My name is Lloyd. Dobson, I’m coming to you from my branch office on the beach and beautiful treasure. Island florida YouTube is one of the best platforms. If you want to brand yourself or promote your business, article marketing plus smart marketing, equals huge profits with the number of youtube article publishers, increasing the competition to get your articles.
Seen is getting tougher and tougher. Currently, there are two plus billion uploads each and every day, and there are two plus billion page views every hour. Article marketing is an open game and a huge opportunity to market guys. It takes a lot of effort and patience to make your articles successful on YouTube and I’m going to share with you a few tips on how to get more friends and subscribers on YouTube and how to rank higher on the site.
This first bulb imagine putting long hours into creating online articles that get you on the front. Page of Google you’ve got a nice, steady stream of free, targeted web traffic on a daily basis coming to you, and maybe you’ve even paid big bucks for online article training, and you followed the advice of the pros. The leads are coming in, and life is good. Now imagine trying to log in and finding out your account has been permanently disabled and guess what there is no way to get it back and now all of your hard work is down the tubes, no pun intended there guys.
You are now or whether I should say you’re no longer on the front page of google or any other page for that matter, and the free daily leads. You guessed, it gone. Nada, yeah, zilch! Well guys that happened to me. Unfortunately, I didn’t have this product tube, blaster probe, but suppose you had an automated system that controlled that from happening to you. Well now you can use tube blaster Pro and keep it from happening.
What is too blaster pro? How can you use it? Where can you find it, you can find it at HTTP colon forward, slash forward, slash, vit, ILY, /youtube chips to blaster pro is software which can be used to automate the process of adding friends and subscribers to your youtube blog. The software has a built-in browser which is used to navigate the YouTube website and using the system when you get to a list of members on YouTube that you would like to add.
You click the gather, friends button and then the program automatically goes page by page gathering all those friends in the list and that list can comprise of you could actually program it to say MLM companies or work at home or any category that you wish, and it Would go out and gather that list for you now at this point you can begin sending friend requests. You click the friend request button.
The software again will automatically go down the list of the friends IDs one by one sending requests and then just sit back and wait for your list to grow. Using this social network youtube the market, your articles, products, services or bands is an extremely powerful new method of advertising. The process is very easy to use the same trim request the very targeted market you send messages directly to them about your product, information, upcoming events.
So on and so work marketing with two blaster pro is the cutting edge way to advertise to a large audience and it’s cost effective as well again that site is HTTP colon forward, slash /b, I tol why /youtube tips, here’s a recap of the features gather friend, Ids from browsing the blogs article pages friend, list groups or any other area of YouTube, auto messenger that allows you to send out messages to all of your friends and other people, auto commenter feature that allows you to send out comments or articles and blogs.
There’s blogs subscriptions feature that allows you to send out subscriptions to all of your friends and to other people. You can send out messages along with friend, request feature that allows you to send both a message and a friend request to the same person and new is a multiple registered accounts that you can now be chained together with several YouTube accounts and there’s a new set To blaster pro to autostart each day, there’s a feature on it that allows you to set a time delay and there’s much much more.
You can download your free demo now by going to the following website: HTTP colon forward, slash forward, slash vit, ly, /youtube tips again. This is Lloyd, Dobson, coming to you from the beach and Treasure Island, Florida and i’ll, see you on youtube.
I handle marketing for addicts, which is a new domain registry. What we’re doing here is basically be on these new domain extensions, so you have that website. Yes, that store that holds that press space yeah. So these domains are quite cool right. They’re, amazing, I mean look at it, just just the fact that there’s so self-explanatory. Just if you have a dog tag, you already know what the website is about.
If you have a dot press, you know it’s going to be something to do with news journalism. If it’s a dot store, I don’t even need to tell you what’s going to be there on it? Yes, you have this. What happened like there was some kind of yes, so four years back, I can, which is the organization with hands. Policy for the internet, actually opened up applications for new domain registries or new domain extensions, and we were one of the companies that applied to them.
We applied a few of them and after that we had to go through a process in which some of them had. We, we had multiple applicants to them. For example, dot, tech and dot store are ones that we had come. Yes, we did actually not so actually was one of the ones that we competed with Google and Amazon and we wanted in an option. I mean that’s, it’s a it’s an option. It’s a closed option that we had to.
Basically, there is a condition about when you’re applying for the domain name. Obviously the I mean I can checks whether you have the technical capabilities and the financial capabilities to actually run the registry, but once that’s done, it’s basically the option. So what is radix? I have marketing for radix. Radix is a part of a bigger community known as direct. I direct a group of companies where based out of India – and this is what we do.
Radix is a domain name registry. We don’t have any offices in London UK, but we work worldwide through partners like GoDaddy name.Com, name, chief one and one one, two, three reg all the guys. So I think it’s very, very cool that there’s a new domain top-level domains, there’s lots of new ones. Yes, but how is it with pricing and are there any pretty ones so uh pricing for minister? First of all, let me get to all the questions that you ask.
The first one is yesterday a lot of new top-level domains. They about almost a thousand of them, but luckily we own some of the best ones right now we have eight. As of now we’re still acquiring more so the next one to come up would be dot fun, which would be launching somewhere and early next year. We’ll be launching that soon and we’ve already got it yeah there are a few. There are the Slovak not right now, there tons of them actually so yeah we own these, eight of them, we’ve already sold about and you’ll find, most of them doing really really well knocked over the latest and yeah we’ve got some really kick-ass websites on it already Is there any chance that you can see a business model or be allowed to give them out for free for people actually use them and somehow make money some other way? That’s uh! I mean we could, but are you companies good? But we wouldn’t look at that, because our core competence is in the domain names, I’m where you buy them and which TLD you’re looking at it can be priced anywhere from about a couple of dollars to about thirty to forty dollars zero.
So, for example, something like store might be more expensive because it’s commercial, correct, dot store is a little bit, I would say expensive, but it’s priced a little bit higher than maybe a dot site, and that’s because of not only its commercial. It’s also because of the audience that we’re looking at we’re looking at companies in in e-commerce in retail, so that target audience is much smaller and at the same time they much more serious.
We don’t want. We want to keep the pricing at such point. We’re not anyone just gets the name and uses it for anything. We want specific um companies to use. It only see the somebody’s usually price. Is it public what you paid for being the ones that own that pay it is. You can check it out tech. I think is public. The other ones. Aren’t I’m not too sure right now, so I wouldn’t want to command without exactly so.
When we apply for the domain extension, we actually put down our business plans and we submit those. So I can those have been reviewed. Some of them all our business plans are fine, because our business model is quite straightforward, but there are people who are doing something different with domain names, and you could do something else close, for example, there’s some people making money with that.
But let’s say I even sold a couple domains because people ask me yep. I wish they would not all these people that just buy domains – and just I know that’s uh – happens to all the babies. We cannot prevent it, but we do that. That’s where pricing comes into play, so that’s why we’re not going to price our domains really really low, or if we do, then we do get a lot of people buying them and just squatting on them.
That’s why some of our domains would be priced a little higher, like I said, not stored, our tech, not hosts. These will be priced higher so that, if that prevents people from actually buying them in stock and just sitting on them like have a system that there would be a way to use AI or whatever and buy go to do. An API to check is actually ever being used to just park. That’s not the best way to do it, because there are a lot of people who would want to buy the domain name for brand protection, say, for example, TechCrunch wants to protect all its breath.
Its brand across all extensions, they would still buy all the domain names but wouldn’t actually use them. That’s so that nobody else uses TechCrunch start store to sell there, someone else’s products on them, so that still is nobody should be allowed to take that code. So we have a process for that in place before we launch any TLD. We have a 60 day period called the sunrise period where only trademark holders are allowed to register.
But after that it needs to be open for shark. The web no domain so any domain. Sharks, but if there’s just more important in charge now on it, so I don’t think it’s affected the number of people actually swatting or actually purchasing domains just to hold on here in anyway. What we have done is actually given an opportunity for people who didn’t get domain names earlier to actually work on these domain names.
Now they can get the choice of domain name, that they want and actually build a business of it. So I think, in that way we’re definitely helping out all these startups are using. Oh yeah, that’s a brilliant uh. I can. I can name a few. We actually have a couple of startups using your Tegrity name over here. We have gone VTEC in whole, star tech in the style valley right now, and you can see a lot of them.
We had about 20 order of startups at Web Summit using our domain extensions and that’s growing everywhere. You’ll see people getting onto these extensions so that you can get the best name. How about these big guys? Do you know what they’re doing? Are they yet letting people to register all the ones that they got? Oh yes, so let me yeah couple of examples so, for example, dot store, it’s been used by NBA, so you go to NBA, dr.
PS, dot, tech and then they RCS web dot, orgy yeah, and that’s why it makes sense. Ces or tech tells you exactly what it is. They also free name their company, the CDA tech. So that’s uh, it’s basically everyone’s already using these extensions amongst all the sets, so depends where you’re, looking, what you mean by popular, if it’s just in terms of sales in terms of registration, is very different, because a lot of TL DS are being sold for very Low prices, amongst our own extensions, I can tell you that dot site is doing really well, it’s sold over 600,000 names or tech is sold over half a million names, that’s just launched was actually one of our biggest.
We sold thirty four thousand names in the first day itself, so all of them are doing really really well in totality. We’ve sold over two million names amongst these and you can see a lot of them already on there, like some 1 million ranking there’s so many people know everybody needs to the mail, it’s not nice that they have to. Yes, our one makes sense. People are not going to remember along the main name, so uncle makes and no one’s going to type it in or getting your short name is way difficult.
Now, intercom, oh and that’s where we come in that that’s something we can explore, but I don’t think that will help us in the large keep saying three times a radio. Okay, thanks cool! That’s awesome, okay, something host something pressed my that space; no, maybe not, and lots of cool domains right here.
We have created an appointment and we have customized your friends. Children dates. Next thing you need to do is sync with other calendars: let’s go ahead and the calendar I am using. Instead, Google Calendar. Okay, if you have iCloud outlook, office365 or outlooks change outlook on one way subscription on whatever, then you can, you can do that.
For me, I’m going to guess sync with the Google Calendar, and here we go okay, I’m going to sign up with better color file. Okay, we allow acuity to check these things and it is successfully authenticated with Google and me. Appointments will be instantly added to well. Canada, they want events from Google to block of time of your calendar check, enable blocking of activities in activity below when Tensei to also have events in google block of time on your activity.
Calendar okay. So what this means is that, if you have appointments in Google Calendar, then they will automatically block blocks of time in acuity. So if you have something in Google Calendar that doesn’t collide with, we can happen that, if you previously yeah okay so reminder about before appointments. Okay: okay: let’s go first things. First, we will check this, enable booking blocking of times in acuity from beta quatrefoil and also blocks off from the entities that least wanted to have we don’t have any other ones? Okay, so we’ll make this okay and I would like to be reminded before the moment.
So what can we do set minder, for I would like to be reminded one day before 10 departments. Okay, oh let’s say one hour. Let’s say: 60 minutes, we save settings, and here we go, we have completed. We have completed all these basic elements in the setting up a QT scheduling, okay, I am Rafael cow from true guru, celebrity calm and these are the basic settings and we could go ahead and set some things, but this would be in pain, advanced tutorials, okay.
For years now, if you have any question, please contact us via Facebook or write to us and we will be happy to to help you again. Rafael Caro from true color, celebrity dot-com, and I will see you in the next article bye,
So what we’re here to talk about today is A catalyst to greatness and accessibility. So, first of all, I want to start out with a little visual description. For those of you who can’t see I’m female and I’m wearing a shirt with Braille across the front across the chest And the translation of the Braille is If you can read this you’re too close [ laughter, ], Yeah yeah, So just a little visual description there.
So what we’re going to talk about is how you Can be great in usability user experience how you can be great in mobile design, how You can be great in innovation on the web. There’s a key to this and That key is accessibility, So we’re going to talk about how accessibility, Contributes to greatness in all these areas. Accessibility is really about user experience. It’s about adaptability, it’s about flexibility and we’re going to talk about That but, first of all a story Back in 1999, which seemed ages ago.
Now some of us started a small company And it was a usability company. We designed the website with A focus on accessibility, so it had to be highly accessible. We didn’t even think about accessing This website on a phone back, then We didn’t think about it, But then the founder of the company. She got one Of those new fangled phones that you can look at a web page on a screen, A little screen, okay, This is a big deal back then.
So, what’s the first website, she Went to look at on her new phone, Our company’s website It worked beautifully. This was before anyone knew Anything about website design, but just the fact that we had Designed it to be highly accessible and we’d, followed some basic accessibility, Principles meant that it was adaptable and flexible enough to be used on This rudimentary mobile browser, and that’s just because of accessibility, So a lot of what we do even today, For accessibility directly relates to what we need to do for mobile design, So a little bit more history.
How many of you have heard Of progressive enhancement, Okay, most Half the people, So progressive enhancement, Was coined around 2003? I — the name that pops into my head is Jeremy Keith’cause, he talked a lot about it, but I actually did some research And found it was coined before then, But progressive enhancement came around as People were designing advanced web applications to take advantage of the latest technologies.
And then were finding it wasn’t working well on older devices, older browsers, Older software et cetera, So the idea behind progressive enhancement was To start at the very basic make sure that say, your web application can be used. In older environments and then to progressively add enhancements, If the web application or the website is being used, In more advanced technology, So that was progressive enhancement of 2003.
Then in 2010 the idea of responsive Web design was coined, I think, by Ethan Marcotte in A List Apart, article And responsive web design is about Designing your website or web application so that it can respond to The device you’re using you’re looking at and on you’re using it with So whether I’m looking at a big desktop Or a small little phone that it will work and that’s responsive web design. I assume you’ve heard a lot about that Now, there’s something that Predates this by quite a bit In 1999, a similar idea came Out way before that, Anyone have any idea what that might be.
That’s the idea of transforming gracefully. So, in 1999 the web content accessibility, Guidelines talked about transforming gracefully, and that was again the idea. That we have the content that can transform no matter how it’s used So, whether it’s on a small device, whether it’s In a big device, whether it’s older technology, whether it’s newer technology, whether it’s Through a screen reader by a user who is blind, whether it’s in large magnification, however It is designed it will transform gracefully.
So the point in here is that These ideas aren’t new, We’ve been talking about those In accessibility for a long time, And when you start to think about Accessibility early, it can lead to a lot of these developments for what we’re talking. About now, for example, mobile web design, So if you want to be great, if you want To be great, get accessibility right And you may be hesitant and you Should be and I’ll tell you why It’s because you really need a Crack [ phonetic, ] accessibility.
You know that word. It means really understand. It really be one with it really understand the concept of accessibility, So that’s kind of the key to the key And I’m going to tell you a little bit about how that’s different than you May think of accessibility right now, So what I want to talk about is understanding. Accessibility differently totally differently than many people address accessibility.
A lot of people came to accessibility because They were forced to meet some standards or some regulations, so the web content Accessibility guidelines came out in 1999, although a lot of people didn’t directly Paid attention to them in the US, Then, when Section 508 came along all Of a sudden, this was a checklist. You had to pass the accessibility and there’s Been other regulations around the world where people then started approaching Accessibility as this thing, I need to do afterwards at the end of my Project I need to pass this checklist, But that’s not the right way to think About accessibility, so I’d like for you to change your mindset about accessibility, And we’ll talk a little bit about that As mentioned, I do work for the W3C the World Wide Web Consortium, and that is the organization that defines the Standards for the web, so html CSS et cetera.
We have a web accessibility initiative. That develops specific standards and guidelines for accessibility. So, given this is my employment, you Would probably assume I would say, step 1, the most important thing for accessibility, Is to know those standards and guidelines, But I don’t, even though that’s my Employment, that’s not the number one thing: If you just start out with the standards. And guidelines, it’s overwhelming You’ll be like a deer in the highlights right.
It’s too much, That’s not the place to start. Instead, the place to start is understanding. The basics of how people actually use the web: It’s not about standards. It’s about people, specifically people with Different disabilities and how they use web – That’s the number 1 thing and the Most important and the basic thing So, for example, I want to tell You about some people that some friends of mine that use the web One is Glenda.
I first got to know: Glenda Just from mailing list archive She was on a couple of similar mailing — Same mailing list that I was on, And I was just really impressed by how Articulate she was how clear how level headed when the conversation got kind. Of uncomfortable, sometimes she was always just clear and Not getting into the fray Really impressed with Glenda! Well, it wasn’t until years later that I Found out that Glenda has cerebral palsy, [ mumbling ], So that’s how she talks so Actually, interacting with Glenda face to face is much more difficult, but because Of accessible technology, she can contribute to this — the work just like anyone.
She has a blog. She is called the left thumb. Blogger, Because she also has limited motor control and she just types with one thumb. She slides her hand along the keyboard And there’s a article on there on YouTube. I think if you want to check that out, So Glenda is one of the people that we Need to focus on when we’re thinking about — thinking differently about accessibility, Another person who also has motor Impairment is a friend of mine named Carl and Carl lost use of his arms From polio from post polio, So he doesn’t use his arms at all.
He uses a mouth stick to type, So it’s just a dowel with a wooden tip at the End and his typing looks something like this [ Pause ]. He can type pretty fast. I don’t know what his words per minute are. He is also –. He can also Talk while he types as well, So we need to make sure that our Applications work for people like Carl. This is John Slatin John started losing his sight when he was middle Aged and eventually went all the way blind John was a professor English.
Professor at University of Texas, He embraced technology as a way for — in the Web –, as a way for anyone to communicate And John developed, leukemia And John needed to go to do research on Treatment options and what he found was that many of the websites That provided information on treatment for leukemia were inaccessible. He couldn’t get that information, So John is trying to make life decisions.
Life or death decisions literally, but the information is not accessible to Him and we need to make sure that all of our web applications website Is accessible to people like John He –, So people who are blind use screen readers That read aloud the information on the screen. I hope most of you have heard screen readers and Readed someone interact with screen readers. I won’t take the time to do that now.
But if you haven’t that’s top priority, Do it this really will help Change your thinking, Here’s another friend of mine, His name is John as well And John was born blind and he Started going deaf around age 8 All right, So he can’t use a screen reader. How does he interact with a computer Braille exactly? He has a dynamic Braille Display they are so cool, He has this rollup pins and it pops up and provides the Braille — The output from the computer, So that’s actually how John and I communicate.
We just have his notepad up and I’ll type on a Regular keyboard and he can read it in Braille and then he’ll type back in notepad And I can read it in notepad Because of accessible technology. John was Able to graduate top second in his class in Mathematics go on to get a master’s degree. In computer science and electrical engineering, So we need to make sure that all of our Work is accessible to people like John Now, one of the important things Is to be careful not to focus just on screen reader access and People who are blind So, for example, –, oh, you know I started out.
Talking about people with motor impairments, that was on purpose people who Have difficulty using their arms or such to interact with a computer? When we talk about visual disabilities, we Also need to be aware that a small percentage of the people with visual Disabilities are blind, A large percent are –, have low vision. So, for example, I have optic neuritis, It’s remitting, — remission — and comes and goes And a lot of times when I look at the screen, it looks something like this Which is the normal sized text? It is really too blurry to read, but The larger sized text is readable, So I usually use 120 150 percent Zoom in a browser and set up that way, But some people need more Significant screen magnification, So here’s an example of someone with Very significant screen magnification Okay, So they can only see Part of the screen at a time It has some overlap with, say, mobile design, where you can only see part Of the screen at the time, So again it’s really important when we’re Talking about even visual disabilities to realize a huge variation in user needs.
This is Tim Creagan. He is at the US. Access Board – and he is hard of hearing. This is another thing, that’s very important If you have audio on the web, whether It’s a article or a podcast or whatever, and you don’t have transcript or captions. That information is totally Inaccessible to a person who is deaf, A person who is deaf cannot get any Of that information in an audio, So if you’re not providing a text, Description, you are discriminating against those people who can’t hear Another very important thing to consider.
Another thing is this: — I’ve worked With a high school student named Sarah, who is going into a college program, Looking at her, you would not Assume she has a disability, but she actually has a fairly Significant visual processing disability. So when she reads text, she can’t understand it. So she uses a screen reader’cause when She hears text or she you know hears, she can process information, just fine.
She can see just fine, but she just can’t Process the information that she sees as well, So she uses a screen reader People with different cognitive disabilities. Are another group that we need to consider So if we think about all this, we think about People with auditory cognitive, neurological, physical speech, visual disabilities, you See how we can really open up our thinking. So if we think not about the checklist, not About the guidelines and the requirements, but who are we really designing for Who are the people? What are the issues? What are we really designing for? So this is to approach web design differently.
It’s a different approach to web design. Now, if you have a smartphone in your Pocket most of the technology developed for that smartphone came from Innovations for people with disabilities, So even the very basis of a phone — of the Phone comes from developments to accommodate and to help people with different disabilities. Elle Waters will do a presentation later. Where she’s going to talk some more about this, so I won’t go into the many many examples.
Of how something that was developed for a person, sometimes or People with disabilities is now in the mainstream technology. That you have in your pocket, But the idea is that thinking Differently leads to innovation When you’re thinking about all different people, On different situations, it really lead you to think differently and Innovate in new and unique ways, So how do you do that? How do you think differently? How do you consider all these people Any ideas You meet with them? Exactly you meet with them.
You can do very informal meetings. You can do more formal processes So, for example, a user-centered Design or user experience or usability has very specific Processes and techniques that you can use to understand how people use the web ISO has a definition of usability. Anyone know that You don’t have to repeat It but yeah yeah someone Yeah yeah, okay, So it’s the extent to which a Product can be used by specified users to achieve specified goals.
Effectively, efficiently and with satisfaction in a Specialized context of use, So that’s the definition of usability in ISO Now this is achieved through A user-centered design process How many people have heard of — know Basics of user-centered design process About half About half, So here’s the summary UCD is the user interface design. Process that focuses on usability goals, user characteristics, environment, Task and workflow It follows a series of well-defined methods and Techniques for analysis, design and evaluation.
It’s an iterative process with Steps built in from the first stage of projects through implementation, So the idea is that you can Follow user-centered design to understand accessibility, Understand how people use the web Now when we look at that definition, we looked at Earlier the ISO definition of usability. Look if we pick out a few words, so It says “ Use by specific users,.” And all you have to do – is Make sure your definition of those specific users includes People with disabilities, people with a wide range of abilities And then it says, “ In a specified Context of use.
”, So that’s making sure that the context of Use is broad that it includes, for example, assistive technologies like screen readers, And screen magnification et cetera. So if you know any usability specialists Or user-experienced professionals, this should be right up their alley. Now some people are onboard and some People have yet to see the light If you’re a developer and you Want to go beyond the checklists, follow usability principles will help — and Methods and techniques will help you with that.
So if you want to learn more About this, the W3C WAI has some information called Involving users in web projects for better easier accessibility – And this is mostly geared towards developers, Designers developers not particularly Usability specialist, but just you know you said, observe people This talks about finding people and Observing them talking to them, So that’s some basic information. Now, if you know someone who is usability, Specialist or really wants to get involved with this I’ve written a book called “.
Just Ask Integrating Accessibility Throughout Design,.” And the whole thing is online free, So it’s available from uiaccess.Com/justask. So it’s uiaccess.Com/justask And that’s all about –. It’s primarily Geared towards usability professionals, but the beginning is the basics. That you can implement, even if you’re not doing full User-Centered design process, If you’re interested in getting a print copy for those who are here, we Have a discount in November! So from that website you Just enter a11ymtl.
Html and you can get a discounted Version if you want to print a copy, But the whole thing is online for free as it is So that’s another resource We’re going to look at a few Other resources that we have from the W3C WAI on designing for inclusion. We have an extensive document on how People with disabilities use the web. It has several different Sections one it talks about just like the user stories to Help bring those to life.
There is a section on the Technology that people use There’s a section on what are the accessibility, Requirements of websites and web tools, So I encourage you to take a look at How people with disabilities use the web? We have another resource called Web accessibility and older people on meeting the needs of aging web users, So we had a three-year project that Was a European Commission-funded project to look at designing for older users And what we found at the end of that Three-Year project was that indeed, it’s a one-on-one overlap with Designing for accessibility, So we already know how to Design for accessibility And what we found is it’s the same issues.
If you’re designing for older users, because older users have a range of issues, Let’s do a little exercise to that and Give you a chance to stretch your feet So I’d like everyone to stand up. [ Pause, ], Okay. So what I’d like is for you to pick One of the gray figures on the screen, So on the screen we have a representation. Of the percentage of people with disabilities, This is in the age group, 18-24 years, okay And it’s 9.
5 percent. So pick one of the gray figures We’re going to go through aging And if your figure turns Color have a seat okay, So this is 25 to 34 years 10. Percent and we lost 2 3 people there. This is 34 to 44, 14.4 percent, 45 to 54, 21.2 percent 55 to 64 at 34 percent, So more people dropping 65 to 74, it’s 42.3 percent 75 and over 64 percent Now look around the room. We have less than 64 percent, We have four people standing, So those of you who are standing Unfortunately, this isn’t the true predictor of real life, so I can’t guarantee That you’re going to make it without Thanks, you can have a seat, But the point is, most of us will live to 75 and Most of us will acquire significant disability.
Minor disability at first may be from Declining eyesight from declining dexterity from declining hearing all These — cognitive disabilities – All these are significant. This can start out small. It can get really annoying And but can be much more of an impact. On how people use your web products Designing for people, older users is becoming More and more important and more and more of a focus of both government and Industry and on profits and everyone, This is focused on meeting the User — needs of older users And, if –, in order to do that, you can look At what we already know about accessibility, So that’s the –.
We have resource on that. We have another resource on web Content, accessibility and mobile web, So I’ve mentioned some just Briefly, the overlaps, but we have a specific document on that overlap. Now this talks about how the standards And best practices overlap between the two, So I just said that word standards, Even though at the beginning I said that The standards are not the first place and not the most — the first place to go.
They do play an important role, So I still say that the first Step is to understand the basics, But maybe around step 3 is to start Looking at the standards and guidelines and then probably again, maybe at Step 7 or somewhere around there, So they do have an important role. One other reason is there’s no way you Can fully incorporate enough people and enough variety in your design process. So, even if you have a huge budget and a Huge amount of time, there’s so much variety in people in how we use the web and how People with disabilities use the web that you won’t be able to cover it all, And the standards and guidelines do that.
For you, they consider this wide-range, So I’m not going to go into detail on these. I’m just going to make sure you know. What’s There and then hopefully you can –. If there’s any questions, we can Follow up with that afterwards, So again, the W3C defines its standards. For the web and the ones we have for accessibility are an integrated set, So you may have heard of WCAG or the Web. Content Accessibility, Guidelines that applies to websites that applies to web applications.
That applies to mobile applications. Everything Then another aspect of the Guidelines is that users use browsers and other technologies to access the web, And we have guidelines for those called The User Agent Accessibility Guidelines – Another one – is the Authoring Tool: Accessibility, Guidelines and that talks about what the tools that we use to design web content Need to do to support accessibility.
These are built on the technical Specifications from the W3C, We also have some specifically for Accessibility, such as the WAI-ARIA for Accessible, Rich Internet Applications and Indie UI, which is Independent User Interface, and that talks about how to Communicate a user action to an application, no matter how the user did It so whether they scrolled with a gesture whether they used a mouse, whether They used voice input, however, Okay, so just a brief introduction.
Also A note that WCAG 2 is now an ISO standard. So if you’re working on WCAG 2, now you can Say you’re also working on an ISO standard. It’s exactly the same. The same text, It’s just adopted now as ISO/IEC 4500. Again, if you have any questions I’ll Be around at the break and afterwards, So I just want to reiterate that Accessibility is about designing your website so that more people can use it.
Effectively in more situations, It’s much more broad than just Focusing on people with disabilities, that’s the most important aspect that we Focus on but the benefits are far reaching. So if you understand accessibility differently, It’s not about a checklist to do at the end, but it’s a fundamentally different Way of thinking about your web design and your web development It’s not about the checklist, If you understand accessibility differently.
You will approach web design differently And an interesting article from A List, Apart several years ago by John Allsopp, is called The “ Dao of Web Design.”, He says “, Firstly, think about what Your pages do not what they look like Make pages that are adaptable. The journey begins with letting go Of control and becoming flexible.”. So when you change your way of thinking, You’ll understand, accessibility differently, you approach web design differently, and this is A catalyst to greatness greatness in usability and user experience for a wide range of Users, whether it’s on the mobile platform, whether it’s because they are older, it’s All these things that you want to do better at you can learn from understanding Accessibility, So I encourage you to approach Accessibility as a catalyst to greatness – and I thank you for your time – [ Applause & Music, ],
Now, when I talk about the idea of branding I’m saying that you want to attach your business or your identity to a certain brand, like me, my name is Larry Lee and I’m in the mortgage business, but I call myself Larry the mortgage guy. I also talk about the cells disruptor right because I’m actually bringing myself to you guys these sales community.
Now, why is that important? Well, you want to associate yourself with something that’s easy to remember: okay, that’s what branding really is okay and you got to be consistent about it. So, every single time you read my articles, you notice, I introduced myself. This is Larry the mortgage guy, yourselves, disrupt it. Every single time right so by doing that you’re kind of subliminally speaking to the audience that this is the brand that you represent.
This is who you are right now. How do you take advantage of that? Well, on your personal page, you probably should mention that or put something like that, so maybe on your list of jobs or list of businesses or whatever you should put your brain on it. I also have, if you look at my profile, it says literally in the parentheses. It says it says your mortgage insider right, because I actually have a article blog called your mortgage insider again, another brand right, but anything to associate myself with something easy to remember.
I’m not telling you to pummel your entire, you know profile picture and your cover photo with you know, logos and and your brand. That’s not what I’m saying you can if you want, but what I’m saying is that you need to choose something. That’s easy to remember and make sure you present it every single time you interact with someone right. You know. I don’t even talk about more years when I’m talking to you guys, but I say I’m Larry the border guy.
That way, you know I do more. Yes, even though I’m not talking Amy about mortgages, okay, that’s what I mean by branding you’re, literally just associating yourself with an idea or a thought, or something easy to remember and you’re consistently pushing it out there. So people can remember it. Okay and if you put up pictures and such that are visibly, you should probably get a logo like that. You know at the mortgage guy or whatever right and another thing about branding is your pages.
You should share content from those pages to your personal page, with your brand, so you’ll notice that a certain post I post on my personal page and certain post, I post from my business page, which says literally the mortgage guy, okay and also check in if you Can that will again push your brain out there? Okay and that’s about it. So you guys any questions. Give me a call or text me email me whatever you want.
This is Larry the mortgage guy yourselves disrupter,
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The scriptwriter is while in charge of writing the scripts. This includes things like writing down the town’s lines, the directions and the camera angles. You want to use the director is a person in charge for directing their crew. Their job is to visualize how the article plays out and then guide the actors and crews to fulfill that vision.
The producer is usually the person who oversees the production of the article. The producer is usually on a higher level than the director lighting. Their job is to set up the lights correctly and make sure the talent is well lit, as well as the background. The articlegraphers are in charge of setting up the camera in the right angle. Focusing the shot and making sure it looks good talent is what you called a person who is starring in the article like me, right now we’re in charge of presenting our lines to you, the viewers, the person in charge of audio, is responsible for monitoring the sound Levels of the talent by making sure there’s a go too low or too high.
Let’s go copies in right now. The editor is a person who’s in charge of compiling all the footage and putting it together into one article. So those are just some of the roles in filmmaking, as well as what they do, but remember each role isn’t limited to just one person you can assign the same role at the same time to multiple people or just one person. If you prefer, we hope you enjoyed this article and we’ll see you next time.
Videos are truly an awesome way to get the point across. Any type of content from your business is important!
My man Flossie caught a big time in the text faced with reviewing products yo. What’s up, everybody should boy floss back again with another article and today we’re going to do a quick unboxing of the iPad pro the beach studio. 3, the Samsung Galaxy S 10. You know if you want to get in the tech space. This is a guy. You have to go through Flossie.
Do me a favor for anybody thinking about getting into this space? What is the best advice you ever got. The best advice that I have a guy would be take your time. I have patience because nothing’s going to happen overnight. So if you want to make this your career, your job, it’s I hustle just get into it, but take your time and do it right if anybody’s trying to get into this space, what platform would you recommend form, I would say, definitely start off on YouTube: build Up your following, because youtubers were you going to make the money, but you need to Instagram and Twitter and Facebook and all that, keep that on the side start off with YouTube, if anybody’s trying to get action, what can they find? You can hit me up on Instagram Flossie underscore Carter, but take it right to YouTube Flossie card.
I love all day baby. Do me a favor make every move, a Power Move and I’ll catch y’all all on the next article, all love! What’s up guys thanks for sticking with me to the end of the article truly appreciate you if you like anything, you heard here today go ahead and hit that subscribe button, and if you know anybody that can benefit from this message feel free to share peace and Love
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Please welcome author of ten arguments for deleting your social media accounts right now. Jaron Lanier the book lays out 10 really great ideas of how we can take care of ourselves, but you say that the media companies have one goal in mind and that’s to change our behavior.
What does that mean? Yeah? Ok, so you know how these services are free. You log on to Facebook, it’s free, so the reason it’s free is that there’s, like somebody else off to the side who’s paying. But it’s not like when a TV ad, it’s a different kind of ad they’re, paying to modify your behavior because you’re being constantly readed and you’re, and then what you see the ads you see, the feed you get is constantly adjusted right.
Using techniques that have been established by scientific research for over a century to get you addicted and then to get you to change a little bit right – and you know the problem with that – is that addiction has consequences. It makes people cranky, it makes them irritable and when we talk about bullying, it’s a side effect of this process. You know so until the companies can change their business model to something else.
This is going to keep on happening, and that doesn’t mean the good stuff. On social media isn’t real, it is but there’s this other machine behind the scenes that is really doing a lot of damage, Wow yeah yeah. Well, we talked earlier in hot topics about online bullying. Why is it that more hasn’t been done to control or to get rid of some of this behavior online yeah? You know it’s a funny thing, so I’m a Silicon Valley guy, I do companies, I love Silicon Valley and all my friends there, don’t let their kids use the products that we yeah and you know as a father, I’m trying to cut a middle ground cuz.
I don’t, I don’t want to create a rebellious kid. I want them to find their own lessons, but you know it really comes down to this stupid business model. You know like as long as anytime. Two people connect. The only way we make money is, if there’s a third person off to the side, sometimes like a weird intelligence warfare unit reporting to mr. Putin, but whoever it is. There’S always somebody out there.
There’S always somebody out there trying to get into the middle of your business and it makes you a little nervous. It makes you a little sad. It makes you anxious. It makes you insecure, but that’s part of the game see every addict. Has that problem. Every single addict goes to that cycle, whether it’s an drug or gambling. That’S always part of the deal yeah. So what do we do? Yeah? Well, okay, here’s what I’m asking people to do.
I know a lot of people feel like they couldn’t possibly quit, and I know a lot of people are addicted and I know there’s no place to go and all your friends are there and your family photos and all that I realize I’m in a way asking For something hopeless and yet all it takes – is a small minority of the country to get off this thing just to get some perspective to open up the conversation. Look, we have a president who’s addicted.
I don’t know if any of you knew him in the old days. I knew him before he had. He didn’t used to be quite as insecure, quite as cranky, quite as quite looking for a fight all the time. That’S his addiction talking all right, and so the thing is: what’s he addicted to power, he’s a social leader and a lot of other things? Well, he always is addicted to power. Power isn’t the same kind of thing, because power isn’t playing a deliberate game with you see social behind-the-scenes that companies like Twitter and Facebook there’s actually computer programs playing a game with you, [ Laughter, ] I’d, say he’s more addicted to lying than he used to be.
I think he’s always been a bit of us. He’S always had a bit of that thing about him, but I you know honestly like this is this is his addiction talking, and this is going to keep on happening until we can see, and you know, the other thing I want to say is young people. They have to the greatest gift that you can have for yourself is self-knowledge and until you can at least experience life outside of the manipulation machine, you can’t know yourself as well, so at least while you’re young take six months off this stuff, and then you can Decide, I don’t know you, I don’t know what’s best for you, but you have six months is a very long time and I, I think everything they’re saying is 100 % valid.
But what what do you say to someone like me? I mean I met my husband on Twitter, our so there are the good things are totally real. Nobody would deny that and see. This is what so, it’s like a sandwich of good and bad, but the thing is, we don’t need the bad stuff. So yeah, I’m asking you it’s a huge investment six months to learn about yourself. I know it’s a lot. You know I all I can say is, I think if you do it, you’ll really find it.
You know thanks, but but there are some bad things and they happened in the last election with Facebook and Twitter and the interference from Russia yeah. You know how do we doing squat to prevent it from happening? You know – and you know why it’s because, as long as the whole system is run on this like manipulation in secret, it’s like rolling out a red carpet to all the worst people in the world.
You know and honestly, a lot of it a lot of the folks that the companies are good people they’re, my friends and they’re, doing their best to pick. You know, do little tiny changes like they got it rid of the fake people, but they can. You have to come back is that yeah yeah thanks Jerry linear members of the audience honey y’all are getting the boy. Thank you.
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