give it to them. You know is the basic concept of supply and demand. You know, if you understand that, then you should understand how to build a blog. That will make you money is the same concept. Alright, so you know this is what I do to find problems in the blogging community. You know so or in the internet marketing community. So, as you can see, you know, there’s a lot of things that people talk about.

You know and look this there’s a question right here from somebody. How do I become a successful blogger? So you know what I could do is just go in there and just you know, give them some advice, and you know I have a signature in the the in this forum, so you now have a link back to my blog. So this is a good way to promote yourself and also find you know the topics that you could be talking about in your blog.

So imagine that you know you see all of this and then you write content to answer most of the questions that you see here. So imagine you do that and then you reply to all of them right. You give them a good piece of advice. You know you give them good advice and let’s say that some of them will click on yours on my signature, that takes them to my blog and since I took the time to, you know, write a blog post for each one of these questions and then answer Them don’t you think that they will find that valuable and they probably will you know, share that content and then just help me get traffic.

You know what I mean because they really liked the content. So you know your content is key when you are trying to make money blogging online. So I hope that made that very clear and now so you know put everything together: the marketing, the the content creation. You know build your following: make sure you have a fan page. You know brand yourself that there are a lot of things to talk about, but I wanted to just talk to you straight up about the simple concept of blogging for profits.

You know of how can you build a blog to make you money on the internet? You know and like I said before, you know it’s all about supplying the demand. You know if you can give something to the internet user that they are looking for. Then you can, you know, start taking advantage of that traffic. You know of that concept of you know. People want something you learn, what is it that they want, and then you give it to them.

You know it’s that simple. All you got to do, though, is learn the right information mark it as much as you want, because marketing traffic is a very, very important thing here so, and I know a lot of people a struggle with traffic out that this is why I have this blog In internet marketing blog 101, where I teach everything about traffic, you know: how can you get traffic? How can you build the blog online and make money with it you can you can find everything here so make sure you take advantage of the information and you take as much action as possible because there’s no point I’m doing all of this.

If you don’t take very consistent action and I’m talking about a lot of action at the beginning, all right, because once you start getting a lot of traffic, you can, you know chill out a little bit, you can just you know, relax a little bit more and Not do as much work, but at the beginning, if you are somebody brand new to the internet, then you need to understand that you have to put it put in the work at the beginning and you need to do the right work, and this is where I’m Going to teach you everything that you need to know, I so pay close attention, take notes and and apply what I teach you here.

Alright. So that’s all I got ta say for the article guys and – and I hope you have learned how to blow for profits. You know the simple concept of making money with a blog, alright, so take massive action. You can do it, you know it. So that’s it guys. That’s what I wanted to talk to you about, and I hope you have a great day. I talk to you. The next article you


Content is King! Bloggers are the best! Add more content to your digital world!